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Developer news items we found relating to subscriptions

35 results
Mobile-app-profitability-and-user-LTV

Mobile app profitability and user LTV


Tuesday, May 28, 2019 by

According to a recent survey, mobile advertising and app marketing practitioners believe that more and more advertisers will focus on actual profitability this year and move away from the exhausting what-ever-it-takes growth strategy. Profitability is a rallying cry I hear almost daily from mobile app publishers, and it begins with user acquisition campaigns. If ther...


American-dating-app-registrations-drop-almost-500-percent

American dating app registrations drop almost 500 percent


Friday, February 15, 2019 by

Liftoff released its third annual dating apps research and analysis. The most comprehensive and longitudinal study of its kind, the data reveals sweeping demographic and regional changes in the world of dating apps that mobile marketers need to know to succeed in 2019. Chief among the insights are the rise of Latin America (LATAM), a drop-off in North America (NAR), and...


How-a-brain-training-app-helps-Tom-Brady-play-faster

How a brain training app helps Tom Brady play faster


Wednesday, January 30, 2019 by

Despite recurring suggestions that he has peaked and that the Brady era will soon see its final sunset, New England Patriots’ Quarterback Tom Brady keeps pulling out the critical wins. How does he do it year after year, while seeming to defy the effects of aging? Like most sports, football is a game of decision-based movements - with continuous demands for the ...


Developing-video-games-that-work-for-everyone

Developing video games that work for everyone


Monday, January 14, 2019 by

Video games are interactive experiences – as the player, you can live many different lives racing fast cars, fighting great creatures and going on exciting, magical adventures. For as long as video games companies have existed, the focus has been largely on games that are fun to play. Of course, though, we’ve all had to sit out a round and wait for a free...


Google-is-turning-on-the-Restore-feature-soon

Google is turning on the Restore feature soon


Thursday, January 10, 2019 by

In a recent email sent to Android developers that have subscriptions enabled, Google wants to remind you that soon they will be activating the Restore feature. The email read: "We are writing to let you know about an upcoming change to the Restore feature in the Google Play Console. On April 15, 2019, Google will be turning on the Restore feature for all develop...


How-Pycom-wants-to-help-IoT-developers

How Pycom wants to help IoT developers


Tuesday, December 4, 2018 by

Although IoT development is increasingly on the rise, challenges still exist in the development and manufacturing process that prevents a streamlined workflow for developers. In this interview, Fred de Haro, CEO, and co-founder at Pycom discusses the company’s new consumer-focused developer offering, and shares insight into the current challenges developers are...


The-subscription-based-app-model-is-working-and-here

The subscription based app model is working and here's proof


Monday, November 5, 2018 by

Liftoff released its annual Mobile App Engagement Index, describing trends in consumer app engagement and ways mobile marketers can adapt to thrive in the changing landscape. Specifically, the report reveals that mobile users are head over heels for the subscription model, with considerable momentum gained from last year. Additionally, the Index highlights a shift in ge...


The-changes-in-iOS-12-for-developers

The changes in iOS 12 for developers


Monday, October 1, 2018 by

It's here, iOS 12 - Apple's latest operating system, and it's chalked full of changes in everything from the user experience to under the programming hood. Along with the new OS, Apple has also released a new round of hardware, most notably with bigger screen sizes, a faster A12 chip, and the new Apple watch series 4. We've all seen the key note int...


Changes-to-the-way-notifications-work-in-iOS-12-you-need-to-know

Changes to the way notifications work in iOS 12 you need to know


Wednesday, September 19, 2018 by

iOS 12’s public release has brought about key changes to the way we do notifications. With these changes, Urban Airship urges app publishers to adopt customer-centric messaging best practices to accommodate new user behavior, improve notification visibility and maximize the value that their app can deliver. Granular user controls over notifications, new Grouped No...


iOS-12-subscription-based-app-tips-for-success

iOS 12 subscription based app tips for success


Wednesday, August 29, 2018 by

Last year, Apple held a secret meeting with a select group of iOS app developers in New York to talk about changing the current app delivery model from one-time purchases to subscription-based. From Apple’s view, these one-time purchases typically are inexpensive ($1-2), yet grant end-users unlimited access to the app and support, which can prove to be costly from...


Estimote-LTE-Beacons-hit-the-market

Estimote LTE Beacons hit the market


Tuesday, August 28, 2018 by

Estimote, Inc. was founded in 2012 by Jakub Krzych and Lukasz Kostka, and in 2013, they launched their first product, the Estimote Bluetooth Beacons compatible with iBeacon. Since then, Estimote has built a community of 150,000 developers worldwide - all using their SDK and Beacons to build incredible real-world interfaces that dovetail app experiences with your su...


How-to-calculate-app-lifetime-value

How to calculate app lifetime value


Tuesday, July 24, 2018 by

It’s safe to say that one of the most common struggles of any mobile-first company is understanding the value of their customers. With this in mind, user Life Time Value (LTV) is not only one of the most powerful business KPIs, but also serves two more roles - a great tool to plan for future growth, and a constant reminder of the ever-growing importance of user lo...


Get-your-free-developer-package-from-Pusher-and-SendGrid

Get your free developer package from Pusher and SendGrid


Monday, June 4, 2018 by

Pusher released the Pusher Developer Package. This pack is aimed at developers and will offer them free access to 13 key services they need for building great applications. Pusher is joined in this project by great service suppliers like Algolia, Auth0, ButterCMS, Chargebee, Cloudflare, Codeship, DataDog, DigitalOcean, Instabug, MongoDB, Mux.com, Nexmo, and SendGrid.The...


Enterprise-full-spectrum-CPQ-developed-by-Apttus

Enterprise full-spectrum CPQ developed by Apttus


Monday, May 21, 2018 by

Apttus announced the general availability of a Full-Spectrum Configure-Price-Quote solution, a CPQ that can combine subscription and services with product proposals. Apttus provides an Intelligent Middle Office platform that allows enterprises to automate, optimize, and apply artificial intelligence to their most important business processes - generating revenue and man...


Hard-truths-about-wireless-carriers-from-J.D.-Power

Hard truths about wireless carriers from J.D. Power


Wednesday, March 14, 2018 by

Wireless devices have become like an appendage for most people. Getting the right service plan at a good price with the right device is essential. Wireless carriers are engaged in a fierce battle for the money and loyalty of consumers. Network quality is most important, but it’s not the only part of the equation that matters. Carriers that get all stages of the process ...


How-Google-is-sharing-a-bigger-piece-of-the-subscription-pie

How Google is sharing a bigger piece of the subscription pie


Tuesday, November 28, 2017 by

In the past, some publishers expressed unease around the dynamics of their relationship with Google. Those publishers were concerned that in their partnership, Google’s dominant position meant that publishers were unfairly losing out on valuable ad revenue. But those attitudes might change soon: Google has announced new plans to launch a subscription partnership with pu...


Freemium-app-model-remains-best-option-for-developers

Freemium app model remains best option for developers


Thursday, October 19, 2017 by

More than 60% of app developers recommend a “freemium” model for monetizing a mobile app, according to a new survey. With the “freemium” model, an app is downloaded for free with the option of in-app purchases and upgrades, appealing to users’ desire to test an app before buying it. The new survey findings come from Clutch, a research and reviews platform for business s...


Are-app-store-subscription-models-right-for-your-app

Are app store subscription models right for your app


Friday, October 6, 2017 by

While advertising and in-app purchases are the methods of monetization app marketers are probably most familiar with, subscription-based models may be the most overlooked. But subscriptions offer publishers benefits like a predictable, long-term revenue stream, and higher average revenue per user (ARPU) versus ads or IAPs. Subscriptions can also be deeply engaging for u...


Freemium-sales-tips-from-an-expert-in-SaaS

Freemium sales tips from an expert in SaaS


Wednesday, September 20, 2017 by

Does the no-sales-team approach really work? Many organizations have relied on the "viral" nature of their products to scale their businesses, all supposedly without a sales team. But there is something these multi-billion dollar companies aren't telling you - all-star sales teams sit at the core of their success.Freemium has been billed as a way to generate new revenue...


Apps-with-subscriptions-should-read-this-report-about-pricing

Apps with subscriptions should read this report about pricing


Thursday, August 17, 2017 by

Liftoff, a mobile app marketing and retargeting company, has released a report dedicated entirely to trends around subscription apps. The surprising data shows that setting subscription costs too low might actually lose otherwise-loyal app users. Additionally, the report looks into which price group converts users fastest, and highlights untapped potential in the male s...


Fillr-reaches-100-million-monthly-active-users

Fillr reaches 100 million monthly active users


Thursday, August 10, 2017 by

Fillr has announced that its mobile Autofill as a Service platform now reaches 100 million monthly active users worldwide. Providing one-click, accurate, and secure autofill for checkout forms, the Fillr Autofill as a Service (FAaaS) platform helps mobile digital commerce businesses take advantage of the exploding growth in mobile commerce, which claims 90 percent of mo...


Why-apps-with-subscription-models-are-taking-over

Why apps with subscription models are taking over


Monday, July 24, 2017 by

Anybody with a passing acquaintance with the app store, whether on iOS or Android, is fully aware of the vast quantities of apps crammed into every (digital) nook and crevice, with more being released each passing day. For Apple and Google, this competition is great - the more apps there are, the more money they make. But for app developers, more competition means that ...


All-eyes-on-Mobile-World-Conference-2017

All eyes on Mobile World Conference 2017


Wednesday, February 22, 2017 by

As all eyes turn to the Mobile World Conference (MWC) in Barcelona this month (27 February - 4 March, 2017), Ovum’s analyst team have gathered their views regarding what they expect to see at the world’s largest and most highly regarded mobile industry event.A key theme, which recurs throughout the report is the belief that MWC 2017 will mark a further shift in the evol...


HP-Enterprise-opens-up-about-StormRunner-Load-and-DevOps-in-the-cloud

HP Enterprise opens up about StormRunner Load and DevOps in the cloud


Tuesday, January 3, 2017 by

HP Enterprise recently announced the availability of HPE StormRunner Load on the AWS Marketplace. StormRunner Load is one of the first solutions to support SaaS Subscriptions on AWS Marketplace, and will help developers strengthen the quality and delivery of applications via a simple, intuitive and highly scalable platform.    In-short, it's a a cl...


3-secrets-of-success-for-news-apps

3 secrets of success for news apps


Tuesday, November 15, 2016 by

The rise of news app Jinri Toutiao (Today’s Headlines) has been big news in the Chinese internet sector. Following on that success, Phoenix News, Tencent, and other traditional portal websites have all made great efforts to develop personalized news aggregator apps. The same thing is happening globally, with distinct trends emerging in different global markets...


Ad-Mediation:-The-questions-you-should-be-asking

Ad Mediation: The questions you should be asking


Tuesday, November 1, 2016 by

App advertising revenue is predicted to hit nearly $16 billion by 2017 in the US alone. This number is so significant that many top publishers focus their entire monetization strategy around mobile advertising, and are able to exist off the back of this revenue alone.This rapid increase in ad spend has naturally led to a sharp rise in the number of demand sources throug...


5-app-monetization-strategies-to-remember-in-2016

5 app monetization strategies to remember in 2016


Monday, October 31, 2016 by

Thanks to advances in artificial intelligence, deep learning and user interfaces, our mobile devices are more accessible and user-friendly than ever before. People are downloading more apps and spending more time in those apps. There are now over four million apps in the Apple and Google app stores – Apple received 75,000-80,000 app submissions per month in last few mon...


Shopping-apps-that-target-women-will-see-better-profits-says-new-report

Shopping apps that target women will see better profits says new report


Wednesday, October 12, 2016 by

Liftoff has released its annual Mobile App Engagement Index, highlighting trends in how consumers engage with apps and mobile marketers acquire new users. The report highlights gender differences in mobile shopping and gaming in-app purchase behavior, plus other general findings such as seasonality trends. The major takeaway from the data in Liftoff’s App Engagement Ind...


Newzoo-offers-insight-into-the-app-market-with-new-survey-report

Newzoo offers insight into the app market with new survey report


Wednesday, October 5, 2016 by

Global market intelligence firm Newzoo has announced the release of its first Global Mobile Market Report, a unique publication on the global mobile ecosystem, including global app revenues and forecasts, device brand market share, smartphone penetration, and consumer profiling.    According to the report, global app revenues will reach $44.8 billion in 2016...


Varnish-Software-Introduces-Varnish-Plus-Cloud-on-the-AWS-Marketplace

Varnish Software Introduces Varnish Plus Cloud on the AWS Marketplace


Tuesday, September 20, 2016 by

Varnish Software has released Varnish Plus Cloud, a full version of the Varnish Plus software suite that can be accessed via the AWS (Amazon Web Services) Marketplace. Developed specifically for small to medium-sized companies that wish to forgo the hardware expense required to deploy Varnish Plus on site, Varnish Plus Cloud delivers secure, high-powered and scalable in...


How-iOS-10-Is-Going-to-Help-App-Developers-More-Than-Ever

How iOS 10 Is Going to Help App Developers More Than Ever


Tuesday, September 13, 2016 by

The new Apple upgrade cycle with iOS 10 and the iPhone 7 is an exciting and opportune time for developers, and given what’s included in iOS 10, this round is no exception.We tend to think about Apple changes in two categories: first, what exciting and improved experiences can we bring to our users? And second, how can we use these new features to run our business m...


New-Apple-App-Store-Review-Guidelines

New Apple App Store Review Guidelines


Friday, September 2, 2016 by

Apple has announced that the Apple App Store Review Guidelines have been updated to include information on offering in-app digital subscriptions, SiriKit, and iMessage. iOS Developers planning on releasing apps for the upcoming releases of iOS 10, macOS Sierra, watchOS, and tvOS, should be sure to read these updated guidelines.Apple has also announced a couple of c...


Mobile-App-Greatness:-It-Matters

Mobile App Greatness: It Matters


Wednesday, July 27, 2016 by

Mobile user expectations are an interesting thing. We all hear that they are through the roof, and that users expect app behaviors and responses to occur in near-nanoseconds. What most of us don’t hear is that the features and functions that matter to users do not necessarily align with what developers are giving them - or what developers think they want.As a result, ev...


Michele-Casey-of-Oracle-Chats-About-Oracle-Linux

Michele Casey of Oracle Chats About Oracle Linux


Wednesday, June 22, 2016 by

Michele Casey, Oracle Linux Senior director of Product Management, reached out to provide insight into Oracle Linux and the platform’s place in the evolution of containers for next-generation application development.ADM: To set the stage, what are some notable container use cases where people are pursuing Oracle Linux as a solution?Casey: Oracle Linux supports abroad po...


Unity-Releases-New-Subscription-Pricing-Models-for-Game-Developers

Unity Releases New Subscription Pricing Models for Game Developers


Wednesday, June 1, 2016 by

Unity has released new subscription-based pricing models which will include all Unity platforms, iOS and Android add-ons. The new pricing levels are: - Unity Personal: (Free) Includes all platforms to anyone with funding or revenues of less than $100,000 USD per year. Includes Unity Ads through a revenue stream plus base-level analytics feature.- Unity Plus: ($35/m...