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App Developer Magazine issues we found relating to aso


June13 Issue: Social Mason

Our inaugural issue! June 2013 was our very first issue and you can view it in it's entirety here for free! The articles inside include, Cross Platform App Development, The Pains of App Development Contract Work, Alternative Ways of Monetizing Apps, Intro Into Corona, Monthly News, Tips, and much more!

Sept13 Issue: Everything you need to know about app store optimization (ASO)

Inside this issue we have the Top Global Apps report from Distimo you won't want to miss! NTIA's code of conduct for app developers and how it's going to affect your app development efforts, why push notifications should be a part of most apps, what to consider with COPPA compliancy when developing apps, everything you need to know about app store optimization, and loads more!

Oct13 Issue: A Small App Developerrs Perspective on ASO

Inside the October issue, Peach tells us what not to name your app, a reader tip on why ASO isn't the only choice for marketing, learn why poor analytics can kill your game launch, we talk Microsoft and Nokia, and we give you 5 reasons why HTML 5 might be the right choice for your next app development project, plus loads more don't miss it!

Oct13 Issue: 5 Reasons Why HTML5 is Right for You and Your Next App

Inside the October issue, Peach tells us what not to name your app, a reader tip on why ASO isn't the only choice for marketing, learn why poor analytics can kill your game launch, we talk Microsoft and Nokia, and we give you 5 reasons why HTML 5 might be the right choice for your next app development project, plus loads more don't miss it!

Nov13 Issue: Understanding Consumer Behavior To Leverage M-Commerce This Holiday Season

Get the most from your app with incredible how to's and articles in our November 2013 issue which includes articles on Performance Testing, App Loyalty, Platform Choice, Requirements Gathering, and tons of other great tips and articles, along with industry spotlights that will help you maximize profits this holiday season.

aso news search results

Developer news items we found relating to aso

35 results
Pre-travel-shopping-platform-from-InterLnkd-and-PLAY-airlines

Pre-travel shopping platform from InterLnkd and PLAY airlines


Thursday, October 17, 2024 by

InterLnkd has teamed up with PLAY airlines to launch the carrier’s new pre-travel shopping platform, offering curated products to customers in both Europe and North America. Announced at the World Aviation Festival, the partnership will see PLAY become the first airline to offer this functionality to North American travellers. Leveraging InterLnkd’s dynam...


Apps-that-use-icons-gain-users

Apps that use icons gain users


Wednesday, September 11, 2024 by

New research from SplitMetrics has found that apps that optimize icons can land up to 25% more users. The findings are part of a new report, ASO Benchmarks & Mobile Trends Report 2024, which analysed close to 200 apps and over 3500 A/B tests across Google Play and the Apple App Store. Apps that use icons gain users The study found that the average mobile ...


Apps-with-highest-install-rates-(CPI)-revealed-in-latest-report

Apps with highest install rates (CPI) revealed in latest report


Wednesday, August 7, 2024 by

SplitMetrics, an app growth solutions company, has released its latest report, ASO Benchmarks & Mobile Trends Report 2024, offering a comprehensive analysis of App Store Optimization (ASO) benchmarks and mobile trends for 2024. The report delves into three key app categories: finance, shopping, and utilities. Apps with highest install rates (CPI) revealed from S...


AI-app-store-optimization-services-from-SplitMetrics-and-App-Radar

AI app store optimization services from SplitMetrics and App Radar


Thursday, November 16, 2023 by

SplitMetrics, an American startup specializing in app growth solutions, has acquired App Radar, an Austrian app marketing and analytics platform in a seven-figure all-cash deal. The agreement creates the industry’s largest platform providing AI-powered services including paid user acquisition (UA), app store optimization (ASO), conversion rate optimization...


Gamesforum-North-America-October-2023

Gamesforum North America October 2023


Thursday, October 19, 2023 by

The highly anticipated Gamesforum North America 2023 is set to take center stage at the Bell Harbour International Conference Center in the vibrant city of Seattle, where industry leaders, and innovators in the realms of UA, Ad Monetisation, ASO, and Product will come together for one of the most important events on the games industry calendar. With a mission to foster ...


The-App-Marketers-New-Year-Resolution-for-2022

The App Marketers New Year Resolution for 2022


Friday, February 25, 2022 by

Reaching the biggest possible relevant audience is the goal of every user acquisition (UA) team, but if scaling mobile growth was easy, every good app would be a blockbuster hit. With 1.85 million mobile apps available on the market, the competition is fierce for user attention. The average user has about 40 apps installed on their phone but spends 89% of their screen t...


Airnow-acquires-Madrid-based-Lab-Cave

Airnow acquires Madrid based Lab Cave


Monday, January 17, 2022 by

UK mobile app management company, Airnow, has acquired mobile growth services provider, Lab Cave, which specializes in portfolio management, App Store optimization, and launches for the global mobile gaming industry. This deal is the latest in a line of high-profile acquisitions by the expanding British firm, which acquired MightySignal in July 2021, along with Prior...


App-Store-Optimization-for-2021

App Store Optimization for 2021


Wednesday, September 23, 2020 by

So much has changed in 2020, from the way we work to new advancements in mobile technology. App Store Optimization (ASO) has also changed, as the app ecosystem grows and developers continue to compete for downloads. As we’re more than halfway through 2020, it’s important to look to the future and see how ASO will continue to change heading into 2021. New ...


Apple-Search-Ads-support-from-Appbi

Apple Search Ads support from Appbi


Friday, November 9, 2018 by

Apple Search Ads is Apple’s proprietary ad platform that offers iOS mobile app publishers a way to get their app found through app store specific searches. It’s reported that 65 - 80 percent of all app installs happen after a search through the app store. So understanding the challenges with being discovered through searches in the app store is a big deal. ...


Preventing-bad-app-reviews-according-to-Poq

Preventing bad app reviews according to Poq


Tuesday, October 16, 2018 by

Poq has released information to developers to help them understand the impacts of negative app reviews, and how to handle them, through a new white paper titled "The Ultimate Guide to Preventing Bad App Reviews". While it's aimed more towards retail-based apps, there is insightful information any developer can use inside the paper. Poq points ...


Corona-goes-free-today-including-enterprise-version

Corona goes free today including enterprise version


Thursday, June 22, 2017 by

Corona Labs​, the creators of a cross-platform app development platform, has announced that the Corona framework will become completely free for app developers starting today.  Until now, the Corona development platform existed in two versions: a free core product named Corona SDK and an additional paid option named Corona Enterprise. The Enterprise version allowed...


OMYO-and-Blingby-team-up-to-make-live-stream-marketing-a-reality

OMYO and Blingby team up to make live stream marketing a reality


Tuesday, March 21, 2017 by

Research shows that 74% of consumers said there was a connection between watching a video on social media and their purchasing decision-making process. What if there were a better way for marketers to capitalize on such a trend? Imagine watching a Maroon5 video online and you are really liking Adam Levine’s jacket - and while watching the video, you point your cur...


5-app-monetization-strategies-to-remember-in-2016

5 app monetization strategies to remember in 2016


Monday, October 31, 2016 by

Thanks to advances in artificial intelligence, deep learning and user interfaces, our mobile devices are more accessible and user-friendly than ever before. People are downloading more apps and spending more time in those apps. There are now over four million apps in the Apple and Google app stores – Apple received 75,000-80,000 app submissions per month in last few mon...


App-Annie-Launches-New-App-Monetization-and-Marketing-Intelligence-Offering

App Annie Launches New App Monetization and Marketing Intelligence Offering


Wednesday, August 3, 2016 by

App Annie has introduced a new Marketing Intelligence offering designed to support app discovery, user acquisition and ad monetization for app publishers. It provides an opportunity to evaluate advertising strategies through understanding of the effectiveness of ad creatives, ad placement and tactics as compared to competitors.Marketing Intelligence is App Annie’s lates...


Mobile-Marketing-Consultant-mCordis-is-Launching-new-Native-App-Marketing-Course

Mobile Marketing Consultant mCordis is Launching new Native App Marketing Course


Thursday, July 28, 2016 by

mCordis has announced a new portal for online mobile marketing training courses. The first course available will be “An Introduction to Native Apps,” sponsored by app development company stable|kernel. The Native Apps course starts August 1 and will be available free of charge. Registration is available here.The short course provides an overview of native mobi...


ASO-and-Fear-of-the-Unknown

ASO and Fear of the Unknown


Thursday, April 7, 2016 by

App stores are densely saturated and constantly growing. With over 1,000 new apps added every day to Apple’s App Store alone, getting their apps discovered is a leading issue faced by mobile app developers today. One of the most important methods of maximizing marketing efforts for an app is App Store Optimization (ASO). ASO is the process of optimizing an app's pl...


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Here's How to Maximize Your App's Potential Using Data


Monday, March 28, 2016 by

Congratulations! Development and testing are done, and your app is ready to release. Before you enter the highly competitive mobile market, you need to realize that over 2,500 apps are submitted to the 3 biggest stores daily, and 70% of apps generate less than 5,000 downloads each. In the PC era, we couldn’t update a game or any other product after its release, nor...


Not-Getting-App-Store-Downloads--Here

Not Getting App Store Downloads Here's Why


Saturday, October 31, 2015 by

As the development of your mobile app progresses, you should start considering all the elements of your app marketing plan. The first place to start is your app store optimization (ASO) plan for the App Store. Why? Research shows that 60-70% of AppStore downloads come directly from search and discovery within the App Store. I will focus on Apple products here, but ...


A-Guide-to-Become-a-Successful-Appreneur

A Guide to Become a Successful Appreneur


Tuesday, October 6, 2015 by

Mobile app development is a lucrative field. The tremendous success of numerous apps on the market adds to its appeal and this has led to a situation, where app entrepreneurs or appreneurs earn truckloads of money from creating and marketing their apps. This write-up traces the steps of successful appreneurs, which will help you follow suit. Know Your Target Audien...


TUNE-Updates-App-Marketing-Tools-with-Acquisition-of-Appfuel

TUNE Updates App Marketing Tools with Acquisition of Appfuel


Thursday, July 16, 2015 by

TUNE’s new TUNE Marketing Console (TMC) provides the ability to the measure paid, earned, and owned mobile marketing campaigns in one dashboard. The functionality of the console is enhanced with the recent TUNE acquisition of Appfuel.This new console was made possible by integrating two products acquired by Tune - MobileDevHQ (which was acquired last year) and Appfuel (...


App-Store-Optimization-Developer-Cheat-Sheet

App Store Optimization Developer Cheat Sheet


Monday, June 22, 2015 by

App Store Optimization (ASO) shouldn’t be rocket science. It’s about app discovery and one of the most important steps in the process is to get your app store listing right. You want to do everything possible to help potential users find your app and when they do, you need to make sure that what they see moves them in a way that gives you the best chance for them t...


Resources-to-Help-You-Make-Mid-Year-App-Marketing-Adjustments

Resources to Help You Make Mid Year App Marketing Adjustments


Thursday, June 11, 2015 by

Can you believe it, we’re almost at the halfway point of 2015! And for me, that means taking a quick peak at business operations to see if there are any tweaks/adjustments we need to make in response to the overall business environment we operate in.One of the things that I noticed from an editorial standpoint is that since the beginning of the year, we’ve tended to gra...


New-Free-App-Store-Optimization-(ASO)-Rating-Tool

New Free App Store Optimization (ASO) Rating Tool


Tuesday, April 21, 2015 by

Localytics has created a new free tool that you can use to grade your App Store Optimization (ASO) called the App Listing Rater. Enter the name of your app, click the button and you can access your app's overall rating broken down into eight key categories including name, reviews, reach, and more. There are no limit to the number of apps you can test.In addition to anal...


Learn-How-to-Transfer-Web-Marketing-Tactics-to-Grow-Your-Mobile-App-Users

Learn How to Transfer Web Marketing Tactics to Grow Your Mobile App Users


Tuesday, March 10, 2015 by

Many mobile app developers don’t realize that much of the wealth and depth of marketing tactics that have been created for the web transfer well to mobile app marketing.Take for example these different analytics terms for the web and the equivalents for mobile:- Web visitors = app users- Web pageviews = app sessions- Web pages = app screens- Time on website = app sessio...


ComboStore-Launches-February-Marketing-Promotion-for-App-Publishers

ComboStore Launches February Marketing Promotion for App Publishers


Friday, February 13, 2015 by

Those in the retail business know that Valentines is the first real opportunity of the year to kick off consumer shopping. It seems that everyone is in on the action and ComboApp’s ComboStore is showing its love for app developers with its spin on a Valentines Day promotion.ComboStore is an online app marketing super-store created to help developers with mobile app prom...


The-best-app-marketing-channels-that-actually-help

The best app marketing channels that actually help


Thursday, January 29, 2015 by

At the beginning of each year, we all read articles with predictions on pretty much any subject - mobile is no exception. Famous hockey player Wayne Gretzky once said, “A good hockey player plays where the puck is. A great hockey player plays where the puck is going to be.”  As a guy who has been a part of an app marketing agency for the last 5 years...


Discussion:-How-Can-App-Developers-Earn-Revenue-With-Low-Download-Numbers

Discussion: How Can App Developers Earn Revenue With Low Download Numbers


Monday, January 19, 2015 by

One of the biggest challenges facing indie developers in today’s mobile economy is being able to get a revenue stream from a small amount of free downloads. Discoverability is a big issue but many indie developers do not have budgets to help with marketing or general discovery issues other than stock ASO options such as keywords, review sites, and the like. An exam...


Six-Things-App-Developers-Need-To-Know-about-ASO

Six Things App Developers Need To Know about ASO


Monday, November 3, 2014 by

The good news is that the mobile app market is skyrocketing - which is great for app marketers and consumers alike. The not-so-great news is that seemingly everyone wants in on the action. It’s become an uphill battle for businesses to get their apps noticed. However, with the right strategies, it is a battle you can win.With so many apps out there, to succeed in the mo...


Mobile-Developers-Need-to-Ramp-Up-Marketing-Efforts-in-Advance-of-iPhone-6-Launch

Mobile Developers Need to Ramp Up Marketing Efforts in Advance of iPhone 6 Launch


Thursday, September 11, 2014 by

If the past is any indication, the new iPhone launch is going provide a huge opportunity for developers as people line up to buy the new phones. One prediction is that, at minimum, there will be a 65% increase in iPhone sales for Q4. We’ve published several articles providing advice on how to take advantage of this new group of potential users, including “The Eight...


Make-Your-App-a-Hit:-a-Three-Part-Checklist-for-Mobile-Developers

Make Your App a Hit: a Three Part Checklist for Mobile Developers


Friday, August 29, 2014 by

For small and medium-sized businesses (SMBs) that want to make mobile a key part of their business strategy, it is crucial to create an app that is downloaded and used by the right audience.A winning app strategy and effective app store optimization (ASO) set the groundwork for success, but in order to really tap an app’s potential, focus on these specific keys to app p...


ComboApp-Launches-ComboStore-Mobile-App-Marketing-Platform

ComboApp Launches ComboStore Mobile App Marketing Platform


Wednesday, July 16, 2014 by

ComboApp, a mobile full-cycle marketing and communications agency that provides services to mobile app owners, has just announced the launch of ComboStore, a “one stop checkout” mobile app marketing site designed to assist app owners and mobile developers leverage their marketing budgets.The ComboStore features a number of tools to promote app products across multi...


Study-Shows-Big-Retail-Firm’s-ASO-Swing-and-Miss:-iOS-App-Keywords-Misspelled,-Irrelevant,-and-Unused

Study Shows Big Retail Firm’s ASO Swing and Miss: iOS App Keywords Misspelled, Irrelevant, and Unused


Thursday, July 10, 2014 by

Yodel Mobile, a UK integrated mobile marketing agency, has released the results of its app store optimization (ASO) analysis in the retail sector. The research reveals opportunities for brands within the retail sector to do better with their ASO. The research highlights missed chances when it comes to brands getting their apps noticed and downloaded....


iOS-and-Google-App-Store-Optimization:-Misconceptions-About-ASO

iOS and Google App Store Optimization: Misconceptions About ASO


Friday, May 23, 2014 by

According to recent Nielsen and Forrester research, 63% of mobile app users discover app via search. The volume of apps in both iOS and Google Play is so vast and the actual search functions of those app stores is so unrefined that for a consumer to find an app using search can often be a bit like looking for a needle in a haystack.However, with a robust app store optim...


App-Annie-Announces-Two-New-App-Analytic-Services

App Annie Announces Two New App Analytic Services


Thursday, May 8, 2014 by

App Annie has released its new advertising analytics platform and dashboard out of beta. The platform provides connections to more than 20 mobile advertising platforms including iAd, AdMob, Tapjoy, MdotM, TapIt, Chartboost, AdColony, InMobi, RevMob, AppLovin, Everyplay GameAds, LifeStreet Media, AppLift, Appia, Taptica, Millennial Media, LeadBolt and NativeX.&...


May-2014-Issue-of-ADM-is-Here!

May 2014 Issue of ADM is Here!


Friday, May 2, 2014 by

Okay first a little gloating, I'm proud to announce the 12 issue of App Developer Magazine, May 2014! The issue is over 80 pages and contains some excellent resources including everything from using Facebook to help promote your app, to knowing where to invest in the mobile industry, it's all right here!Here is the complete lineup:FEATURESGuide: Using Facebook To G...