App Monetization News

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App developers making money with apps from display ads, in-app purchases, and other creative ways to monetize users.

Unity Ads SDK 3.0 come to game developers

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Unity Ads SDK 3.0 come to game developers


  • Wednesday, October 24, 2018
  • By Richard Harris

Unity Ads SDK 3.0 introduces personalized placements, AR and banner ads for game developers to earn more revenue from within their games, by customizing the users experience. ...


Five tips for taking mobile payments from inside your app

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Five tips for taking mobile payments from inside your app


  • Friday, August 24, 2018
  • By Carol Oles

The variety of mobile payments functionalities ISVs need to offer the user an efficient and seamless payment experience, including near field communication (NFC), mobile/web ordering, kiosk ordering and digital wallets....


Mobile game developers get another playable ads platform choice

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Mobile game developers get another playable ads platform choice


  • Thursday, August 16, 2018
  • By Richard Harris

Playable ads can now be created by mobile game developers using Synative's new solution to create rich advertising content....


Better programmatic ads and fraud protection come from YouAppi upgrade

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Better programmatic ads and fraud protection come from YouAppi upgrade


  • Wednesday, August 1, 2018
  • By Richard Harris

YouAppi's 360 Platform upgrades include direct access to programmatic advertising inventory and industry’s highest fraud protection measures, providing mobile marketers unfettered access to premium automation, analytics and data protection....


Mobile monetization benchmark report drops by SOOMLA

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Mobile monetization benchmark report drops by SOOMLA


  • Tuesday, July 24, 2018
  • By Richard Harris

A mobile monetization benchmark for Q2 of 2018 has released to give ad customers a ranked list of the current advertising providers....


mWallet 2GO is a new mobile wallet system for IoT and more

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mWallet 2GO is a new mobile wallet system for IoT and more


  • Friday, June 8, 2018
  • By Richard Harris

The new mobile payment wallet for IoT, mobile, and wearables called mWallet 2GO is launched by NXP to help you collect payments from your OEM hardware....


2018 Mobile Payments Conference in Chicago announces speaker list

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2018 Mobile Payments Conference in Chicago announces speaker list


  • Thursday, May 10, 2018
  • By Richard Harris

Leadership summit to tackle new mobile commerce platforms, services, solutions, and standards that impact every facet of this exploding market....


Facebook announces in-app purchases for Instant Games

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Facebook announces in-app purchases for Instant Games


  • Tuesday, May 8, 2018
  • By Christian Hargrave

Facebook has announced a new monetization strategy for Instant Games platform at their annual conference, F8....


EasyPark and Fortumo launch carrier billing for mobile parking

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EasyPark and Fortumo launch carrier billing for mobile parking


  • Thursday, April 12, 2018
  • By Richard Harris

EasyPark Group and mobile tech company Fortumo have teamed up to provide the Scandinavian countries a new innovative way to pay for parking. The new solution now allows users to bill their parking bill directly to their mobile service provider....


Adikteev mobile marketing platform raises $12M

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Adikteev mobile marketing platform raises $12M


  • Tuesday, February 20, 2018
  • By Christian Hargrave

Mobile playable advertising provider, Adikteev, announces a successful Series B funding round....


How Google is sharing a bigger piece of the subscription pie

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How Google is sharing a bigger piece of the subscription pie


  • Tuesday, November 28, 2017
  • By Alexian Chiavegato

Google to use marketing info to help subscription-based apps acquire more users....


YouAppi launches lightweight SDK

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YouAppi launches lightweight SDK


  • Thursday, November 2, 2017
  • By Christian Hargrave

Lightweight mobile ad SDK has been release by YouAppi for developers to monetize their applications....


Freemium app model remains best option for developers

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Freemium app model remains best option for developers


  • Thursday, October 19, 2017
  • By Christian Hargrave

Freemium app monetization model is the best monetization model says mobile app developers....


Are app store subscription models right for your app

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Are app store subscription models right for your app


  • Friday, October 6, 2017
  • By Mark Rosner

Benefits of choosing a subscription based monetization strategy for your next mobile application development project....


DeviceID reset fraud is now top ad fraud method

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DeviceID reset fraud is now top ad fraud method


  • Wednesday, September 27, 2017
  • By Richard Harris

Ad marketing fraud report says DeviceID reset fraud is now the most popular form of mobile app install fraud....


App monetization and choosing the right partner

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App monetization and choosing the right partner


  • Friday, September 22, 2017
  • By Ignasi Prat

Mobile monetization tips and how developers can choose the right ad monetization partner for their platform....


About the explosive growth of mobile video advertising

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About the explosive growth of mobile video advertising


  • Tuesday, September 19, 2017
  • By Richard Harris

Rewarded videos ad impressions implies that ad marketing companies quickly moving towards the video ad format in Smaato's latest report....


Glispa acquires justAd to provide a better ad experience

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Glispa acquires justAd to provide a better ad experience


  • Thursday, September 14, 2017
  • By Christian Hargrave

Mobile ad technology company, Glispa, acquires justAd in the hopes of providing a more engaging mobile ad experience....


Apps with subscriptions should read this report about pricing

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Apps with subscriptions should read this report about pricing


  • Thursday, August 17, 2017
  • By Richard Harris

Mobile apps with subsscriptions might do better with higher prices than with low-balling the price just to get users finds new study....


A guide to monetizing apps using mobile native advertising

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A guide to monetizing apps using mobile native advertising


  • Thursday, August 17, 2017
  • By Ashwin Shekhar

How native programmatic ads are helping propel the mobile advertising industry to new heights....


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App Developer Magazine November-2018 for Apple and Android mobile app developers