Internet advertising continues to grow believe it or not
Thursday, February 23, 2023 by Richard Harris
Astute Analytica has found that internet advertising remains the largest and most rapidly growing sector in the digital marketing industry, reporting nearly $476.46 billion in revenue in 2022. According to their research, mobile advertising accounts for the largest portion of digital advertising spend, making up nearly half of the total revenue. Moreover, the study high...
Metaverse experience from the Billionaire Zombies Club
Friday, December 17, 2021 by Brittany Hainzinger
The Billionaire Zombies Club has released its official white paper, a preview of their upcoming metaverse experience, and has empowered their community to mint "Skeleton King" NFTs which will eventually have DAO Governance and significant ingame utility. As of this writing, the BZC Collections across Open Sea have aggregated more than 600 ETH in volu...
AMD 6800 XT GPU Mining and the rise of AMD stock
Tuesday, January 26, 2021 by Richard Harris
AMD, whose share price nearly doubled in 2020, seems to have enough momentum to replicate its performance in 2021.
According to the research data analyzed and published by Finaria, AMD’s share price shot up by 99.98% in 2020. It ranks second out of 31 stocks on the IBD Electronics-Semiconductor Fabless Industry group. On the IBD stock checkup tool, it has a rat...
5 mistakes businesses make in application development
Friday, October 23, 2020 by Mayur S Shah
5 Mistakes Businesses Make While Prioritizing Speed Over Security in Application Development
Earlier this year, the Democratic party in Iowa announced its plans to use a smartphone app to calculate and transmit their caucus results. One would think that by using technology to improve the speed of governance, what could possibly go wrong? A lot, apparently. The a...
The DMV is selling driver data and Eve Maler weighs in
Tuesday, September 24, 2019 by Richard Harris
Motherboard broke the news on September 6 that Departments of Motor Vehicles (DMVs) around the nation have been making millions by selling drivers’ personally identifiable information to thousands of businesses. Amongst the DMVs customers are insurance agencies, tow companies, data brokers and even private investigators – all who are able to purchase records...
Mobile user behavior is changing quickly says new Appnostic report
Monday, June 3, 2019 by Christian Hargrave
Mobile Posse in conjunction with Phoenix Marketing International released a study entitled, “The Appnostic Journey: How Changing Behavior is Creating New Opportunities,” that examines the intent and motivations of mobile device users - from the moment they begin the user journey.
Consumers unlock their smartphones an average of 70 times a day - and each t...
New mobile ads SDK lands from Verizon Media to replace Flurry Ads
Tuesday, February 26, 2019 by Brittany Hainzinger
Verizon Media launched Verizon Ads recently, a new mobile SDK that is a single and modular SDK for app developers that aims to bring together the best monetization assets of AOL and Yahoo, and can provide access to complete mobile demand across Oath Ad Platforms. The SDK integrated with the IAB Tech Lab Open Measurement SDK. It will replace the Flurry Monetization ...
Join us for a free mobile app security threats webinar on Tuesday
Friday, December 7, 2018 by Richard Harris
In 2016, a record 3 billion Yahoo accounts were hacked, and Uber reported that hackers stole the information of over 57 million accounts. Then in 2017, 412 million user accounts were taken from Friendfinder’s sites, and 147.9 million consumers were affected by the Equifax Breach. In 2018, Under Armor said that that it's My Fitness Pal app was hacked, affecting...
Twitter and KaiOS take on KaiOSpowered smart feature phones
Wednesday, November 21, 2018 by Joyce Shen
Imagine you’re a seasoned designer for smartphones working with ever-expanding resources, including memory, CPU speed, and screen resolution. Then, one day, your manager gives you an assignment to work on a device that has less of all this and doesn’t even have a touchscreen!
This is what happened to some of the designers at Twitter and KaiOS, all of whom...
Atlassian acquires OpsGenie plus launches new Jira Ops product
Tuesday, September 4, 2018 by Richard Harris
Today is an exciting day for Atlassian. At their annual European user conference, Summit Europe, they announced two major pieces of news: the acquisition of OpsGenie and the launch of their latest product, Jira Ops. These two announcements help to demonstrate their strategic focus on the IT market. As IT is being transformed by software, it presents a major opportunity ...
Mobile games inapp advertising chat with Jun Group
Friday, October 13, 2017 by Richard Harris
People are spending an increasing amount of their mobile time in-app. In fact, comScore reports that in 2017, people will spend 87% of their mobile time using applications. A natural corollary to this statistic is the kind of apps that are most popular. Apple reports that the number one app category in the iTunes Store is gaming.A recent study conducted by video technol...
The HBO hack reveals how vulnerable data is to black hats
Thursday, August 31, 2017 by Richard Harris
The HBO hack is the latest in a string of high-profile hacks over the last two years (Dropbox, Yahoo!, UK Ministry of Health) where a handful of vulnerable servers were compromised and used to take down and steal information. Studies have shown the next year represent a turning point in the digitization of enterprise content. A recent Forrester study commissioned by Alf...
Mavin says that social media is an untapped user engagement tool
Friday, May 26, 2017 by Richard Harris
In the race to engage and retain consumers, the app industry continues to lag behind social media, where trending topics and memes continue to win mind share for brands. Today, that changes with the launch of Mavin Motion, the only end-to-end platform enabling apps to capitalize on events and trends as they happen to better engage their audiences over the long-term. Alo...
DevOps for Big Data with Pepperdata
Wednesday, April 19, 2017 by Richard Harris
Despite huge investments in big data applications, there’s still a bottleneck as developers and operators try to find effective and efficient ways to adjust and correct their big data applications’ code. As a result, companies deploying applications suffer from decreased developer productivity and cluster efficiency - a critical flaw to keep up with today’s big data inf...
Selling your app and what you should know
Monday, April 10, 2017 by Richard Harris
The app market has changed significantly over the last few years. Google Play, for example, had 600,000 apps in 2012. Now it has more than 3 million. Despite this, a report from Nielsen suggests that users only use 27 apps per month. As a result, it is increasingly difficult for developers and app owners to maintain engagement and to successfully monetize their apps.Acc...
Repealing and replacing excel for marketers with AppsFlyer's new Pivot
Monday, March 27, 2017 by Richard Harris
Match Group (the world’s leading provider of dating products, with over 45 brands including Match, OkCupid, Tinder and more) found that they were wasting lots of marketing team time trying to align front-end and back-end data to make spend optimization decisions for their app marketing campaigns. They approached AppsFlyer to develop a tool to he...
App Camp For Girls looks to train the next generation
Thursday, March 9, 2017 by Richard Harris
App Camp For Girls, a non-profit organization aimed at correcting the gender imbalance in the software industry, has opened 2017 registration for its popular summer program that teaches girls how to make mobile apps in one week. The program launches its first Chicago camp in 2017, in addition to Portland, Seattle, and Phoenix. This year, the aspiring developers will use...
Tips for success in today's app market: A chat with Sean Galligan of Yahoo
Wednesday, March 1, 2017 by Richard Harris
As consumers continue to spend more time using mobile apps, app developers and marketers want to better understand this behavior and how to stand out in the crowd. That's why we had a chat with Sean Galligan, Vice President and Industry Lead for the technology, media and telecom categories at Yahoo to share his insights on how marketers can drive adoption of their ...
Android ad revenue beats iOS for the first time in new report from Smaato
Thursday, January 12, 2017 by Richard Harris
As apple cuts iPhone production, Android beats iOS in mobile ad revenue for 1st time.Smaato has released its Q3 2016 Global Trends in Mobile Advertising Report. They analyzed data from billions of mobile ad impressions served on its exchange during the third quarter of 2016 and found the extent to which mobile advertising spend is now heavily weighted toward in-app...
Screwdriver.cd goes open source so you can Continuous Delivery at scale
Thursday, January 12, 2017 by Richard Harris
Yahoo has announced the open sourcing of Screwdriver.cd, a new streamlined build system designed to enable continuous delivery (CD) to production at scale for dynamic infrastructure, improving product quality and engineering agility. Screwdriver.cd is based on a battle-tested internal product. Over the last five years, Yahoo has employed Screwdriver.cd’s key d...
Being smart about competitor mobile ads could increase your eCPM
Monday, January 9, 2017 by Jan Pollack
You've worked hard to build a cool app with great user engagement, and a market for yourself, but you don't want someone else's poor ad or competitive call to action to mess that up, right? This concern causes some developers to keep advertising blacklist settings on auto-pilot, or avoid ads from competitors altogether, but that's a mistake - the odds a...
January 2017 Issue: Predictions, Interviews, and Insight!
Monday, January 2, 2017 by Richard Harris
Happy New Year, and welcome to 2017 everyone! The January 2017 issue of App Developer Magazine just hit the shelves, web, and mobile and can now be accessed.This "predictions for 2017" issue is loaded with all kinds of brain-food to help you get excited about what's in store for mobile, and software development in general for this year.Among the most common themes ...
Top 12 software and app development stories from 2016
Saturday, December 31, 2016 by Richard Harris
We are so excited to be entering into our 4th year at App Developer Magazine, and we have you - our loyal followers to thank. Without you none of this would be possible, so thank you for riding along shotgun :)I thought it would be interesting to take a quick look back at the top stories we covered in the app development or software development industry - that got the m...
8 cyber security predictions for what's to come in AsiaPacific
Thursday, December 29, 2016 by Christian Hargrave
Cyber security received heightened interest in 2016 due to a spate of cyber attacks in the region. These included cyber attacks on the database of 55 million voters at the Philippines Commission on Elections (COMELEC), the National Payment Corporation of India (NPCI), US$81 million cyber heist at the Bangladesh Central Bank and the massive data leaks as shown by the Yah...
Veris Group steps up it's advanced security game with Endgame
Friday, December 16, 2016 by Christian Hargrave
Endgame has announced that Veris Group's Adaptive Threat Division (ATD), a provider in adversary simulation and detection services, will utilize Endgame's endpoint detection and response platform to enhance detection, response, and threat hunting capabilities to eliminate security threats faster and with greater accuracy for customers.This partnership leverages Endgame'...
Stopping the crashes inside your app
Wednesday, December 7, 2016 by Hannah Levenson
If you are a mobile app developer (and we'll take a wild guess and say you probably are, or are at least linked to the industry in some way), then your apps have most likely been downloaded, used a bit – crashed – and then users deleted it.We can confidently say this is the norm for many apps because:Various market studies (like this one from Crittercism) ha...
Yahoo explains what communitainment is and how it's mobile's killer app
Tuesday, December 6, 2016 by Simon Khalaf
Last August, in Flurry’s app usage report, we declared that “Content is King: Again.” That report showed U.S. users’ time spent consuming media in apps had grown from 46 mins/day in 2014 to 96 mins/day in 2015, a whopping 108% year-over-year increase. Curious to clock this year’s usage, we ran the numbers again and found that time spent con...
Learn to code and fly a drone for $99 bucks
Wednesday, November 16, 2016 by Richard Harris
Moms and dads are going to be geeking out with their kiddies this holiday season with the latest Code This Drone Kit that teaches how to code, and how to fly a drone too. Best part is it's priced under $100 and includes the drone.Parrot, the drone maker and Tynker, the leading creative coding platform for kids have teamed up to offer “Code This Drone” kits which no...
3 secrets of success for news apps
Tuesday, November 15, 2016 by Todd Miller
The rise of news app Jinri Toutiao (Today’s Headlines) has been big news in the Chinese internet sector. Following on that success, Phoenix News, Tencent, and other traditional portal websites have all made great efforts to develop personalized news aggregator apps. The same thing is happening globally, with distinct trends emerging in different global markets...
Introducing the new Google Play Music
Monday, November 14, 2016 by Richard Harris
Editors note: Submitted by Elias Roman, Lead Product Manager, Google Play Music
Whether reminding you to leave to catch your flight, helping you find pictures of your daughter’s recital, or suggesting the right Smart Reply, Google builds tools that help you make the world of information more accessible and useful. And at Google Play Music, we strive ...
Meet Dav Glass, local hero hacker and Yahoo Distinguished Engineer
Thursday, November 10, 2016 by Richard Harris
Dav Glass is a Distinguished Architect for Yahoo, and has been at the company for 10 years. He works with various teams across Yahoo with their NodeJS applications and deployments, as well as other Open Source initiatives to help their developers give away and contribute to Open Source Software. Outside of Yahoo, he also coaches 3 robotics teams at a local High Sch...
Axway just released AMPLIFY so you can run and scale APIenabled services
Thursday, November 3, 2016 by Richard Harris
Axway, a catalyst for transformation, has introduced Axway AMPLIFY, a new data integration and engagement platform that empowers organizations to unlock business value from a vast array of data sources to transform the customer experience. Developers, architects and administrators can use AMPLIFY for everything they need to power their unique inventions, from apps, conn...
Survey reveals enterprises gamble on customer satisfaction
Sunday, October 30, 2016 by Richard Harris
VoltDB has announced the results of a new survey examining the attitudes, perceptions and realities of transactional data consistency for enterprise leaders and developers. The survey, conducted by independent panel research firm Research Now, uncovers the state of transactional consistency in the enterprise and which customer experience compromises organizations are wi...
Databricks adds deep learning support to its cloudbased Apache Spark platform
Sunday, October 30, 2016 by Richard Harris
Databricks, the company founded by the creators of the Apache Spark project, has announced the addition of deep learning support to its cloud-based Apache Spark platform. This enhancement adds GPU support and integrates popular deep learning libraries to the Databricks' big data platform, extending its capabilities to enable the rapid development of deep learning models...
Yahoo Mobile Developer Suite adds two new key ingredients
Thursday, October 27, 2016 by Richard Harris
Flurry Analytics has announced the availability of two advancements to the Yahoo Mobile Developer Suite, Crash Analytics 2.0 and Revenue Analytics.Crash Analytics provides developers information about application crashes, exceptions and errors log, all in real time. This functionality is vital for determining the root cause of any issues quickly, while keeping apps runn...
