App Store Optimization for 2021
Wednesday, September 23, 2020 by Dave Bell
So much has changed in 2020, from the way we work to new advancements in mobile technology. App Store Optimization (ASO) has also changed, as the app ecosystem grows and developers continue to compete for downloads. As we’re more than halfway through 2020, it’s important to look to the future and see how ASO will continue to change heading into 2021.
New ...
Electroneum proves there is a real utility for cryptocurrency users
Friday, September 6, 2019 by Richard Harris
Electroneum users can now top up Claro, TIM, Vivo and Oi mobile airtime and data with ETN. This is the first time 95% of a country can top up airtime and data with ETN. Brazil currently represents the fastest-growing Electroneum community. The expansion unlocks new opportunities to partner with other major corporations, retailers, and businesses.
After great success ...
Apple search ads is taking a big bite of the market
Thursday, October 26, 2017 by Christian Hargrave
AppsFlyer has announced the release of their annual AppsFlyer Performance Index H1 2017 - Edition V in their latest blog post. The index gives insights into the leading advertising networks in the mobile gaming and app industries.In the report, Apple Search Ads hit the #1 spot in the iOS ROI Index with a 30% higher ARPU and a 40% lower price than the other networks in t...
PacketZoom ranks news and media apps for their speed
Tuesday, July 4, 2017 by Richard Harris
Studies have shown that a majority of consumers expect app content to download in 4 seconds or less. But PacketZoom’s new data shows that most of the major news apps take much longer than 4 seconds to download the app’s homescreen. Only BBC News and Top Buzz came in under 4 seconds, while NYT, USA Today, WSJ, TechCrunch and others were much slower. That’s a huge failing...
Chatting With the Creator of Trivia Crack About App Success and the Smile Test
Thursday, August 25, 2016 by Richard Harris
We recently sat down with Etermax, the creator of Trivia Crack to get the inside track on their success as a mobile team. Trivia Crack Kingdoms, the sequel to its flagship mobile game, has surged in popularity as the game surpassed seven million downloads across all platforms worldwide. Here’s what Maximo Cavazzani, CEO and founder of Etermax had to say. ADM: Who a...
The Top Revenue Earning App Publishers for 2015
Tuesday, March 1, 2016 by Richard Harris
App Annie has identified the top companies as defined by the revenue when considering combined iOS and Google Play income from January 1, 2015 to December 31, 2015. The “App Annie 52” is an annual report that reveals app rankings based on revenue earned from paid downloads and in-app purchases from the iOS App Store and Google Play Store and does not include revenu...
Not Getting App Store Downloads Here's Why
Saturday, October 31, 2015 by Sean Killian
As the development of your mobile app progresses, you should start considering all the elements of your app marketing plan. The first place to start is your app store optimization (ASO) plan for the App Store. Why? Research shows that 60-70% of AppStore downloads come directly from search and discovery within the App Store. I will focus on Apple products here, but ...
Adobe Updates Mobile Development Framework
Friday, March 13, 2015 by Richard Harris
Adobe has announced enhancements to its Adobe Mobile Services that now includes an integrated mobile app framework. Mobile Services is offered through the Adobe Marketing Cloud as a product to encompass the mobile app lifecycle from app development and user acquisition to app analytics and user engagement. The mobile app framework in Adobe Mobile Services brings to...
Find Out How Your App Ranks With SimilarWeb's New Analytics Platform
Wednesday, October 1, 2014 by Richard Harris
SimilarWeb has launched a new app analysis and mobile website data platform, providing the ability to analyze global desktop and mobile data for any website, mobile website, and app.The new platform builds on the company’s website analysis platform which provides traffic and engagement information for any website. The new mobile app analysis product is based o...
Leadbolt Refreshes Dashboard To Make It Easier For You To Make Money
Monday, June 23, 2014 by Richard Harris
If you currently using Leadbolt and missed the announcement you might be in a bit of shock. They have just completely revamped their dashboard for developers from the ground ground up! The Next-gen platform streamlines the enhanced tools and features offered within the Leadbolt product set. By leveraging an extensive revamp of the developer-focused app monetiz...
Analyzing an App’s Potential Using App Annie
Tuesday, June 3, 2014 by Artyom Dogtiev
Questions such as “How do I find a profitable app” and “How much profit does an app bring” are key when investors are making a decision about adding new apps to their portfolio. The fact is, there is no way to figure out how much income an app makes directly, unless you have access to the app’s sales numbers. In this article, we will show you the best way to get in...
New Game Genres In Google Play Store Helped Some, and Hurt Others
Tuesday, May 27, 2014 by Richard Harris
What kind of apps gained an advantage from the recent changes in the Google Play Game Genres? And how can developers benefit from this analysis in their app strategy?Insight can be found in a new Distimo report, “Google Play’s New Game Genres,” which analyses the recent Google Play expansion of the game genres to cover a broader variety of games. With the update, some p...
How Do You Choose the RIGHT Mobile Analytics Provider
Friday, May 9, 2014 by Richard Harris
How do you pick the right company to provide mobile analytics? It’s the lifeblood of your app company. Whether you are a major publisher, indie firm, or a sole developer with one title under your belt, knowing your users and how they interact with your app is the number one factor for success, bar none.So how do you do the research to find out who is the best fit t...
App Annie Announces Two New App Analytic Services
Thursday, May 8, 2014 by Stuart Parkerson
App Annie has released its new advertising analytics platform and dashboard out of beta. The platform provides connections to more than 20 mobile advertising platforms including iAd, AdMob, Tapjoy, MdotM, TapIt, Chartboost, AdColony, InMobi, RevMob, AppLovin, Everyplay GameAds, LifeStreet Media, AppLift, Appia, Taptica, Millennial Media, LeadBolt and NativeX.&...
App Performance Issues Could Be Killing Your Potential
Friday, March 28, 2014 by Stuart Parkerson
If your app is floundering, do you know why? Performance issues may be the key.Perhaps you should ask yourself, how does my app perform compared to other apps in my industry? What kind of uptime or crash rates should I expect on iOS or on Android? If I enter a new geographic market, what impact will it have on my app’s responsiveness? What latencies or error rates shoul...
Peek At Any App's Ranking and Download Count Using Distimo's Upgraded App Trends Service
Monday, March 24, 2014 by Stuart Parkerson
Distimo has announced that it has upgraded its App Trends service allowing free searches for an entire month’s worth of data for any app. The search results are for most major markets too including iOS, Android, Amazon, BlackBerry, and Windows.App Trends allows developers and publishers to visually analyze the app market by examining daily download, revenue, a...
App Marketing Trends That Will Be Big in 2014
Monday, March 3, 2014 by Artyom Dogtiev
It’s a brand new year and the perfect time to take a look at
the marketing techniques which will be making waves in the mobile
communications world in 2014.
So let’s take a look at several trends that those in the
know believe will impact the mobile apps market this year. Some of these trends
are based on trends from 2013 which have continued into the New Y...
Get and Stay Fit for 2014! Top 3 New Year’s Resolutions for Mobile App Developers
Wednesday, January 15, 2014 by Dale Carr
It’s that time of year when we look back at our accomplishments as well
as some lessons learned, and recommit to doing our best in the New Year. Mobile app developers faced industry-wide
challenges in 2013 (from stricter COPPA regulation to Google's Ban of Push Notifications ), sparking many to re-think their marketing
and monetization strategie...
Distimo Releases December 2013 App Rankings and Updated 2013 Year in Review
Thursday, January 9, 2014 by Stuart Parkerson
Distimo has just published its newest edition of the Top Global Apps for the month of December 2013.The report covers the best performing free, paid and grossing apps in the Apple App Store for iPhone and iPad, Google Play, and the Amazon Appstore and gives additional insights about the global development of the mobile markets in December 2013.In addition to the 20...
Another Positive Sign for Windows App Development as Windows Phone Store Arrives on App Annie
Wednesday, January 8, 2014 by Stuart Parkerson
Windows continues to gain traction in the mobile industry. Last year at this time the vast majority of app development industry providers concentrated on iOS and Android with Windows Phone an afterthought. Now that Microsoft has proven itself as a serious mobile player with staying power those providers have had to readjust their thinking. And so App Annie&nbs...
App Development Industry 2013: Winners and Losers (And Somewhere in Between)
Sunday, December 29, 2013 by Richard Harris
One of the reasons we launched App Developer Magazine was to help bring some clarity to the big picture of the mobile industry as it relates to app development. And while we feel that we have provided many valuable insights in our first year of publishing, it’s been a lot to wrap our heads around and we plan on doing a better job in 2014. So looking at the big pic...
Top App Money Makers for 2013 It’s All About Free Apps
Monday, December 23, 2013 by Stuart Parkerson
Sometimes to make money you have to give something away. Nowhere is this more true that in current mobile app economy, where free apps led the way in revenue generation for 2013.
Distimo has just released its “2013 Year in Review” which highlights the big winners in the iOS, Android and Amazon Marketplaces. A blog posting highlights the full report, which is avail...
Report Shows Apple App Store Still Reigns Supreme in Marketing Opportunities for App Developers
Wednesday, November 20, 2013 by Stuart Parkerson
Which app store should app developers target their marketing efforts? How mature are the three major app stores, and, more importantly, how good could they be? The answers may be gleaned from a recent report from Pfeiffer Consulting, a consulting firm that provides strategic analysis on emerging trends and technologies.
The report analyzes the three major app providers...
App Developer Magazine Developer Spotlight Wasabi Productions
Sunday, November 3, 2013 by Stuart Parkerson
As part of our series of in-depth interviews with app developers, we recently sat down with Wasabi Productions, a children’s digital publisher.
ADM - Who are your key members?Wasabi - Graham Nunn, Creative Director and Co-Founder; Amy Friedlander , VP Marketing & Strategy, Co-Founder; and Chaz Heitner, Financial Director, Co Founder.
ADM - How lo...
App Annie Announces New Statistic and Analytic Offerings for App Developers
Saturday, October 26, 2013 by Stuart Parkerson
App Annie has announced some new features to their app store stats and analytics that incorporate some of the changes found around the app stores.
The company has opened up its hourly iOS rankings feature for all users allowing developers to track the hourly rankings of the iPhone, iPad and Mac app stores. In response to the establishment of the new Kids Category for ...
Distimo Launches iOS App to Track Rankings for App Developers
Wednesday, October 23, 2013 by Stuart Parkerson
Distimo has launched a new iOS app that offers developers the ability to check the performance of their own and competing apps across any app store. It is available now as a free download in the Apple App Store.
The Distimo iOS app utilizes all of Distimo’s app analytics tools and offers comprehensive analysis and tracking of daily downloads, revenues, in-app pur...
Less iOS App Rejections Could Result with New AQuA Testing Criteria for App Developers
Wednesday, October 23, 2013 by Stuart Parkerson
App rejected = App Developer Dejected! We posed this very scenario in a recent article which hit a chord as it has been one our top read posts.
So its obvious that any help that developers can receive that improves the success rate of acceptance of their app in the App Store is a good thing! And the App Quality Alliance (AQuA) has offered its hand in app acceptance wit...
Increase Your App Rating, One Mobile Test at a Time
Wednesday, October 16, 2013 by Josh Galde
There’s nothing worse than taking the time to develop your mobile app for release, only to discover that it is not loading, has bugs, or even worse - crashes. The result of these failures in a mobile-centric, get-it-now world can be catastrophic to an enterprise mobile business.
Developing mobile apps is extremely expensive and quality is often sidestepped due to the ...
New iPhone and iOS Release Shakes Up App Rankings According to Distimo Report
Tuesday, October 15, 2013 by Stuart Parkerson
Distimo’s latest report, Top Global Apps – September 2013, highlights the top free, paid, and grossing apps for the Apple App Store, Google Play, and the Amazon Appstore. The analysis is based on data covering the full month of September 2013 on a globally aggregated level and is obtained from Distimo’s proprietary AppIQ data program.
Apple App Store
Developers were t...
Distimo Publishes AppIQ Global App Rankings for Week 36
Thursday, September 12, 2013 by Stuart Parkerson
Each week Distimo provides an overview of the most notable new apps and movements in the app stores. The top performing apps are presented based on relative growth and absolute achievements in downloads or revenues on a global level.
All data is directly extracted from Distimo AppIQ, which provides insights into the estimated download volumes and revenues of all apps i...
Are Mobile App Rankings In the Apple App Store Starting to Reflect Ratings
Monday, August 26, 2013 by Stuart Parkerson
In his report “Is Apple Finally Adding Ratings Into Ranking Factors?” Fisku’s Tom Cummings is reporting that very possibility.
Cummings’ says, “After some in-depth (and still ongoing) analysis by our Performance Labs team, we can conclude that Apple is testing changes to the iTunes ranking algorithm. What we don’t yet know is the entirety and permanence of these...
App Annie Reports Google Play Exceeds iOS App Store in App Downloads by 10 percent in Q2 2013
Tuesday, August 6, 2013 by Stuart Parkerson
App Annie has released its 2nd quarter mobile platform analysis and reports that Google Play has exceeded the iOS App Store downloads by 10%. While iOS is behind Android in downloads, still generates 2.3 times the revenue.
For iOS, the top countries by number of downloads were: (1) - United States; (2) China; (3) Japan; (4) United Kingdom; and (5) Russia, with the US a...
July 2013 Issue 2 Is Here!
Saturday, July 6, 2013 by Richard Harris
The latest App Developer Magazine is full of exclusive content you'll want to read! Check out what we stuffed it with:The Apps Act 2013, Assets for App Creation, App Marketing 101, How to Increase Your App Ranking, Old School Vs. New School Marketing, Advolution, Developer Interviews, News, and much more!That is just a taste of what's inside too. June was a huge month i...
Grow Mobile, a New Marketplace To Get Users
Tuesday, June 25, 2013 by Richard Harris
Zynga's former head of mobile marketing A.J. Yeakel, Storm8's former head of business development Brendan Lyall and Ming-Lei Xu, who sold Wild Needle to Zynga, have just launched a new tool to let developers market their apps by engaguging in ad exchanges, buying ad space, and more. It's called Grow Mobile, and it is a dashboard that incorporates about 75 diff...
Telerik and Nokia to Host First Annual Boston Hackathon
Sunday, April 7, 2013 by Richard Harris
Close to 300 developers will gather to learn about the latest in Windows Phone application developmentWaltham, MA – April 3, 2013 – Telerik, the end-to-end provider of software development, lifecycle and content management tools and solutions, is announcing today the first-annual Boston Hackathon, taking place April 13-14, held by Telerik and sponsored by Noki...
