The mobile app market is still growing to hit 571 billion by 2030
Monday, October 16, 2023 by Richard Harris
The increasing status of other mobile devices and smartphones, the rising demand for mobile apps in various industries, such as healthcare, gaming, education, and retail, the growing adoption of mobile payment and other mobile commerce solutions, the increasing use of machine learning and artificial intelligence in mobile apps. The mobile app market is also expected to ...
3D social app Peer is available now
Wednesday, August 16, 2023 by Brittany Hainzinger
Peer Inc. has announced the launch of a new social app that the company describes as the ultimate global launchpad for next-generation digital experiences. The Peer app, now available for iOS, is built on a proprietary ecosystem that promises to offer new ways to create, interact and explore.
"All the world’s a game and Peer makes everyone a player. Get re...
What Threads from Meta can teach developers about app marketing
Thursday, July 6, 2023 by Freeman Lightner
In the landscape of mobile applications, every new launch presents an opportunity to learn valuable lessons about app marketing and user engagement. Mark Zuckerberg, has achieved overnight success with the launch of the Threads app. The highly popular app is intertwined with Instagram and offers users a new way to message and network with friends and family.&n...
Why leaders should not fear layoffs in 2023
Friday, January 13, 2023 by Richard Harris
Peter Pezaris from New Relic discusses his predictions for 2023, including why leaders should not fear layoffs, why we will see renewed investments by the end of 2023, how FOMO will unleash venture capital funding, and why founders should foster a network of VC insiders and entrepreneurs to get insights and perspectives.
Leaders should not fear layoffs
"Entre...
$335B gaming app market by 2030
Friday, August 26, 2022 by Brittany Hainzinger
A game engine is software that is used to generate and develop video games for personal computers, mobile phones, game consoles, and other devices. The automobile industry generates a substantial need for game engines used to develop UI and UX design. Gaming has numerous applications and is especially prevalent in academic and professional domains. The global gaming mar...
How to join the metaverse
Tuesday, July 12, 2022 by Richard Harris
When Facebook renamed itself, Meta, last fall, it inadvertently shined a spotlight on the metaverse. Everyone, including established clothing brands, celebrities, and pro sports teams wanted (and still very much does) a piece of this new universe. The question is how. How can businesses create sustainable strategies for their existence in this new realm that will last b...
Quantum, Metaverse, NFTs and Healthcare blockchains coming in 2022
Saturday, January 8, 2022 by Richard Harris
Manjusha Madabushi is the CTO and Co-Founder of Talentica Software, the global leader in product development services for early and growth-stage technology businesses. She has mentored over 70 start-ups in building successful products across domains like FinTech, Media & Ads, EdTech, and Healthcare in a career spanning more than 3 decades. Manjusha is an avid h...
Walkie talkie app creator Picslo Corp lands $3.25M in funding
Tuesday, November 23, 2021 by Freeman Lightner
Picslo Corp. has announced a funding round of $3.25 million led by Heroic Ventures and followed by additional investments from TI Platform Ventures, LDV Partners, Partech, Diaspora Ventures, Breega, and Kima Ventures. Leader of one of the world’s fastest-growing audio communities, Picslo is the developer of Walkie-talkie, a popular audio-based social media app aim...
More companies want fairness to open source license enforcement
Monday, November 12, 2018 by Richard Harris
Red Hat, Inc. has announced that Adobe, Alibaba, Amadeus, Ant Financial, Atlassian, Atos, AT&T, Bandwidth, Etsy, GitHub, Hitachi, NVIDIA, Oath, Renesas, Tencent, and Twitter have joined an ongoing industry effort to combat harsh tactics in open source license enforcement by adopting the GPL Cooperation Commitment. By making this commitment, these 16 corporate leader...
Pair programming with two brains and one keyboard
Tuesday, August 21, 2018 by Richard Harris
Programming is usually not a team sport. I like my headphones, my lights a certain way, and my space! But pair programming is the software development technique in which two programmers work in tandem at one workstation - ugg, I know. While at first blush it would seem to be more time consuming, Roger Neel, CTO and Co-Founder, Mavenlink says it’s actually a much m...
10 years after the iPhone launch here is how people feel now
Thursday, June 29, 2017 by Richard Harris
To coincide with the 10th anniversary of the launch of iPhone, Axway has published results from a survey that examines the role that smartphones play in enhancing consumer lives with improved services and experiences, and how consumers would like to see the smartphone evolve in future. The survey of 1,200 U.S. consumers found that consumers value data security and priva...
Why brands will pay top dollar for your inapp inventory
Thursday, June 8, 2017 by Dan Laughlin
Ad fraud is expected to cost brands over $16 billion this year. The industry is on edge, and brand safety is a top concern. This is especially true after Fortune 500 advertisers discovered their ads appearing next to inappropriate content on Google’s Youtube.The industry has been working on solutions to curb ad fraud and increase brand safety, and yet the problem grows ...
Demand for mobile print solutions are on the rise
Thursday, May 11, 2017 by Christoph Schell
Understanding the opportunity for mobile printing in the workplace first requires rejecting the notion that the enterprise has abandoned much of its need for printing and paper records. Digital forms and workflows may be reducing the amount of paperwork, yet many organizations still rely on hard-copy contracts, government forms and reports to support business processes ...
4 proven ways to reduce churn with a mobile app
Thursday, February 23, 2017 by Justin Dunham
Have you read all of the 23,000 articles out there about reducing churn?There are some really great ideas about how to improve your onboarding, how to communicate better, how to segment better. Even how to save customers right before they click the “cancel” button.The underlying problem that these tactics address is the same. Users churn because they don&rsq...
All eyes on Mobile World Conference 2017
Wednesday, February 22, 2017 by Richard Harris
As all eyes turn to the Mobile World Conference (MWC) in Barcelona this month (27 February - 4 March, 2017), Ovum’s analyst team have gathered their views regarding what they expect to see at the world’s largest and most highly regarded mobile industry event.A key theme, which recurs throughout the report is the belief that MWC 2017 will mark a further shift in the evol...
Mobile gamers mindsets, motivations, and behaviors revealed
Thursday, January 19, 2017 by Richard Harris
Playing mobile games makes people happier than using social networking apps says TapJoy in a new report.Tapjoy released the findings of in-depth research it conducted to understand the mindset, motivations and behaviors of today’s mobile gamers. Designed to shed light on this massive and desirable consumer audience for brand advertisers, the report is the first of its k...
HYPR Launches App Blaster Programmatic App Marketing Platform
Tuesday, May 17, 2016 by Richard Harris
HYPR has announced the launch of the App Blaster app marketing platform. The new programmatic influencer marketing solution is designed to help push apps up the download charts by engaging multiple social media accounts concurrently, to post recommendations to download the app.App Blaster leverages HYPR’s Influencer Audience Demographic Engine to identify which social m...
Endless Possibilities with Geomagnetic Indoor Positioning
Tuesday, May 17, 2016 by Dan Patton
If you’ve written or used commercial-grade GPS apps, you know they’re no longer limited to basic driving directions. Today, tons of cool apps put your phone's location awareness to good use - you can code a whole range of apps, from finding nearby restaurants to hailing taxis. And these apps work well - as long as the mobile user is outside. However, once you cross...
March Madness Apps May Be Accessing Your Data
Tuesday, March 15, 2016 by Stuart Parkerson
In its mobile app risk assessment report “March Madness or April Foods” Flexera Software highlighted BYOD security issues by analyzing the annual March Madness craze as employees are using apps on their corporate and BYOD devices to stream content, complete brackets and track March Madness activities.The report focused on what data these apps access, what device feature...
Why OpenGarden's FireChat Android App Has Adopted ANT
Wednesday, February 24, 2016 by Richard Harris
We recently visited with the OpenGarden development team to talk about their FireChat app, which enables communication among very large groups, in real-time. The app utilizes ANT, an ultra low power (ULP) wireless networking protocol that enables direct connections between many popular products/devices on the market. ANT can be found in everything from fitness sensors t...
5 Ways To Promote Your App Without Spending a Ton of Money
Saturday, November 14, 2015 by Katie Meurin
The app stores are crowded. Bringing apps to the market and making them discoverable among your competitors can be difficult. Having a solid marketing plan in place before releasing your apps can increase the chance of being noticed. There are plenty of marketing strategies that can successfully promote your app – you are either going to have to give time or money ...
iPad Now Generating More Revenue Per Impression Than Any Other Device
Wednesday, November 11, 2015 by Richard Harris
Opera Mediaworks has published its Q3 2015 State of Mobile Advertising Report and one of the top findings that the report demonstrates is the fact that Apple has regained it’s no. 1 spot for revenue, spurred by the popularity of ad videos coupled with iPad usage.The report’s data is a taken from activity on the Opera Mediaworks' mobile ad platform which reaches 1.1 bill...
What's Wrong with Mobile Development and How to Fix It
Friday, October 30, 2015 by Joe Schulz
Between the proliferation of mobile devices, the differences in operating systems, and the complexity of application interactions, mobile developers are often caught between the desire to ensure robust functionality and the need to contain costs and meet deadlines. Do we code for the most popular devices and hope for the best? When we can’t stay abreast of releases...
New Report Predicts 70 percent of World’s Population Will Have a Smarthphone by 2020
Thursday, June 11, 2015 by Stuart Parkerson
A new report by Ericsson is predicting that smartphone subscriptions are set to more than double by 2020 when more than 70 percent of the world's population will have a smartphone.The repost also shows that smartphone users are consuming a lot of data, most of which is video and social networking. Between 2014 and 2020, mobile video traffic will grow by 55% per year and...
CONNECTIONS Conference to Feature Technology and Business Solutions for IoT and the Connected Home
Monday, April 20, 2015 by Richard Harris
Parks Associates will host the 19th-annual CONNECTIONS connected home conference on May 19-21, 2015, at the Hyatt Regency San Francisco Airport.CONNECTIONS focuses on technology and business solutions for the connected consumer. The event features consumer research and market strategies to monetize digital content, mobile applications and services, value-added services,...
Developing apps that solve real problems
Monday, February 23, 2015 by Richard Harris
What is the common denominator for mobile app development?
Is it funding? Is it having a talented team to work with? These things are important, but there are even more important aspects to consider. It’s something that we are all aware of but too often leave out of the picture.
I’m talking about time.
Pictu...
Report Shows iOS Still Reigns Supreme for Mobile App Advertising Revenue Opportunity
Thursday, February 5, 2015 by Richard Harris
Opera Mediaworks has released its latest State of Mobile Advertising report which shows that Android captured the majority (63%) of mobile ad traffic in Q4, but Apple retained its lead in revenue generation.The quarterly report is based on trends and insights from the company’s mobile ad platform. It indicates that Apple’s favorable position in Western markets, such as ...
Flurry’s Latest Report: App Install Addiction Shows No Signs of Stopping
Thursday, December 18, 2014 by Richard Harris
Flurry’s latest report “App Install Addiction Shows No Signs of Stopping” may just be an indicator that the mobile app market remains at a stable pace as the average number of new app downloads is at 8.8 per month. This frequency has changed minimally since last statistical count of monthly downloads since 2011.The study had provided deeper insights in mature app market...
Educational content apps for children
Wednesday, October 1, 2014 by Richard Harris
Remember when apps were just a grown-up thing? Well, those days are long gone and kids are now using mobile apps. At first, it was just for gaming, now many companies are introducing educational apps for children. Apple has taken notice of this trend and back in iOS 7, Apple introduced the ‘Kids’ category in their app store. Before this category was i...
Citrix Mobile Analytics Report Shows iOS Mobile Users Consume More Video than Android Users
Friday, September 5, 2014 by Richard Harris
Citrix has released its Mobile Analytics Report for the second half of 2014. The Mobile Analytics Report provides insight into subscriber behavior and related factors that determine quality of experience (QoE) for mobile data services. Key findings from the report include:Mobile Video on LTE Surpasses 3GThe latest report finds that mobile subscribers on LTE networks are...
Enabling Standard IoT: Future proofing Device Communications and Taking IP Interconnectivity to the Next Level with UPnP+
Monday, August 11, 2014 by Dr. Alan Messer
Data centers, telecom, cable TV, mobile networks, and home, office and business services are moving towards increased interconnectivity, greater complexity and higher bandwidth. For each sector, the drivers are different. In telecom, we see a vast uptake of mobile devices, Web 2.0 software and social networking. For office networks, it’s the uptake of portable computing...
EMM Report Says There Is A lot More Wearable Android Tech Being Used
Tuesday, July 1, 2014 by Stuart Parkerson
Wearables may help identify power mobile app users according to a new study from Nielsen. The findings from the analysis shows that owners of Android-powered wearables are highly engaged smartphone users who access a variety of apps and use significantly more data than average Android users.The analysis used Electronic Mobile Measurement (EMM), Nielsen’s on-de...
Why You Should Get Your App Endorsed By a Mommy Blogger
Thursday, June 19, 2014 by Artyom Dogtiev
You may not realize it, but - on average - you encounter product endorsements a couple times each day. Watching TV, walking by into your local mall, launching the Facebook app on your smartphone - these are all places where consumers intersect with product endorsements.
The concept behind product endorsements is an age old one: Using the celebrity of an individual to...
Gaming and Social Media App Development Still On Top According to Recent Report
Monday, June 9, 2014 by Richard Harris
MEF has released the final report in its Global Consumer Insights Series. The report analysed data from 10,000 respondents in 13 countries, examining trends in the global app economy.The report shows 96% of mobile users having used an app on their device in the last six months. This figure remains constant among men and women and among under and over 35 year olds. The r...
Insights into the State of the Mobile Market for Q1 2014
Thursday, May 15, 2014 by Richard Harris
The mobile market is such a moving target that it’s hard to get a clear picture at any one point in time. However, after the first quarter of this year, the are a number of reports that provide insight, a few of which we overview here.Distimo recently reported that, while Google Play has seen 38 percent growth for the last 6 months, April showed no gains according ...
