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19 results
Russian mobile markets showing good signs for growth

Russian mobile markets showing good signs for growth

Friday, August 18, 2017 by

With just $1.4 billion in revenues last year, the Russian gaming market looks rather modest when compared to the $24-billion Chinese market and the nearly $4-billion British market. However, a multitude of factors make the Russian market highly attractive to international investors and game publishers, says a report published by mobile marketing agency Zorka.Mobi and bu...
Why you should make your gameplay fast (or game over!)

Why you should make your gameplay fast (or game over!)

Monday, June 12, 2017 by

Countless mobile game publishers have tried to formulate the winning recipe for successful mobile games. Some of them seem universal and straightforward, while others are controversial or genre-specific. Not surprisingly, the indisputable ingredient that is both fundamental and critical to a mobile game’s success is simply performance. It affects every stage and each co...
Cut the Rope creator ZeptoLab transforms into a mobile app publisher

Cut the Rope creator ZeptoLab transforms into a mobile app publisher

Tuesday, March 07, 2017 by

ZeptoLab, the app gaming company behind Cut the Rope franchise and the mobile multiplayer hit King of Thieves, announced that they have officially entered the publishing business by opening a website where mobile game developers from all over the world can now leave their submissions.ZeptoLab has been “soft-launching” their publishing activities for about a year by part...
VR gaming growth to explode by 2020

VR gaming growth to explode by 2020

Monday, January 09, 2017 by

Research and Markets has announced the addition of the "Global Virtual Reality in Gaming Market 2016-2020" report to their offering.The report forecasts the global VR in gaming market to grow at a compound annual growth rate(CAGR) of 84.4% during the period 2016-2020.The report covers the present scenario and the growth prospects of the global VR in gaming market for 20...
AdTrial: The new playable ad format from Playdigious

AdTrial: The new playable ad format from Playdigious

Wednesday, October 19, 2016 by

Playdigious, has announced “AdTrial,” a new mobile ad platform that allows gamers to play short game demos, directly in mobile advertisements, without the need to download a game. The content delivered via AdTrial provides a true gaming experience that allows gamers to have a new level of “pre-download” interaction never experienced before at this scale.  Equally, ...
SourceKnowledge Aims to Improve User Acquisition and Conversion With New SaaS

SourceKnowledge Aims to Improve User Acquisition and Conversion With New SaaS

Tuesday, August 16, 2016 by

SourceKnowledge has introduced a full featured interface for users of its cloud based Software-as-a-Service (SaaS) platform Engage. Brands, mobile app publishers, eCommerce companies and data-driven marketers will benefit when it comes to improving customer acquisition, conversion and activation. Engage provides marketers with the ability to test and optimize creative i...
iPad Now Generating More Revenue Per Impression Than Any Other Device

iPad Now Generating More Revenue Per Impression Than Any Other Device

Wednesday, November 11, 2015 by

Opera Mediaworks has published its Q3 2015 State of Mobile Advertising Report and one of the top findings that the report demonstrates is the fact that Apple has regained it’s no. 1 spot for revenue, spurred by the popularity of ad videos coupled with iPad usage.The report’s data is a taken from activity on the Opera Mediaworks' mobile ad platform which reaches 1.1 bill...
First Wave of Unity Games Published for Apple TV

First Wave of Unity Games Published for Apple TV

Monday, November 02, 2015 by

The first wave of games built for Apple TV using the Unity for Apple TV platform have been released. Unity has been working under a closed alpha to work the kinks out of the Unity for Apple TV platform, treating it as a separate platform, rather than an extension of the iOS platform due to the differences on how content is presented, consumed and interacted.The publishe...
GameAnalytics Runway Helps Mobile Game Developers with Soft Launches

GameAnalytics Runway Helps Mobile Game Developers with Soft Launches

Friday, July 17, 2015 by

GameAnalytics is now offering a new service called Runway, which helps mobile game publishers refine games through soft launches. Citing the success the big players such as Supercell and Kings have had with testing games in test markets, GameAnalytics is hoping to bring the same type of opportunity to small publishers.The Runway platform helps developers plan, monitor a...
ARM’s Geomerics Releases Enlighten 3 Advanced Dynamic Lighting Solution

ARM’s Geomerics Releases Enlighten 3 Advanced Dynamic Lighting Solution

Wednesday, March 04, 2015 by

Geomerics, an ARM Company, has released Enlighten 3 with Forge which provides game publishers with cinematic-quality dynamic lighting through an accurate real-time simulation of global illumination (how light is transferred between surfaces in a scene).New features include more accurate indirect lighting, color separated directional output, improved light map baking, an...
Interesting People at GDC Include Anders Halkier from Copenhagen with Mastermind Productions

Interesting People at GDC Include Anders Halkier from Copenhagen with Mastermind Productions

Monday, March 02, 2015 by

One of the great things about an event like GDC is the people you meet as your grabbing a coffee or sitting at a side table on your laptop, tablet, etc.I was sitting in the Windows Xbox area watching a trailer for one of the games and sitting next to me was Anders Halkier, a composer and sound designer with Mastermind Productions. He traveled from Copenhagen t...
Fuse Powered Launches Monetization Engine for Mobile Gaming Developers

Fuse Powered Launches Monetization Engine for Mobile Gaming Developers

Tuesday, February 24, 2015 by

Fuse Powered has launched a new player-centric monetization engine for mobile gaming that supports the entire player lifecycle, giving publishers the opportunity to monetize each install. The Fuse platform combines in-app purchases and ad monetization capabilities to deliver offers targeted to players based on in-game behavior.Fuse allows mobile game publishers to segme...
AppLift New Mobile Game Marketing Platform Leverages Big Data for User Lifetime Value

AppLift New Mobile Game Marketing Platform Leverages Big Data for User Lifetime Value

Wednesday, February 04, 2015 by

AppLift, a mobile game marketing platform, has launched DataLift – a new offering that provides what the company is calling “a big data-fueled mobile media buying platform maximizing user lifetime value (LTV).” The platform utilizes technology that optimizes campaign goals, including post-install LTV events, and enables user acquisition for mobile app advertisers.The Da...
Fuse Powered Announces the Acquisition of Corona Labs Mobile Game and App Development Platform

Fuse Powered Announces the Acquisition of Corona Labs Mobile Game and App Development Platform

Tuesday, November 04, 2014 by

Fuse Powered, a mobile monetization platform based in Canada, has announced that it has acquired Corona Labs and its mobile game and app development platform. All According to Walter Luh, CEO/Founder of Corona Labs, “Let me be crystal clear that Corona is not going away – quite the opposite. Everyone on the team (including me) is joining Fuse and we’ll continue to ...
New Report Provides Insight into Top Earning Games and the Role of Regionalization

New Report Provides Insight into Top Earning Games and the Role of Regionalization

Friday, August 15, 2014 by

For mobile apps, the game category is dominating revenue and the game user base is having a huge impact on the various app markets. But what may be even more important than the games themselves, is the types of games and what that success means. And even more important than that may ultimately be how regionalization may be changing the “game” for mobile games.App Annie ...
AgeCheq COPPA Compliance Service SDK Now Available for Corona Labs 2D Game Engine

AgeCheq COPPA Compliance Service SDK Now Available for Corona Labs 2D Game Engine

Wednesday, June 18, 2014 by

AgeCheq has announced a new Corona software development kit which provides the ability to integrate AgeCheq’s COPPA compliance service to all apps that use the Corona Labs 2D game engine. With AgeCheq, game publishers who may have children under 13 in their audience can comply with COPPA privacy regulations by using the SDK to add a few lines of code to their game....
Marmalade Throws it Weight Behind Tizen HTML5 Platform

Marmalade Throws it Weight Behind Tizen HTML5 Platform

Thursday, June 05, 2014 by

Marmalade has announced that it has joined the Tizen Association Partner Program to help drive the development and deployment of the Tizen Operating System (OS) platform. The Tizen Association has been formed to guide the industry role of Tizen, including gathering of requirements, identification and facilitation of service models, and overall industry ma...
Monetizing Your App with Game Offers

Monetizing Your App with Game Offers

Monday, December 02, 2013 by

Passion is without doubt the main driver of a developer’s motivation to build great and beautiful apps. This passion will keep you awake at night and fuel the creativity and hard work necessary to the completion and perfection of a beautiful product.However, passion is not enough. And although you may not be in the game for this reason in the first ...
HitFox Group's AppLift Acquires One Million Users Per Month For Top Game Publisher

HitFox Group's AppLift Acquires One Million Users Per Month For Top Game Publisher

Wednesday, March 27, 2013 by

San Francisco (GDC) & Berlin– March 27, 2013 – HitFox Group continues its fast growth in the $25 billion mobile and online game distribution market. Only half a year after its start, AppLift, one of HitFox’s portfolio companies, delivers more than 1M quality users in one month for its largest partner and rapidly executes on mainstream and niche market campaigns all ...

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