SXSW keynote speakers revealed
Monday, February 19, 2024 by Brittany Hainzinger
South by Southwest (SXSW) Conference and Festivals has announced the addition of new Keynotes and a fifth round of Featured Speakers for the 38th edition of its annual Conference, which celebrates the convergence of technology, film, television, and music. SXSW takes place March 8-16, 2024 in Austin, Texas. The Keynotes announced include five-time Olympic gold meda...
Accelerate development environments by 10x with AI
Friday, August 25, 2023 by Richard Harris
We recently caught up with Rod Cope from Perforce and chatted about the 10x environment mindset for AI and how new AI tools like generative AI are increasing the efficiency and speed of developers and improving visual effects for animation pros. Even more, he explains how Perforce came up with the 10x concept, the opportunities that exist for incorpo...
Remote work is opening the door for global outsourcing
Monday, January 16, 2023 by Brittany Hainzinger
Daniel Todd from Influence Mobile shares his 2023 predictions including how remote work is opening the door for global outsourcing, what the benefits of global outsourcing include, why brand loyalty will decline with the increased popularity of reward apps, how their flagship app Rewarded Play, allows users to earn 20 percent back on average, and much more.
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What the future of AR looks like
Friday, December 2, 2022 by Richard Harris
The next two decades hold incredible promise, and danger, as our lives become more intertwined with extended reality (XR) technologies. Visions of exciting possibilities are tempered with privacy concerns, as major XR companies explore centralized visual positioning systems that store personal data.
Today’s pioneers of augmented and virtual realities (AR and VR...
Mobile gaming report from Tapjoy
Wednesday, December 15, 2021 by Brittany Hainzinger
New market research from MobileVoice by Tapjoy shows that despite not having access to the internet until their 20s or 30s, Generation X is just as active on mobile as the younger generations. Nearly 60% replace their smartphones every 2-3 years to stay up to date with the latest technology, and 66% actually spent more time on mobile devices in the last year. Mobil...
App Tracking Transparency causes a shift in ad spending
Monday, November 8, 2021 by Jude O’Connor
The launch of Apple's App Tracking Transparency tool has led to two-thirds of consumers opting out of app tracking. In response, the amount advertisers spend on iOS dropped by around a third, while simultaneously increasing by around 10% on Android. When it comes to User Acquisition, recent data from PubMatic shows that the share of mobile app ad spend on Andro...
Tom Brady defies age using this app
Sunday, February 7, 2021 by Richard Harris
Tom Brady is making a record tenth Super Bowl appearance by upsetting the #1 seeded Green Bay Packers. This past summer when Brady signed with Tampa Bay, many questioned if the future hall of fame quarterback would see as much success in a new city with a new offensive system, coaches, and teammates. If he hasn't already, Brady will have a chance to put those questi...
Political app vulnerabilities raise concern
Thursday, October 22, 2020 by Doug Dooley
With election season upon us, the US population is being inundated by candidate and proposition propaganda from a variety of sources – including television, the US mail, and mobile device apps. As annoying as this flood of information is at times, it’s important to understand that when it comes to these popular apps, and in fact all apps, if certain security...
Building confidence in machine learning models for IT
Wednesday, June 12, 2019 by Richard Harris
OpsRamp announced OpsQ Observed Mode to build confidence in machine learning models for IT event and performance analysis. The Summer 2019 Release also introduces automated alert suppression to reduce human time spent on first-response to alerts, continuous learning-based alert escalation using live event data, and new infrastructure monitoring capabilities for cloud na...
DJI's Manifold 2 can make drones autonomous robots
Monday, June 3, 2019 by Richard Harris
DJI announced Manifold 2, an ultra-compact onboard supercomputer for DJI drones that enables the next-generation of autonomous aerial robotics solutions. With the additional compute capability of Manifold 2, users can process complex image data onboard the drone and get results immediately and can program drones to fly autonomously while identifying objects and avoiding...
Artificial Intelligence meets television
Saturday, May 25, 2019 by Richard Harris
3 Screen Solutions (3SS) recognized specialists in the use of AI technology to understand what’s inside a video, says they have joined forces to launch and co-commercialize a new pre-integrated AI-based end-to-end platform which enables unprecedented TV service personalization and a range of benefits for operators and their subscribers.
The AI-based soluti...
Old school banner ads outperforming video
Monday, February 4, 2019 by Richard Harris
Liftoff has unveiled its first Creative Ad Index report of the year. Released the same year when mobile is projected to eclipse television in consumer attention, effective mobile advertising has never been more important. Key findings that could change the way mobile advertisers allocate their spend in 2019 include: the one major mistake marketers make when it comes to ...
National Geographic just updated their app
Monday, January 14, 2019 by Richard Harris
National Geographic just launched a new mobile app that is available in the Apple App Store and Google Play Store to customers in the U.S. and Canada. Compatible with both Android and iOS smartphones and tablets, the app provides users with a personalized digital experience that includes access to the National Geographic magazine archives, an immense photo library, digi...
Blockchain remakes of popular Atari games in the works
Monday, December 24, 2018 by Richard Harris
Atari, an iconic consumer brand and interactive entertainment producer, announces that it has entered into a license agreement with Animoca Brands Limited, a subsidiary of Animoca Brands Corporation Limited (listed on ASX: "AB1"). The Agreement grants Animoca Brands the rights to produce and publish blockchain versions of the popular Atari mobile game titles R...
StackCommerce celebrates $100M in payouts to creators
Wednesday, November 28, 2018 by Christian Hargrave
StackCommerce announced that it reached a financial milestone of $100 million in total payouts to its creator network comprised of publishers and brands. Founded in 2011, StackCommerce got its start by connecting niche, tech-focused content sites and their readers with highly relevant tech products through commerce content.
The company expanded into the men’s l...
Presidential Alerts and the future of mobile communication
Thursday, October 4, 2018 by Richard Harris
FEMA has sent their first emergency test message to all of the mobile devices throughout the United States. They reported every American who owns a smartphone - which is about 75% of the population, should have received the test alert. In total the message went out to a total of 225 million devices right around 1:18 PM CST reading "Presiden...
Tunity launches SDK to let developers build TV audio streaming apps
Tuesday, August 7, 2018 by Richard Harris
Tunity announced the debut of Tunity SDK for Audio. An SDK that gives any customer-facing business, from restaurants to gyms, airports, and universities, the ability to implement a white-labeled version of Tunity’s deep learning TV audio streaming technology. This allows users to hear live audio from muted televisions directly on their existing mobile devices. Tun...
Why developers should add mobile print to apps
Friday, May 4, 2018 by Patrick Chen
Printing has been a major part of history for thousands of years, dating back to ancient Mesopotamia, and despite the rise of digital technologies, it’s not going anywhere - in fact, the demand for printing continues to grow, for four major reasons:Despite digital advancements, printing is still the standard. Printed materials such as contracts, government forms and har...
Talguu launches live casting video service
Wednesday, March 14, 2018 by Christian Hargrave
Caspio has announced that Talguu launched its new multi-channel video service, entirely built on Caspio's low-code development platform. Talguu, a Silicon Valley startup, allows television stations, professional performers and individual content providers to connect directly with audiences via a multi-platform pay-per-view video streaming service. Operating in a time- a...
Using common short codes for mobile app marketing
Friday, February 16, 2018 by Richard Harris
App developers know well the difficulties in marketing their apps. But a highly compelling way to advertise their apps in the context to the real world is being overlooked.Common Short Codes provide an easy way for app developers and brands to get consumers to download an app in context with their current, real-world surroundings. Common Short Codes bring integrity and ...
Open Sesame technology changes the world for paralyzed people
Friday, December 15, 2017 by Richard Harris
Sesame Enable seeks to open a new door to independence for millions of quadriplegics and people with disabilities around the world through the development of the first touch-free smartphone and tablet app called Open Sesame.Open Sesame technology works by tracking user’s head movements using the front-facing camera of a smartphone or tablet. Users activate the app throu...
The three keys to mobile advertising success
Thursday, October 19, 2017 by Johnny Li
The current popular image surrounding advertising is one perhaps embodied best by the popular television show Mad Men: an industry with a certain romanticism, populated by men dressed in sharply-tailored suits who brood over snifters of amber-colored liquid until, all at once, a eureka moment hits and an advertising campaign is born. Apart from the obvious sexism that t...
Mobile games inapp advertising chat with Jun Group
Friday, October 13, 2017 by Richard Harris
People are spending an increasing amount of their mobile time in-app. In fact, comScore reports that in 2017, people will spend 87% of their mobile time using applications. A natural corollary to this statistic is the kind of apps that are most popular. Apple reports that the number one app category in the iTunes Store is gaming.A recent study conducted by video technol...
Poker Night in America bets on KamaGames to make their mobile app
Wednesday, June 28, 2017 by Richard Harris
The KamaGames Group, have announced their partnership with Poker Night in America, the high stakes poker television show, that premieres every Monday & Sunday on CBS Sports Network in North America.The partnership will see the release of a standalone branded Poker Night in America app which will leverage the KamaGames technology platform and global liquidity of play...
Memery launches a new drone video app called Dragonfly
Tuesday, June 27, 2017 by Richard Harris
Memery a provider of location based video apps, announces the launch of Dragonfly, a complete solution for drone video. While the company has also added Darren Liccardo, former DJI executive and drone technology expert, to its advisory board. Available now on the App Store the launch kicks off the Try Dragonfly in July promotional event. For the next month Dra...
AOL says you need to diversify your ad strategy
Monday, May 22, 2017 by Patrick McCormack
For mobile developers with scale, performance-based advertising has been a massive revenue opportunity. Performance pricing now accounts for 65 percent of all ad revenue achieved in digital, including desktop and mobile. Advertisers and marketers understand the obvious benefits of cost per install (CPI) campaigns, for example, which comprises more than 25 percent of tod...
Mobile gamers mindsets, motivations, and behaviors revealed
Thursday, January 19, 2017 by Richard Harris
Playing mobile games makes people happier than using social networking apps says TapJoy in a new report.Tapjoy released the findings of in-depth research it conducted to understand the mindset, motivations and behaviors of today’s mobile gamers. Designed to shed light on this massive and desirable consumer audience for brand advertisers, the report is the first of its k...
AppsFlyer raises $56 million to advance mobile marketing measurement
Tuesday, January 17, 2017 by Christian Hargrave
AppsFlyer has raised an additional $56 million in Series C financing, bringing its total funding to $84 million. Having grown revenues by 500% and staff from 40 to 240 people across 12 global offices in two years, the company will invest in the enhancement of its products to help even more marketers measure every engagement with their target audiences. The round wa...
The Polaroid Wall app launches with over 2500 photos from the early days
Wednesday, January 4, 2017 by Richard Harris
IPA, The Editing House has announced the release of The Polaroid Wall as an app for iPhones and iPads showcasing its collection of 2,620 Polaroids photos from the early days of video.For 18 years, IPA was the finishing house of choice for Chicago’s independent film and video community, the video equivalent of Chess Records for a budding group of independent filmmakers, ...
Bloomberg launched a new app using Facebook's React Native Framework
Friday, December 16, 2016 by Richard Harris
Bloomberg, the global business and financial news provider, has released a brand new app that allows their users a more comprehensive access to their market data, portfolio tracking tools, and much more. The broad customization of the app makes monitoring your personal portfolio and receiving continuous alerts on global stock positions more effective and efficient. The ...
New app records your snoring then gives you a report to help you stop it
Monday, December 12, 2016 by Richard Harris
Snore Metrics has launched Snore Report - an iPhone app aimed at monitoring sleep and snoring. Snore Report will allow FitBit integration, and is available for download in the Apple App Store for free right now, with Android launching in the spring of 2017.
The app works by recording your sleep overnight. In the morning, the app provides a "Snore Score" as...
Yahoo explains what communitainment is and how it's mobile's killer app
Tuesday, December 6, 2016 by Simon Khalaf
Last August, in Flurry’s app usage report, we declared that “Content is King: Again.” That report showed U.S. users’ time spent consuming media in apps had grown from 46 mins/day in 2014 to 96 mins/day in 2015, a whopping 108% year-over-year increase. Curious to clock this year’s usage, we ran the numbers again and found that time spent con...
Cross channel game advertising and the holistic approach
Thursday, December 1, 2016 by Richard Harris
Surprisingly for a mobile-centric world and an industry dominated by mobile games, game marketers are still spending a hefty amount of marketing dollars on television ads. TV isn’t dead yet, but ‘cord-cutting’ is a phenomenon among the millennial generation that can’t be denied. For those still tuned in to TV programming, their attention is increasingly divided bet...
3 secrets of success for news apps
Tuesday, November 15, 2016 by Todd Miller
The rise of news app Jinri Toutiao (Today’s Headlines) has been big news in the Chinese internet sector. Following on that success, Phoenix News, Tencent, and other traditional portal websites have all made great efforts to develop personalized news aggregator apps. The same thing is happening globally, with distinct trends emerging in different global markets...
SSPs are NOT dead
Wednesday, September 28, 2016 by Richard Harris
In light of many folks in the industry considering SSP’s to be extinct, Andrew Gerhart, COO of AerServ, a mobile-first video mediation platform believes that a full service SSP can offer additional services such as viewability measurement, fraud and ad quality measurement. He contends that many individuals focus on irrational negatives, and ignore the positives SSP’s br...
