mobile ad networks

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App Developer Magazine issues we found relating to mobile ad networks


Nov13 Issue: Facebook Vs Mobile Ad Networks

Get the most from your app with incredible how to's and articles in our November 2013 issue which includes articles on Performance Testing, App Loyalty, Platform Choice, Requirements Gathering, and tons of other great tips and articles, along with industry spotlights that will help you maximize profits this holiday season.

mobile ad networks news search results

Developer news items we found relating to mobile ad networks

24 results
How-the-US-Government-shutdown-could-effect-your-app

How the US Government shutdown could effect your app


Friday, January 11, 2019 by

The impacts of the US Government being offline are obvious to the daily operations of the National parks, security agencies, and other federally funded offices. But it doesn't stop there. Techcrunch recently reported how this shutdown (close to the longest running in history), is affecting IPO ready companies, and Karen Hao, a reporter for MIT Technology Review rece...


Mobile-gaming-and-header-bidding

Mobile gaming and header bidding


Wednesday, July 11, 2018 by

When ad mediation first began - as a direct solution to the problem of too many demand sources / SDKs – one of the promises it delivered for publishers was a way to manage how to allocate their ad inventory among various mobile ad networks. This was key because it gave them the ability to maximize yield by working with multiple ad networks, prioritizing network...


Another-mobile-ad-serving-platform-updates-for-GDPR-compliancy

Another mobile ad serving platform updates for GDPR compliancy


Wednesday, May 16, 2018 by

The GDPR deadlone is looming and mobile ad networks are scrambling to get their SDK's updated to stay legal. MoPub has just announced that their SDK v5.0 now includes several new improvements and bug fixes for iOS, Android, and Unity. This includes the important updates that are required to obtain consent from users in the European Economic Area (EEA), the United K...


Chatting-With-the-Creator-of-Trivia-Crack-About-App-Success-and-the-Smile-Test

Chatting With the Creator of Trivia Crack About App Success and the Smile Test


Thursday, August 25, 2016 by

We recently sat down with Etermax, the creator of Trivia Crack to get the inside track on their success as a mobile team. Trivia Crack Kingdoms, the sequel to its flagship mobile game, has surged in popularity as the game surpassed seven million downloads across all platforms worldwide. Here’s what Maximo Cavazzani, CEO and founder of Etermax had to say. ADM: Who a...


An-Introduction-into-InApp-Advertising-as-a-Mobile-App-Monetization-Tool

An Introduction into InApp Advertising as a Mobile App Monetization Tool


Thursday, May 12, 2016 by

Google’s AdMob has published an e-book that provides an introduction into the world of mobile in-app advertising. Titled “The No-nonsense Guide to In-App Ads”, the publication is part of Google’s No-nonsense series.This guide is designed to provide a comprehensive overview of in-app advertising as an introduction to app publishers and developers who are new to the oppor...


The-best-app-marketing-channels-that-actually-help

The best app marketing channels that actually help


Thursday, January 29, 2015 by

At the beginning of each year, we all read articles with predictions on pretty much any subject - mobile is no exception. Famous hockey player Wayne Gretzky once said, “A good hockey player plays where the puck is. A great hockey player plays where the puck is going to be.”  As a guy who has been a part of an app marketing agency for the last 5 years...


Discussion:-How-Can-App-Developers-Earn-Revenue-With-Low-Download-Numbers

Discussion: How Can App Developers Earn Revenue With Low Download Numbers


Monday, January 19, 2015 by

One of the biggest challenges facing indie developers in today’s mobile economy is being able to get a revenue stream from a small amount of free downloads. Discoverability is a big issue but many indie developers do not have budgets to help with marketing or general discovery issues other than stock ASO options such as keywords, review sites, and the like. An exam...


Revmob-Reports-Mobile-App-Installs-Jump-250-Percent-between-November-to-January

Revmob Reports Mobile App Installs Jump 250 Percent between November to January


Tuesday, December 23, 2014 by

It's no secret that mobile gets a lot of attention around the holidays. From apps to devices everyone is either using their mobile, or buying something mobile. Revmob has released some data to show us all just how large the swing is, based on analytics they have collected from their network over the past 3 years.Overall they report that app downloads increase ...


Perion-Network-Launches-GrowMobile-Cross-Network,-Self-Serve-Mobile-Advertising-Platform

Perion Network Launches GrowMobile Cross Network, Self Serve Mobile Advertising Platform


Tuesday, November 18, 2014 by

Perion Network has announced the launch of the GrowMobile Self-Serve which offers a cross-network, self-serve mobile advertising platform. The service offers an enhanced, do-it-yourself version of the technology built by San Francisco-based GrowMobile which Perion acquired earlier this year. GrowMobile is part of Perion Lightspeed, the new mobile division of P...


Decisive-Opens-Mobile-Advertising-Platform-API-to-App-Developers

Decisive Opens Mobile Advertising Platform API to App Developers


Friday, November 7, 2014 by

Decisive, which hosts a SaaS mobile advertising platform, has announced the new availability of the Decisive Developer API. With the announcement, Decisive is opening up its mobile advertising platform to give app developers the ability to create and manage campaigns across multiple mobile ad networks and ad exchanges, with budgets as little as a $10. The Decisive ...


So-Many-Mobile-Ad-Formats,-What’s-an-App-Developer-to-Do

So Many Mobile Ad Formats, What’s an App Developer to Do


Tuesday, October 21, 2014 by

Mobile advertising is continuing to explode and more and more big brand names are moving their ad budgets out of traditional media and into mobile. Its great news for developers and their apps in the marketplaces, however the folks on Madison Avenue are not going to let their creative juices fade away just because they are working on a small screen. They get the bi...


App-Marketing-Using-Niche-Advertising-Methods

App Marketing Using Niche Advertising Methods


Monday, October 6, 2014 by

A common skill required by today’s marketing managers is the ability to understand how to advertise across large online advertising platforms. Top advertising networks from major companies such as Microsoft, Google, and Facebook all boast massive reach, but is bigger always better? There are hundreds of mobile ad networks to choose from and each specific network has bot...


New-Poll:-What-is-the-average-CPM-you-earn-with-mobile-ad-networks-in-your-apps

New Poll: What is the average CPM you earn with mobile ad networks in your apps


Tuesday, June 24, 2014 by

We love cutting through the hype to help deliver answers to you that cause a change in the way you do things. Ad networks are the worst at promising developers one thing only to deliver another. Siting things like "low quality traffic", or "not enough impressions" seem to be the norm most developers here. So we want to know what the 'real deal' is by you telling us what...


Five-Solutions-for-Common-App-Development-Challenges

Five Solutions for Common App Development Challenges


Friday, June 6, 2014 by

Mobile use among consumers is growing exponentially. Hardware and operating systems aside, new applications are hitting the market every day for everything from commerce and gaming, to utilities and health and fitness. The playing field is wide open for developers of all shapes and sizes, but with it, comes steep competition and common pitfalls that can mean the di...


Interview-with-Alexander-Vashchenko,-President-of-Production-at-Game-Insight-

Interview with Alexander Vashchenko, President of Production at Game Insight


Tuesday, April 29, 2014 by

Alexander Vashchenko is President of Production at Game Insight which has offices in Moscow and San Francisco and consists of 15 development studios spread out across Eastern Europe. While working in the game industry, Alexander has launched a number of financially successful products, such Legend: Legacy of the Dragons and Juggernaut, which garnered mill...


Interview:-Jack-van-der-Post-of-iD-Gamedesign

Interview: Jack van der Post of iD Gamedesign


Monday, January 13, 2014 by

We recently sat down with Jack van der Post of iD Gamedesign to talk about his app company and latest app “WordnRoll” ADM: How long have you been developing apps? Jack: I started early 2012. ADM: Do you program the apps or do you hire development companies? Jack: I do code and design pretty much everything myself...


Do-Advertisers-Hold-the-App-Monetization-Keys-and-Could-the-Spigot-Dry-Up-Due-to-False-Positive-Ads

Do Advertisers Hold the App Monetization Keys and Could the Spigot Dry Up Due to False Positive Ads


Wednesday, December 18, 2013 by

Ok, I made up the term “false positive ads” that appears in the title of this article, you’ll understand what I mean in a moment. While the big ad money in mobile might be a recent smart device phenomenon, the source of much of that money is coming from long standing, traditional sources: large advertisers selling cars, razor blades, and dish soap, staples of our li...


App-Developer-Magazine-Developer-Spotlight-Wasabi-Productions

App Developer Magazine Developer Spotlight Wasabi Productions


Sunday, November 3, 2013 by

As part of our series of in-depth interviews with app developers, we recently sat down with Wasabi Productions, a children’s digital publisher. ADM - Who are your key  members?Wasabi - Graham Nunn, Creative Director and Co-Founder; Amy Friedlander , VP Marketing  & Strategy, Co-Founder; and  Chaz Heitner, Financial Director, Co Founder. ADM - How lo...


The-November-Issue-of-App-Developer-Magazine-Is-Here!

The November Issue of App Developer Magazine Is Here!


Friday, November 1, 2013 by

The November Issue of ADM is here and available on our website and in mobile newsstands now! There is a wealth of information in this issue for any app developer (big or small) to take advantage of during the Fall and Winter seasons. It contains 12 featured articles in all, plus our regular monthly news sections, industry spotlight, app showcase, and a hi...


LiquidM-is-Yet-Another-New-Player-in-the-Mobile-Advertising-Marketplace

LiquidM is Yet Another New Player in the Mobile Advertising Marketplace


Tuesday, October 15, 2013 by

The mobile ad space is hot and it’s getting a little more crowded with the announcement by LiquidM of the availability of its new mobile advertising management platform (MAMP). Mobile ad networks are all the rage with the tech venture capitalists as emerging markets rapidly grow, and subsequently so do the opportunities for placement of mobile ads. $5 million from thre...


Are-mobile-ads-CPMs-on-the-rise

Are mobile ads CPMs on the rise


Tuesday, January 22, 2013 by

According to MoPub mobile ads overall have seen a pretty dramatic increase in CPM's over the last 2 months for Android, but iOS developers still win in revenue for cost-per-click ads.The device yielding the highest CPM is the iPad - which attracts large volume advertisers.The reasons are yet unknown but it's encouraging news for those developers still mon...


What-is-an-App-Developer

What is an App Developer


Monday, January 7, 2013 by

While the mobile industry continues to grow, it's becoming increasingly obvious that some definitions of who is, and what is, have been lost. Being a mobile app developer myself I thought I would stand back and look at the shadow I cast so as to define exactly what it is I am. There is no way I could completely cover every aspect of my job or mobile app programming in g...


Adblock-plus-moving-to-Android-developers-beware

Adblock plus moving to Android developers beware


Tuesday, December 4, 2012 by

Ad block plus is a popular desktop plug-in that prohibits ad networks from displaying while you're browsing the Internet, and it's now making the leap into the Android mobile market. While this sounds like a good idea for mobile app "users", it could become catastrophic for mobile app developers who earn their revenue through ad networks. Adblock plus on the deskto...


Discover-your-apps-with-Searchman

Discover your apps with Searchman


Thursday, November 29, 2012 by

The 500 Startups-backed app analytics firm SearchMan is debuting a new tool for mobile developers looking to quickly get a sense of how discoverable their application is inside App Store Search. This metric is more important than ever, following the changes to the iOS 6 App Store in September which have impacted developer rankings by removing or...