Lawsuit from US developers sways Apple
Friday, August 27, 2021 by Richard Harris
Apple has announced a number of changes coming to the App Store that, pending court approval, will resolve a class-action suit from US developers. The terms of the agreement will help make the App Store an even better business opportunity for developers while maintaining the safe and trusted marketplace users love. Apple appreciates the developer feedback and ideas that...
Apps selling data can monetize in safer ways
Wednesday, October 28, 2020 by Scott Walsh
Your data is everywhere. You give it away, knowing and unknowingly, all of the time. The most ubiquitous and nefarious, of these applications that harvest data are often with you all the time; they live on your smartphone. The wide availability of insights on consumer behaviors has given rise to a robust data economy that now subsidizes costs so people can have apps and...
Comparing IT operations and IT service teams
Friday, January 17, 2020 by Richard Harris
As CIOs look ahead to 2020, they need to address the growing convergence of IT services and IT operations by implementing strategies to break down silos between departments. Vidhya Srinivasan, VP of Solution Marketing and Digital Service Management & Operations at BMC Software, recently sat with us to discuss how organizations can run and reinvent their businesses w...
Testing solution to make AI more human launches from Applause
Monday, January 13, 2020 by Brittany Hainzinger
Artificial intelligence (AI) is quickly reaching the mainstream. Once the stuff of science fiction, AI is now used to automate many mundane tasks to make our lives easier. And from a business perspective, AI helps brands personalize digital experiences, save money, and improve customer satisfaction and loyalty.
While the excitement around AI is substantial, one area ...
AI powered news app Audibrow launches
Thursday, December 12, 2019 by Freeman Lightner
Do you have the time to sit and read the news for 2 hours? Is it okay to miss the news that's important to you?... We didn't think so.
Audibrow's free news app is the first AI-powered news app that reads aloud news & educational content with human-like speech. When you don't have time to read, simply listen to the sam...
Get your hyperlocal news fix with the Patch
Wednesday, November 21, 2018 by Richard Harris
Patch has launched a new app for iOS and Android. The Patch app allows users to subscribe to a personalized newsfeed from multiple cities and towns across the U.S. Following a soft launch earlier this year, the app already has over 233,000 downloads and averages a 4.5-star rating on both the Apple and Android app stores.
“Everyone has a different idea of ...
Mobile retargeting best practices and worst mistakes
Monday, June 11, 2018 by Richard Harris
Retargeting has been a key component of growth strategies for most leading apps, but creating a successful retargeting strategy and measuring its success can be a slippery slope, especially without a clear market standard.
Adikteev recently released a whitepaper with insights and best practices for having an efficient app retargeting strategy so we cau...
Millennial targeted news app SQUID hits 1M downloads
Thursday, May 31, 2018 by Richard Harris
SQUID App - the first news app built for millennials, was developed by Njuice AB, a media company based in Stockholm, Sweden, has just crossed 1,000,000 downloads and the company is growing its user-base by double-digit numbers every month.The goal of the app is to make relevant news readily available, offering a wide range of topics that let users select and create the...
Are app store subscription models right for your app
Friday, October 6, 2017 by Mark Rosner
While advertising and in-app purchases are the methods of monetization app marketers are probably most familiar with, subscription-based models may be the most overlooked. But subscriptions offer publishers benefits like a predictable, long-term revenue stream, and higher average revenue per user (ARPU) versus ads or IAPs. Subscriptions can also be deeply engaging for u...
PacketZoom ranks news and media apps for their speed
Tuesday, July 4, 2017 by Richard Harris
Studies have shown that a majority of consumers expect app content to download in 4 seconds or less. But PacketZoom’s new data shows that most of the major news apps take much longer than 4 seconds to download the app’s homescreen. Only BBC News and Top Buzz came in under 4 seconds, while NYT, USA Today, WSJ, TechCrunch and others were much slower. That’s a huge failing...
How mobile video load time affects ad delivery
Monday, June 19, 2017 by Patrick Kennard
Ask any mobile app developer, and they’ll tell you that one of the greatest challenges in monetizing their apps through video ads isn’t finding the right demand or knowing when to run the videos; it’s figuring out how to present video ads without slowing down their apps. I’m sure every developer at some point has done a Google search for something like, “Which ad networ...
Bringing LEGO minifigures to life using AR and emotion recognition
Wednesday, May 3, 2017 by Richard Harris
Goran Vuksic, an iOS developer for Tattoodo, has made a unique new application that is helping make childhood dreams come alive. The app uses emotional AI and Augmented Reality SDK's that help transform miniature LEGO characters into interactive models. The project responds to a user's facial features by analyzing and projecting the user's current mood onto the LEGO cha...
Selling your app and what you should know
Monday, April 10, 2017 by Richard Harris
The app market has changed significantly over the last few years. Google Play, for example, had 600,000 apps in 2012. Now it has more than 3 million. Despite this, a report from Nielsen suggests that users only use 27 apps per month. As a result, it is increasingly difficult for developers and app owners to maintain engagement and to successfully monetize their apps.Acc...
How to help push alerts not seem so pushy!
Wednesday, March 29, 2017 by Richard Harris
Editors note: Guest submission from Sunil Thomas, CEO of CleverTap
Here’s a challenge for you - try to read this article through without attending to your buzzing, pinging, distracting smartphone.Once upon a time, mobile notifications were just for person-to-person text messages. Some time around the turn of the decade, brands realized that provoking cons...
Cross channel game advertising and the holistic approach
Thursday, December 1, 2016 by Richard Harris
Surprisingly for a mobile-centric world and an industry dominated by mobile games, game marketers are still spending a hefty amount of marketing dollars on television ads. TV isn’t dead yet, but ‘cord-cutting’ is a phenomenon among the millennial generation that can’t be denied. For those still tuned in to TV programming, their attention is increasingly divided bet...
3 secrets of success for news apps
Tuesday, November 15, 2016 by Todd Miller
The rise of news app Jinri Toutiao (Today’s Headlines) has been big news in the Chinese internet sector. Following on that success, Phoenix News, Tencent, and other traditional portal websites have all made great efforts to develop personalized news aggregator apps. The same thing is happening globally, with distinct trends emerging in different global markets...
4 steps to mobile app engagement for developers
Friday, October 7, 2016 by Rachel Newton
The publisher world is becoming a very hyper-competitive environment. There are over 2.2 million apps between Google Play and the App Store across all industries competing for the same audience. Look at the money involved, and it’s easy to see why – App Annie predicts that in 2016 the global mobile app market will expand 24 percent to reach $51 billion in gross revenue ...
Must Have Apps for this Sunday's Big Game
Friday, February 5, 2016 by Richard Harris
(Contributed By Amazon Appstore Editors) More than 110 million viewers are expected to tune in to watch this Sunday’s Big Game, making it the biggest sporting event in the country. However, preparing for the game starts well before Sunday. After a long, exciting season, two teams will battle it out in the trenches while the rest of the country cheers on from their ...
Microsoft Provides Sample Features and APIs for Universal Windows Apps
Wednesday, September 30, 2015 by Stuart Parkerson
To help developers learn app development for the Universal Windows Platform (UWP), Microsoft has made available a growing samples collection on GitHub. These samples can be used to learn about specific UWP features and APIs and as a source of working code that can be copied and pasted into projects.The samples include API and feature demos as well as some small but comp...
WildTangent to Launch Unique Mobile App Reservation and Delivery Service
Wednesday, August 5, 2015 by Stuart Parkerson
WildTangent has announced a new way for app publishers to let consumers reserve an upcoming app and deliver it them once it launches. WildTangent is adding the new app reservation service to it global app distribution and monetization platform to help mobile publishers create a new engagement touchpoint with consumers. The service will allow consumers to reserve an...
Apple Announcements at WWDC Include Introduction of iOS 9
Tuesday, June 9, 2015 by Richard Harris
During its keynote kicking off WWDC 2015, one of the highlight Apple announcements was iOS 9, which will be available this fall. According to Apple, in this upcoming release, iOS devices become more intelligent and proactive with search and improved Siri features. New multitasking features designed specifically for iPad provide users that ability to work with two apps s...
Conversation Rate Optimization (CRO) and How It Contributes to Mobile App User Engagement
Sunday, September 21, 2014 by Sriram (a) Ram
What is CRO and why does a company needs to focus on it?Conversion is making your visitors perform an action which you want them to perform. Depending upon your purpose, the action can be anything, an online purchase, subscription, user enrollment, a download or just spending more time in your app.Monitoring the conversion figure, analyzing it and optimizing it to achie...
App Developer Magazine Breaks 1 Million User Mark in August
Thursday, September 4, 2014 by Richard Harris
Building on the first anniversary of our publication of App Developer Magazine this past June, we are excited to announce that the App Developer Magazine website has seen over 1 million unique users for the month of August.We don’t often blow our own horn, however we felt that this milestone was significant enough to do so. When you consider that we launched the website...
Five Solutions for Common App Development Challenges
Friday, June 6, 2014 by Stefano Sassu
Mobile use among consumers is growing exponentially. Hardware and operating systems aside, new applications are hitting the market every day for everything from commerce and gaming, to utilities and health and fitness. The playing field is wide open for developers of all shapes and sizes, but with it, comes steep competition and common pitfalls that can mean the di...
Editors Note: Changes and Showdowns
Monday, March 3, 2014 by Richard Harris
Pulling Our App from The App Store, Its Too Successful!
If only that were the case! While our news app and magazine
apps have proven very popular, we are not ready to remove our app, maybe we
just aren’t as sharp as Nguyen Ha Dong and his app Flappy Birds.
I’ll give you my thoughts about the whole Flappy Birds phe...
Be The First To Know App Developer News With Our News App!
Friday, November 1, 2013 by Richard Harris
The ADM (App Developer Magazine) app is the best way to stay in touch with the hottest app developer news on your iPhone. Browse the latest headlines with a flick of your finger then tap to dive into an unparalleled source of stories about app tools, techniques, and tips to keep you informed as a developer.KEY FEATURES:Free access to all news content from the ...
Maggio No Longer Recommending Newsstand Apps To Publisher Clients, and Here's Why
Tuesday, October 15, 2013 by Richard Harris
iOS newsstand apps have long been a puzzle for some developers because the newsstand in general is a separate counterpart to the actual app store itself. While newsstand apps are indeed real apps, they tend to be forgotten and more buried than a normal app would be because they get tucked away in a separate newsstand app all together that forces a rather odd grouping of...
Appurify Launches Public Beta of Mobile Test Automation Platform
Wednesday, September 25, 2013 by Richard Harris
Company announces product collaborations with Sencha and Adobe PhoneGap, releases free SDK for mobile developers to streamline test creation and debuggingSAN FRANCISCO—September 25, 2013—Appurify, the pioneer in mobile test automation on real devices, today announced the public beta of its platform for testing, run-time debugging and performance optimization of mobile a...
Zumobi Publishes App Developer Promotion & Monetization Best Practices Playbook
Wednesday, August 21, 2013 by Richard Harris
Zumobi has released a new white paper, “App Promotion & Monetization Best Practices Playbook.” The in-house study provides a best practices and findings based on successful app monetization and promotion strategies of top brands including NBC News and Popular Science.
The study provides some interesting insights on marketing effectiveness. For example, t...
SPUN developers have 6 simple rules for app development
Friday, December 21, 2012 by Richard Harris
If every iOS developer out there could work with Apple to develop and app to the public your chances of success dramatically increase. That is exactly what the developers of the news app SPUN did when they made their app.They worked directly with Apple engineers over the course of 5 months to arrive at the experience they wanted and during those conversations they arriv...
