Perion Network has announced the launch of the GrowMobile Self-Serve
which offers a cross-network, self-serve mobile advertising platform. The service offers an enhanced, do-it-yourself version of the technology built by San Francisco-based GrowMobile which Perion acquired earlier this year. GrowMobile is part of Perion Lightspeed, the new mobile division of Perion.
GrowMobile Self-Serve provides app developers with the ability to self-manage all of their mobile media buying, measurement and optimization on one dashboard with one insertion order. By organizing and automating the app promotion process within one platform, GrowMobile Self-Serve providing a centralized system for buying media across multiple traffic sources.
With the GrowMobile Self-Serve platform, individual contracts, billing and other administrative operations are streamlined and reduced to a single process, allowing media buyers to manage all of their campaigns more efficiently.
GrowMobile Self-Serve incorporates mobile ad networks, ad exchanges and DSP partners on the supply side, and partners with tracking providers on the attribution-tracking front for advertiser on-boarding. The new platform also provides detailed analytics, helping developers measure and optimize their campaigns, as well as an automated bidding system, a DIY retargeting feature and a traffic source index that amplifies targeting capabilities.
Read more: http://www.growmobile.com/index.html
Are you paying more taxes than you have to as a developer or freelancer? The IRS is certainly not going to tell you about a deduction you failed to take, and your accountant is not likely to take the time to ask you about every deduction you’re entitled to. As former IRS Commissioner Mark Everson admitted, “If you don’t claim it, you don’t get it.
Get hands-on experience in performing simple to complex mobile forensics techniques Retrieve and analyze data stored not only on mobile devices but also through the cloud and other connected mediums A practical guide to leveraging the power of mobile forensics on popular mobile platforms with lots of tips, tricks, and caveats.
Write and run code every step of the way, using Android Studio to create apps that integrate with other apps, download and display pictures from the web, play sounds, and more. Each chapter and app has been designed and tested to provide the knowledge and experience you need to get started in Android development.