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App Store Optimization for 2021

Wednesday, September 23, 2020 by

So much has changed in 2020, from the way we work to new advancements in mobile technology. App Store Optimization (ASO) has also changed, as the app ecosystem grows and developers continue to compete for downloads. As we’re more than halfway through 2020, it’s important to look to the future and see how ASO will continue to change heading into 2021. New ...


Find Out How Your App Ranks With SimilarWeb's New Analytics Platform

Wednesday, October 1, 2014 by

SimilarWeb has launched a new app analysis and mobile website data platform, providing the ability to analyze global desktop and mobile data for any website, mobile website, and app.The new platform builds on the company’s website analysis platform which provides traffic and engagement information for any website. The new mobile app analysis product is based o...


New Game Genres In Google Play Store Helped Some, and Hurt Others

Tuesday, May 27, 2014 by

What kind of apps gained an advantage from the recent changes in the Google Play Game Genres? And how can developers benefit from this analysis in their app strategy?Insight can be found in a new Distimo report, “Google Play’s New Game Genres,” which analyses the recent Google Play expansion of the game genres to cover a broader variety of games. With the update, some p...


How Do You Choose the RIGHT Mobile Analytics Provider

Friday, May 9, 2014 by

How do you pick the right company to provide mobile analytics? It’s the lifeblood of your app company. Whether you are a major publisher, indie firm, or a sole developer with one title under your belt, knowing your users and how they interact with your app is the number one factor for success, bar none.So how do you do the research to find out who is the best fit t...


App Annie Announces Two New App Analytic Services

Thursday, May 8, 2014 by

App Annie has released its new advertising analytics platform and dashboard out of beta. The platform provides connections to more than 20 mobile advertising platforms including iAd, AdMob, Tapjoy, MdotM, TapIt, Chartboost, AdColony, InMobi, RevMob, AppLovin, Everyplay GameAds, LifeStreet Media, AppLift, Appia, Taptica, Millennial Media, LeadBolt and NativeX.&...


Less iOS App Rejections Could Result with New AQuA Testing Criteria for App Developers

Wednesday, October 23, 2013 by

App rejected = App Developer Dejected! We posed this very scenario in a recent article which hit a chord as it has been one our top read posts. So its obvious that any help that developers can receive that improves the success rate of acceptance of their app in the App Store is a good thing! And the App Quality Alliance (AQuA) has offered its hand in app acceptance wit...


July 2013 Issue 2 Is Here!

Saturday, July 6, 2013 by

The latest App Developer Magazine is full of exclusive content you'll want to read! Check out what we stuffed it with:The Apps Act 2013, Assets for App Creation, App Marketing 101, How to Increase Your App Ranking, Old School Vs. New School Marketing, Advolution, Developer Interviews, News, and much more!That is just a taste of what's inside too. June was a huge month i...


AppGratis Promotion App Removed from iOS app store

Saturday, April 6, 2013 by

Even after a $13.5 million funding round, AppGratis was removed from the iOS app store by Apple. Why? The reason is quite simple, Apple doesn't want anything to influence their app ranking process except for their own algorithm (or by purchasing ad space in iAds).AppGratis is intended to be an app discovery tool that is different than Apple's way for users to find ...