Gamesforum North America October 2023
Thursday, October 19, 2023 by Brittany Hainzinger
The highly anticipated Gamesforum North America 2023 is set to take center stage at the Bell Harbour International Conference Center in the vibrant city of Seattle, where industry leaders, and innovators in the realms of UA, Ad Monetisation, ASO, and Product will come together for one of the most important events on the games industry calendar. With a mission to foster ...
Influencer platform Infuse unlocks opportunities for advertisers
Wednesday, August 30, 2023 by Brittany Hainzinger
Fluent, Inc. announced the launch of Infuse, a proprietary influencer platform designed to help brands reach incremental audiences through the trusted voices of creators.
Led by a team of influencer marketing veterans, Infuse connects brands with a growing community of creators, influencers, and affiliates eager to promote exclusive brand offers. Streamlining the par...
African gaming market continues to grow driven by mobile game revenues
Friday, July 21, 2023 by Richard Harris
New data released from Newzoo and Carry1st reveals that the African gaming market is set for continued growth, driven by increased mobile gaming revenues.
According to this latest report commissioned by African company Carry1st, the Sub-Saharan Africa gaming market is projected to reach over $1 billion by 2024 and will continue to grow in the following year by a...
In game audio ads platform Odeeo sees growth in active users
Wednesday, March 15, 2023 by Freeman Lightner
Odeeo, the global audio ads in games platform has recorded 300% year-on-year revenue and daily active user (DAU) growth in 2022, and served over a billion ads, with 10B ad opportunities created.
Odeeo connects advertisers to the world's 2.9B mobile gamers. Its record growth is driven by its technical innovation and its timely exploitation of the burgeoning audio ...
Most profitable mobile games from 2022
Monday, February 27, 2023 by Richard Harris
According to the data gathered from Statista.com, Honor of Kings was the most profitable mobile video game in 2022. The MOBA game earned $2.2 billion from in-app purchase revenue. Honor of Kings is widely popular in China, and most of its revenue is generated in the country.
Battle royale game PUBG Mobile continues to be popular in the Asian market. PUBG Mobile earne...
Mobile tower defense game stats
Tuesday, October 11, 2022 by Richard Harris
One of the most popular genres in mobile gaming is tower defense games. The mobile tower defense games market is especially popular on smartphones and tablets, where gamers can easily take them with them wherever they go. In addition, tower defense games are great for keeping people occupied on long road trips or flights, as they require little to no interaction from th...
Gaming industry continues to rise
Thursday, September 16, 2021 by Brittany Hainzinger
The global gaming industry continues thriving in 2021, with 2.6 billion users and over $156bn in revenue as of this year. One of the biggest driving forces behind this remarkable growth has been a surge in mobile gaming, the largest revenue stream of the entire market. However, the past two years have also seen impressive growth in the console gaming segment, with profi...
How to earn crypto and NFTs for playing your favorite games
Wednesday, August 25, 2021 by Christian Hargrave
Gamers have always dreamed of earning real money by playing their favorite video games. That dream is increasingly becoming a reality with the rise of NFT play-to-earn gaming gaining significance within popular culture, even quickly conforming full-time jobs among many younger demographics who are incentivized with crypto rewards. According to Blockchain Game Report, th...
Asia mobile gamers outweigh Europe and America combined
Tuesday, August 24, 2021 by Freeman Lightner
As the fastest-growing segment of the gaming industry, mobile games continue breaking records and making billions in revenue each year. The most significant part of mobile gaming profits comes from Asian countries, home to nearly half of all mobile gamers globally.
There are nearly 1.3B Asia mobile gamers
According to data presented by MejoresApuestas.com, the num...
Growing your gaming app by looking at the data
Tuesday, August 10, 2021 by Andrey Kazakov
The world changed a lot in 2020. And in the mobile app industry, we saw our data reflect shifts in consumer behaviors and accelerated transformations of entire industries. People flocked to their mobile devices to do everything from getting a little Facetime with distant family to buying groceries. In fact, mobile outperformed 2020 expectations, with consumers spending ...
Mobile action genre games revenue increases
Wednesday, July 28, 2021 by Freeman Lightner
The Action genre is one of the most popular categories in mobile games. According to data presented by Safe Betting Sites, the Action genre experienced the highest YoY growth in the US among mobile game genres from H1 2020 to H1 2021 – 103.8%.
Action Genre Generated $436M In H1 2021 – 104% Increase From H1 2020
Mobile games are the most lucrative segme...
Top ranking mobile games earn 10X what other games do
Monday, October 29, 2018 by Richard Harris
A report from Mobvista-owned GameAnalytics has shown yet again just how competitive the mobile games industry is, with a minority of top-performing titles capturing a disproportionate slice of the $70 billion forecast to be spent on mobile games in 2018.
The report, titled "Mobile Gaming Benchmarks", is GameAnalytics’ second global anal...
ALAX blockchain technology coming to over 40M users
Tuesday, March 27, 2018 by Christian Hargrave
ALAX, the blockchain-based app and games distribution platform set to hold its TGE on April 17th 2018, has today announced the signing of a Letter of Intent (LOI) with Gionee, one of China’s largest mobile phone manufacturers.The intended partnership will see the ALAX platform preinstalled on Gionee’s new smartphones, with older models moving to the ALAX platform in lin...
Mobile Game Market Predicted to Overtake PC with $37 Billion in Revenue for 2016
Tuesday, April 26, 2016 by Stuart Parkerson
Newzoo has released the latest quarterly update of its “Global Games Market Report”, which predicts that the total game market revenue in 2016 will be just shy of $100 billion ($99.6 billion) up 8.5% when compared to 2015. For the first time mobile game revenue will overtake PC gaming with $36.9 billion, up 21.3% globally. Regionally, APAC continues to lead all reg...
The App Features That Draw the Most Advertising Dollars Are...
Wednesday, October 7, 2015 by Josh Speyer
The good news for app developers is that, as the dollars continue to flow toward mobile and away from traditional mediums, there is plenty of ad spend to spread around. There are many app developers reaping the rewards of the mobile advertising boom, though not all who enter the market are able to monetize their creation in any significant way (or at all.) What sep...
Report: One Third of All Mobile Gamers Spend Money
Thursday, December 18, 2014 by Stuart Parkerson
Newzoo’s new 30-page complimentary trend report is about tablet and smartphone gaming. The report, “Spotting the Mobile Spenders: An Analysis of Paying Smartphone and Tablet Gamers,” highlights that the holiday months of December and January are game developers dream time. How can developers capitalize on the annual holiday trend? Newzoo suggests to cut through the...
New Report Provides Insight into Top Earning Games and the Role of Regionalization
Friday, August 15, 2014 by Richard Harris
For mobile apps, the game category is dominating revenue and the game user base is having a huge impact on the various app markets. But what may be even more important than the games themselves, is the types of games and what that success means. And even more important than that may ultimately be how regionalization may be changing the “game” for mobile games.App Annie ...
Latest Window Store Trends Show Developers Best App Monetization Opportunities
Friday, February 28, 2014 by Stuart Parkerson
Microsoft has released a report detailing its latest findings as part of a recurring series that provides details about recent trends in the Windows Store across categories, markets, and more. The report was provided by Bernardo Zamora, Senior Business Manager, Windows Store and Windows Phone Store.Included are statistics about the categories, country differences, ...
The Importance of IAP and How Minigames Fit in to Help Developers Maximize App Monetization
Friday, February 14, 2014 by Ilya Nikolayev
It is an exciting time in the world of mobile with record device sales and high-profile developer successes, including Supercell’s 51% exit and King’s upcoming IPO. But, despite the glitter of the industry’s overall metrics, it is important to be aware of the underlying shifts that are occurring. As a developer, these tectonic changes will impact what you need to do to ...
App Annie Report Shows Japan Exploding in App Usage Growth
Tuesday, December 17, 2013 by Stuart Parkerson
In a recent report by app analytics company App Annie, Japan’s app store spending has exploded, exceeding growth in other major markets, with Japan now the top-grossing country across iOS and Google Play combined.
Major aspects of the report include the finding that Japan is the only major company where Google Play is on equal footing with iOS on revenue terms. The rep...
App Annie Releases Q3 Portable Gaming Report Shows iOS App Developers Still Make More in Gaming Revenue
Friday, December 6, 2013 by Stuart Parkerson
App Annie, in partnership with International Data Corporation (IDC), has released its third quarter 2013 edition of its Portable Gaming Report.
Included are a variety of charts and analysis of the changes seen in smartphone market share, as well as the overall performance of apps by downloads and revenues on mobile devices as they relate to games.
The report de...
Don't Miss the App Developer Weekly News Roundup
Saturday, October 5, 2013 by Richard Harris
Top Stories for the week of 10/5/2013App Marketing 101; Crush the Competition and Rule the App StoreWhen you’re wrapped up with writing code or testing your app one last time, thinking about marketing it might be the last thing in your mind. After all, building an app is a big accomplishment. But it is just step one on your path to achieving your goals. Whether you’re b...
flaregames Uses Swrve to Boost Mobile Game Revenues and Retain Players
Tuesday, October 1, 2013 by Richard Harris
Publisher of Royal Revolt! and BraveSmart retains players, evolves
gameplay and maximizes revenue in free-to-play games using Swrve’s in-app
marketing platform
flaregames, a leading developer and publisher of mobile
games, uses Swrve’s in-app marketing platform to power the success of six hit
titles, which combined have been downloaded more than 12 million times...
