Tim Koschella

Tim Koschella

Tim is a dedicated expert in international mobile and online performance marketing (CPI, CPL, CPA, CPE) with a particular focus on the games industry. As Partner & Co-Founder of HitFox Group and Co-CEO of one of the Group’s subsidiaries, AppLift, he has been working with 100+ Game companies to acquire users for their free2play titles, among them many of the industries’ leading game publishers. Tim has been an Internet entrepreneur for several years prior to cofounding HitFox Group and AppLift.com. He acted as a founder and managing director of the Leipzig based eLearning startup, lecturio.de and as Interim-CFO at one of Europe’s leading sports apparel online retailers, mysportgroup.de.
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Recent posts from Tim


Cross Channel Strategies for Mobile App Publishers

Monetize

Cross Channel Strategies for Mobile App Publishers


  • Saturday, April 11, 2015
  • By Tim Koschella

Customers connect and engage with advertisers across many channels, including email, the web, physical locations, social media networks and increasingly, in mobile apps. These channels aren't silos, and users are not channel-specific. People don't on...


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