Forge beta launches to reward gamers for their achievments
Wednesday, October 25, 2023 by Freeman Lightner
Forge, the video game platform that connects and rewards gamers for their gaming achievements and ongoing play has opened to players in beta. The platform announced a $11 million seed funding round, led by Makers Fund, BITKRAFT Ventures, and Animoca Brands, with participation from Hashkey Capital, Polygon Ventures, Formless Capital, and Adaverse. Forge’s...
How game developers can drive more revenue
Monday, September 23, 2019 by Offer Yehudai
Game developers tend to follow standard templates for monetizing their apps. Mid-core publishers focus on IAP and time-gated ads to be shown at a later date, usually based on their studios' recommendation. Meanwhile, hyper-casual ones go all-in on advertising, while casual games fall somewhere in between. These default strategies leave money on the table b...
Most cryptocurrency mobile apps are vulnerable
Thursday, November 30, 2017 by Christian Hargrave
Over 1,300 crypto currencies exist today with over $300 Billion market capitalization. One of the most popular and oldest cryptocurrency - Bitcoin has almost reached $10,000 price after several months of fluctuation, but continuous and steady growth.A wide spectrum of mobile applications for cryptocurrencies were released during the last few years by various startups, i...
How to become a Bitcoin Miner
Sunday, October 22, 2017 by Richard Harris
Bitcoin and Cryptocurrency has become an investment phenomenon like never seen before. Early investors in Bitcoin are now millionaires. As the public hears more and more about these crypto opportunities by way of ICO’s, aka Initial Coin Offerings, the concept of crypto mining remains elusive to all but the savvy blockchain enthusiast. All that will change thanks to...
Sending out an S.O.S. for SMS
Wednesday, October 4, 2017 by Will LaSala
What a difference a year makes. Just one year after the National Institute of Standards and Technology issued guidance that found SMS is insecure and no longer suitable as a strong authentication mechanism, it has walked all of that back.At the time the original draft was published, it was highly unusual for any US government agency to get out in front of the security i...
Drag and drop app building platform now includes VR-AR elements
Sunday, February 5, 2017 by Richard Harris
Appy Pie, a cloud-based mobile application builder platform, has announced the integration of their newest virtual reality (VR) and augmented reality (AR) features into their no-code platform, allowing small and medium sized businesses (SMBs) to easily integrate immersive technology into their apps, further enhancing the user experience. That means that there is nothing...
Using virtual currency in your game requires compliancy too
Wednesday, February 1, 2017 by Kimberly Culp
So you’re an app developer. Maybe even a mobile, computer, or console game developer. You’ve got a great idea for a new game - an immersive experience where users will interact in a fully realized world, complete with its own economy and virtual currency. Other developers could even create content for users, get paid in virtual currency, and then cash it bac...
Being smart about competitor mobile ads could increase your eCPM
Monday, January 9, 2017 by Jan Pollack
You've worked hard to build a cool app with great user engagement, and a market for yourself, but you don't want someone else's poor ad or competitive call to action to mess that up, right? This concern causes some developers to keep advertising blacklist settings on auto-pilot, or avoid ads from competitors altogether, but that's a mistake - the odds a...
New Report Highlights the Monetization Value of Repeat Mobile Game Users
Tuesday, February 16, 2016 by Stuart Parkerson
In its Q1 2016 Mobile Gaming Insights research SOOMLA is reporting that game users who completed an in-app purchase in one game are six times more likely to pay in another game, compared to users who haven’t made a purchase. Also those users who paid $25 or more in one game are 40% more likely to pay in a second game.The research is derived from game play from over 20 m...
TapJoy Releases Customized Currency for App Publisher Monetization
Monday, December 28, 2015 by Richard Harris
TapJoy has released another app monetization platform for mobile developers with its recently released Personalized Currency Sales that allows app publishers to build and launch currency sales customized for their specific customers segements.The program allows provides the opportunity to create personalized variables for currency sales, which are limited time promotion...
Vungle Now Supports Videos Ads For Windows 10 with New SDK
Sunday, November 22, 2015 by Richard Harris
Vungle has released its Windows 10 SDK to help game developers monetize Window’s smartphones, desktops, and Surface tablets, with support for other platforms, including Xbox One.The announcement extends Vungle’s mobile video ad platform beyond Android and iOS to the Windows 10 cross-platform OS. The platform also offers support for Support for Unity, Adobe Air, Cocos2dx...
Ascend Media Launches iOS and Android Offer Wall SDKs
Thursday, July 2, 2015 by Stuart Parkerson
Ascend Media has announced the availability of iOS 8 and Android SDKs for its AdWall offer wall technology. A Unity SDK is expected to roll out later this year.The AdWall offer wall platform offers a rewards-based monetization solution on websites and app. The platform provides revenue stream opportunities from in-game or in-app items, bonus levels, virtual currency, an...
User Acquisition: The Hidden Driver Behind the Unbundling Trend
Tuesday, June 2, 2015 by Adam Foroughi
There’s no doubt that unbundling or launching specialized apps has been a sound strategic move for incumbent apps (think Twitter’s Vine and Periscope and Instagram’s Hyperlapse and Layout, not to mention Facebook’s Messenger), as has specializing from the get-go - the extreme examples being Yo, or IFTTT’s Do. This is for good reason. Streamlined, single-function ap...
Tapjoy Offers New App Marketing Automation and Monetization Platform
Friday, March 13, 2015 by Stuart Parkerson
Tapjoy has revamped its company and product solution with the launch of its new Marketing Automation and Monetization Platform, which is designed to help freemium mobile app publishers maximize the lifetime value of each user. The new platform combines predictive analytics, marketing automation, IAP driven monetization and Tapjoy’s rewarded advertising solutions. ...
Bitcoin And Digital Money Challenge The Global Economic Order
Wednesday, December 10, 2014 by Richard Harris
Bitcoin and Digital Money are challenging today’s Global Economic Order. Financial journalists Paul Vigna and Michael J. Casey have written in THE AGE OF CRYPTOCURRENCY: How Bitcoin and Digital Money are Challenging the Global Economic Order. THE AGE OF CRYPTOCURRENCY demystifies virtual currency.Bitcoin is a digital currency and peer-to-peer (P2P) payment net...
InMobi Launches New In App Ad Formats for Mobile Game Monetization
Thursday, July 24, 2014 by Stuart Parkerson
InMobi has announced its new “Monetization Solution for Gamers,” including a playable ad format offered at global scale. This solution allows developers to optimize their monetization strategies based on the emotional state of players as they move through different stages of the game. The solution’s ad formats include:- Playable Ads: Developed in partnership with a...
Help Your Game Players Learn to Succeed with On the Job Training
Wednesday, June 11, 2014 by Richard Harris
Pay your players, or they will quit their jobs! It’s an interesting way of looking at how to keep gamers engaged and maximizing the long term value of each player.Niklas Herriger of Gondola proposes that developers take an approach that considers players as employees who play a game as their job. It’s an innovative way of approaching game monetization.In a recent blog&n...
Skillz Real Money Gaming SDK Now Available to Mobile App Developers for iOS
Thursday, June 5, 2014 by Stuart Parkerson
Skillz has announced that, in addition to Android, it is now offering its skill based real money gaming SDK for iOS. The Skillz platform lets app gamers compete for real money. For players who want to practice before playing for cash, there are also free matches available. The platform offers a game-centric way for developers to make money by enabling pay...
Bit6 Offers Beta Cloud Based Communication Platform for Mobile App Development
Monday, May 5, 2014 by Richard Harris
Bit6 is offering in beta its real-time, cloud-based communications-as-a-service platform that allows developers to add voice/video calling, texting, and multimedia messaging capabilities as a feature to their apps.In addition, Bit6 also provides a suite of application integration modules including Identity Management, Social Map, and Virtual Wallet to help int...
Spring Into Profit – The Four Money Making Models for Your Apps to Bloom
Wednesday, April 9, 2014 by Dale Carr
This Spring will no doubt inspire a new crop of budding mobile app developers possessing amazing ideas to improve our lives on the go. Developers, beware: the mobile app business is not for the faint-hearted. For one, it is a crowded marketplace, and competition to get apps discovered is fierce.
By now, the US market is reaching saturation and many mobile users alrea...
How Game Developers Can Bank on “Found Time”
Monday, March 3, 2014 by Jon Jackson
According
to Nielsen Mobile, consumers spend more time using their mobile devices to play
games than anything else, and 80 percent of all mobile apps revenue generated
last year was from games.
Motivated by either a fear of missing something or found time,” consumers
pick up their phones hundreds of times a day at idle moments when they have
nothing to do...
Android Developers See Over 1 Billion Apps Downloaded on the Metaps Platform
Saturday, February 15, 2014 by Stuart Parkerson
Metaps has announced that the total downloads of apps on its Metaps Android monetization platform has surpassed 1 billion. The Metaps Platform consists of the DirectTAP, Exchanger and Metaps offerwall products, providing a suite of monetization solutions to Android developers.The increase in scale of the Metaps Platform can be attributed to their rapid growth and e...
The Importance of IAP and How Minigames Fit in to Help Developers Maximize App Monetization
Friday, February 14, 2014 by Ilya Nikolayev
It is an exciting time in the world of mobile with record device sales and high-profile developer successes, including Supercell’s 51% exit and King’s upcoming IPO. But, despite the glitter of the industry’s overall metrics, it is important to be aware of the underlying shifts that are occurring. As a developer, these tectonic changes will impact what you need to do to ...
Crytek Selects Live Gamer to Power Micro Transactions and Payments for GFACE and Warface
Wednesday, January 15, 2014 by Richard Harris
Live Gamer Elements platform offers Crytek advanced monetization tools and global payments for its gamer social network and acclaimed first-person-shooterLive Gamer, Inc., “LGI” (www.livegamer.com), a provider of digital commerce solutions for the interactive entertainment industry, has completed a white-label integration of its Elements™ platform with Crytek’s Warface ...
Metaps and LINE Partner to Provide Incentive Based App Recommendation Service
Tuesday, July 9, 2013 by Richard Harris
LINE and Metaps are teaming to provide a new monetization opportunity for developers utilizing Line's 150 million app user base.
LINE allows users to earn virtual currency by installing selected apps. As the sales partner with Line for the global market, Metaps will work with app developers to have their apps listed on the LINE platform....
Pocket Change Android Currency system announced
Sunday, December 9, 2012 by Richard Harris
Want to be able to reward your Android users with points in different parts of your apps? Now you can with the Pocket Change virtual currency system. Here is how it basically works. You use the Pocket Change SDK inside your app and "trigger" it whenever you want. For example, "Clear level 5 for 500 Pocket Change bonus points!".So where is the virtual currently from Pock...
Ad networks want mobile game developers traffic
Tuesday, November 27, 2012 by Richard Harris
Executives from Tapjoy, ChartBoost and others discuss their different and sometimes controversial approaches to app monetizationIf this hasn't happened to you yet, it will soon: you're playing a mobile game and you see an in-app ad for another game inside it. Normally you might ignore such things, but this one is offering a reward--free virtual currency, perhaps--for th...
