Most popular digital gaming store in US is Amazon says Statista
Wednesday, January 24, 2024 by Freeman Lightner
A recent survey from data company Statista claims that Amazon is the most popular digital gaming store among United States gamers. The survey was conducted among 5,111 individuals who play video games and have spent money on digital purchases. The survey, which allowed multiple answers, asked the respondents "Where have you spent money online on digital video games...
African gaming market continues to grow driven by mobile game revenues
Friday, July 21, 2023 by Richard Harris
New data released from Newzoo and Carry1st reveals that the African gaming market is set for continued growth, driven by increased mobile gaming revenues.
According to this latest report commissioned by African company Carry1st, the Sub-Saharan Africa gaming market is projected to reach over $1 billion by 2024 and will continue to grow in the following year by a...
Casual gaming for BMW vehicles is coming
Tuesday, October 18, 2022 by Brittany Hainzinger
AirConsole and the BMW Group announced a partnership which will bring casual gaming into new BMW vehicles, starting next year. AirConsole is a gaming platform which perfectly fits with the BMW Curved Display and offers a large and diverse catalogue of games. The games are run directly inside the vehicle entertainment system. The AirConsole technology enables games to be...
$335B gaming app market by 2030
Friday, August 26, 2022 by Brittany Hainzinger
A game engine is software that is used to generate and develop video games for personal computers, mobile phones, game consoles, and other devices. The automobile industry generates a substantial need for game engines used to develop UI and UX design. Gaming has numerous applications and is especially prevalent in academic and professional domains. The global gaming mar...
Crossword game Test Express Word Adventure launches
Tuesday, August 23, 2022 by Freeman Lightner
GameHouse has announced Text Express: Word Adventure, a vast and challenging emergent crossword puzzle game with an exciting and visual adventure narrative and huge variety in gameplay; spanning 3,500 levels, 37 destinations, over 95 speaking characters, and thousands of unique crossword puzzles. This beautiful and unique puzzle game is packed with rich environments to ...
4Players appoints new Marketing Director Patty Toledo
Wednesday, August 10, 2022 by Freeman Lightner
Pioneering technology veterans 4Players has announced the appointment of industry leader Patty Toledo, as its first Marketing Director. Patty brings her considerable skills to 4Players as it prepares to launch new products to support game developers to create metaverse-ready, engaging player experiences, and will drive a marketing strategy to take the much-loved brand i...
$338B mobile gaming market projection
Friday, July 29, 2022 by Freeman Lightner
Mobile Gaming is defined as playing and enjoying interactive video games on several platforms, such as computers, mobile phones, and game consoles. The rising access to broadband connections, especially in developing countries, has made digital gaming more accessible to a larger population. Mobile gaming has overtaken console and computer gaming as the most popular...
GDC 2022 highlights
Wednesday, April 6, 2022 by Brittany Hainzinger
The 2022 Game Developers Conference (GDC), the event serving professionals dedicated to the art and science of making games, concluded its 36th edition, after a week of networking, learning, and inspiration. The conference was the largest in San Francisco in the past two years, with a total of 12,000 industry professionals attending at San Francisco's Moscone C...
Airnow acquires Madrid based Lab Cave
Monday, January 17, 2022 by Brittany Hainzinger
UK mobile app management company, Airnow, has acquired mobile growth services provider, Lab Cave, which specializes in portfolio management, App Store optimization, and launches for the global mobile gaming industry.
This deal is the latest in a line of high-profile acquisitions by the expanding British firm, which acquired MightySignal in July 2021, along with Prior...
Mobile games that generated over $1B in 2021
Monday, January 3, 2022 by Richard Harris
Mobile games are some of the biggest money churners in the video gaming market, and the latest report from SafeBettingSites confirms the same. According to the report, eight different mobile games have generated more than a Billion dollars from App Store and Google Play in 2021. The top two games in the list have even crossed the 2 Billion dollar mark in globa...
Mobile gaming report from Tapjoy
Wednesday, December 15, 2021 by Brittany Hainzinger
New market research from MobileVoice by Tapjoy shows that despite not having access to the internet until their 20s or 30s, Generation X is just as active on mobile as the younger generations. Nearly 60% replace their smartphones every 2-3 years to stay up to date with the latest technology, and 66% actually spent more time on mobile devices in the last year. Mobil...
Mobile game developers are capturing female audiences
Tuesday, December 7, 2021 by Brittany Hainzinger
Browsing social networks can be addictive and can cause feelings of inadequacy and isolation, even depression, say mental health professionals. However, when it comes to mobile gaming, the situation is not so dire. On the contrary, used in moderation, it could help people boost positive well-being, according to various sources.
Traditionally considered a domain for m...
Mobile gaming market turned upside down by Netflix
Tuesday, November 16, 2021 by Mike Gadd
Stranger Things have happened but at the beginning of November, the global streaming giant Netflix announced that it is moving into the mobile gaming market.
Though it's a low-key debut by Netflix standards, with just five mobile games initially available to download through its app on Android smartphones (with two focused on the entertainment juggernaut's 80...
Asia mobile gamers outweigh Europe and America combined
Tuesday, August 24, 2021 by Freeman Lightner
As the fastest-growing segment of the gaming industry, mobile games continue breaking records and making billions in revenue each year. The most significant part of mobile gaming profits comes from Asian countries, home to nearly half of all mobile gamers globally.
There are nearly 1.3B Asia mobile gamers
According to data presented by MejoresApuestas.com, the num...
Mobile ad creative help from Tapjoy arrives
Wednesday, March 21, 2018 by Richard Harris
Tapjoy has announced the launch of the Interplay Studio, an in-house creative team and design studio dedicated to helping brands, agencies and marketers deliver mobile ad creative optimized for in-app environments. Campaigns designed by the Interplay Studio have demonstrated average click-through rate that are 3-5X greater than traditional mobile video ads and deliver a...
The most loved and hated programming languages
Tuesday, March 13, 2018 by Richard Harris
Stack Overflow has released the Stack Overflow Annual Developer Survey results. With more than 100,000 responses from coders in 184 countries and dependent territories, it is the most extensive survey of the programmer workforce to date.The 2018 survey offers vital insights for businesses looking to understand, hire, engage, and enable the world's developers - shedding ...
Live streaming your game to get paid
Wednesday, March 7, 2018 by Richard Harris
Mobcrush has unveiled its new ‘Go Live, Get Paid’ platform, a set of free tools and features that enable any mobile gamer to reach and grow an audience, where they can earn anything from $15 to $2,500 an hour for live streaming their gameplay. A new survey conducted by an analyst firm DFC Intelligence and commissioned by Mobcrush found that while only 14 percent of game...
Wild River enters mobile gaming market
Tuesday, March 6, 2018 by Christian Hargrave
EuroVideo Medien GmbH and its new gaming label Wild River have announced three new games for smartphones and tablets in one fell swoop. With FIRE, Knitterbande and Ghost Tappers, the company is publishing three new titles from three different genres, intending to reach a wide audience with its new video game branch as detailed in the business strategy revealed in Januar...
Cross channel game advertising and the holistic approach
Thursday, December 1, 2016 by Richard Harris
Surprisingly for a mobile-centric world and an industry dominated by mobile games, game marketers are still spending a hefty amount of marketing dollars on television ads. TV isn’t dead yet, but ‘cord-cutting’ is a phenomenon among the millennial generation that can’t be denied. For those still tuned in to TV programming, their attention is increasingly divided bet...
Shopping apps that target women will see better profits says new report
Wednesday, October 12, 2016 by Richard Harris
Liftoff has released its annual Mobile App Engagement Index, highlighting trends in how consumers engage with apps and mobile marketers acquire new users. The report highlights gender differences in mobile shopping and gaming in-app purchase behavior, plus other general findings such as seasonality trends. The major takeaway from the data in Liftoff’s App Engagement Ind...
Newzoo offers insight into the app market with new survey report
Wednesday, October 5, 2016 by Richard Harris
Global market intelligence firm Newzoo has announced the release of its first Global Mobile Market Report, a unique publication on the global mobile ecosystem, including global app revenues and forecasts, device brand market share, smartphone penetration, and consumer profiling.
According to the report, global app revenues will reach $44.8 billion in 2016...
PlayPhone Announces New Middle East Carrier Based Game Market for Android, Unity and HTML5 Mobile Game Developers
Tuesday, October 28, 2014 by Richard Harris
PlayPhone has launched its newest game store, named PlayZone, targeting the Middle East mobile gaming market. The company says the new market will reach over 200 million smartphone owners in over 12 countries providing a new opportunity for mobile app developers to monetize apps through carrier billing.PlayPhone specializes in working with mobile carriers to create soci...
How To Get Mobile Game Downloads With Little Marketing
Tuesday, October 14, 2014 by Dmitry Terekhin
The mobile gaming market has become increasingly competitive over time, with rising costs of user acquisition making it difficult to build a successful business capable of monetizing. As independent developers and publishers, we’ve managed to achieve enormous success for our games through word-of-mouth alone. We spend very little on marketing, and limit our calls t...
Game Developers Can Tap into Lucrative Chinese and Japanese Markets with Kii’s New Game Cloud Service Featuring Unity SDK Integration
Friday, January 31, 2014 by Stuart Parkerson
Kii has launched Game Cloud, a new mobile backend platform service for developers and gaming studios to build, distribute, and monetize their games. Featuring an integrated Unity SDK, the Game Cloud offers ready-to-use services that include cloud backend, player management, social integrations, usage analytics, monetization channels, and publishing/promotion all wi...
