in app messaging

in app messaging news search results

Developer news items we found relating to in app messaging

35 results
SendBird-chat-platform-for-developers-adds-$50M-to-their-raise

SendBird chat platform for developers adds $50M to their raise


Wednesday, May 15, 2019 by

SendBird has announced that it has raised an additional $50 million, bringing its total Series B funding round to $102 million. The company extended the round in order to meet the rapidly growing global demand for in-app user-to-user messaging. Tiger Global Management led the extension, with significant participation from the initial Series B lead, ICONIQ Capital. ...


Unity-developers-get-analytics-services-from-Kochava

Unity developers get analytics services from Kochava


Monday, December 17, 2018 by

Kochava Inc., a company which aims to improve mobile app attribution and analytics, just announced that Kochava is now available on the Unity Technologies Asset Store. With this partnership, developers will have additional tools to measure and optimize the success of their content. How Kochava helps Unity Developers Developers, particularl...


Urban-Airship-launches-in-app-automation-engine

Urban Airship launches in app automation engine


Friday, March 16, 2018 by

Fast-following the announcement of AI Marketing Orchestration for cross-channel messaging coordination, Urban Airship has unveiled an in-app automation engine. In-app messaging is a proven lifeline for apps to engage all users, but limitations in triggering and delivery timing meant there was always the possibility for messages to be seen as irrelevant, annoying or inte...


Business-messaging-engagement-platform-released-by-3Cinteractive

Business messaging engagement platform released by 3Cinteractive


Monday, February 12, 2018 by

3Cinteractive (3C) has announced their A2P Rich Communication Services (RCS) messaging engagement platform. This platform is an extension of 3C’s existing mobile engagement platform, enabling brands to orchestrate and deliver A2P messaging created by RCS capabilities.3C’s platform enables users to build comprehensive RCS workflows that leverage new feature-rich function...


Analysis-reveals-app-push-notifications-increase-spending-by-16-percent

Analysis reveals app push notifications increase spending by 16 percent


Tuesday, August 29, 2017 by

Leanplum, has announced a new Mobile Marketing Trends report, “In-App Purchases Now: Insights to Driving Mobile Revenue,” which uncovers key drivers for increasing in-app purchases. Previous Leanplum data identified that 90% of mobile shopping carts are abandoned without completing a purchase. Leanplum’s latest report, based on data captured by Leanplum from more than 5...


Helpshift-helping-top-grossing-apps-with-their-customer-support

Helpshift helping top grossing apps with their customer support


Monday, July 31, 2017 by

Helpshift, the company providing customer support through enterprise-level, in-app customer experiences, has announced that its customer support platform is used by 34 of the top 100 grossing gaming apps, including five of the top 20, as ranked on Apptopia, a provider of mobile app intelligence.“Gaming apps that provide more sophisticated in-app support are more likely ...


Conversocial-Acquires-HipMob

Conversocial Acquires HipMob


Wednesday, March 22, 2017 by

Conversocial announces its acquisition of HipMob, a Y-Combinator Alumnus that developed an integrated live chat platform for websites and mobile apps. The acquisition paves the way for Conversocial to extend its best-in-class digital customer engagement platform to better serve customers who prefer web-based chat channels and in-app messaging on mobile for customer care...


12-interesting-uses-for-WebRTC

12 interesting uses for WebRTC


Friday, February 24, 2017 by

Editor's note: Guest submission by Sherwin Sim, CTO of Temasys CommunicationsIf you’re new to Web Real Time Communication (WebRTC), you may be under the impression that this technology is similar to Microsoft Skype - a free, Web-based chat service.It’s more than that. WebRTC is actually a far different animal, altogether.Unlike Skype, WebRTC is an open source proje...


Building-a-Modern-Growth-Stack

Building a Modern Growth Stack


Tuesday, December 27, 2016 by

At the onset of building out any startup there are a number of challenges to face. Founders must focus on everything from raising capital and finding the right team members to identifying what to build versus what to outsource or who partner with to bring a product to market. Attention to these important first steps can either make or break a company in the short term a...


Pyze-is-leveling-the-playing-field-so-mobile-and-web-app-publishers-can-compete

Pyze is leveling the playing field so mobile and web app publishers can compete


Thursday, December 15, 2016 by

While mobile channels constituted over $1 billion in 2016 Black Friday retail sales and web channels over double this amount in revenue, one company looks to aide users in harnessing that market potential in a whole new way.Pyze is an intelligence and marketing platform that enables mobile and web app publishers the ability to organically grow users by automating and pe...


Apps-built-with-Xamarin-now-have-access-to-Insert

Apps built with Xamarin now have access to Insert's marketing platform


Friday, October 14, 2016 by

Insert just announced that its software is now accessible to apps built with Xamarin. Users of the Xamarin solution, which uses existing skills, teams, and code to deliver native Android and iOS apps, can begin to use Insert’s technology to rapidly deploy in-app campaigns, with no coding required.With Insert, Xamarin app owners and marketers now have the ability to enga...


Five-Must-Haves-for-Mobile-App-Success-in-the-Enterprise

Five Must Haves for Mobile App Success in the Enterprise


Tuesday, August 2, 2016 by

From Facebook Messenger’s bots to the recent Pokémon Go craze, mobile apps are becoming the vehicles for some of the most disruptive consumer technologies today. Yet, enterprise mobile innovation continues to lag behind. As Gartner reported in June, the average mobile enterprise application development budget is actually shrinking.The enterprise mobile apps ma...


Sailthru-Adds-Mobile-Messaging-Automation-with-Purchase-of-Carnival.io

Sailthru Adds Mobile Messaging Automation with Purchase of Carnival.io


Tuesday, April 19, 2016 by

Sailthru has acquired Carnival.io, a mobile marketing automation company. This acquisition will provide the ability to offer new functionality by adding mobile marketing automation to the Sailthru Customer Retention Cloud.Carnival’s mobile marketing automation suite includes push notifications, in-app messaging and a customizable message stream which provides the abilit...


Pyze-Mobile-App-Analytics-Business-Intelligence-Emerges-from-Stealth

Pyze Mobile App Analytics Business Intelligence Emerges from Stealth


Wednesday, March 30, 2016 by

We recently visited with Dickey Singh, co-founder and CEO of Pyze which recently emerged from stealth to introduce Pyze Growth Intelligence, a business intelligence platform for mobile app publishers. The platform provides publishers with a “Data Scientist in a Box” to maximize app growth and personalize engagement.ADM: Pyze just emerged from stealth with a new business...


Six-Steps-to-Increased-App-User-Engagement

Six Steps to Increased App User Engagement


Thursday, February 25, 2016 by

Driving and increasing app user engagement is a challenge for every app developer, but there’s a fine line between bombarding users with ads and messages and providing them what they need, when they want it. Mobile device proliferation in the past several years puts the smartphone at the center of the technology universe. For many, smartphones are the go-to device ...


20-Hot-Takes-on-Mobile-Engagement-From-2015

20 Hot Takes on Mobile Engagement From 2015


Thursday, January 14, 2016 by

If you want to know the top 20 data points from 2015 impacting mobile usage, retention and marketing you’re in luck.Hot off the press is Localytics 2016 App Marketing Guide which provides a comprehensive overview of the mobile trends & takeaways you need to know to help you plan out your 2016 mobile user engagement strategy. The data in the report provides insi...


Drew-Burns-of-Adobe-Weighs-in-on-Mobile-Marketing-for-2016

Drew Burns of Adobe Weighs in on Mobile Marketing for 2016


Wednesday, January 13, 2016 by

As the app market continues to explode (see our recently published article “App Usage Grows by 58% in 2015 and Shows No Sigh of Slowing Down”) app publishers will have to continue to improve and update their app marketing tactics as competition continues to increase. We visited with Drew Burns who is the senior product marketing manager for Adobe Target and wo...


Microsoft

Microsoft's Azure Mobile Engagement SaaS Platform Receives New Functionality


Wednesday, December 30, 2015 by

Microsoft has released the latest version of its Azure Mobile Engagement service which offers a SaaS-delivered, data-driven user engagement platform that enables real-time fine-grain user segmentation, app user analytics, and contextually-aware smart push notifications and in-app messaging across connected devices. Azure Mobile Engagement has SDKs available for Apple iO...


UserCare-Launches-Beta-of-Mobile-App-Customer-Service-Platform

UserCare Launches Beta of Mobile App Customer Service Platform


Monday, November 16, 2015 by

UserCare has launched a private beta of its mobile customer service platform to help app publishers leverage first-party data to create value-based customer segments and deliver differentiated services to high-value users. UserCare is a SaaS service for mobile applications that uses in-app messaging and user segmentation tools to help app developers give their highest v...


Donky-Releases-SDK-to-Deliver-HTML5-Content-for-In-App-Messaging

Donky Releases SDK to Deliver HTML5 Content for In-App Messaging


Wednesday, August 12, 2015 by

Donky has launched a new mobile SDK that enables the creation of mobile and web app inboxes and the delivery of HTML5 content to them. The module offers a customizable UI which enables developers to reach users with content without the restrictions of email. The goal of the platform is to bring the capabilities of HTML5 to in-app messaging to enable content deliver...


Adobe-Releases-New-No-Code-DPS

Adobe Releases New No Code DPS


Saturday, August 8, 2015 by

Adobe Digital Publishing Solution (DPS) has been updated to offer no code solution in what the company says is in response to “…custom app development spending on the decline…”In a statement concerning the release of the new platform, Nick Bogaty, senior director, head of digital publishing at Adobe, explains Adobe’s move to a no code environment, “Now, the creation of ...


Kochava-Adapter-Framework-Offers-Developers-an-Omniview-Glance-at-Marketing

Kochava Adapter Framework Offers Developers an Omniview Glance at Marketing


Thursday, July 16, 2015 by

The Kochava mobile attribution analytics and optimization platform will now offer a new class of integration through the Kochava Adapter Framework, integrating push and in-app messaging insight from Localytics and other providers. Kochava has also introduced a new Audience Attribution service that provides the ability to view and correctly attribute installs to ads serv...


Study-Shows-App-Publishers-Don

Study Shows App Publishers Don't Know How to Use In-App Messaging


Friday, July 3, 2015 by

A recent survey conducted by Locaytics shows that app publishers are still struggling to utilize in-app messaging to communicate with users.With a reach of 1.5 billion devices and 28,000 apps, Localytics processes 50 billion data points monthly. For this study, Localytics looked at apps that have integrated in-app messaging across both iOS and Android. For engagement, L...


Localytics-Launches-New-Mobile-First-Email-Marketing-Solution

Localytics Launches New Mobile First Email Marketing Solution


Monday, June 29, 2015 by

Localytics continues to enhance its app marketing offers as it rolls out new platforms, marketing channels, and automation tools. Their latest introduction is a new email marketing platform, offering a personalized and mobile-first approach to email.Email is an important channel for user nurturing because it enables you to engage users with longer, more visually compell...


Don’t-Turn-Off-Your-Users:-Spammy-App-Marketing-Do’s-and-Don’ts

Don’t Turn Off Your Users: Spammy App Marketing Do’s and Don’ts


Monday, June 1, 2015 by

If it looks like a duck, swims like a duck, and quacks like a duck - its probably a duck. And if it looks and feels like spam, its probably spam and we all know what happens to spam. We’ve had a long time to experience email spam on our computers and in that time our conditioning has been well engrained – we react negatively – ignoring or immediately hitting the de...


Magnet-Systems-Launches-Apache-Open-Source-Solution-for-Messaging-in-iOS-and-Android-Apps

Magnet Systems Launches Apache Open Source Solution for Messaging in iOS and Android Apps


Thursday, May 28, 2015 by

Magnet Systems has introduced Magnet Message, an Apache open source solution that allows developers to build messaging into any iOS, Android or hybrid mobile application. Magnet Message provides a robust set of functionalities right out of the box, including push messaging, in-app chat, rich message payloads, message delivery confirmation, and publish-subscribe cap...


Learn-How-to-Transfer-Web-Marketing-Tactics-to-Grow-Your-Mobile-App-Users

Learn How to Transfer Web Marketing Tactics to Grow Your Mobile App Users


Tuesday, March 10, 2015 by

Many mobile app developers don’t realize that much of the wealth and depth of marketing tactics that have been created for the web transfer well to mobile app marketing.Take for example these different analytics terms for the web and the equivalents for mobile:- Web visitors = app users- Web pageviews = app sessions- Web pages = app screens- Time on website = app sessio...


Moving-Beyond-Basic-Mobile-Analytics-–-How-to-Dive-Deep-in-Your-Data-to-Create-Advanced-Marketing-Strategies

Moving Beyond Basic Mobile Analytics – How to Dive Deep in Your Data to Create Advanced Marketing Strategies


Monday, February 9, 2015 by

Most publishers have a basic understanding of how to track and interpret app analytics. That’s great, but to really be successful you have to go beyond the basics to learn how to effectively measure, translate and optimize this data to truly unlock the power your data provides.Its important to recognize the fact that - before you dive into the deep end of your analytics...


Appboy-Launches-Conversion-Tracking-to-Measure-and-Improve-App-Marketing

Appboy Launches Conversion Tracking to Measure and Improve App Marketing


Friday, January 23, 2015 by

Appboy, which offers a marketing automation platform for app publishers, has recently launched conversion tracking, providing the opportunity to access a more comprehensive view of campaign effectiveness. Conversion tracking provides the ability to set custom campaign goals and monitor the actions users take after receiving a message. The AppBoy platform provide to...


AMASE-Analogy:-This-Is-What-a-Profitable-App-Looks-like

AMASE Analogy: This Is What a Profitable App Looks like


Monday, January 19, 2015 by

Mobile-app development, marketing, and monetization are all extremely difficult to do well – it’s why very few mobile apps end up being successful.In this article from The Cline Group (I’m the President and CEO), my goal is to provide end-to-end insights into the mobile-user lifecycle. Let’s start by defining a successful mobile app as one that has achieved sustained pr...


Kahuna-Introduces-RevIQ-Tool-Using-Data-and-Behavioral-Analysis-to-Automatically-Optimize-Push-Notifications

Kahuna Introduces RevIQ Tool Using Data and Behavioral Analysis to Automatically Optimize Push Notifications


Tuesday, November 18, 2014 by

Kahuna has introduced Kahuna RevIQ, a tool that helps companies maximize sales by telling them when and how to send push messages to their customers. RevIQ is a new product capability that uses collected data and behavioral analysis to automatically optimize push notification campaigns.There are two components of RevIQ. The first component optimizes send time delay for ...


TigerText-and-MobileIron-Offer-Mobile-App-Developers-Secure-In-App-Messaging-

TigerText and MobileIron Offer Mobile App Developers Secure In App Messaging


Monday, November 17, 2014 by

TigerText is now offering its secure messaging platform through the MobileIron AppConnect ecosystem, allowing MobileIron customers to securely text both within and outside their companies while enabling IT to enforce messaging policies that secure corporate data.MobileIron’s AppConnect technology for third-party mobile app developers provides native application experien...


How-to-Successfully-Deliver-In-App-and-Push-Messaging-Content

How to Successfully Deliver In App and Push Messaging Content


Thursday, September 25, 2014 by

Are you a writing savant? Probably not, most developers are great coders - literary scholars - not so much. So while there are any number of technical tools to successfully offer in-app and push messaging content, how do you continuously deliver relative content that will motivate and influence your audience?And really, how much time do you even spend thinking about cra...


Mobile-Developers-Need-to-Ramp-Up-Marketing-Efforts-in-Advance-of-iPhone-6-Launch

Mobile Developers Need to Ramp Up Marketing Efforts in Advance of iPhone 6 Launch


Thursday, September 11, 2014 by

If the past is any indication, the new iPhone launch is going provide a huge opportunity for developers as people line up to buy the new phones. One prediction is that, at minimum, there will be a 65% increase in iPhone sales for Q4. We’ve published several articles providing advice on how to take advantage of this new group of potential users, including “The Eight...


Artisan-Brings-Mobile-Marketing-Automation-to-In-App-Messages

Artisan Brings Mobile Marketing Automation to In App Messages


Tuesday, August 26, 2014 by

Artisan is now offering a new automated in-app messaging platform. Artisan's new in-app messaging capabilities are integrated into its Mobile Experience Management platform and will allow developers and marketers to communicate dynamically with users while they're engaged with a native mobile app.Without touching the underlying code of their app, developers can customiz...