3GoPlay subscription platform launches

Gameloft Business Solutions has announced the launch of 3GoPlay. This new game subscription platform will bring hundreds of the world's best mobile games into the hands of Hutchison users in countries that offer the "All You Can Play" subscription model. This includes critically acclaimed premium titles such as Asphalt Nitro 2, Lego Legacy: Heroes Unboxed, Disney Princess Majestic Quest, Powerpuff Girls, Sonic Runners Adventure, and many more. The service also provides a feed of game news and videos, carefully curated for our audience.

3GoPlay subscription platform launches from Gameloft Business Solutions

3GoPlay will allow users to immerse themselves in a complete mobile gaming universe with hundreds of games spanning every genre, plus exclusive content for users to enjoy. Users can access this massive library of entertainment from their mobile device, along with unique features such as parental control, allowing them to safely place their device of choice in their children's hands.

For the past 20 years, Gameloft has worked with over 330 global distribution partners to bring its games to over 150 countries around the world. This deal will initially launch 3GoPlay in two countries, Austria and Italy (where it will be branded W3GoPlay), with a further eight countries potentially being added in the future under the terms of the Framework Agreement.

"We want to make sure that everyone can play. We believe there's a game for everyone, and that it shouldn't matter where those people are in the world. We are always thinking about creating tailored solutions to add value to our partners' offerings, and we accomplish this through the best content, no matter the device or channel. 3GoPlay is a great example of our ability to deliver innovative platforms anywhere in the world," explained Yann Fourneau, VP of Global Sales & Distribution at Gameloft.

"Over the last two decades Gameloft has built a reputation as one of the leading mobile game publishers and solution providers, with an unrivaled catalog of instantly recognizable games and brands that we know, will delight our customers. With hundreds of games available from launch, and more being added every month, we're confident that our 'All You Can Play' subscription service will satisfy the appetites of even our most dedicated gaming customers, in a safe and secure environment, for just a small monthly fee," said Joe Parker, CEO of CKH IOD, a unit of CK Hutchison's telecom division.

The 3GoPlay app will be available to download from app stores in Italy and Austria initially, with Denmark, Indonesia, Ireland, Sweden, Vietnam, the United Kingdom, and Hong Kong and Macau SARs of China also able to join under the terms of the Framework Agreement. Free content will be available for players, however, in order to enjoy the full content without limitations, a subscription will be required.