The App Economy Is Thriving
Monday, April 20, 2026 by Brittany Hainzinger
The app economy keeps accelerating, generating jobs, revenues, and new services for consumers and businesses. Drawing on market data and a national survey of 1,250 U.S. app based business leaders, this press release outlines why the ecosystem is strong, what risks could slow it down, and how balanced policy can protect consumers while preserving innovation and growth.
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Tiny Technology RTE Trends Reveal New Priorities in the Industry
Thursday, December 18, 2025 by Russ Scritchfield
Tiny Technologies announced the release of its annual industry trends report. The 2025 State of Rich Text Editors report highlights key trends to help technologists make informed decisions for their applications.
Three key themes stood out in this year's report:
AI takes the lead: RTEs must include AI as an active collaborator.
Security first: It’...
National App Day 2025: Industry leaders weigh in on app economy
Friday, December 12, 2025 by Brittany Hainzinger
With National App Day now behind us (December 11th), it’s a timely opportunity to reflect on the role applications continue to play in today’s workplace. Leaders from OutSystems, Xerox, and Appfire share their perspectives on how apps are shaping modern work - and what organizations can expect as app-driven productivity moves into its next chapter.
Nation...
Markets rally as Nvidia faces high-stakes earnings test
Wednesday, December 3, 2025 by Brittany Hainzinger
US equity futures are advancing alongside tech shares ahead of Nvidia’s earnings Wednesday, as investors now face a moment that demands sharper attention, warns the CEO of one of the world’s largest independent financial advisory organizations.
The move higher reflects confidence that Nvidia will once again clear a demanding hurdle.
Consensus points to...
DoubleVerify detects hidden iOS ad fraud
Wednesday, December 3, 2025 by Trey Abbe
DoubleVerify’s Fraud Lab has discovered a new fraud scheme lurking on customers’ mobile devices. It uses innocent-seeming iOS gaming apps to charge advertisers for phony ad impressions.
Operated by independent cybercriminals using a shared framework called UniSkyWalking, the scheme, which our Fraud Lab has dubbed SkyWalk, is sophisticated, coordinated and...
It's time for more Siri openness in the Apple ecosystem
Monday, November 17, 2025 by Vira Tkachenko
Siri’s long-awaited personalized upgrade won’t arrive until 2026, putting Apple even further behind in the industry AI race and frustrating users. While many think Big Tech giants OpenAI, Google, and Microsoft will continue to be leaders for years to come, Apple has an opportunity to join the ranks.
Unlike its competitors, Apple’s unique vision for ...
New report reveals a thriving app ecosystem is valued by developers
Tuesday, October 28, 2025 by Brittany Hainzinger
A major new survey of U.S. app-business leaders shows strong confidence in the app economy and in the tools available for developers. The research, released by the Developers Alliance, found high proportions of respondents reporting that the app ecosystem remains robust, efficient, and supportive of growth.
Survey methods and key findings
The report draws on respo...
The Great App Purge Googles Quality Overhaul
Wednesday, June 4, 2025 by Richard Harris
In early 2025, the tech world was rocked by a revelation that caught even seasoned app developers off guard: Google’s Play Store had lost nearly half of its apps in the span of just over a year. What seemed at first to be a quiet pruning of low-value software turned out to be a full-blown purge, 47% of apps had vanished. A platform that once boasted the largest ca...
Fortnite returns to iOS
Wednesday, May 28, 2025 by Richard Harris
Fortnite has returned to the iOS App Store in the United States after nearly five years of absence, marking a turning point in the strained relationship between Epic Games and Apple. This reappearance is not just a routine relisting of a popular mobile game, it signifies a dramatic shift in the power struggle between large tech platforms and the developers who rely on t...
Developers Alliance announces new advisory board
Monday, April 28, 2025 by Brittany Hainzinger
The Developers Alliance announced three independent app developers have joined its Advisory Board. Adri Ofman of FlipaClip, Sean Higgins of BetterYou, and Mariah Smith, former Lead Android Engineer at Trala will use their diverse experience and expertise to help shape the Alliance’s advocacy on several issues, including proposed changes to the app ecosystem, data ...
Developers Alliance announces new board chair
Wednesday, February 12, 2025 by Brittany Hainzinger
The Developers Alliance announced Jake Ward will chair a new board of directors tasked with addressing the mounting public policy challenges facing application developers. Ward co-founded the Alliance in 2012, leaving in 2017 to found developer-focused management platform Data Protocol.
"I’m excited to return to the Developers Alliance at this critical tim...
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