Blockchain based private messenger surfaces from ODIN
Tuesday, June 11, 2019 by Richard Harris
ODIN Blockchain is a platform enabling users to fully control their privacy. This claim is proven by the recent launch of ODIN.CHAT, the flagship ODIN Blockchain mobile app. ODIN.CHAT is launched in advance of upcoming ODIN products and services which enable users to privately communicate, whilst benefiting from innovative blockchain-related features on ODIN.
Mobile ...
Using Conversational Analytics to forecast mobile subscriber growth
Thursday, February 21, 2019 by Christian Hargrave
Vibes announced Conversational Analytics, a new Natural Language Processing (NLP) solution to extract deep consumer insights from the unstructured messaging content in the high volume of data and messages. The solution is a new capability within Vibes Advanced Analytics which together will help marketers see which mobile experiences provide meaningful connecti...
The subscription based app model is working and here's proof
Monday, November 5, 2018 by Richard Harris
Liftoff released its annual Mobile App Engagement Index, describing trends in consumer app engagement and ways mobile marketers can adapt to thrive in the changing landscape. Specifically, the report reveals that mobile users are head over heels for the subscription model, with considerable momentum gained from last year. Additionally, the Index highlights a shift in ge...
The App Lifecycle: Tips for engaging and retaining users
Monday, July 30, 2018 by David Lundell
Today, there are over 6 billion apps across the app stores, with more and more popping up every day. Developers are constantly working to fight through the clutter to acquire new users via paid and organic channels. And in a world of ever-changing user attention, the challenge for developers once they do acquire a new user is figuring out how to keep the user engaged an...
Pusher launches Chatkit API and SDK
Wednesday, November 15, 2017 by Christian Hargrave
Pusher has released their latest product, Pusher Chatkit, a specialized Chat API solution that makes it easy for developers to add cloud-hosted messaging services to their mobile and web apps. Chatkit is the first product the company is launching separately from its core product since its inception in 2011.The Pusher Chatkit API and SDK are flexible enough to let develo...
Gem4me messaging app is picking up steam
Saturday, November 4, 2017 by Christian Hargrave
Messaging app users have no shortage of options nowadays. Finding an app for comfortable communication with friends and relatives, out of the dozens of various messengers available on the market can be trial and error. Enter Gem4me, a messenger that offers a variety of unique functions apart from the main functionality of the ordinary messaging app. Alreading reaching 3...
Explaining RCS and how it could kill the need for some apps
Friday, May 12, 2017 by Richard Harris
Throughout the past 20 years, we've become well acquainted with the traditional text message. We've seen it evolve from a method of communicating with friends and family, to a way for consumers to interact with businesses in order to receive updates and relevant information. As 4 billion people worldwide use SMS, this traditional method of communication continues to evo...
How animated GIFs have evolved into a messaging staple after 30 years
Monday, May 8, 2017 by Richard Harris
As short mobile messages come to dominate our daily communications - with friends, family and coworkers - many find it increasingly difficult to effectively get their point across. Typing everything out is annoying. Emojis no longer cut it. And the tone often gets lost. Tenor is creating a new visual language that solves this problem, empowering people to express their ...
Increase user engagement with emojis inside push alerts
Tuesday, February 28, 2017 by Richard Harris
Leanplum has announced a new Mobile Marketing Trends report that confirms the effectiveness of emoji push notifications in mobile communications. This growth is driven by consumer love for emojis and the emotions they evoke, and it is clear from the data - provided by Leanplum and App Annie - that emojis are more likely to influence conversions. The report provides a bl...
4 proven ways to reduce churn with a mobile app
Thursday, February 23, 2017 by Justin Dunham
Have you read all of the 23,000 articles out there about reducing churn?There are some really great ideas about how to improve your onboarding, how to communicate better, how to segment better. Even how to save customers right before they click the “cancel” button.The underlying problem that these tactics address is the same. Users churn because they don&rsq...
SMSpowered chatbots and the massive missed opportunity
Monday, January 30, 2017 by Richard Harris
There’s a lot of buzz around chatbots in the technology industry - what they are, why they’re valuable, how to build a better one, etc. Despite being popular on the tongue however, a new industry survey which polled over 1,500 mobile users in both the US and UK is acting as a wake-up call to enterprises as consumer preferences for new-age mobile communication channels, ...
Live chat better with your customers using the new Contact At Once agent app
Monday, December 12, 2016 by Christian Hargrave
LivePerson, Inc., a provider of mobile and online messaging business solutions, has announced a new app release - the Contact At Once! mobile agent app. The new app allows brand representatives using the Contact At Once! platform to manage customer interactions in a more intuitive -mobile way, including the ability to stay logged in with the app running in the back...
Presidential Campaigns & SMS Best Practices
Monday, May 2, 2016 by Brian Heikes
According to a poll, 64 percent of Americans own a smartphone, and a convincing 97% of them use text messaging. In fact, text messaging is the most frequently used feature of smartphones, and remains very popular among younger audiences. Presidential candidates are targeting a broad demographic to ensure they don’t lose edge over their rivals in any aspect. Electio...
Integrating Customer Service in Mobile Apps
Wednesday, April 27, 2016 by Richard Harris
We recently visited with Barry Coleman, CEO at UserCare, which provides customer service software specifically designed for mobile applications. Specifically, we were interested in learning about the value proposition for developers of integrating customer service in mobile apps.Prior to UserCare, Barry served as CTO and VP of Support and Customer Optimization Products ...
Sailthru Adds Mobile Messaging Automation with Purchase of Carnival.io
Tuesday, April 19, 2016 by Stuart Parkerson
Sailthru has acquired Carnival.io, a mobile marketing automation company. This acquisition will provide the ability to offer new functionality by adding mobile marketing automation to the Sailthru Customer Retention Cloud.Carnival’s mobile marketing automation suite includes push notifications, in-app messaging and a customizable message stream which provides the abilit...
Two Roads Software Releases Corporate Compliance Monitoring Platform
Friday, April 1, 2016 by Stuart Parkerson
Two Roads Software, a data analytics start-up, has released OBSERV, a corporate communication monitoring application available in the Google Apps Marketplace.OBSERV monitoring provides corporate compliance teams with a solution that identifies potential risks within a firm's electronic communications in real time providing the ability to understand communication within ...
UserCare Blends App User Support with Relationship Management and Analytics
Tuesday, February 23, 2016 by Stuart Parkerson
UserCare has announced the general release of its customer service software for mobile applications. The platform blends user support with relationship management and data analytics. UserCare integrates with an app though an SDK to enable mobile messaging support, self-guided help, real-time rewards, and customer segmentation.UserCare uses app event data to create custo...
UserCare Launches Beta of Mobile App Customer Service Platform
Monday, November 16, 2015 by Richard Harris
UserCare has launched a private beta of its mobile customer service platform to help app publishers leverage first-party data to create value-based customer segments and deliver differentiated services to high-value users. UserCare is a SaaS service for mobile applications that uses in-app messaging and user segmentation tools to help app developers give their highest v...
Google Strengthens Its Position in Mobile Carrier Messaging
Monday, October 5, 2015 by Stuart Parkerson
Google is betting that Rich Communications Services (RCS) can still be a place to be for carrier mobile messaging and has acquired Jibe Mobile to leverage the company’s RCS services.The move puts Google in a position to strengthen its relationship with mobile operators, communication networks and device makers in the Android ecosystem. Jibe’s communications cloud suppor...
Swrve Launches New Mobile Messaging Functionally for App Marketing
Monday, September 28, 2015 by Richard Harris
Swrve has launched a new Integrated Personalization Engine which provides the ability to build an individual relationship with app users through the delivery of mobile messaging campaigns and content to customers based on their unique behavior and attributes.The Integrated Personalization Engine allows developers to customize contextual messages targeted to individual u...
Acision Releases New APIs and SDKs for Its Forge Cloud Messaging Platform
Monday, January 19, 2015 by Stuart Parkerson
Acision has announced several enhancements to be available in its newest release of the forge by Acision platform, which provides a suite of APIs and SDKs for enterprise cloud-based messaging, voice and video.Included is a new self-service developer portal providing access to the forge SDK, APIs and A2P messaging services. After signing up for an account, enterprise dev...
Upsight Releases DataMine As Mobile Platforms Continue To Take Off
Monday, December 8, 2014 by Richard Harris
Upsight has released an overhaul of Upsight DataMine. Upsight DataMine is an enterprise-grade business intelligence platform which now runs twice as fast. The platforms is a next-generation cloud data mining solution where enterprise organizations can better understand user behaviors through tapping into 3rd party data or across any channel.The platforms is crucial...
Leanplum Adds Mobile Messaging for iOS to its A|B Testing, Marketing Automation and Analytics Platform
Tuesday, July 29, 2014 by Richard Harris
Leanplum has announced that it is adding a new mobile messaging feature that provides developers the ability to create, automate and test targeted in-app messages and push notifications to users. The Leanplum offers an integrated optimization platform for mobile apps. The company allows developers, product managers and marketers to utilize customer data b...
Appboy Introduces Multivariate Testing for Mobile Messaging
Thursday, July 24, 2014 by Richard Harris
Appboy has introduced a new Marketing Automation for Apps platform to allow developers to test many combinations of messaging and then identify and automate the most effective message possible.The platform provides the ability to test six variants across numerous messaging channels including in-app messaging, email and push notifications. When used in con...
May 2014 Issue of ADM is Here!
Friday, May 2, 2014 by Richard Harris
Okay first a little gloating, I'm proud to announce the 12 issue of App Developer Magazine, May 2014! The issue is over 80 pages and contains some excellent resources including everything from using Facebook to help promote your app, to knowing where to invest in the mobile industry, it's all right here!Here is the complete lineup:FEATURESGuide: Using Facebook To G...
OtherLevels Study Finds Internet Retailers Are Slow to Adopt Mobile Messaging Channels
Monday, April 28, 2014 by Richard Harris
OtherLevels has published the Mobile Retail Study, a review of the top 500 internet retailers and how they use native mobile messaging channels like push, local notifications, in-app alerts and the rich inbox. The data yielded some interesting findings that point to consistent growth of mobile apps among retailers (12% between 2012 and 2013). However the ...
Infobip Announces New Partnerships and Opportunities for Preloaded Apps Using Carrier Billing
Tuesday, April 15, 2014 by Richard Harris
Infobip, an international mobile messaging and payments provider, has announced that its direct mobile billing services will be integrated with RollTechs mobile app and gaming platform for Android smartphones and tablets. Through partnerships with over 70 OEMs, Ay+ enables developers to preload their apps, games and other content on Android-powered smartp...
Android Market Too Big to Ignore so Nokia Debuts Nokia X Android Platform
Tuesday, February 25, 2014 by Stuart Parkerson
Microsoft might own Nokia, but Android rules for mobile apps (sorry Apple) and thus Nokia has debuted new smartphones running the Nokia X software platform based on the Android Open Source Project.Nokia’s recent announcement included a number of new details, which made it somewhat confusing unless you paid close attention, which we did. The Android OS is obvio...
Million a month Halfbrick Studios and Fruit Ninja
Saturday, December 1, 2012 by Richard Harris
Why is it every time we app developers see a story like this it's a bit like watching someone win the lottery? While we are happy for their success, we wonder "how could they get that lucky"? Halfbrick Studio's, an Australian based mobile development studio and the makers the widely popular Fruit Ninja reports that it is cranking in over $1 million dollar...
