discoverability

discoverability news search results

Developer news items we found relating to discoverability

35 results
1-year-after-Atlassian-acquisition-Trello-unveils-new-platform

1 year after Atlassian acquisition Trello unveils new platform


Friday, January 26, 2018 by

Atlassian has unveiled a redesigned directory for Trello integrations (or as Trello calls them “Power-Ups”) for users to discover the 80+ partner apps available on the Trello platform. The revamped Power-Up Directory is the latest in a series of updates to the Trello ecosystem one year after its $425M acquisition by Atlassian.After officially launching the Power-Up...


PagerDuty-brings-machine-learning-to-management-platform

PagerDuty brings machine learning to management platform


Monday, September 11, 2017 by

PagerDuty has introduced new capabilities in machine learning and advanced response automation that enable businesses to orchestrate the right business-wide response to any situation. This is done by eliminating inefficiencies across the digital operations lifecycle, and applying best practices to any operational issue. The updated PagerDuty Digital Operations Managemen...


App-Verify-SDK-gets-update-for-new-iOS-capabilities

App Verify SDK gets update for new iOS capabilities


Wednesday, June 21, 2017 by

TeleSign, an end-to-end communications platform as a service (CPaaS), has announced new iOS capabilities for its mobile app verification service, App Verify. App Verify for iOS is a lightweight software development kit (SDK) that enables mobile app developers to streamline the onboarding account verification process to assist with increasing conversions and providing id...


UK-video-games-industry-to-grow-in-2017-says-new-TIGA-report

UK video games industry to grow in 2017 says new TIGA report


Tuesday, January 3, 2017 by

TIGA reports that the UK video games industry would increase investment and expand employment in 2017. They made the comments in their latest Business Opinion Survey 2016/17. The report was based on a survey of 50 games businesses including small, medium and large firms, developing games across mobile/tablet, VR, PC and console.  TIGA's Business Opinion Survey 2016...


5-app-monetization-strategies-to-remember-in-2016

5 app monetization strategies to remember in 2016


Monday, October 31, 2016 by

Thanks to advances in artificial intelligence, deep learning and user interfaces, our mobile devices are more accessible and user-friendly than ever before. People are downloading more apps and spending more time in those apps. There are now over four million apps in the Apple and Google app stores – Apple received 75,000-80,000 app submissions per month in last few mon...


Security-First:-5-tips-for-building-a-secure-mobile-app-from-the-ground-up

Security First: 5 tips for building a secure mobile app from the ground up


Wednesday, October 5, 2016 by

With more than two billion smartphone users worldwide, the app market has exploded — along with risks. Mobile app developers are still struggling to make security a priority and by 2017, cyber-attacks via vulnerable apps are anticipated to account for 75% of all mobile security breaches. Given what's at stake, it's critical that developers build apps that are &ldq...


App-Annie-Launches-New-App-Monetization-and-Marketing-Intelligence-Offering

App Annie Launches New App Monetization and Marketing Intelligence Offering


Wednesday, August 3, 2016 by

App Annie has introduced a new Marketing Intelligence offering designed to support app discovery, user acquisition and ad monetization for app publishers. It provides an opportunity to evaluate advertising strategies through understanding of the effectiveness of ad creatives, ad placement and tactics as compared to competitors.Marketing Intelligence is App Annie’s lates...


eBay-Buys-Expertmaker

eBay Buys Expertmaker's Machine Learning and Big Data Analytics Platform


Tuesday, May 10, 2016 by

Sweden-based Expertmaker, which specializes in providing intelligent solutions powered by artificial intelligence (AI), machine learning and big data analytics, is being acquired by eBay according to a recent announcement. Expertmaker has been a partner of eBay’s since 2010, most recently helping with eBay’s structured data initiative. Upon the close of the deal, E...


ASO-and-Fear-of-the-Unknown

ASO and Fear of the Unknown


Thursday, April 7, 2016 by

App stores are densely saturated and constantly growing. With over 1,000 new apps added every day to Apple’s App Store alone, getting their apps discovered is a leading issue faced by mobile app developers today. One of the most important methods of maximizing marketing efforts for an app is App Store Optimization (ASO). ASO is the process of optimizing an app's pl...


App-Marketing-Cost-Show-Ten-Percent-Drop-in-Recent-Findings

App Marketing Cost Show Ten Percent Drop in Recent Findings


Thursday, July 2, 2015 by

App marketing costs have seen a ten percent decrease according to the latest findings of the Fiksu May indexes. The firm also reports that app install volumes have decreased by 17% across the top 200 iOS free apps for the US.Top findings as reported by Fiksu include:Cost per Loyal User IndexThe Cost per Loyal User Index measures the cost of acquiring a loyal user for br...


User-Acquisition:-The-Hidden-Driver-Behind-the-Unbundling-Trend

User Acquisition: The Hidden Driver Behind the Unbundling Trend


Tuesday, June 2, 2015 by

There’s no doubt that unbundling or launching specialized apps has been a sound strategic move for incumbent apps (think Twitter’s Vine and Periscope and Instagram’s Hyperlapse and Layout, not to mention Facebook’s Messenger), as has specializing from the get-go - the extreme examples being Yo, or IFTTT’s Do. This is for good reason. Streamlined, single-function ap...


Highlights-from-Day-One-of-Microsoft-Build-Developers-Conference

Highlights from Day One of Microsoft Build Developers Conference


Wednesday, April 29, 2015 by

As you can imagine it was all about Windows 10 at the Microsoft Build Developers Conference. Ambitious in its size and scope of information, Microsoft is saying that it plans to have billion active Windows 10 devices by 2018.Highlights of the Windows 10 announcements include:- New Universal Windows Platform Bridge toolkits which enable developers to bring existing .NET,...


App-Developers-Alliance-to-Offer-Workshops-on-Starting-an-App-Publishing-Business

App Developers Alliance to Offer Workshops on Starting an App Publishing Business


Friday, February 13, 2015 by

The Application Developers Alliance is reaching out to developers to help them learn more about creating an app publishing business through its App Strategy Workshop: Fundamentals series. These workshops are held in local settings to help mobile app developers, startups, and small app publishers learn about business basics and strategy fundamentals. During each eve...


Windows-10:-A-New-Platform-and-a-Tantalizing-Opportunity-for-Developers-to-Create-Holographic-App-Experiences

Windows 10: A New Platform and a Tantalizing Opportunity for Developers to Create Holographic App Experiences


Thursday, January 22, 2015 by

Microsoft has unveiled Windows 10 and from an app development standpoint, the company continued to emphasize the opportunity the platform provides for creating apps across multiple devices. With the large numbers of PCs running Windows, that may ultimately be a winning proposition for the company.One very cool announcement is that developers have a chance to program new...


Discussion:-How-Can-App-Developers-Earn-Revenue-With-Low-Download-Numbers

Discussion: How Can App Developers Earn Revenue With Low Download Numbers


Monday, January 19, 2015 by

One of the biggest challenges facing indie developers in today’s mobile economy is being able to get a revenue stream from a small amount of free downloads. Discoverability is a big issue but many indie developers do not have budgets to help with marketing or general discovery issues other than stock ASO options such as keywords, review sites, and the like. An exam...


App-Developer-Magazine-Definitive-Guide-to-the-Top-Mobile-App-Developer-Conferences-for-2015

App Developer Magazine Definitive Guide to the Top Mobile App Developer Conferences for 2015


Monday, January 5, 2015 by

You would think that we would be able to stop and take a breath as we close out 2014, but noooo; I’ll be on an early Southwest flight to Las Vegas to catch the first three events of the year – ATT Developer’s Conference, AppNation and CES – all the first full week of January 2105. It’s going to be a crazy year for sure!I really haven’t even thought about my conference s...


Google-Play-Game-Services-Gets-New-Publishing-API,-Updated-Unity-Plugin,-and-Leaderboard-Tamper-Protection

Google Play Game Services Gets New Publishing API, Updated Unity Plugin, and Leaderboard Tamper Protection


Saturday, December 27, 2014 by

The Google Play games services (GPGS) has announced several new developer tools including a new Game Services Publishing API, a revamped Unity Plugin, additional enhancements to the C++ SDK, and improved Leaderboard Tamper Protection.New Game Publishing APIAt Google I/O this past June, Google Play Developer Publishing APIs were launched to automate the configuration and...


Secrets-for-Android-Developers-on-Launching-Apps-on-Google-Play-

Secrets for Android Developers on Launching Apps on Google Play


Sunday, November 16, 2014 by

The numbers are hard to ignore - 50 billion apps and games downloaded and $5 billion over the last year to developers. So what is the secret to success launching apps on Google Play? I don’t imagine Google is giving away insider company secrets, however they have put together a new publication called “The Secrets to App Success on Google Play.” They are promoting t...


How-to-Turn-Your-Mobile-App-into-a-Scalable-Business

How to Turn Your Mobile App into a Scalable Business


Monday, August 25, 2014 by

It might be easier than ever to develop your own app, but turning that app into a viable business is only getting harder.Apple's App Store is adding close to 20,000 new apps every month, and Google Play is matching or even topping those numbers. This makes for a crowded market where app developers are struggling to cut through the noise to have their product discovered ...


Apple-vs.-Facebook:-What-Signals-Do-Industry-Giants-Send-to-the-App-Market-(And-What-do-They-Mean-to-iOS-Developers)

Apple vs. Facebook: What Signals Do Industry Giants Send to the App Market (And What do They Mean to iOS Developers)


Tuesday, July 8, 2014 by

In recent weeks the iOS app market has been torn between conflicting signals that are coming from its two major players – Facebook and Apple. While there is clear evidence for these signals being interconnected, if they were to materialize they are likely to affect a good deal of iOS developers and tilt the wider app market dynamic. Here we are laying out these signals ...


Bit6-Offers-Beta-Cloud-Based-Communication-Platform-for-Mobile-App-Development

Bit6 Offers Beta Cloud Based Communication Platform for Mobile App Development


Monday, May 5, 2014 by

Bit6 is offering in beta its real-time, cloud-based communications-as-a-service platform that allows developers to add voice/video calling, texting, and multimedia messaging capabilities as a feature to their apps.In addition, Bit6 also provides a suite of application integration modules including Identity Management, Social Map, and Virtual Wallet to help int...


Microsoft-Announces-New-App-Developer-Opportunities-at-Build,-Along-With-Windows-Phone-8.1

Microsoft Announces New App Developer Opportunities at Build, Along With Windows Phone 8.1


Wednesday, April 2, 2014 by

Microsoft continues to woo the app development community and announced several new new developer opportunities at Build 2014. The emphasis was on the Windows platform as a common platform across devices, a single toolset, a common infrastructure across the Windows and Windows Phone stores, and a clear commitment to interoperability. The company also annou...


Google-Believes-it-Will-Rule-Smart-Wearable-App-Market-With-New-SDK

Google Believes it Will Rule Smart Wearable App Market With New SDK


Thursday, March 13, 2014 by

Sundar Pichai with Google has dropped the news that Google will release an SDK for the wearable’s market in a couple of weeks. He discussed the SDK during a presentation at SWSX on Sunday.It’s the latest salvo in the war for app domination by the two biggest players in the market. Last week Apple launched CarPlay with Ferrari, Mercedes-Benz, Honda, Hyunda...


Android-Personalization-Apps-Could-Be-Key-To-App-Discovery

Android Personalization Apps Could Be Key To App Discovery


Monday, March 10, 2014 by

Simon Khalaf, President and CEO of Flurry, has written a recent column on the ongoing change in the discoverability of information as people move away from the web and towards mobile apps for their information.In the old days  people would search a term and find websites that would provide that information. Search engines crawled websites and most of...


App-Developers:-8-Things-You-Can-Do-With-Deeplinks-To-Drive-Traffic-To-Your-App

App Developers: 8 Things You Can Do With Deeplinks To Drive Traffic To Your App


Monday, March 3, 2014 by

Deeplinking will soon be the primary way new users discover your app and the content within it. Being featured in the App Store can launch your app to stardom, but most apps won’t have that opportunity. Deeplinks however, offer a proactive way to expose the content within your app to potential users who may discover your content through searches or social media. Sa...


-Silver-Lining-from-New-App-Development-Report-by-Gartner

Silver Lining from New App Development Report by Gartner


Tuesday, January 14, 2014 by

On the surface, the newly released Gartner report spells doom and gloom for indie developers looking for success with consumer apps.It didn’t take an official report to tell us that the app markets are getting more crowded and the holy grail of discovery/monetization can be an elusive goal. However, as you dig deeper into the details of the report, you can see...


Smart-TV-App-Market:-Fragmentation-Rules

Smart TV App Market: Fragmentation Rules


Monday, January 13, 2014 by

This is the time of year where TV manufacturers, console manufacturers and others with a vested interest in the consumer TV industry launch and announce new products and services. This is the result of the domination of CES, where anything and everything in consumer technology is rolled out for the year.And you might have noticed a recent flurry of news relating to the ...


Is-Apple-App-Store’s-$10-Billion-for-2013-Just-the-Beginning-for-App-Developers-and-How-Did-Apple-do-it-with-Android-Beating-Down-the-Door

Is Apple App Store’s $10 Billion for 2013 Just the Beginning for App Developers and How Did Apple do it with Android Beating Down the Door


Thursday, January 9, 2014 by

$10 billion dollars is a nice round figure. And that’s how much total revenue app developers generated in the Apple App Store in 2013 with $1 billion generated in December 2013 alone. And of course Apple received its cut, $3 billion of that total for the year. These are the numbers that Apple just released this week, also announcing that developers have earned over...


App-Development-Industry-2013:-Winners-and-Losers-(And-Somewhere-in-Between)

App Development Industry 2013: Winners and Losers (And Somewhere in Between)


Sunday, December 29, 2013 by

One of the reasons we launched App Developer Magazine was to help bring some clarity to the big picture of the mobile industry as it relates to app development. And while we feel that we have provided many valuable insights in our first year of publishing, it’s been a lot to wrap our heads around and we plan on doing a better job in 2014.  So looking at the big pic...


Don

Don't Miss the App Developer Weekly News Roundup


Saturday, October 5, 2013 by

Top Stories for the week of 10/5/2013App Marketing 101; Crush the Competition and Rule the App StoreWhen you’re wrapped up with writing code or testing your app one last time, thinking about marketing it might be the last thing in your mind. After all, building an app is a big accomplishment. But it is just step one on your path to achieving your goals. Whether you’re b...


App-Marketing-101-Crush-the-Competition-and-Rule-the-App-Store

App Marketing 101 Crush the Competition and Rule the App Store


Wednesday, October 2, 2013 by

When you’re wrapped up withwriting code or testing your appone last time, thinking about marketingit might be the last thing inyour mind. After all, building anapp is a big accomplishment.But it is just step one on yourpath to achieving your goals.Whether you’re building an appbusiness or just want more peopleto buy your game, there are manypowerful marketing tactics yo...


App-Developers-Conference-Survey-Finds-Piracy-and-Discoverability-are-Big-Problems

App Developers Conference Survey Finds Piracy and Discoverability are Big Problems


Monday, September 30, 2013 by

Piracy and discoverability are the top issues facing app developers today, according to new research conducted by the organizers of the inaugural App Developers Conference (ADC). In order to paint a picture of the app development landscape as it stands right before ADC, more than 250 app creators were surveyed on topics ranging from targeted platforms and app stores to...


Mimvi-and-Entrepreneur-Media-Join-Forces-to-Launch-App-Developer-Crowdfunding-and-Discovery-Program,-TrepLabs

Mimvi and Entrepreneur Media Join Forces to Launch App Developer Crowdfunding and Discovery Program, TrepLabs


Monday, March 25, 2013 by

Mimvi, Inc., a leader in mobile app discovery, today announced an official partnership with Entrepreneur Media, to launch an innovative new discovery program for mobile app developers called TrepLabs™.TrepLabs™ is designed to help the mobile developer community reduce its current dependency on app stores, drive visibility and market traction. The growing challenge of di...


Scringo-for-App-Discoverability-and-User-Retention

Scringo for App Discoverability and User Retention


Tuesday, March 5, 2013 by

It's easy to get caught up in the storm of "this is going to be huge" when releasing your next big app isn't it? The mood completely changes when 4 weeks after launch you are left wondering "what happened", or "what did I do wrong"?Perhaps it isn't your app but the way your app interacts with the people using it. Scringo has a new product that will help developers make ...


Appnique-To-Help-Developers-Get-Found

Appnique To Help Developers Get Found


Wednesday, December 19, 2012 by

ASO (App Store Optimization) is the new SEO for developers and because the app markets are making it hard to get into the top of any list, new services are emerging to help.A new service named Appnique is set to help developers get higher rankings by letting them see where they rank based on their keywords.  The company algorithmically discovers...