App development in 2026: Vickie Chen of AviaGames weighs in
Tuesday, December 23, 2025 by Vickie Chen
Now more than ever, consumers have demanded tech companies be more involved and transparent in social and philanthropic causes, using their resources to give back to those that need it the most.
App development in 2026
As the CEO of Avia, a leading developer on the forefront of skill - based mobile games, my 2026 prediction is that more app developers and publishe...
DoubleVerify detects hidden iOS ad fraud
Wednesday, December 3, 2025 by Trey Abbe
DoubleVerify’s Fraud Lab has discovered a new fraud scheme lurking on customers’ mobile devices. It uses innocent-seeming iOS gaming apps to charge advertisers for phony ad impressions.
Operated by independent cybercriminals using a shared framework called UniSkyWalking, the scheme, which our Fraud Lab has dubbed SkyWalk, is sophisticated, coordinated and...
Meta unveils holiday ecommerce playbook at Playa Vista Summit
Tuesday, October 28, 2025 by Brittany Hainzinger
Meta’s 2025 SMB Advertiser Summit in Playa Vista revealed a stark truth for ecommerce brands heading into Q4: creative diversification is no longer optional—it is survival. At the exclusive event, attended by Meta’s top agency partners and select DTC brands, the summit highlighted the importance of preparing campaigns strategically for the upcoming hol...
Study finds majority of developers have a strong work-life balance
Sunday, October 12, 2025 by Brittany Hainzinger
A survey of 200 senior developers at medium-large sized brands by enterprise CMS Storyblok has revealed the factors that developers say make them most productive at work.
Storyblok surveyed developers on their job satisfaction, personal working preferences, and how their job impacts their personal life.
Workplace preferences
When asked what their most pro...
Cracking the live ops code
Monday, August 25, 2025 by Austin Harris
Sensor Tower recently released a report called Cracking the Live Ops Code: How Mobile Games Can Leverage Live Ops Insights, following its acquisition of Playliner, a company focused on live ops intelligence. This report combines app analytics, event data, and revenue trends to offer a clearer look at what’s really happening in the world of mobile game monetization...
State of Unreal 2025 recap
Friday, July 18, 2025 by Austin Harris
https://appdevelopermagazine.com/fortnite-returns-to-ios/The State of Unreal 2025 recently concluded, offering the audience a first look at the cutting-edge technologies Epic Games is developing and releasing to help developers and creators build immersive experiences.
All the big news and announcements from the State of Unreal 2025
The show began with a technical...
New social networking to combat loneliness for the holidays
Thursday, December 12, 2024 by Richard Harris
For some people, the holidays can be the loneliest time of the year. For those who feel isolated, there’s now a positive way to make more meaningful connections. TrueEQ is a new social networking site where users create and nurture more authentic relationships, and reframe how they think about themselves and their place in the world. This app could be the key to a...
Apple Vision Pro now available in other parts of the world
Thursday, July 25, 2024 by Austin Harris
The Apple Vision Pro is now available in Europe, Asia, and other parts of the world. Additionally, AI is being integrated into the Apple Vision Pro, featuring notification prioritization, new writing tools, an OpenAI chatbot, and Siri.
So what does this mean? Will Apple achieve success with the Vision Pro after an uncertain consumer start, even though the initial lau...
Warpath 9.0 updates released from Lilith Games
Wednesday, January 3, 2024 by Austin Harris
Competitive military RTS Warpath ignites an all-new Theater of Conquest: Rome in its latest 9.0 update, available to play for free on PC and mobile iOS and Android devices. Lilith Games introduced a 26-day campaign with new Rome-specific Air Force units, new officers Everbloom (Infantry) and Rapier (Tank), and the new Operation Hegemon game mode, followed up by War...
Santa Calling: The Naughty or Nice Scanner App Gets a Jolly update
Friday, November 10, 2023 by Richard Harris
Ho-Ho-Hold the phone, literally! The holiday season just got a tech-savvy twist that’s going to jingle some bells. Moonbeam, the elfin tech wizards behind the beloved 'Naughty or Nice Scanner' app, have decked the digital halls with an update that's as exciting as finding the last cookie left for Santa. Yes, you read that right - Santa Claus is now jus...
Bell Ringer app launches with brilliant new features
Wednesday, August 16, 2023 by Austin Harris
As we surge forward into the digital age, an innovative era has emerged, characterized by exciting applications that introduce unique and enjoyable experiences. A new entrant to the app world, "Bell Ringer," stands out from the crowd, dazzling users with a suite of creative features and immersive effects.
Unleashing the magic of 'Bell Ringer': A gro...
2022 software delivery report from CircleCI
Thursday, March 24, 2022 by Brittany Hainzinger
CircleCI has unveiled the 2022 State of Software Delivery Report.
Examining two years of data from more than a quarter-billion workflows and nearly 50,000 organizations around the world on the CircleCI platform, the report represents the largest analysis of developer productivity data and provides new insight into the DevOps practices being leveraged by elite softwar...
Mobile gaming report from Tapjoy
Wednesday, December 15, 2021 by Brittany Hainzinger
New market research from MobileVoice by Tapjoy shows that despite not having access to the internet until their 20s or 30s, Generation X is just as active on mobile as the younger generations. Nearly 60% replace their smartphones every 2-3 years to stay up to date with the latest technology, and 66% actually spent more time on mobile devices in the last year. Mobil...
5 gifts computer programmers want for Christmas 2021
Wednesday, December 15, 2021 by Austin Harris
Are you wondering what gifts to get a computer programmer for this 2021 holiday season?
Look no farther, here are 10 great gifts any computer programmer will be sure to love!
What are the 5 gifts computer programmers want this year?
1. Anker Portable Charger, 313 Power Bank (PowerCore Slim 10K) 10000mAh Battery Pack with High-Speed PowerIQ Charging Technology a...
Apple submissions will be accepted during the holidays
Thursday, November 11, 2021 by Brittany Hainzinger
This Holiday Season Apple plans to accept submissions to the App Store, but you might want to submit them early due to longer processing times. Get prepared for the busiest season for the App Store by updating your apps and getting your submissions in before the high volume starts.
Apple submissions will be accepted during the holidays
According to Apple, &q...
iOS 15 benchmark updates from AppsFlyer
Monday, November 1, 2021 by Brittany Hainzinger
AppsFlyer is back with an updated data set for iOS14+ Benchmarks.
iOS 15 adoption hits 30% after 5 weeks since the release
The share of users who have upgraded their operating systems to version 15 has only reached 30% as Apple has yet to push this update among its users. Adoption is slower than usual, iOS 14 reached 40% in the same time frame.
iOS Shopping app...
Bluedot and Adeptmind band together
Wednesday, July 28, 2021 by Brittany Hainzinger
Bluedot, the leading provider of location technology for mobile apps, and Adeptmind, a leading AI retail technology company creating advanced digital discovery solutions for retailers and shopping centers, are banding together to address the gap between soaring demand for fast and easy curbside pickup and the challenge facing many brick and mortar stores to deliver a fr...
AppsFlyer releases mobile attribution solution for Apple's App Clips
Monday, November 2, 2020 by Brittany Hainzinger
AppsFlyer released a mobile attribution solution for Apple’s App Clips, Apple’s shortcut to completing a single app function or task quickly and seamlessly.
The pandemic is driving increased use of mobile devices from shopping online to hybrid shopping experiences like BOPIS and curbside pickup. With the holiday season upon us, brands have an opportunity ...
Outbrain highlights shift in trust between social media and consumers
Wednesday, September 2, 2020 by Brittany Hainzinger
Outbrain released new Cyber Weekend data highlighting the shift in trust between social media and consumers compared with the impact of quality news environments.
Although COVID-19 and the global recession have accelerated the shift of consumer buying to digital channels, data shows consumers' lack of trust toward the largest digital powerhouses in the world...
Mobile marketing during the COVID-19 pandemic
Thursday, August 27, 2020 by Brittany Hainzinger
The past several years have seen shifts in retail as shoppers are doing more of their purchasing online and specifically, on their smartphones. COVID-19 is changing the way students are learning, whether that’s in-person or at home, and has subsequently changed back to school shopping. Back to school is the second-biggest shopping event for retailers in the United...
Businesses and end users experiencing app fatigue
Thursday, June 18, 2020 by Glenn Gruber
When I began drafting this article, it was before COVID-19 really took hold and spurred the “2 years of digital transformation in 2 months”, as Microsoft’s Satya Nadella has said. With that context, everything that I believed was amplified 100x. The lasting effects of the pandemic are going to change the way that many businesses operate, where we work ...
Results from 2020 Quarterly Mobile Index report
Tuesday, May 19, 2020 by Brittany Hainzinger
PubMatic announced findings from their Q1 2020 Quarterly Mobile Index report, which shows that mobile advertising was much less affected by the coronavirus pandemic when compared to desktop advertising during the first three months of the year. With an accelerated shift to mobile, PubMatic advises publishers to take the current environment as an opportunity to review th...
Old school banner ads outperforming video
Monday, February 4, 2019 by Richard Harris
Liftoff has unveiled its first Creative Ad Index report of the year. Released the same year when mobile is projected to eclipse television in consumer attention, effective mobile advertising has never been more important. Key findings that could change the way mobile advertisers allocate their spend in 2019 include: the one major mistake marketers make when it comes to ...
App developer and software jobs might be declining says new report
Thursday, January 17, 2019 by Richard Harris
If your title is app developer, or work if you work in the software development field and are starting to feel like the Jedi are dying off - you might be on to something.
According to a new report put out by Freelancer.com, the software developer job title, and a few others including app developer, and app designer, have seen a dramatic decrease in popularity since l...
Lineage 2: Revolution update features new holiday ingame content
Saturday, December 22, 2018 by Austin Harris
Netmarble Corp. has released a fun, festive holiday update to the popular mobile massive multiplayer online role-playing game (MMORPG), Lineage 2: Revolution, including new Christmas-themed content and special in-game events featuring free item giveaways for players.
Core Holiday Updates
In celebration of the holiday season, the massive city of Magnadin featured i...
New app marketing tool gets smart about user acquisition
Tuesday, December 18, 2018 by Richard Harris
Mobile monetization and marketing company ironSource has announced the launch of its ROAS (return on their advertising spend), Optimizer tool. The new tool enables user acquisition managers to automatically bid on dynamic CPI (cost-per-install) rates to reach the desired ROAS goal, solving one of the most painful challenges of user acquisition today of efficient and rea...
Gamification can transform your software security program
Tuesday, December 18, 2018 by Pieter Danhieux
No matter the organization, or indeed their individual circumstances, there is one problem I have identified time and time again over the course of my career: AppSec managers, CISOs, CIOs and cybersecurity experts all over the world are rarely able to positively engage their dev teams on security best practice and training. It’s a source of conflict between teams,...
Get more app advertising revenue with header bidding advertisements
Monday, December 3, 2018 by Saurabh Bhatia
An app publisher deciding to monetize using advertisements is making the smart choice is indicated by a recent study that says 76% of all mobile app revenues come from ads. Another factor boosting the advertising potential of apps is the time spent by users in-app. This has made apps the most effective channel to engage users which has enticed advertisers to direct thei...
Appodeal rewards Indie developers this holiday season
Wednesday, November 28, 2018 by Richard Harris
Appodeal is launching a limited-time bonus program exclusive to Indie mobile app developers and small to midsize mobile app publishers. The #TimeToEarn program, which promises an up to $7,000 bonus on top of ad revenue, ends on December 31, 2018.
“As a part of the Indie developer community, too often we see great mobile apps fade away due to the lack of income....
Testing your app for the holidays
Tuesday, November 27, 2018 by Eran Kinsbruner
It’s almost the most wonderful time of the year and retailers of all sizes have already been busy preparing - and in some cases bracing - for the upcoming surge in traffic that is expected to hit their websites and mobile shopping apps this holiday season. Salesforce is predicting that mobile devices will drive 68 percent of all holiday shopping traffic this year,...
Naughty or Nice app Christmas anomaly redo
Friday, November 23, 2018 by Austin Harris
The Santa Naughty or Nice Scan game, app, or whatever word you use to describe it, was first created and published in 2011 by Moonbeam Development. It was an instant hit, and it's now grown into a favorite app kids and parents download and use every year as leverage with their kids, or just to celebrate some sort of holiday tradition. O...
The power of predictive marketing
Monday, November 19, 2018 by Almitra Karnik
Most digital marketers are well aware of the power of segmentation, and many marketing tools today offer the ability to group users into different buckets. While this has allowed us to more precisely target audiences, there is now emerging a new offshoot of segmentation technology that is going to deliver on the promise of this approach to an infinitely greater extent. ...
Consumers and brands have trust issues says report from Voxpro
Monday, November 19, 2018 by Richard Harris
Voxpro announced the results of its survey, “Voxpro CX Index: At the Corner of Technology and Human Experience.” The survey, which polled 1,000 U.S. consumers, reveals insights about customer experiences and attitudes toward using automation and chat features for customer service.
Despite the promise of automation and Artificial Intelligence (AI) te...
Mobile app advertising trends in 2018
Thursday, November 15, 2018 by Richard Harris
PubMatic has released its third Quarterly Mobile Index (QMI) of 2018. The report includes key insights around the growth in mobile app advertising, highlighting trends in mobile video, header bidding and the expansion of cross-channel monetization. The newly released findings will guide publishers and buyers toward smarter programmatic strategy and projected future mobi...
Holiday marketing strategies 2018 from Helpshift
Tuesday, November 6, 2018 by Richard Harris
New proprietary internal data has been released from Helpshift, the company whose AI-powered customer service platform enables consumer brands to message back and forth with their customers to get their questions answered efficiently.
Helpshift’s inaugural Holiday Performance Index includes data from the company’s retail and e-commerce customers for...
