Mobile app growth and revenue to remain strong in 2021
Tuesday, January 5, 2021 by Richard Harris
Making predictions for mobile advertising in 2021 is challenging, given how much the industry has changed in 2020 and the uncertainty ahead. Lockdowns and social distancing in 2020 accelerated the rise of digital, allowing many mobile apps to increase downloads and revenue.
Even if the COVID-19 crisis comes to an end in 2021, mobile app growth and rev...
5 rules of monetizing like a mobile game developer
Wednesday, January 9, 2019 by Sean Webster
Mobile game developers are some of the most successful monetizers and marketers in recent history. Need proof? Mobile gaming revenue accounted for nearly 82% of all app revenue in 2017 and will surpass $100 billion by 2021.
The formula for success for mobile game developers is simple: easy payments, a finely-tuned monetization strategy, and great customer support. Bu...
Gamemaker 2 Studio now with Amazon app store support
Wednesday, November 8, 2017 by Richard Harris
GameMaker Studio 2 from YoYo Games has signed an agreement with Amazon to enable full support of the development and publishing of games on Amazon’s Appstore. GameMaker Studio 2 allows both experienced and novice videogame developers to create the games they imagine. Pushing the engine to support Amazon’s Appstore continues to open the toolset to anyone interested in ga...
More Than Half of Game Developers Say Video Ads Provide Highest Revenue
Thursday, April 7, 2016 by Richard Harris
Unity Technologies has released a new study that takes a deep dive into video ads as a tool for mobile developers to help monetize their games and drive user engagement. Over 2,000 mobile game developers and players responded to the survey to provide insight into the effectiveness of video ads and their impact on user engagement, retention and revenue. Among t...
DeltaDNA's New Service Aims to Help Drive Monetization in Low Player Games
Monday, March 14, 2016 by Richard Harris
deltaDNA just announced the release of SmartAds ‘On Demand’, a dynamic independent ad mediation and management platform developed specifically to drive monetization in games with low player numbers.Smaller games typically struggle from a lack of available performance data, which alongside the major time drain of managing multiple ad networks, makes the effective o...
The Problems Facing OTT Messaging Apps
Thursday, November 19, 2015 by Richard Harris
tyntec, a telecom-web convergence company, has issued the results of its international OTT (over-the-top) messaging app survey and report titled, “The challenges facing OTT messaging apps.” The findings, based on responses from smartphone owners in the US and China, uncover trends in consumer messaging app usage to evaluate the probability of OTT messaging apps one day ...
Amazon Releases New Cross Platform Plugins for Unity, Adobe Air, and More
Wednesday, June 24, 2015 by Richard Harris
Amazon has developed a number of plugins for cross platform tools to allow mobile developers utilizing the Amazon platform to access Amazon Services without the need to write boilerplate code to bridge cross platform code with native language Amazon APIs. Amazon has recently released several new plugins for Apache Cordova, Unity, Adobe Air, and Xamarin to allow dev...
Amazon Updates Web App Starter Kit for Fire TV
Wednesday, April 8, 2015 by Richard Harris
Amazon’s Web App Starter Kit for Fire TV is an open source project intended to help developers get up to speed on creating simple media-oriented apps for the Amazon Fire TV and Fire TV Stick. The Starter Kit provides a basic media app template that is designed for the 10-foot user experience and includes UI controls, support for the Fire TV remote, sample UI compon...
RoboVM Lets Developers Use Java to Build iOS Apps Using native UI’s With Full Hardware Access
Thursday, April 2, 2015 by Richard Harris
RoboVM Lets Developers Use Java to Build iOS Apps Using native UI’s With Full Hardware AccessRoboVM has released the first stable version of its coding platform which lets developers reuse Java language and tools skills to build iOS Apps using native UI’s and with full hardware access.RoboVM is setup as a platform with multiple components:- The ahead-of-time (AOT) compi...
New Android In App Purchasing SDK from Fortumo Offers Offline Payments
Wednesday, February 11, 2015 by Stuart Parkerson
Fortumo has released a new version of its Android in-app purchasing SDK for app stores which can process mobile payments even when app users are not connected to the internet.Fortumo’s in-app purchasing SDK is used by a number of alternative Android app stores include device manufacturers (NOOK, ZTE, Oppo, Gionee), mobile operators (Telenor, Turkcell, Kyivstar...
Fortumo Now Offers Subscription Payments Through Carrier Billing for Windows Phone and Windows 8
Wednesday, December 31, 2014 by Richard Harris
Mobile payments company Fortumo has announced that it has launched subscription payments using carrier billing for Windows Phone and Windows 8. Developers building apps for these Microsoft platforms can now increase their subscription payment coverage by enabling carrier billing for users without credit cards in 83 markets.Fortumo is currently rolling out subscriptions ...
Windows App Store Announces Latest App Download and Monetization Trends
Saturday, December 27, 2014 by Stuart Parkerson
The Windows Development Team has released its latest report in a recurring series that provides details about recent Windows App Store trends across categories, markets, and more. Data from the Windows Store is included with Windows Phone Store, to provide information about apps regardless of the devices targeted.This latest update includes several new analyses includin...
Growth in Ad Tech Firms As Partnerships Spur With Mobile
Wednesday, December 10, 2014 by Stuart Parkerson
An increasing number of traditional advertising partners are creeping their way into the mobile ecosystem and this can be very good news for developers.Google’s AdMob is a leading ad network which delivers ad services for iOS and Android. Google is said to have earned $3 billion in display ad revenue alone in 2013. They are currently working on updating their partnershi...
Fortumo Now Offering App Monetization Opportunities With New Mobile Operator Billing Option to 35 Million Turkcell Customers
Wednesday, October 8, 2014 by Richard Harris
Fortumo has partnered with the leading Turkish mobile operator, Turkcell, to start providing an in-app purchasing solution for its AppMarket app store. Android developers can now earn additional revenue with Fortumo’s 1-click direct payment solution from 35 million Turkcell customers.Alternative app stores such as the Turkcell AppMarket are becoming viable options for m...
Fortumo to Give Developers $5,000 to Integrate Mobile Payments SDK
Friday, September 19, 2014 by Richard Harris
Fortumo has announced a new developer program for Windows Phone and Windows 8 developers to help them acquire additional users for their apps. Developers who add the Fortumo in-app purchasing SDK to their Windows Phone or Windows 8 app will receive $5,000 in free advertising credits from Fortumo to drive downloads for their apps in emerging markets. “The bigg...
Amazon Now Offers Free Live App Testing Service for Developers
Wednesday, August 13, 2014 by Richard Harris
Amazon is launching a new tool for mobile developers called Live App Testing to help distribute apps in the Amazon Appstore by providing access to a pre-defined set of testers before going live. The testers will be able to sample the full suite of Amazon services - including in-app purchasing - against Amazon’s production environment, to help ensure an ap...
Intel’s Latest XDK HTML5 Mobile Development Platform Release Focuses on Cordova Plugins and Mobile Monetization
Tuesday, August 12, 2014 by Stuart Parkerson
Fortumo Launches Direct Carrier Billing in Pakistan
Thursday, July 3, 2014 by Stuart Parkerson
Mobile payments company Fortumo and mobile operator Telenor Pakistan are launching direct carrier billing in Pakistan that will provide the ability for app developers and publishers to receive payments from more than 35 million subscribers of Telenor Pakistan. These Telenor customers now able to make online payments by charging purchases to their phone bill. Fortumo wil...
Amazon Releases Research on Success of Developers on the Amazon Appstore Platform
Monday, June 16, 2014 by Richard Harris
Amazon is trumpeting its success in convincing developers to utilize its platform with its latest announcement of an IDC study saying that developers are having positive results from the Kindle Fire platform. According to the IDC survey commissioned by Amazon, 65% of developers building apps and games for Kindle Fire are making at least as much money on t...
Fortumo Debuts Windows Phone In app Purchasing SDK for Unity Game Developers
Sunday, June 15, 2014 by Richard Harris
Fortumo has launched a custom version of it Windows in-app purchasing SDK for developers who are using Unity to build their apps. The new SDK makes integrating carrier billing to Windows Phone or Windows 8 apps built with Unity much faster, with no additional development effort needed. Here’s what is needed to do to start accepting mobile payments with Fo...
Qt 5.3 Offers New Version of Cross Platform App and UI Development Framework
Tuesday, May 20, 2014 by Stuart Parkerson
Qt, a cross-platform application and user interface (UI) development framework, is now available under version Qt 5.3 which offers improved documentation and new coding. The Qt for Windows Runtime port has now reached the supported Beta state. The platform upgrade also offers several improvements on desktop application development including the introduction of...
Fortumo Surpasses 80 Countries with its Mobile Operator Billing Platform: Carrier Billing Payments Exploding
Monday, May 12, 2014 by Richard Harris
Operating billing is rapidly becoming one of the top choices for mobile app developers to monetize their apps across the globe and Fortumo is in the forefront, now offering its mobile operator billing platform in over 80 countries. And developers using Fortumo’s operator billing options are seeing growth of six times payment volumes for Windows Phone & Win...
Fortumo Developer Program Provides Up to $25K to Enhance Windows Phone and Windows 8 App Development
Sunday, March 30, 2014 by Stuart Parkerson
Fortumo has announced new a developer program for Windows Phone and Windows 8 apps. Developers who integrate Fortumo in-app purchasing to their app will receive an advance of up to $25,000 from Fortumo to cover their integration costs. The program is also open to successful iOS & Android developers who bring their apps to the Windows platform. Fo...
Amazon Introduces App Developer Case Studies Program
Saturday, March 1, 2014 by Stuart Parkerson
Amazon is launching a new blog series centered on developer case studies. The new page showcases how developers are utilizing Amazon services, from building and engaging users to promoting and monetizing apps. Amazon plan to make these case studies a regular series.Outlined here are a couple of sample case studiesIn-App Purchasing (IAP)My Singing Monsters: Bry...
Amazon Expands the Availability of Amazon Coins for Android Devices
Wednesday, February 19, 2014 by Stuart Parkerson
Amazon has announced that customers in the US, UK and Germany can now buy, spend and earn Amazon Coins on their Android phones and tablets.Amazon users need to download the latest version of the Amazon Appstore and their existing Coins balances automatically appear. Existing Android users can upgrade to the latest version of the Amazon Appstore and new customers ca...
Marmalade Launches Free Thought Leadership Webinar Series aimed at Game Developers
Thursday, January 16, 2014 by Richard Harris
16th January 2014: Marmalade Technologies Ltd, makers of the C++ cross-platform SDK, today announced the launch of The Marmalade Partner Webinar Series, which has been developed as an educational resource for game developers who are interested in learning about useful tools, strategies and tips to help them get the most out of their games.Each webinar is presented by a ...
Amazon Shakes Up Developer Site: Offers New Dedicated Pages for Gaming and HTML5 App Developers
Monday, January 13, 2014 by Richard Harris
Amazon just can’t leave things alone announcing a number of updates to its Developer Portal. So what have they done?Streamlined App SubmissionThey’ve made it easier to check an existing Android .apk for compatibility with the Amazon Appstore. Just drag your .apk to the updated testing widget on the Home page and get results in seconds. If your app is ready to go (a...
Amazon “App Store Developer Select Program” Recruits HD Optimized Apps
Wednesday, October 16, 2013 by Stuart Parkerson
Want 500,000 free mobile ad impressions? Amazon is offering just that as it continues its push to recruit app developers with its recently announced Appstore Developer Select program.
Developers who submit qualifying apps receive enhanced services including 500,000 free mobile ad impressions across the Amazon Mobile Ad Network, participation in the Amazon Coins Reward...
Lotaris® in‐app Commerce Launches On Android
Monday, September 30, 2013 by Richard Harris
Lotaris, has announced that its in-appCommerce service now supports
Android. Developers using Lotaris in-appCommerce
now have a one-stop solution to monetize in multiple Android app stores through
For Android app stores like
Google Play (where policy allows), the Opera Mobile Store, SlideME and GetJar,
Lotaris in-appCommerce operates...
App Developers Can Now Become Amazon Associates With In App Purchasing of Products
Tuesday, August 27, 2013 by Richard Harris
Amazon has introduced its new Mobile Associates API for Android devices, enabling app developers to sell associated Amazon merchant products in-app. Developers can take a cut of up to 6% of items sold through Amazon’s 1-Click purchase program by integrating the new API into their app.
The new monetization program is being promoted by Amazon as a way for developers to ...
Amazon Wants HTML5 Developer Apps
Wednesday, August 7, 2013 by Richard Harris
Amazon has announced today they are now accepting web applications in their app store - a significant shift in the way they (and other app stores) have presented themselves in the past. The web apps will be discoverable, and sold along side other native Android apps in their app store. HTML5 developers aren't left out in the dark when it comes to monetizing their w...
Fortumo Announces Support for Marmalade SDK
Thursday, June 6, 2013 by Stuart Parkerson
Marmalade - the award-winning cross-platform development tool - and Fortumo, the developer-friendly mobile payments provider, today announced
that Fortumo has been seamlessly integrated with the Marmalade SDK to enable
developers easy access to in-app purchasing in 80 countries.
This partnership will enable Marmalade's developers to easily add
Samsung Smart App Challenge for Galaxy Apps
Saturday, June 1, 2013 by Richard Harris
Samsung wants high quality apps for their Galaxy lineup, and they are willing to put their wallet behind it! In a 2nd year content aimed at creating high quality apps for the Samsung platform, they are offering $800,000 in prize money to the developers that can make something great. The prize breakdown looks like this:$200,000 will go to the first place winner, wit...