$338B mobile gaming market projection
Friday, July 29, 2022 by Freeman Lightner
Mobile Gaming is defined as playing and enjoying interactive video games on several platforms, such as computers, mobile phones, and game consoles. The rising access to broadband connections, especially in developing countries, has made digital gaming more accessible to a larger population. Mobile gaming has overtaken console and computer gaming as the most popular...
Building Better SDKs
Friday, January 14, 2022 by Nathan Darst
Nathan Darst is the Director of SDK Engineering for Kochava, a real-time data solutions company offering the leading omnichannel measurement and attribution solutions for data-driven marketers. Darst talks about building better SDKs, integrating them, using an SDK in code, what good APIs look like, and a ton more.
You've written some amazing code; so amazing...
Game developer tips and insight for 2019
Thursday, January 24, 2019 by Richard Harris
2019 offers promising new opportunities for game developers to reach new markets. But how can developers best capture diverse users’ attention and loyalty? Webpals Mobile, a performance-driven mobile-app user acquisition company, recently conducted a study comparing advertising driving gaming app downloads in the United States and Asia. Drawing on insights from th...
Progressive web apps vs native apps: Showdown in 2018
Thursday, March 1, 2018 by Andrew Gazdecki
Apps have become an integral part of any brand's digital marketing efforts. You'd be hard-pressed to find a company that hasn't, at the very least, thought about developing an app. It would be even more difficult to find a company willing to deny the tremendous impact that an app can have on a brand's engagement and customer experience.
Given th...
How mobile video load time affects ad delivery
Monday, June 19, 2017 by Patrick Kennard
Ask any mobile app developer, and they’ll tell you that one of the greatest challenges in monetizing their apps through video ads isn’t finding the right demand or knowing when to run the videos; it’s figuring out how to present video ads without slowing down their apps. I’m sure every developer at some point has done a Google search for something like, “Which ad networ...
You will pay 22 percent more to acquire users in swing states right now
Wednesday, November 2, 2016 by Richard Harris
Liftoff just released new benchmarks examining the mobile behaviors of Republicans and Democrats by state. The data highlights the key differences in mobile marketing trends across red (Democratic-leaning), blue (Republican-leaning) and swing states (those with support for both parties) to underline the mobile divide between parties. Most notably, the data indicate...
Small Giant Games Hits It Big With Debut Title Hitting One Million Downloads in Six Days
Monday, May 25, 2015 by Richard Harris
Oddwings Escape, a debut mobile app game title by Finnish developer Small Giant Games, has hit the one million players mark globally since its launch in the App Store on Thursday May 14th. The game is available as a free download and has been topping the App Store charts around the world, reaching the top 10 iPhone games chart in 73 countries and the top 10 iPad games c...
App Game Kit for Steam Details
Monday, November 24, 2014 by Stuart Parkerson
App Game Kit 2 has been released on STEAM. A special promotion by The Game Creators is also being offered where the App Game Kit 2 is available for 33 percent off through November 28th.The Game Creators has launched its App Game Kit (AGK) version 2 allowing anyone to build apps and code quickly using cross platforms. SGK2 was funded by Kickstarter in...
Yvolver to Offer In App Game Loyalty Program
Tuesday, March 18, 2014 by Stuart Parkerson
Early this month Yvolver announced its foray into the mobile marketing and monetization game offering in-app incentive and loyalty programs.The new company features veterans from GameStop, Apple and other video game, digital retail, data science and loyalty industries. Currently in beta form, the full Yvolver service will be announced at a later date.The company is prom...
Google Helps App Developers With New Gaming Tools
Tuesday, December 17, 2013 by Richard Harris
Google has responded to the push for more and easier gaming development tools with the several new assitions including open sourcing of a 2D physics library and new features to the Google Play game services offering, such as a plug-in for Unity.
The open-source release of LiquidFun offers a new C++ 2D physics library that makes it easier for developers to add rea...
Corona Announces Corona Starter build cross platforms app for free!
Thursday, April 4, 2013 by Richard Harris
Corona (LUA based App Building SDK) is now offering a completely free version of their SDK to allow anyone to signup, and start building apps, it's called Corona Starter. In previous years you could sign up and use the SDK but you couldn't actually publish your app. But now they allow the use of the SDK, and publishing into iOS, Android, Kindle, and Nook stores - all fo...
HitFox Group's AppLift Acquires One Million Users Per Month For Top Game Publisher
Wednesday, March 27, 2013 by Richard Harris
San Francisco (GDC) & Berlin– March 27, 2013 – HitFox Group continues its fast growth in the $25 billion mobile and online game distribution market. Only half a year after its start, AppLift, one of HitFox’s portfolio companies, delivers more than 1M quality users in one month for its largest partner and rapidly executes on mainstream and niche market campaigns all ...
Being an App Developer Contractor
Saturday, February 2, 2013 by Richard Harris
Developing apps for other people can be sticky business. Knowing how to navigate around certain legal areas, pricing, and publishing rules are just a few things you'll need to have ready before working with a potential client. We spoke with several app developers to get their experience in dealing with app development freelance, and we formed a short list of things you'...
