AWS Elemental MediaLive differences between AWS MediaConvert
Sunday, November 3, 2024 by Brittany Hainzinger
In today's digital age, video streaming has become a pivotal component of global communication and business strategy. Companies worldwide are increasingly embracing video content to enhance their outreach and engagement. However, not all organizations find it straightforward to integrate video streaming into their operations. The challenges often stem from the need ...
Video editing SAAS platform lands $46M in funding
Wednesday, April 27, 2022 by Freeman Lightner
A video-editing SAAS platform formerly known as Toch.ai announced they have secured $46.8 million in Series B funding led by A91 Partners, Alpha Wave Global, and Binny Bansal, who is the former co-founder of Flipkart and a current investor in the company. Other investors include Innoven Capital, Pacific Western Bank, and Stride Ventures amongst others. Th...
Tappx acquires PlayOn Content to monetize video content
Wednesday, September 29, 2021 by Brittany Hainzinger
Tappx announced it has acquired PlayOn Content, a fast-growth video generation, and monetization platform. The acquisition will create a platform for global publishers which can generate, display and contextually monetize video content.
PlayOn Content supports media publishers to maintain video inventory using its proprietary video players. It currently operates...
Extension marketplace for Agora lands
Monday, September 20, 2021 by Freeman Lightner
Agora, Inc., a platform for real-time engagement APIs, has announced its Extensions Marketplace at RTE2021, the company’s flagship conference and the world’s largest event exploring real-time engagement (RTE) technologies. The new marketplace features extensions from audio technology company Bose and a real-time content moderation solution from Hive.
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Artificial Intelligence meets television
Saturday, May 25, 2019 by Richard Harris
3 Screen Solutions (3SS) recognized specialists in the use of AI technology to understand what’s inside a video, says they have joined forces to launch and co-commercialize a new pre-integrated AI-based end-to-end platform which enables unprecedented TV service personalization and a range of benefits for operators and their subscribers.
The AI-based soluti...
The differences between web apps and native apps
Thursday, October 18, 2018 by Richard Harris
Even in 2018, years past the origional question, the debate rages on across the land, in office spaces and conference rooms every day - should we build a full-blown native mobile app, or is distributing over the web good enough?
By now everyone knows the “mobile-first” mentality because statistics like 50% of web searches being done from a mobile dev...
Facial detection for verified ad views launches from Jinglz
Saturday, April 21, 2018 by Richard Harris
Jinglz Inc. has announced the live production release of the PlayJinglz mobile app, and it is now available for public download through the Google Play Store. As a first demonstration of their “Verified View” technology, the PlayJinglz app highlights the company’s unique approach to mobile ad engagement.PlayJinglz allows users to watch short sponsored video content and ...
Hard truths about wireless carriers from J.D. Power
Wednesday, March 14, 2018 by Richard Harris
Wireless devices have become like an appendage for most people. Getting the right service plan at a good price with the right device is essential. Wireless carriers are engaged in a fierce battle for the money and loyalty of consumers. Network quality is most important, but it’s not the only part of the equation that matters. Carriers that get all stages of the process ...
Crossfield Digital talks sports apps and feature creep
Thursday, October 26, 2017 by Richard Harris
Crossfield Digital, a New York headquartered development stsudio, is a member of the RSE Ventures family of companies. Crossfield boasts clients like the International Champions Cup, Red Bull Global Rallycross and Bleacher Report, but is equally experienced with entrepreneurs in a broad range of industries who are trying to build exciting new products. Last month, ...
CoachGuitar teaches you guitar and lets us look under the hood
Wednesday, September 6, 2017 by Richard Harris
CoachGuitar is a five-year old, France-based company that offers a unique method of teaching guitar enthusiasts of all skill levels how to play their favorite songs. Using the visual guitar teaching app, millions of students from around the globe download video tutorials and learn to play along. With a typical traffic of 2,000-3,000 downloads per day - and even reaching...
Mobile video challenges most app marketers new report says
Wednesday, June 28, 2017 by Richard Harris
If Digital Video 1.0 was characterized by the repurposing of TV content for the PC, then the current growth in Mobile Video is anything but repurposing Web or TV video content for mobile devices, according to research commissioned by mobile growth platform YouAppi.The research conducted by Dimensional Research found that 94% of the 218 global mobile marketer and agency ...
Taking your mobile website SEO to the next level
Wednesday, April 12, 2017 by Richard Harris
Editors note: Guest submission by Tom HardyWhy does SEO have to be such a moving target? As frustrating as it is, the changing landscape of telling web crawlers all about your website for discovery is always changing. From 2015 until now, there have been well over 50 unofficial changes to the "rules" that search engines look for on your website.A good mobile friend...
Experience severe weather in VR with new app from AccuWeather
Tuesday, March 21, 2017 by Richard Harris
AccuWeather announced the launch of the new virtual reality application, AccuWeather - Weather for Life for Samsung Gear VR, allowing users to and interact with exclusive 360-degree video content, weather information, and updates in revolutionary new ways. The new app gives users an additional platform to access the most personalized, localized weather information. ...
KiwiTech announces a partnership with Blingby
Friday, March 10, 2017 by Richard Harris
Imagine watching a YouTube video and moving your cursor above a person’s jacket. From that simple action, a drop-down appears with information on the jacket, through which a user can click through to purchase. Or what if PM Justin Trudeau is giving a presentation in front of the 4 Seasons in Montreal, move your cursor to the hotel and information on room rentals, ...
Tips for success in today's app market: A chat with Sean Galligan of Yahoo
Wednesday, March 1, 2017 by Richard Harris
As consumers continue to spend more time using mobile apps, app developers and marketers want to better understand this behavior and how to stand out in the crowd. That's why we had a chat with Sean Galligan, Vice President and Industry Lead for the technology, media and telecom categories at Yahoo to share his insights on how marketers can drive adoption of their ...
Creating a tvOS app in 30 days
Thursday, January 19, 2017 by Richard Harris
tvOS is still fairly new and with the app store being flooded, it's a fresh, emerging platform to develop new experiences for. This guest post from Carl Williams at YOOX NET-A-PORTER GROUP, walks us through their first time Apple TV app creation experience.
For the past five years men’s style destination MR PORTER has produced videos for its weekly digi...
How Apple's mandatory iOS App Transport Security (ATS) change will affect you
Wednesday, November 30, 2016 by Dominic Tancredi
Major changes are ahead for the mobile industry and as per the usual, Apple holds the keys to all major requirements and changes. In 2015 Apple released iOS 9 and introduced the App Transport Security (ATS) security feature which requires an app to connect to web services over a secure HTTPS connection rather than an HTTP connection. When this feature was released it wa...
Programmatic and Mobile: Whats to come in 2017
Thursday, October 6, 2016 by Richard Harris
Programmatic and mobile is an ever growing hot topic, Tim Koschella (CEO and Co - Founder of AppLift), has been at the helm of this industry since it began and has seen the state of the mobile industry rapidly transform into rich opportunities for today’s marketers. Tim believes that with more than 2 billion smartphones and nearly $400 billion in-mobile-triggered transa...
Seven Keys to Obtaining Meaningful Patent Protection for Your Mobile App
Friday, September 16, 2016 by Mark Lezama
You’ve come up with a brilliant idea for a mobile app that will deliver disruptive technology. You’ve sketched out a rough storyboard of your user interface and user experience. You’ve outlined the algorithms and architecture you need to implement your idea and satisfied yourself that your app is technically feasible. You are ready to finalize you...
Orange is the New Black, Still Buffering Don't Blame Your Network Blame Your App
Thursday, July 21, 2016 by Jeff Kim
Apps are winning the mobile video streaming wars. A mere 18% of users stream on mobile web, with the majority watching their favorite videos on apps like Netflix, YouTube, and HBO GO. Yet despite the popularity, video loading remains frustratingly slow - between the constant buffering and lost connections, it’s becoming increasingly tempting to throw your phone out the ...
TVU VR Offers and IP and CellularBased Live VR Transmission Platform
Monday, April 11, 2016 by Richard Harris
TVU Networks has introduced TVU VR, an IP and cellular-based live virtual reality transmission solution. By incorporating TVU’s Inverse StatMux Plus (IS+) technology, TVU VR can stream live VR content from anywhere, even in a moving environment like a car or train.TVU VR delivers an ultra-high definition, full frame rate and live 360-degree fully immersive video to any ...
Adaptive Medias Adds Media Street's Video Advertising Technology
Sunday, February 21, 2016 by Richard Harris
Adaptive Medias has added Media Street’s mobile video advertising technology that supports publishers, content producers and brand advertisers with the integration of the Media Graph ad-tech platform, which provides an international cross-platform advertising firm for buyers and sellers of digital media. Media Street’s Media Graph’s “mobile-first” video player offe...
The App Features That Draw the Most Advertising Dollars Are...
Wednesday, October 7, 2015 by Josh Speyer
The good news for app developers is that, as the dollars continue to flow toward mobile and away from traditional mediums, there is plenty of ad spend to spread around. There are many app developers reaping the rewards of the mobile advertising boom, though not all who enter the market are able to monetize their creation in any significant way (or at all.) What sep...
Opera TV Snap Turns Video Content into Smart TV Apps
Monday, September 14, 2015 by Richard Harris
Opera Software has launched a new version of Opera TV Snap, designed to provide the ability to offer expanded OTT capabilities on Smart TVs, including a ready-to-deploy Hybrid Broadcast Broadband TV (HbbTV) solution to offer interactivity on linear TV.Opera TV Snap turns video content into Smart TV apps. It lowers their barrier to entry into the OTT world by providing a...
LEAD Technologies Releases New Media Streaming Server SDK
Friday, August 21, 2015 by Richard Harris
LEAD Technologies has released its new Media Streaming Server SDK as part of its LEADTOOLS Multimedia product line that provides a library for building professional audio/video multimedia streaming applications for playback on any device.The LEADTOOLS Media Streaming Server provides developers using .NET (C# & VB) and C/C++ with everything they need to build profess...
Your Favorite Apps Reimagined
Thursday, August 6, 2015 by Eric Bilange
80% of companies say that they deliver “superior” customer service and experience, but only 8% of consumers agree, according to recent research from Lee Resources. In order to meet customers’ expectations in today’s hi-tech world, it’s crucial that businesses go the extra mile and look to new technology to offer innovative and great customer experiences.The most popular...
Facebook Introduces New Desktop Video App Ads and Mobile App Ads
Tuesday, June 23, 2015 by Richard Harris
To help developers with app install efforts, Facebook is introducing two ad formats - Desktop Video App Ads and Mobile App Ads with the Carousel Format.Desktop Video App AdsDesktop Video App Ads has moved out of closed beta, expanding the ability to use video creative in desktop app ads. The video unit has similar functionality to Facebook mobile app ads and is now avai...
New Swrve Platform Release Allows for Rich Media Conversations Between Publishers and Users
Tuesday, April 7, 2015 by Stuart Parkerson
Swrve has announced that its app marketing platform now offers support for multiple forms of ‘rich media’ messages - including surveys, video content, and interactive messages that support conversations with a mobile user. These capabilities make it possible to have two-way communications between app users and companies. The platform enhancements can provide an opp...
iOS Developers Can Offer Video Playback and Other Features Natively With JW Player SDK
Sunday, April 5, 2015 by Richard Harris
JW Player has released its SDK for iOS which enables publishers to build video playback and advertising features into native iOS apps. The Android version of the SDK was released in January. The platform provides the ability to offer curated video content, encrypted live TV streams, live radio streaming, and video advertising. Apps built with the SDK will integrate...
Tablets generating more web traffic than ever before
Sunday, August 31, 2014 by Richard Harris
With the launch of the first iPad back in April 2010, the mobile market welcomed one of its major traffic drivers, a tablet computer. At that time it had only been 3 years since the first device capable of generating mobile traffic was introduced, the iPhone. The iPhone was launched in the summer of 2007 when the mobile device traffic was not even close to the...
Enabling Standard IoT: Future proofing Device Communications and Taking IP Interconnectivity to the Next Level with UPnP+
Monday, August 11, 2014 by Dr. Alan Messer
Data centers, telecom, cable TV, mobile networks, and home, office and business services are moving towards increased interconnectivity, greater complexity and higher bandwidth. For each sector, the drivers are different. In telecom, we see a vast uptake of mobile devices, Web 2.0 software and social networking. For office networks, it’s the uptake of portable computing...
AOL to Offer Native Mobile Ad Units for Techcrunch, Huffington Post and Other AOL Digital Properties
Sunday, April 27, 2014 by Stuart Parkerson
AOL has announced a new native ad unit that will allow marketers to run advertising across mobile sites and apps.The new native unit currently reaches 86 million users per month, via AOL owned-and-operated mobile properties and apps including TechCrunch, Huffington Post, DailyFinance, Engadget, AOL Mail and Autoblog as well as through third-party publishing partner...
Celtra Introduces Smart Mobile Video Ad Formats & Responsive Ad Design for Mobile Marketers
Wednesday, April 9, 2014 by Stuart Parkerson
Celtra, a provider of mobile display ad creation, serving and analytics, has launched a family of new Smart Video Ad Formats for all mobile devices. These formats use a new developed video technology created by Celtra and leverage newly developed responsive ad design capabilities.Companies participating in the launch include Skype, Opera Mediaworks, and A...
Your Complete Guide to the 2014 Game Developer’s Conference (GDC)
Saturday, March 15, 2014 by Stuart Parkerson
If you plan on attending the Game Developer’s Conference (GDC) you better get plenty of sleep this weekend because the event each day is packed from the crack of dawn to late in the night.We thought we’d provide a highlight of what to see and what to do.GDC Store: Monday – Friday , March 17 - 219:00am - 6:00pmSouth Hall, Street LevelBreakPoint Books is the official book...
New App TIVOZ Offers Largest Library of Family Friendly Video Content
Thursday, March 6, 2014 by Richard Harris
Created by developers of mobile app KIDO’Z, new kid-oriented app delivers entertainment for children, relief for concerned parentsThe developers of KIDO’Z, a mobile app designed to provide a safe environment for kids to play fun and educational games, announced today the launch of TIVOZ, a standalone mobile app that hosts the largest library of kid-friendly videos ...
