Petal Search AR capabilities for AR glasses
Friday, April 1, 2022 by Richard Harris
Showcased for the first time at MWC 2022 last month, Petal Search has taken multimodal search capabilities to the next level with AR search through the Rokid AR Glasses.
Petal Search AR for users with AR Glasses
The AR Glasses connect the capabilities of visual, voice, and real-time translation to deliver an immersive AR experience. This is made possible...
New app for marathon runners
Friday, November 1, 2019 by Richard Harris
New York Road Runners in collaboration with its title sponsor, Tata Consultancy Services (TCS), launched the official race app for this year’s TCS New York City Marathon. With its extensive enhancements, the award-winning app creates a best-in-class experience for runners and spectators at the world’s most technologically advanced marathon, occurring on Nove...
3D and AR in ecommerce from Overstock.com launches
Tuesday, May 28, 2019 by Richard Harris
Overstock.com, Inc. recently launched an omnichannel 3D and augmented reality (AR) experience in e-commerce, expanding its 3D models from its award-winning mobile apps to mobile web, reaching 100 percent of the retailer’s mobile users. This AR functionality will also be available on Overstock’s desktop site as early as this week.
Building on Overstock&rsq...
AuGames partners with kathy ireland Worldwide to produce AR for brands
Tuesday, February 26, 2019 by Richard Harris
AuGames has partnered with kathy ireland Worldwide (kiWW), a company founded in 1993, to produce augmented and merged reality (AR/MR) experiences, for both consumers and kiWW partners, to act, interact and react within a range of the kathy ireland brands and products. The partnership aims to provide an innovative and immersive experience by creating one of the...
How a brain training app helps Tom Brady play faster
Wednesday, January 30, 2019 by Richard Harris
Despite recurring suggestions that he has peaked and that the Brady era will soon see its final sunset, New England Patriots’ Quarterback Tom Brady keeps pulling out the critical wins. How does he do it year after year, while seeming to defy the effects of aging?
Like most sports, football is a game of decision-based movements - with continuous demands for the ...
The changes in iOS 12 for developers
Monday, October 1, 2018 by Richard Harris
It's here, iOS 12 - Apple's latest operating system, and it's chalked full of changes in everything from the user experience to under the programming hood. Along with the new OS, Apple has also released a new round of hardware, most notably with bigger screen sizes, a faster A12 chip, and the new Apple watch series 4. We've all seen the key note int...
AR on the web too!
Wednesday, July 25, 2018 by Erik Murphy-Chutorian
Augmented Reality belongs online. To date, AR has primarily been confined to the app store, but there’s a growing group of visionary developers and companies that have figured out that by “AR-ifying” their products for the web, they win in a larger number of more satisfied and enthusiastic users and customers.
At the moment, we’re seeing an ex...
AR app from The Red Cross shows the devistation of war
Thursday, March 8, 2018 by Richard Harris
The International Committee of the Red Cross (ICRC) has unveiled “Enter the room,” an augmented reality experience for iOS app users. In a narrative told through the eyes of a child, the free app provides a visceral, first-person experience of war at a family’s doorstep. Entering through a portal on the screen of their device, users see the brutal impact of years of fig...
Using ARKit to provide a mobile content experience
Thursday, November 2, 2017 by Roman Taranov
With the launch of iOS 11 came a variety of new features - the most prominent being ARKit. As defined by Apple, "The basic requirement for any AR (Augmented Reality) experience - and the defining feature of ARKit - is the ability to create and track a correspondence between the real-world space the user inhabits and a virtual space where you can model visual content." A...
Crossfield Digital talks sports apps and feature creep
Thursday, October 26, 2017 by Richard Harris
Crossfield Digital, a New York headquartered development stsudio, is a member of the RSE Ventures family of companies. Crossfield boasts clients like the International Champions Cup, Red Bull Global Rallycross and Bleacher Report, but is equally experienced with entrepreneurs in a broad range of industries who are trying to build exciting new products. Last month, ...
Mira raises $1M for their AR headset Prism
Monday, September 25, 2017 by Christian Hargrave
Mira has recently raised $1 million Seed Plus funding round led by Greylock Partners, Founders Fund Angel, and Macro Ventures, bringing Mira’s total funding raised to date to $2.5 million. The additional funding will be used to provide more resources to the burgeoning developer community and bolster Mira’s content partnership initiatives. Additionally, Mira announced th...
Shopping in AR is the future says Overstock
Thursday, September 21, 2017 by Christian Hargrave
Overstock.com, Inc. will be launching augmented reality (AR) within the retailer’s iOS shopping app. Shoppers using a cell phone or tablet with iOS11 can launch the AR experience directly from the retailer’s app, which features true-to-life-size 3D models, giving shoppers the most accurate representation of the product as possible so they can see exactly how it will fit...
AI will create more jobs than it takes
Monday, August 28, 2017 by James Ramey
It is safe to say AI-powered terminators will not be taking over the world anytime soon. But the idea of AI automating jobs and taking them away from Americans has been the talk of the town. AI, known as artificial intelligence, has had increased use amongst large companies with its intelligent technology ranging though many industries. Instead of consumers focusing on ...
AR experience to be provided as New York Jets team up with Xperiel
Friday, August 18, 2017 by Richard Harris
To kick-off the 2017-2018 NFL season, the New York Jets and Xperiel, inventor of the Real World Web (RWW) platform, are announcing a partnership to bring football fans’ favorite in-stadium activities right to their fingertips. Starting on September 24, during the home game against the Miami Dolphins, fans using the New York Jets app will be able to participate in custom...
WRLD expands into US offices
Tuesday, June 6, 2017 by Christian Hargrave
WRLD, formerly known as eeGeo, a 3D mapping platform, has announced it has expanded offices to the U.S. along with the launch of new tools for web, mobile, AR and VR to create the most immersive, accurate 3D visualizations for Indoor Buildings, Smart Cities and Gaming. WRLD has also announced the appointment of Faizaan Ghauri as its new chief executive officer, based in...
Aurasma Augmented Reality Marketing Platform Updates Released by HP
Wednesday, March 16, 2016 by Richard Harris
HP Software has released a number of updates to its HP Aurasma augmented reality (AR) marketing platform. The company also has announced that it now has more than 200,000 companies creating augmented reality experiences with the platform.With HP Aurasma, companies can leverage any object, image, or place to offer app users the ability to view AR marketing and othe...
