app ecosystem

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Developer news items we found relating to app ecosystem

35 results
Unbiased-real-time-in-app-bidding-solution-launches

Unbiased real-time in-app bidding solution launches


Monday, September 16, 2019 by

AppLovin announced the launch of MAX, an unbiased real-time in-app bidding solution, less than a year after its acquisition of MAX Inc. Since its beta period in early 2019, MAX has been offering advertisers equal opportunity to bid simultaneously on each impression in a publisher’s inventory via a single unified auction. This process is meant to yield the highest ...


AI-social-network-Hibe-launches-using-Oracle-Cloud

AI social network Hibe launches using Oracle Cloud


Friday, August 17, 2018 by

Oracle announced Virtual Artifacts has launched its mobile application network, Hibe, with Oracle Cloud. The company has developed Hibe as a new social network for mobile applications that lets consumers communicate with each other from their social platform of choice. To prepare for rapid growth, Virtual Artifacts invested in Oracle Cloud, including Oracle Autonomous D...


Predict-the-value-of-the-user-behind-each-new-app-install-with-RTP

Predict the value of the user behind each new app install with RTP


Thursday, February 22, 2018 by

Winclap will be exhibiting its latest product, Real-Time Pricing (RTP), at the upcoming Mobile World Congress taking place in Barcelona, Spain on February 26 through March 1 at booth #8.1E60 in the App Planet Hall.RTP is a pricing tool introduced to the mobile ecosystem offering a new approach to the mobile user acquisition strategy. Unlike the fixed-rate CPI/CPA model,...


AppOnboard-raises-$4M-in-a-seed-round

AppOnboard raises $4M in a seed round


Wednesday, May 10, 2017 by

The app economy is larger than ever - mobile revenues grew 40 percent in 2016 with app developers grossing $37 billion, excluding any advertising revenue. Roughly half of that goes back in the ecosystem for User Acquisition (UA) - or paying for downloads.AppOnboard Inc, mobile app demo maker, has raised $4M from Troy Capital Partners, London Venture Partners (“LVP) and ...


ACT-releases-their-State-of-the-App-Economy-report

ACT releases their State of the App Economy report


Friday, April 21, 2017 by

ACT | The App Association released its fifth edition “State of the App Economy” report, which provides a snapshot of the trends driving and defining the dynamic app ecosystem. Mobile apps are a component of nearly every enterprise and consumer-facing industry and have impacted every sector of the American economy, in every congressional district.“The app economy is part...


Mobile-reward-videos-showed-consistently-high-eCPM-in-2016

Mobile reward videos showed consistently high eCPM in 2016


Friday, February 17, 2017 by

ironSource has announced the launch of its Industry eCPM Index, an insights engine for tracking regional and global eCPM rates and optimizing mobile app ad campaign effectiveness over time. Ideal for mobile app developers, the ironSource Industry eCPM Index provides insight into app ecosystem advertising performance across region, time of year, geography, ad units, and ...


Stopping-the-crashes-inside-your-app

Stopping the crashes inside your app


Wednesday, December 7, 2016 by

If you are a mobile app developer (and we'll take a wild guess and say you probably are, or are at least linked to the industry in some way), then your apps have most likely been downloaded, used a bit – crashed – and then users deleted it.We can confidently say this is the norm for many apps because:Various market studies (like this one from Crittercism) ha...


Ashton-Kutcher-and-Guy-Oseary-just-helped-Apptopia-raise-$2.7-Million

Ashton Kutcher and Guy Oseary just helped Apptopia raise $2.7 Million


Monday, November 28, 2016 by

Apptopia has announced its second round of seed funding led by Ashton Kutcher’s and Guy Oseary’s Sound Ventures. The round of $2.7 million brings Apptopia’s total funding to $5 million and included the minds of Mark Cuban, 500 Startups, RTA Ventures, Full Tilt Capital, Telegraph Hill Capital, Expansion VC and more. Several parties, including Mark Cuban, have participate...


Partnership-Between-Developers,-Publishers-and-Platforms-Is-Key-Says-New-Report

Partnership Between Developers, Publishers and Platforms Is Key Says New Report


Monday, September 12, 2016 by

The Application Developers Alliance has released the result of a global survey of mobile app developers and publishers: Competition in the Mobile App Ecosystem. The report shows a healthy mobile app market and an industry that is concerned about being misrepresented and sees unnecessary intervention from external authorities.In the context of the European Commission’s o...


Google-Play,-Mobile-Ads-and-Ad-Blocking:-The-Macro-View

Google Play, Mobile Ads and Ad-Blocking: The Macro View


Tuesday, July 19, 2016 by

Google quietly rolled out an update to the Play Store a few months ago, but the change sent ripples through the entire mobile developer community: the company started clearly labeling the apps that include ads. It’s a small change, but one that has greater implications for every participant in the mobile app ecosystem - from developers and end users, to mobile ad platfo...


Updates-Made-to-Google-Play-Developer-Policy-Center

Updates Made to Google Play Developer Policy Center


Wednesday, March 9, 2016 by

When you have one of the two largest app marketplaces in the world, it’s a tall order when making sure there is an ongoing positive experience for both users and app developers. The is the responsibility the Google Play team and its Developer Program Policies face in maintaining an app ecosystem through educating the Android developer community and defining appropriate ...


There-Are-More-Indie-App-Publisher-Millionaire

There Are More Indie App Publisher Millionaire's Than You Think


Friday, November 6, 2015 by

According to a recent research study conducted by Pollen VC and Priori Data, 1,887 app developers have generated more than $1 million in revenues in the last 12 months. And 20,000 app developers and companies will have made over $100,000 in revenues, no small chunk of change. The two companies point to the results as an indication that there are still opportunities for ...


Saleforce-Releases-Active-Audiences-Advertising-and-Marketing-Platform

Saleforce Releases Active Audiences Advertising and Marketing Platform


Wednesday, March 25, 2015 by

Saleforce has announced the availability of Active Audiences as part of the Salesforce Marketing Cloud to provide an opportunity for companies to manage, segment, and synchronize CRM in real-time with advertising across Facebook, Twitter, and the mobile app ecosystem with Facebook Audience Network.The new tool provides the ability to connect advertising to each customer...


Apps-World-Introduces-a-New-Event-in-Berlin-for-2015

Apps World Introduces a New Event in Berlin for 2015


Tuesday, January 13, 2015 by

Apps World is continuing to expand its mobile event brand as it heads to Berlin for 2015 Apps World Germany, bringing together over 150 exhibitors and an expected 6,000 attendees from across the app ecosystem in Europe and beyond. The event offer exhibits and content for developers, mobile marketers, mobile operators, device manufacturers, platform o...


Breaking-Out-of-The-App-User-Acquisition-Funding-Trap-With-Pollen-VC

Breaking Out of The App User Acquisition Funding Trap With Pollen VC


Friday, December 19, 2014 by

I got my first taste of the app world when I co-founded an interactive music company (Soniqplay) that provided an app for users to remix and share music around the world. Since the inception, I led a team that successfully saw our idea come to fruition after 18 months of hard developing and planning. The User Acquisition Funding DilemmaAfter a lot of blood, sweat a...


Apps-World-Europe-Offering-Early-Bird-Pricing

Apps World Europe Offering Early Bird Pricing


Thursday, August 28, 2014 by

The next rendition of Apps World will be held in London on November 12-13 and developers interested in attending can purchase their passes now and receive a discounted price. The early bird pricing is good through September 12.Now in its 5th year, the Apps World Developer Conference & Exhibition has grown to over 350 exhibitors and 12,000 plus attendees across the a...


Google-and-Android-Are-Not-the-Same...-and-That’s-a-Good-Thing

Google and Android Are Not the Same... and That’s a Good Thing


Monday, July 28, 2014 by

Android and Google may seem synonymous with each other, but they are actually quite different. The Android Open Source Project (AOSP) is an open-source software stack for any device, from smartphones to tablets to wearables, created by Google. Google Mobile Services (GMS), on the other hand, are different. GMS are a range of Google-branded services that Google want...


The-End-of-Incentivized-App-Downloads-Will-Bring-New-Opportunities-to-Indie-App-Developers

The End of Incentivized App Downloads Will Bring New Opportunities to Indie App Developers


Thursday, July 3, 2014 by

Apple is introducing a revamped iOS App Store with iOS 8 and with that, according to some news that has spread across the Internet, the end of incentivized app downloads, incentivized ad watching and social media sharing. In their defense, Apple has said that incentivized app downloads were driving inaccurate rankings in the App Store, because paying consumers to d...


Five-Solutions-for-Common-App-Development-Challenges

Five Solutions for Common App Development Challenges


Friday, June 6, 2014 by

Mobile use among consumers is growing exponentially. Hardware and operating systems aside, new applications are hitting the market every day for everything from commerce and gaming, to utilities and health and fitness. The playing field is wide open for developers of all shapes and sizes, but with it, comes steep competition and common pitfalls that can mean the di...


Tizen:-The-OS-of-Things-has-Arrived-in-a-Ripe-Market

Tizen: The OS of Things has Arrived in a Ripe Market


Thursday, June 5, 2014 by

There’s been a lot of talk recently about Tizen, a new open source mobile operating system developed primarily by Samsung and Intel, and hosted as a Collaborative Project at The Linux Foundation.  So what is it, and why is it important? Fundamentally, Tizen is about convergence, and developing a single platform that can be used for all manner of devices. But to rea...


Facebook-and-WhatsApp:-Its-All-About-Going-Mobile

Facebook and WhatsApp: Its All About Going Mobile


Tuesday, April 29, 2014 by

Facebook’s $19 billion acquisition of WhatsApp means a lot of things to a lot of people, but to me personally, it showed the importance of going mobile.Though people have been calling every year ‘the year of mobile’ since WAP in the late 1990s, that this largest ever Internet acquisition happened to a mobile app speaks volumes of the state of mobile today.Highlighted by...


New-Q1-2014-App-Market-Report-Shows-Google-Play-Revenue-Climbs-in-US-and-China-Leads-iOS-Growth

New Q1 2014 App Market Report Shows Google Play Revenue Climbs in US and China Leads iOS Growth


Tuesday, April 15, 2014 by

A new report from App Annie is showing that the worldwide app market continues to grow as Google Play revenue climbs in the United States, and China leads iOS growth. The analysis comes from the App Annie Market Index, a barometer of the macro trends that are emerging in the app ecosystem across stores, countries and categories. The analysis of the global...


Android-Personalization-Apps-Could-Be-Key-To-App-Discovery

Android Personalization Apps Could Be Key To App Discovery


Monday, March 10, 2014 by

Simon Khalaf, President and CEO of Flurry, has written a recent column on the ongoing change in the discoverability of information as people move away from the web and towards mobile apps for their information.In the old days  people would search a term and find websites that would provide that information. Search engines crawled websites and most of...


App-pocalypse:-Millions-of-Pointless-Apps

App pocalypse: Millions of Pointless Apps


Wednesday, February 26, 2014 by

Jeff Atwood (Co-founder of stackexchange.com and discourse.org) has written a great piece (and a bit of a rant) on the state of the app ecosystem as he sees it. I share it with you here because there are some profound truths in his points - especially in the chatter regarding how cluttered the app stores are becoming with apps that don't do anything more than a we...


Mobile-App-Privacy-Policy:-Do-You-Have-One

Mobile App Privacy Policy: Do You Have One


Saturday, February 22, 2014 by

What’s wrong with collecting personal information? In short – nothing. Commerce has always been about a mutually beneficial exchange; providing products and services in return for cash or an equivalent value exchange. New business models such as free-2-play or ad-funded content have accelerated the growth of the data-fuelled app economy. However the data collected ...


Will-Closed-Smart-Device-Systems-Squeeze-Out-App-Developers

Will Closed Smart Device Systems Squeeze Out App Developers


Wednesday, February 19, 2014 by

BMW has recently announced that is creating a program to offer marketing apps to drivers through its future navigation systems. The program is being developed as a potential new feature of the BMW’s ConnectedDrive system.From the recent release: “In our vision for a virtual marketplace of the future, the vehicle will provide customers with context-adaptive, preference-b...


Offercast-Mobile-Launches-Next-Generation-Mobile-Ad-Network

Offercast Mobile Launches Next Generation Mobile Ad Network


Friday, February 7, 2014 by

First 100 to Sign Up Eligible for “Grand Slam” Promotion to Keep 100 percent of Earned RevenuesOffercast™ Mobile, a next-generation mobile ad network, today has launched its beta testing program for Android™ app developers. Offercast™ Mobile provides multiple solutions for monetization on the Android mobile operating system and ...


Mag+-5.0-Helps-Content-Owners-Create-Mobile-Apps-That-Deeply-Engage-Users

Mag+ 5.0 Helps Content Owners Create Mobile Apps That Deeply Engage Users


Monday, February 3, 2014 by

Fresh user interface, new storefront, real-time communication, deeper analytics fuel successMag+ today released version 5.0 of its platform for creating mobile applications for touchscreen devices. All the robust changes in Mag+ 5.0 focus on helping clients to better engage their users, bolster conversions and increase sales. Offering a richer in-app storefront an...


Steve-Wozniak-Announced-as-Opening-Keynote-Speaker-at-Apps-World-in-San-Francisco

Steve Wozniak Announced as Opening Keynote Speaker at Apps World in San Francisco


Saturday, February 1, 2014 by

Apple co-founder Steve Wozniak has been announced as the headline speaker at next week’s Apps World North America event in San Francisco. Apps World is returning to San Francisco with the two day event expecting to attract for than 8,000 attendees and is designed to deliver the latest insight into the multi-platform apps ecosystem.Keynote speaker Ste...


StartApp-Provides-2014-Predictions-on-Mobile-Industry-Trends-as-They-Relate-to-App-Developers

StartApp Provides 2014 Predictions on Mobile Industry Trends as They Relate to App Developers


Wednesday, January 8, 2014 by

This is the time of year app development industry insiders put on their prognosticator hats and give their opinions on what app developers can expect for the upcoming year. Cassidy Smith, Social Networks Manager at StartApp, recently posted the company’s insight into 2014.Following is an excerpt of her predictions.In the year 2013, we saw several mobile markets mat...


Are-Instagram-and-Facebook-Apps-Game-Changers-for-Windows-Phone

Are Instagram and Facebook Apps Game Changers for Windows Phone


Wednesday, October 23, 2013 by

Instagram has announced that it soon will be launching the official Instagram app for the Windows 8 phone. Another mobile heavyweight, Facebook, also has already launched its app for Windows 8 in October. Vine and Flipboard have also indicated apps will be available in the near future. These apps will fill gaping holes in the Windows 8 app ecosystem, and perhaps more i...


App-Developers-Conference-Survey-Finds-Piracy-and-Discoverability-are-Big-Problems

App Developers Conference Survey Finds Piracy and Discoverability are Big Problems


Monday, September 30, 2013 by

Piracy and discoverability are the top issues facing app developers today, according to new research conducted by the organizers of the inaugural App Developers Conference (ADC). In order to paint a picture of the app development landscape as it stands right before ADC, more than 250 app creators were surveyed on topics ranging from targeted platforms and app stores to...


MEF-launches-AppPrivacy™-the-online-privacy-tool-for-mobile-app-developers-to-build-consumer-trust

MEF launches AppPrivacy™ the online privacy tool for mobile app developers to build consumer trust


Thursday, September 12, 2013 by

Free global service and resources backed by international industry Working Groupwww.appprivacy.net 12 September, 2013, London and San Francisco: MEF, the global community for mobile content and commerce, today launched AppPrivacy™ with the goal to build consumer trust in mobile apps by helping developers apply best practice in the collection and sharing of per...


Ubuntu-on-tablets-at-MWC,-25–28-February-2013

Ubuntu on tablets at MWC, 25–28 February 2013


Wednesday, February 20, 2013 by

Ubuntu made it's mark in the Linux world many years ago with a robust desktop interface that could bridge the gap for users not used to a command line based OS, and has just announced they are also forging ahead with a tablet OS soon to be released to developers at the Mobile World Congress this year!They are already creating a buzz with talks of high-end multitasking a...


AppsWorld-North-America-2013

AppsWorld North America 2013


Friday, January 25, 2013 by

Developer conference & exhibition: Apps World will be returning to North America in 2013 for two days of engagement and high level insight and discussion around one of the largest growing industries - mobile apps. Apps World North America will be taking place in the technical capital of the world San Francisco on February 7th-8th 2013 at the Moscone Center. We...