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Developer news items we found relating to app industry

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Female-gamers-are-an-untapped-market-for-developers

Female gamers are an untapped market for developers


Wednesday, February 27, 2019 by

Here are some fun facts. Women gamers make up 65% of all active gamers and they also play mobile games at a higher rate than men. What's even better for app developers and publishers, is that 79% of those females are more likely to make in-app purchases. Brands want to reach this highly engaged audience, and yet, a large part of the gaming app industry's outp...


Transforming-industries-with-photoenabled-apps

Transforming industries with photoenabled apps


Monday, December 24, 2018 by

They say a picture’s worth a thousand words, which is probably why there are thousands of mobile apps designed to help users capture, send and discover images of what’s important to them. Ever since the first smartphone slid off the assembly line, photos have been an essential feature of mobile marketing and social media. But while consumer-facing tools have...


Mobile-app-success-rate-in-question

Mobile app success rate in question


Wednesday, October 3, 2018 by

Nearly 90% of app developers and marketers (88%) say their app has made money and is a financial success, according to a new survey from The Manifest, a business news and how-to site. Meanwhile, only 10% of businesses say their app has not been a financial success, and 2% do not know if their app has made a profit. Experts, however, doubt the validity of this high succe...


The-evolution-of-APMs

The evolution of APMs


Wednesday, September 27, 2017 by

The World Wide Web became publicly available in August of 1991. Within a few years, PCs became an essential household item and short after it was already clear that the existing infrastructure was not made to scale. Web pages featuring "404 error" codes were a common aggravating  flow in the user experience.To help the web scale and ease user frustration, CDN (Cont...


Mavin-says-that-social-media-is-an-untapped-user-engagement-tool

Mavin says that social media is an untapped user engagement tool


Friday, May 26, 2017 by

In the race to engage and retain consumers, the app industry continues to lag behind social media, where trending topics and memes continue to win mind share for brands. Today, that changes with the launch of Mavin Motion, the only end-to-end platform enabling apps to capitalize on events and trends as they happen to better engage their audiences over the long-term. Alo...


How-to-earn-more-revenue-from-your-Android-apps

How to earn more revenue from your Android apps


Wednesday, May 3, 2017 by

When you hear that Android app revenues are set to top iOS revenue in 2017 and that global app revenue is also set to reach $102 billion by 2020, you can be forgiven for thinking that everyone in the app economy is smiling to the bank. However, according to Vision Mobile, 64 per cent of Android app developers are operating under a ‘poverty threshold’ of $500 per month i...


Mobile-app-advertising-is-killing-adult-usage

Mobile app advertising is killing adult usage


Saturday, February 18, 2017 by

63 percent of adults avoid mobile apps because of too many adverts, or when asked to pay for the app or extra features. This is the finding of an independent study of 600 mobile app users in the UK and US, commissioned by Tutela, the Wireless Analytics Monetisation (WAM) firm. Users are up to four times more likely to favor apps collecting mobile usage statist...


Partnership-Between-Developers,-Publishers-and-Platforms-Is-Key-Says-New-Report

Partnership Between Developers, Publishers and Platforms Is Key Says New Report


Monday, September 12, 2016 by

The Application Developers Alliance has released the result of a global survey of mobile app developers and publishers: Competition in the Mobile App Ecosystem. The report shows a healthy mobile app market and an industry that is concerned about being misrepresented and sees unnecessary intervention from external authorities.In the context of the European Commission’s o...


New-Flurry-Report:-Mobile-Trends-from-Latest-Apple-News

New Flurry Report: Mobile Trends from Latest Apple News


Sunday, September 11, 2016 by

Following the Apple event this week, Flurry from Yahoo released new data points on mobile trends that tie to several of the morning’s big announcements:Gaming Apps (Super Mario and Pokémon Go for Apple devices):Games were the only app category to see a decrease in growth 2015 (-1%, compared to the overall growth across all categories at 58%)This isn't to say that games ...


Pyze-Mobile-App-Analytics-Business-Intelligence-Emerges-from-Stealth

Pyze Mobile App Analytics Business Intelligence Emerges from Stealth


Wednesday, March 30, 2016 by

We recently visited with Dickey Singh, co-founder and CEO of Pyze which recently emerged from stealth to introduce Pyze Growth Intelligence, a business intelligence platform for mobile app publishers. The platform provides publishers with a “Data Scientist in a Box” to maximize app growth and personalize engagement.ADM: Pyze just emerged from stealth with a new business...


Why-Lite-Apps-Were-Spurring-Growth-for-Android-App-Categories-in-2015

Why Lite Apps Were Spurring Growth for Android App Categories in 2015


Tuesday, February 2, 2016 by

To learn more about ironSource's Fastest Growing Apps research and insights gained from the ongoing reporting we visited with Omer Kaplan, CMO and co-founder of ironSource. The latest information from the Q4 Fastest Growing Apps report explores the app market trends that impacted the growth trajectory of the world's most popular app categories.ADM: Tell us about the Fas...


Google-AdMob-Hosts-Student-App-Challenge-App-Building-Competition

Google AdMob Hosts Student App Challenge App Building Competition


Monday, February 1, 2016 by

Google’s AdMob is  launching its second AdMob Student App Challenge, an app building competition open to students actively enrolled at any educational institution across the globe. The prizes will include a week-long trip to San Francisco and a visit to the Googleplex.To win the challenge, participants will need to build an app (either Android or iOS) and create a ...


Programmatic-Ad-Mediation-Is-The-Next-Step-for-App-Publishers

Programmatic Ad Mediation Is The Next Step for App Publishers


Monday, November 23, 2015 by

The tides in the mobile app industry are quick to turn. As apps expand in popularity, publishers are searching for the right course to chart for a successful monetization process. First, to determine where it’s all headed, let’s take a look at the history of the mobile ad industry.It began with the arrival of ad networks. You’ll find everything from premium to blind net...


A-Guide-to-Become-a-Successful-Appreneur

A Guide to Become a Successful Appreneur


Tuesday, October 6, 2015 by

Mobile app development is a lucrative field. The tremendous success of numerous apps on the market adds to its appeal and this has led to a situation, where app entrepreneurs or appreneurs earn truckloads of money from creating and marketing their apps. This write-up traces the steps of successful appreneurs, which will help you follow suit. Know Your Target Audien...


Yahoo-To-Launch-Its-First-Ever-Mobile-Developer-Conference

Yahoo To Launch Its First Ever Mobile Developer Conference


Wednesday, December 10, 2014 by

Yahoo'€™s first ever developer conference has been announced. The Yahoo Mobile Developer Conference will be taking place on February 19, 2015 in San Francisco. Flurry from Yahoo will be sharing with attendees the next tools of the future in mobile development. The conference is expected to feature speakers from Flurry, Yahoo and app developers. The breako...


Think-Users-Don

Think Users Don't Pay for Apps Think Again, Over 40 percent Of SmartPhone Owners Have Paid Apps Report Finds


Thursday, September 25, 2014 by

It’s generally accepted in the mobile app industry that consumers are now conditioned to downloading apps for free, there still are a number of smartphone users that have downloaded a paid app.A recent study by Branchfire, makers of the Folia and iAnnotate apps, was conducted in July on consumer attitudes towards the cost of apps. Respondents included over 2,0...


A-Responsive-Website-Or-a-Native-App-Question

A Responsive Website Or a Native App Question


Thursday, September 18, 2014 by

Every day we host a number of articles and news announcements about the mobile app industry. Sometimes what gets lost in the huge amount of information available is that each business is unique in its goals for communicating with its various constituencies, both externally with its customers and internally with employees.So when deciding on whether your business should ...


Apps-World-Europe-Offering-Early-Bird-Pricing

Apps World Europe Offering Early Bird Pricing


Thursday, August 28, 2014 by

The next rendition of Apps World will be held in London on November 12-13 and developers interested in attending can purchase their passes now and receive a discounted price. The early bird pricing is good through September 12.Now in its 5th year, the Apps World Developer Conference & Exhibition has grown to over 350 exhibitors and 12,000 plus attendees across the a...


New-Regulations-to-Protect-Kids-Is-Driving-Change-In-the-Mobile-App-Industry

New Regulations to Protect Kids Is Driving Change In the Mobile App Industry


Wednesday, July 23, 2014 by

The European Commission is reporting that Google has agreed to change the way it designates free apps. This is following what the Commission has said have been a large number of complaints in EU countries concerning in-app purchases in online games and in particular, inadvertent purchases by children.According to a recent EU commission announcement, “Google has dec...


Top-Minds-Across-the-Globe-Give-Their-Thoughts-on-Advances-in-Security-and-Privacy

Top Minds Across the Globe Give Their Thoughts on Advances in Security and Privacy


Friday, July 11, 2014 by

Sometimes we forget that its not just companies within our industry that are providing thought leadership on relative topics concerning the mobile app industry. The top minds at universities across the globe are also analyzing current and future developments.This May in San Jose, California, the Mobile Security Technologies (MoST) conference brought together r...


Application-Developers-Alliance-Relaunches-DEVSBUILD.IT-as-App-Industry-Search-Engine

Application Developers Alliance Relaunches DEVSBUILD.IT as App Industry Search Engine


Wednesday, July 9, 2014 by

The Application Developers Alliance, a global membership organization for developers, has relaunched DEVSBUILD.IT as an app industry search engine. The DEVSBUILD.IT website was originally launched by the Alliance in 2012 as a networking tool for its members. The redesigned website now provides access to business tools, industry insight, and policy informa...


Apple-vs.-Facebook:-What-Signals-Do-Industry-Giants-Send-to-the-App-Market-(And-What-do-They-Mean-to-iOS-Developers)

Apple vs. Facebook: What Signals Do Industry Giants Send to the App Market (And What do They Mean to iOS Developers)


Tuesday, July 8, 2014 by

In recent weeks the iOS app market has been torn between conflicting signals that are coming from its two major players – Facebook and Apple. While there is clear evidence for these signals being interconnected, if they were to materialize they are likely to affect a good deal of iOS developers and tilt the wider app market dynamic. Here we are laying out these signals ...


Don’t-Strike-Out:-Learn-to-Successfully-Pitch-Your-App-to-the-Media

Don’t Strike Out: Learn to Successfully Pitch Your App to the Media


Wednesday, June 25, 2014 by

As one of the top developer news sites worldwide we receive hundreds of news releases from companies within the mobile app industry that are interested in having our media property cover their news.With that kind of volume, we have to quickly scan information we receive for the topics we feel are most interesting to our audience. The ones that stand out have the best ch...


Whoa-Nellie!-Major-Shakeup-in-the-Mobile-App-Analytics-Realm-as-App-Annie-Acquires-Distimo

Whoa Nellie! Major Shakeup in the Mobile App Analytics Realm as App Annie Acquires Distimo


Thursday, June 5, 2014 by

Consolidation in the mobile app industry continues with App Annie’s acquisition of Distimo. This is App Annie’s first acquisition and was made with a combination of cash and equity at undisclosed terms.  The two companies have not specifically indicated how the merger will pan out from a product integration standpoint, with App Annie saying that, “What yo...


Using-The-Freemium-Model-To-Sell-an-Enhanced-Experience-is-Key

Using The Freemium Model To Sell an Enhanced Experience is Key


Wednesday, May 7, 2014 by

Is the app industry better or worse off with the dominance of the freemium model? It probably depends on who you ask the question. Regardless, the freemium model is here to stay, at least until someone figures out a better system.So maybe the better question is: What is the best way to provide an excellent experience for both app users and app developers/publishers util...


Report:-Freemium-and-In-App-Advertising-See-Massive-Revenue-Gains

Report: Freemium and In App Advertising See Massive Revenue Gains


Thursday, April 3, 2014 by

Lets face it, at the end of the day, anyone who creates a mobile app is doing so to generate revenue (most of the time). The largest enterprises all the way to small indie developers don’t spend all the time, energy and cost to develop an app just for grins and giggles, revenue is always the bottom line.From an app monetization and marketing standpoint, mobile still rep...


Mobile-World-Congress-Coverage

Mobile World Congress Coverage


Monday, February 24, 2014 by

It’s the Superbowl of mobile. A full 12 months since the last MWC is culminating week and all the big mobile teams are showcasing their best players. Its 4 days packed with everything digital tech ending on February 27.And there is way more news than any single news outlet to cover. Fortunately, since our focus is the app development industry, we can focus on news that ...


Too-Many-App-Ideas-and-Not-Enough-Time

Too Many App Ideas and Not Enough Time


Friday, January 17, 2014 by

I keep a running list of all ofthe app ideas I think of on myown. Some good, some really good, some horrible - but whenever inspiration strikes I whip out my iPhone and title the app and give it a rough description, enough so that at some other point in the future it can be developed.The other day I opened my list and found hundreds of entries! I tried to go back throug...


App-Development-Industry-2013:-Winners-and-Losers-(And-Somewhere-in-Between)

App Development Industry 2013: Winners and Losers (And Somewhere in Between)


Sunday, December 29, 2013 by

One of the reasons we launched App Developer Magazine was to help bring some clarity to the big picture of the mobile industry as it relates to app development. And while we feel that we have provided many valuable insights in our first year of publishing, it’s been a lot to wrap our heads around and we plan on doing a better job in 2014.  So looking at the big pic...


Do-Advertisers-Hold-the-App-Monetization-Keys-and-Could-the-Spigot-Dry-Up-Due-to-False-Positive-Ads

Do Advertisers Hold the App Monetization Keys and Could the Spigot Dry Up Due to False Positive Ads


Wednesday, December 18, 2013 by

Ok, I made up the term “false positive ads” that appears in the title of this article, you’ll understand what I mean in a moment. While the big ad money in mobile might be a recent smart device phenomenon, the source of much of that money is coming from long standing, traditional sources: large advertisers selling cars, razor blades, and dish soap, staples of our li...


Is-Android-First-Really-a-Myth-App-Industry-Picks-&-Shovels-How-to-Succeed-with-Mobile-Developer-Tools-And-Other-Thoughts-from-Developereconomics.com

Is Android First Really a Myth App Industry Picks & Shovels How to Succeed with Mobile Developer Tools And Other Thoughts from Developereconomics.com


Friday, November 1, 2013 by

So is there really a move for app developers away from iOS and to Android? Vision Mobile’s Mark Wilcox answers these and other developer centric questions in recent blog posts on Vision Mobile’s developer website, Developereconomics.com. On Thursday’s blog post Mark provides his thoughts on the speculation of an emerging Android first developer mentality. I...


Don

Don't Miss the App Developer Weekly News Roundup


Saturday, October 5, 2013 by

Top Stories for the week of 10/5/2013App Marketing 101; Crush the Competition and Rule the App StoreWhen you’re wrapped up with writing code or testing your app one last time, thinking about marketing it might be the last thing in your mind. After all, building an app is a big accomplishment. But it is just step one on your path to achieving your goals. Whether you’re b...


The-September-2013-Issue-Is-Here!

The September 2013 Issue Is Here!


Wednesday, September 4, 2013 by

Just when I think we can't possibly top ourselves, we go and create something like the September 2013 issue of App Developer Magazine. It is hands down the best content and eye candy you will find in a mobile app industry publication anywhere! Hats off to all the contributors, the design team, and our fantastic publisher!There is so much need to know info...


Got-App-Awesomeness-This-Is-The-Last-Week-To-Enter-To-Win-an-Appster-Award

Got App Awesomeness This Is The Last Week To Enter To Win an Appster Award


Monday, August 12, 2013 by

This is the final week for submissions to be included in Judging for an "Appster" award. It's the 2nd year for the competition where 12 recipients receive the distinct honor of being recognized as someone in the app industry that has an excellent app worthy of being spotlighted for design, functionally, or overall awesomeness.Final submissions must be received...


Android-app-revenue-gaining-ground

Android app revenue gaining ground


Thursday, November 29, 2012 by

The revenue from apps in the Google play store is growing. As a matter of fact an official android report from App Annie states that it grew by 311% between October 2011 and October 2012.Despite that growth, in October 2012 global revenue from the iOS App Store was four times larger than Google Play’s. App Annie was unable to disclose any actual financial number in the ...