How composable architecture and AI are changing platform development
Tuesday, August 5, 2025 by Richard Harris
Businesses are under constant pressure to stay competitive and adapt to new technological trends. One approach gaining traction is composable architecture. When combined with AI, composable architecture offers the flexibility to build scalable, efficient systems that can evolve as market demands change. The aim goes beyond efficiency - it’s about building systems ...
Miniaturized AI solution from ASUS
Thursday, August 8, 2024 by Austin Harris
Generative AI (GenAI) is rapidly transforming industries, with the potential to create entirely new content, from crafting hyper-realistic product prototypes to generating innovative marketing campaigns. However, a significant hurdle exists: unleashing the true power of GenAI often requires access to bulky workstations or cloud resources.
ASUS NUC 14 Pro+: Miniaturiz...
AI marketing automation from Act On Data Lake
Thursday, February 1, 2024 by Brittany Hainzinger
Act-On Software is helping marketers harness the power of data and improve customer engagement with a robust Data Lake, functioning as a private Customer Data Platform (CDP) within Act-On’s customer-beloved marketing automation (MA) solution.
As martech stacks become increasingly complex, data extensibility is critical. Act-On’s Data Lake allows for ...
Leveraging connectivity and integration to access new audiences
Tuesday, November 9, 2021 by Daniel Twigg
The need for interconnectivity
Businesses require a wide range of applications across departments to run effectively, and interconnectivity between these applications is becoming more desirable as businesses seek to drive increased efficiencies out of their systems and their staff. Application providers can capitalize on this need for interconnectivity by solving the...
Intuit acquires Mailchimp for $12B
Tuesday, September 14, 2021 by Austin Harris
Intuit has announced they are acquiring Mailchimp for approximately $12 billion in cash and stock advances. Mailchimp is a global customer engagement and marketing platform for growing small and mid-market businesses. The acquisition of Mailchimp will help Intuit advance its mission of powering prosperity around the world, and its strategy to become an AI-driven expert ...
Postal.io redefines offline B2B marketing
Tuesday, May 5, 2020 by Brittany Hainzinger
Offline sales and marketing engagement is being redefined by Postal.io, particularly in today’s era of social distancing and remote work brought about by the global coronavirus pandemic. Ushering in a new era of capability and control, Postal’s sales and marketing automation platform enables enterprise B2B companies to effectively manage offline marketing pr...
More AI tools to come from Near's $100M raise
Friday, August 2, 2019 by Richard Harris
Near, the platform that leverages AI to make real-world data actionable, has announced that it has raised $100 million in a new round of funding. The investment comes from London headquartered private equity firm Greater Pacific Capital (GPC). With this fresh investment, Near has raised a total of $134 million to date, including from Sequoia Capital and JP Morgan.
Th...
Marketing experts say data analytics was a good bet
Friday, February 15, 2019 by Austin Harris
Industry analysts and market experts alike have predicted data would play a central role in mobile marketing during 2019. In an effort to better understand its impact, YouAppi has reached out to more than 540 of the world’s top in-house and agency marketers to find out how critical data has become for the brands they represent. A full 98 percent of respondents sai...
Why app analytics tools can get your app removed
Friday, February 8, 2019 by Richard Harris
Apple has recently started to crack down on developers that aren’t disclosing how they are capturing analytics from their users, as reported by Techcrunch and a few other sources. Analytics that includes everything from taps and swipes, to what screens users are on, length of time inside apps, and more. Some embedded SDK's developer use even record user sessio...
Cross channel analytics and marketing automation solution get updated
Monday, November 12, 2018 by Richard Harris
Pyze, who says they are now powering over 300,000 mobile / web apps, announced the general availability of its latest growth Intelligence platform release featuring, what they claim, is the most advanced cross channel analytics solution in the industry. The release also features customizable user dashboards, and a new user interface. Driven by customer de...
The hottest skills needed in the freelance job market to get hired
Thursday, May 4, 2017 by Richard Harris
Upwork has released its newest quarterly index of the hottest skills in the U.S. freelance job market. The Upwork Skills Index ranks the site’s 20 fastest-growing skills and is part of a quarterly series that sheds light on new and emerging skills freelancers are providing. According to a recent report, nearly half (49%) of hiring managers use freelancers to access skil...
Mobile marketing trends report from MobileBridge: First edition
Wednesday, February 1, 2017 by Richard Harris
Following the biggest year ever for consumer activity via the mobile channel, an underwhelming number of exec level marketers understand the necessity of keeping pace with the rapidly evolving consumer preferences for mobile engagement, according to MobileBridge’s first edition of its Mobile Marketing Trends Report. “The fluidity and omnipresent change in the way c...
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