HotPlay in game advertising updates from NextPlay
Thursday, August 25, 2022 by Freeman Lightner
NextPlay Technologies, Inc., a digital native ecosystem for finance, digital advertisers, and video gamers, updates shareholders on continuing progress made by its HotPlay in-game advertising group and game studio towards commercial launch.
Progress includes the expected commercial release of HotPlay 2.0 in calendar 2022, which, when released, will off...
Applitools Announces AB Testing Support and Slack Integration
Thursday, April 30, 2020 by Brittany Hainzinger
Applitools announced enhancements to its flagship product, Applitools Eyes. Applitools Eyes now offers customers the ability to A/B test up to 20 variations of dynamic content and collaborate like never before via Slack or email.
“A/B testing is a business imperative at GoodRx - it helps our product team deliver the absolute best user experience to our valued c...
Keep kids busy with SugarCoded by SmartGurlz
Friday, April 3, 2020 by Freeman Lightner
Are you looking for constructive ways to keep your children stimulated and engaged during the COVID-19 school shutdown? SmartGurlz founder Sharmi Albrechtsen beat out 40,000 other entrepreneurs on ABC's Shark Tank and negotiated with guest "shark" Richard Branson, before closing a deal with Daymond John on her line of groundbreaking toys that use an a...
DesignCon 2020 schedule announced
Friday, November 8, 2019 by Richard Harris
DesignCon announced its 2020 conference schedule presenting 14 newly refined and reorganized tracks covering a broad range of highly technical sessions, boot camps, tutorials, and more to fit the needs of the hardware design engineering community. Hot topics of interest for this year’s programming include signal integrity (SI) and power integrity (PI) for single-m...
Why you are losing app customers
Wednesday, November 6, 2019 by Freeman Lightner
A new report from AppsFlyer reveals marketers are missing opportunities to convert users to paying customers. On average, the share of paying users is lower than 10% based on app install-to-purchase ratio (a mere 3-5% in gaming apps and double that rate in non-gaming apps).
App marketers losing app customers due to measurement blindspots
In a space domin...
How to create effects like Game of Thrones
Friday, August 16, 2019 by Richard Harris
Red Giant is once again taking on what is arguably one of the greatest TV series ever made with the latest edition of its popular YouTube tutorial series, Cheap Tricks, diving into the mind-blowing visual effects of Game of Thrones. In part one of the series, Action Movie Dad Dan “Hashi” Hashimoto demonstrates how to create magic fire effects like the many s...
DesignCon 2019 is coming
Monday, October 29, 2018 by Christian Hargrave
DesignCon announced its 2019 conference schedule, which will feature more than 100 sessions across 15 tracks covering the most important topics within the high-speed communications and semiconductor communities.
DesignCon 2019 takes place January 29-31, at the Santa Clara Convention Center.
DesignCon’s conference content is curated by 99 seasoned engineers a...
Netmarble Corp releases Lineage 2: Revolution updates
Wednesday, September 19, 2018 by Christian Hargrave
Netmarble Corp. announced several updates to the massive multiplayer online role playing game (MMORPG), Lineage 2: Revolution, including class transfers part 1, the anticipated collaboration feature, and the additional updates to Academy Clan.
Launched worldwide in November 2017, Lineage 2: Revolution continues to be one of the most popular MMORPGs due to its innovat...
The App Lifecycle: Tips for engaging and retaining users
Monday, July 30, 2018 by David Lundell
Today, there are over 6 billion apps across the app stores, with more and more popping up every day. Developers are constantly working to fight through the clutter to acquire new users via paid and organic channels. And in a world of ever-changing user attention, the challenge for developers once they do acquire a new user is figuring out how to keep the user engaged an...
Why your app is getting uninstalled and how to prevent it
Wednesday, November 22, 2017 by Simon Spaull
App developers have a tough job managing the marketing life cycle. Before an app is released, app developers must have plans for user acquisition and they must be agile enough to adapt in those first hectic weeks. But as you gain traction and grow comfortable with how your app is doing, there is a huge worry that looms over you: what if users stop using your app and uni...
Data Science Experience from IBM gets an update
Tuesday, October 3, 2017 by Richard Harris
In a blog post on Medium in the section for IBM Analytics, by their own Vikram Murali, the company announced that IBM was going to update its Data Science Experience (also called DSX). DSX is a tool for amateur and professional data scientists alike who are looking to use an insightful tool for the data science trade. "With this release, we’ve focused on expanding suppo...
CoachGuitar teaches you guitar and lets us look under the hood
Wednesday, September 6, 2017 by Richard Harris
CoachGuitar is a five-year old, France-based company that offers a unique method of teaching guitar enthusiasts of all skill levels how to play their favorite songs. Using the visual guitar teaching app, millions of students from around the globe download video tutorials and learn to play along. With a typical traffic of 2,000-3,000 downloads per day - and even reaching...
IBM Watson Analytics to improve the student retention rates at SCSU
Friday, July 21, 2017 by Christian Hargrave
Low student retention rates continue to challenge many colleges and universities across the U.S. The National Student Clearinghouse Research Center reported this summer that for all students who started college in the U.S. in the fall of 2015, only 61.1 percent returned to their original school for the fall semester of 2016. Studies show that college freshman who r...
Poker Night in America bets on KamaGames to make their mobile app
Wednesday, June 28, 2017 by Richard Harris
The KamaGames Group, have announced their partnership with Poker Night in America, the high stakes poker television show, that premieres every Monday & Sunday on CBS Sports Network in North America.The partnership will see the release of a standalone branded Poker Night in America app which will leverage the KamaGames technology platform and global liquidity of play...
Messenger bots now communicating with NovoPayment clients
Monday, January 9, 2017 by Christian Hargrave
Messenger bots to be used by many banks, financial institutions and other such organizations in 2017 as we continue to see the rise of artificial intelligence.An instance of the latest developments in AI, is NovoPayment's newest product Messenger bot. They have recently announced availability of Messenger integration within its platform, allowing its clients - inc...
January 2017 Issue: Predictions, Interviews, and Insight!
Monday, January 2, 2017 by Richard Harris
Happy New Year, and welcome to 2017 everyone! The January 2017 issue of App Developer Magazine just hit the shelves, web, and mobile and can now be accessed.This "predictions for 2017" issue is loaded with all kinds of brain-food to help you get excited about what's in store for mobile, and software development in general for this year.Among the most common themes ...
ActiveState Just Released Komodo IDE for Mobile
Friday, September 9, 2016 by Stuart Parkerson
ActiveState has announced the latest release of its Komodo IDE for mobile and web development which offers support for multiple languages, including for Python, PHP, JavaScript, HTML5 and CSS, Node.js, Golang, Ruby, Perl, Tcl, and a variety of other languages and frameworks.
With the release of Komodo IDE 10.1, the platform expands its support for An...
Top 5 Tips for RESTful APIs and Closing the Loop on OAuth2.0
Friday, May 8, 2015 by Brian Alexakis
Many of the devices and gadgets that comprise the Internet of Things require that end users sync data to cloud services via a 1st party app. End user data is then exposed to developers over a RESTful API from the hardware vendor cloud services. It is up to each vendor to implement the OAuth2 protocol and define their own RESTful API for their service and as such there i...
Cross Channel Strategies for Mobile App Publishers
Saturday, April 11, 2015 by Tim Koschella
Customers connect and engage with advertisers across many channels, including email, the web, physical locations, social media networks and increasingly, in mobile apps. These channels aren't silos, and users are not channel-specific. People don't only use Facebook, or play Angry Birds, or only read online papers; they increasingly interact with brands across numerous p...
Game Developers Using Epic Games See Big Changes in Unreal Engine 4.5
Wednesday, October 15, 2014 by Richard Harris
Epic Games has released a significant update to its gaming platform with Unreal Engine 4.5 which includes hundreds of targeted improvements, enhanced support for mobile platforms and consoles, an all new tutorial system, new game templates and more than 40 features and improvements.The 4.5 release includes features such as animation retargeting, automatic C++ hot reload...
Leadbolt's New SDK Version 5.0 is Optimized for iOS 8
Friday, September 26, 2014 by Stuart Parkerson
The release of iOS 8 with its new features and enhancements brings several new opportunities and some new code level changes for iOS App developers. Leadbolt’s new SDK version 5.0 has been optimized to take advantage of these changes in iOS 8 to help developers maximize their opportunities through the Leadbolt app discovery and monetization platformWhen designing apps a...
Microsoft Announces Availability of Azure Resource Manager Tools Preview
Friday, August 22, 2014 by Richard Harris
Microsoft has made publically available the Azure Resource Manager Tools Preview for Visual Studio.At Build 2014 Microsoft announced the new Azure Portal and Azure Resource Manager. The Azure Resource Manager enables the ability to create reusable deployment templates that declaratively describe the resources that make up an application (for example a website and a SQL ...
TestPlant Launches New Manual App Testing Tools
Monday, June 2, 2014 by Richard Harris
TestPlant, who markets the eggPlant brand of software quality tools, has announced the launch of two new tools for desktop and mobile test engineers. eggMan and eggBox extend the eggPlant range to include a manual testing tool and an appliance to create an instant testing lab, or testing centre of excellence.eggPlant is a set of software quality tools which support...
Corona Labs Introduces Composer GUI Visual Editor in Early Beta
Wednesday, April 30, 2014 by Richard Harris
Corona Labs is seeding out a new product that called the Composer GUI, a visual editor that allows developers to rapidly create scenes, user interfaces, and game levels. It provides the ability to visually design in a drag-and-drop GUI interface and is designed to work in conjunction with the Corona Labs Composer API.Composer GUI is designed to be an integrate...
New SDK for Building In App Mobile Two Factor Authentication Solutions
Friday, April 18, 2014 by Stuart Parkerson
SecureKey is now offering a new developer program and online portal to make available its multi-factor authentication platform to developers of Android and iOS apps. The SecureKey Developer Program and its Developer Portal offers developers access to the briidge.netConnect Mobile SDK and security APIs, a sandbox testing environment, a developer forum, pl...
Guide: Using Facebook To Get App Installs
Friday, April 4, 2014 by Artyom Dogtiev
Writing a
marketing plan is a crucial step in app development. There are several types of
advertising/influence making that go into a good marketing mix - media buying,
a strong press release, traffic generation, media coverage and social media
exposure.
Facebook has
become the platform that allows a single solution, combining social media
marketing and tr...
Google Announces General Availability Release for Google APIs Client Library for .NET
Saturday, March 22, 2014 by Stuart Parkerson
Google has announced the general availability of the Google APIs Client Library for .NET. The library is an open-source effort, hosted at NuGet, that lets developers building on the Microsoft .NET Framework to integrate their desktop or Windows Phone applications with Google’s services. It handles OAuth 2.0 integration, streaming uploads and downloads of media...
New Marmalade Juice Recompiles iOS Projects Natively for Android
Friday, March 21, 2014 by Stuart Parkerson
Marmalade has announced the release of Marmalade Juice which recompiles iOS projects natively for Android. The tool comes as standard with all Marmalade licenses including Community.Marmalade Juice lets developers using Xcode, Objective-C and all the iOS APIs to deploy to Android including the Google Play or Amazon App Store. The iOS app will be recompiled to ...
Understand Your Xcode Projects Structure Better using Project Statistics
Monday, February 10, 2014 by Richard Harris
Project Statistics for Xcode helps developers and managers all around the world to get fast and easy to understand statistics regarding their project.Just drag and drop your project folder into Project Statistics for Xcode in order to start viewing your statistics and you will be 1 step closer to a better understanding of your project's structure.This tool is ...
Parse Introduces Bolts! An Open Source Library Making Building Apps Even Easier!
Wednesday, February 5, 2014 by Richard Harris
Bolts is a collection of open-source, low-level libraries designed to make developing mobile apps easier. The first components of Bolts is "Tasks", which makes it easier to write asynchronous code. Using Bolts does not require using any Parse or Facebook services, nor does it require having a Parse or Facebook developer account. Simply download the jar or framework file...
Interview: Jack van der Post of iD Gamedesign
Monday, January 13, 2014 by Richard Harris
We recently sat down with Jack van der Post of iD Gamedesign
to talk about his app company and latest app “WordnRoll”
ADM: How long have you been developing apps?
Jack: I started early 2012.
ADM: Do you program the apps or do you hire development
companies?
Jack: I do code and design pretty much everything myself...
Swrve Launches Engagement Scoring for AB Testing to Improve App Marketing Efforts
Tuesday, December 10, 2013 by Stuart Parkerson
Swrve has announced the availability of engagement scoring in A/B testing to help marketers know which mobile app variants deliver most effectively on their business goals.
Conventional A/B testing typically defines a single specific goal, such as a person purchasing an item, and considers anyone reaching that goal to have fulfilled the requirement for success for...
List of Completely Free Programming Books
Thursday, September 26, 2013 by Richard Harris
Developers and programmers alike need resources, and if you are looking for a free way to dive into programming, I've got the source for you. Head on over to stackoverflow and check out this growing list of books online or offline that you can use to either get started with or sharpen your app development mastery.
Everything from C# essentials...
Beginning Game Programming for Teens with Python
Thursday, August 8, 2013 by Richard Harris
Age is no boundary when it comes to programmers, and Julian Meyer who is 13, shows everyone here how it's done. Take a look at this nicely written tutorial on writing a game using Python.There is an argument that some make about why Python is the last language you'll have to learn, and seeing how you can make a decent game so quickly here you might tend to agree.Ju...
Create a 3D Pong Game With Three.js and WebGL
Saturday, July 27, 2013 by Richard Harris
Want to get started using three.js but don't know where to go? A new tutorial over at buildnewgames.com will get you started by showing you how to create a 3D game using three.js and WebGL. After you get your machine setup to build programs on the three.js platform, the tutorial will take you through building a pong game clone (in 3D), with plenty of copy and paste code...
