Hot Wheels Infinite Loop mobile game released
Friday, August 23, 2019 by Richard Harris
Mattel, Inc. released the Hot Wheels Infinite Loop, a new digital racing game that brings the legendary Hot Wheels catalog to mobile devices for the ultimate smash-and-crash speed competition. With an introduction timed to Gamescom, Europe’s leading trade fair for digital games culture held in Cologne, Germany, Hot Wheels Infinite Loo...
How to create effects like Game of Thrones
Friday, August 16, 2019 by Richard Harris
Red Giant is once again taking on what is arguably one of the greatest TV series ever made with the latest edition of its popular YouTube tutorial series, Cheap Tricks, diving into the mind-blowing visual effects of Game of Thrones. In part one of the series, Action Movie Dad Dan “Hashi” Hashimoto demonstrates how to create magic fire effects like the many s...
Making edge computing easier to deploy and access for developers
Tuesday, June 11, 2019 by Christian Hargrave
MobiledgeX announced its “Edge Experience” developer discovery program to simplify how developers and device makers integrate edge performance and test in real edge networks globally. The program kicked off recently with MobiledgeX providing code for the first edge computing hackathon, hosted by Telecom Infra Project (TIP) at Facebook’s campus in Menlo...
Apple Arcade game development and Stadia set to shift gaming industry
Wednesday, May 1, 2019 by Richard Harris
In the last few months, the gaming industry has witnessed major shifts as new emerging services begin to take shape across various platforms. Drilling down into mobile gaming, the recent launches of Google Stadia and Apple Arcade have presented gamers with two new mediums to flex their gaming skills. However, these emerging platforms have presented new implications, cha...
Ahead of GDC 2019, Google drops new app advertising solutions
Monday, March 18, 2019 by Richard Harris
Google has announced new mobile app advertising solutions ahead of the Game Developers Conference 2019.
The new tools aim to help developers carve out better revenue and build a better app business, especially those developers making games. There are new tools in most sections of the software lifecycle, including pre-launch, launch, and even post-launch.
...
Gaming industry trends released ahead of GDC 2019
Wednesday, January 30, 2019 by Richard Harris
The 2019 Game Developers Conference (GDC) has released the results of the seventh annual State of the Industry Survey, revealing trends in the game industry ahead of GDC 2019 in March.
The survey compiles responses from nearly 4,000 game developers and reflects that nearly half of game developers support game industry unionization, as well as uncertainty around Steam...
Game developer tips and insight for 2019
Thursday, January 24, 2019 by Richard Harris
2019 offers promising new opportunities for game developers to reach new markets. But how can developers best capture diverse users’ attention and loyalty? Webpals Mobile, a performance-driven mobile-app user acquisition company, recently conducted a study comparing advertising driving gaming app downloads in the United States and Asia. Drawing on insights from th...
Developing video games that work for everyone
Monday, January 14, 2019 by Matias Nicolas Rodriguez
Video games are interactive experiences – as the player, you can live many different lives racing fast cars, fighting great creatures and going on exciting, magical adventures. For as long as video games companies have existed, the focus has been largely on games that are fun to play.
Of course, though, we’ve all had to sit out a round and wait for a free...
Sony acquires audio engineering company AudioKinetic
Thursday, January 10, 2019 by Christian Hargrave
Sony Interactive Entertainment (SIE) and Audiokinetic, Inc., a provider of cross-platform audio solutions for the gaming and interactive media industries, announced they have entered into a definitive agreement for SIE to acquire Audiokinetic. With this acquisition, SIE will tap into Audiokinetic’s vast audio engineering expertise, adding significant value to the ...
Game Developers Conference is now accepting submissions
Monday, July 23, 2018 by Richard Harris
UBM Tech Game Network, the organizers of the Game Developers Conference (GDC) 2019, are accepting submissions to present lectures, roundtables, panels and tutorials from now until Thursday, August 16th at 11:59 PM PT. This will be the 33rd edition of GDC, the world’s largest and longest-running event for game developers, and organizers are keen to feature cutting-...
eSports gets its very own news network
Tuesday, May 1, 2018 by Christian Hargrave
Gamer World News Entertainment (GWNe) officially debuts as an ambitious new free and independent 24/7 multi-platform network featuring eSports and gamer news, information, entertainment and original programming exclusively dedicated to professional, competitive and casual gamers. eSports revolves around competition between gamers either one-on-one or in small teams, wit...
Third Party Interface standards released by GSA
Monday, March 12, 2018 by Christian Hargrave
The Gaming Standards Association (GSA) has created a new specification, the TPI (Third-Party Interface) Standard, streamlining Remote Gaming Servers to iGaming platform interfaces, and breaking down barriers to entry for more game content suppliers.From a highly technical perspective, GSA’s TPI Standard is based on JSON, HTTP/REST, and WebSocket technology. It describes...
Results from the GDC Annual State of the Industry Survey
Thursday, January 25, 2018 by Richard Harris
The 2018 Game Developers Conference (GDC) has released the results of the sixth annual State of the Industry Survey, revealing trends in the games industry ahead of GDC 2018 this March. With responses from nearly 4,000 game developers, this year’s survey results reflect a growing level of developer interest in the Nintendo Switch, with 12% of respondents currently devel...
Open Sesame technology changes the world for paralyzed people
Friday, December 15, 2017 by Richard Harris
Sesame Enable seeks to open a new door to independence for millions of quadriplegics and people with disabilities around the world through the development of the first touch-free smartphone and tablet app called Open Sesame.Open Sesame technology works by tracking user’s head movements using the front-facing camera of a smartphone or tablet. Users activate the app throu...
Esprezzo announces Blockchain-as-a-Service platform
Friday, December 1, 2017 by Richard Harris
Esprezzo announced the launch of its programmable middleware enabling front-end and back-end engineers to build data-rich applications interoperable with blockchain. Development on blockchain is currently limited by slow data read and write times, inaccessibility for front-end engineers caused by its decentralized nature and the fact that the technology requir...
Blockchain Interoperability Alliance has been formed
Thursday, November 30, 2017 by Richard Harris
Aion, Wanchain, and ICON has announced the formation of the Blockchain Interoperability Alliance. The Alliance came together to develop industry standards, collaborate on research and design, and work towards a shared mission to promote broader adoption of blockchain technology.The inability for independent blockchain protocols to communicate in a decentralized and scal...
SophiaTX brings blockchain to pharmaceutical
Thursday, November 30, 2017 by Richard Harris
SophiaTX has announced its intention to facilitate a holistic ‘track and trace’ solution for the transportation of products and medicines in the pharmaceutical industry. Each of the current top twenty prescription drugs (amounting to 10% of the global market in 2016) is produced by a company using SAP software products within their sourcing, manufacturing, or supply cha...
AR mobile ads for games launched by ironSource
Monday, November 20, 2017 by Richard Harris
ironSource has recently launched AR ads for their advertising network. As the first network offering AR ads, ironSource is developing a format that showcases the same experience of the game in an ad environment. The AR ads use 3D assets from the original game, and can run on both iOS and Android in-app traffic, within rewarded, video, and display placements. The ads are...
The mobile gaming industry meets blockchain
Friday, November 17, 2017 by Richard Harris
Dragonfly and DECENT have come together to bring blockchain to the gaming industry. Together, they are set to tackle some common challenges by creating an innovative digital marketplace solution. The mobile gaming industry is evolving rapidly Dragonfly has called on DECENT to help develop a new and fully integrated blockchain-based marketplace.Like the sound of a block...
Providing in-app customer support help from Helpshift
Thursday, September 7, 2017 by Richard Harris
In today's hyper-competitive market, a developer must be sure to remove all potential friction points, which can irritate customers, or risk app extinction. Even the best of apps have seen this negative trend over a long period of time due directly to subjects like, customer support, scalability, and poor retention efforts.We had a chat with Abinash Tripathy, co-founder...
What VR developers need to know when creating educational apps
Thursday, May 25, 2017 by Baptiste Grève
From dissecting frogs without the guilty consciousnesses, taking a history class in ancient Rome, or swimming with marine animals in the Galapagos islands, VR is offering modern students a more authentic and immersive learning experience, in which they can interact with dimensional environments and place themselves in different times and locations.While the initial hype...
Playwire and Overwolf look to tap into the eSports industry
Wednesday, April 5, 2017 by Christian Hargrave
Playwire Media has formed a partnership with Overwolf, a software platform for competitive PC gamers, designed to seamlessly integrate apps to any game. As part of the new agreement, Playwire Media will exclusively handle their new partners entire advertising inventory within their software application, which includes takeovers, display ads and pre-roll video ads. Overw...
Mobile games market generated $40.6 billion in worldwide revenue in 2016
Thursday, February 2, 2017 by Richard Harris
First ever joint look at mobile, mobile VR and VR markets by SuperData Research and Unity Technologies shows the category equaling that of global box office sales during that time The mobile games market generated $40.6 billion in worldwide revenue in 2016 - a sum equivalent to all global box office sales during the same time period - and grew 18% over the year bef...
Five women who are destroying gender stereotypes in the gaming world
Sunday, November 13, 2016 by Richard Harris
The online gaming industry has largely been dominated by men as there were very few women playing the game competitively. Today, all that has changed with the entry of women in the gaming arena who have been open to experimenting with all forms of gaming. New research shows that women prefer to play online slots machines games. We take a look at the top five w...
President of 360 Games Alex Xu Discusses Chinese Game Publishing Opportunities
Wednesday, June 15, 2016 by Richard Harris
To learn more about the growing Chinese gaming market and the opportunity China presents for game developers, we spoke with Alex Xu is president of 360 Games. The company is a leading Chinese game platform and publisher which recently released initiatives to attract global game developers to China, including the formation of the SUPER360° Strategy, a mobile ad revenue r...
Unity to Host Women in Gaming Educational Workshop Series
Thursday, May 12, 2016 by Richard Harris
Unity has announced the launch of a "Women in Gaming" workshop series that includes female leaders and executives offering their views on best practices for strategic thinking, influencing, and career navigation.Each event will feature game industry leaders who will share experiences and provide insights and tips they’ve gathered on a topics geared towards helping women...
Engineering is the Top Job Need for the Gaming Industry
Monday, March 14, 2016 by Richard Harris
In a recent study on the hiring needs for the gaming industry, SmartRecruiters found that engineering dominates as the top job function sought after in the gaming sector, with engineering representing 36 percent of all gaming jobs posted, followed by design at 17 percent. Here’s how the top functions ranked in the study:1. Engineering2. Design3. Art/Creative4. Educ...
SOOMLA Report Reveals Insight Into Mobile Gaming Monetization
Tuesday, March 1, 2016 by Gur Dotan
Approximately a month ago, App Developer Magazine published an article following a Flurry report on the growth of app usage. It showed some interesting stats, including a staggering fact that app usage grew 58% in the last year alone, while time spent on phablets grew 334% year-on-year, proving to be the dominant form factor.What was left out of that report was the Game...
A Look Back at Golden Age of Atari at the Game Developers Conference
Tuesday, March 3, 2015 by Stuart Parkerson
One of my favorite parts of GDC was a look back at the decidedly old school tech that could be seen, touched and played at the GDC Atari museum exhibit which was set up and sponsored by the Videogame History Museum. As the US and Russia fought a cold war in the 1970’s, the US video game industry was born with the huge commercial success of Pong, which spring boarde...
Day One at GDC, Sleep Late and Prosper
Monday, March 2, 2015 by Stuart Parkerson
Very excited about my first time to attend the Game Developers Conference. I flew into San Francisco Sunday afternoon so that I would be able to get up bright and early to hit the ground running for GDC the next morning, even signing in early late Sunday afternoon. Had a light dinner and was in bed early, all access press pass clutched in my hand – ready to hit the grou...
Malaysian Video Game Development Industry to Be Represented at GDC
Sunday, March 1, 2015 by Stuart Parkerson
The Multimedia Development Corporation of Malaysia (MDeC) will be bringing the Malaysian game development industry to GDC this year. The attending companies will include ACE EdVenture Studio, Forest Interactive, Inspidea, Lemonsky, Mediasoft Entertainment, Motiofixo Visuals, Streamframe, Streamline, Terato Tech and WIGU.This is the first year the Malaysian gaming indust...
SWSX Interactive Gaming Expo March 13 thru 15
Thursday, February 26, 2015 by Stuart Parkerson
If a week long GDC gaming throwdown does not provide enough of the gaming industry for you, you can still you’re your gaming juices going as game developers, manufacturers and others in the gaming community converge on the SWSX Gaming Expo which offers a diverse range of events combining elements of geek culture with the cross-console video game world all packaged toget...
App Developer Event Planning Guide for February and March 2015
Tuesday, February 10, 2015 by Stuart Parkerson
If you’re a developer looking for a event to attend the next couple of months, you are in luck! This part of our ongoing series highlighting events focuses on conferences available in February and March. If you want to see our suggestions for the top conferences to attend for 2015, check out the list here.February 2015- DeveloperWeek 2015: As we reported earlier th...
App Developer Magazine Definitive Guide to the Top Mobile App Developer Conferences for 2015
Monday, January 5, 2015 by Stuart Parkerson
You would think that we would be able to stop and take a breath as we close out 2014, but noooo; I’ll be on an early Southwest flight to Las Vegas to catch the first three events of the year – ATT Developer’s Conference, AppNation and CES – all the first full week of January 2105. It’s going to be a crazy year for sure!I really haven’t even thought about my conference s...
How To Get Mobile Game Downloads With Little Marketing
Tuesday, October 14, 2014 by Dmitry Terekhin
The mobile gaming market has become increasingly competitive over time, with rising costs of user acquisition making it difficult to build a successful business capable of monetizing. As independent developers and publishers, we’ve managed to achieve enormous success for our games through word-of-mouth alone. We spend very little on marketing, and limit our calls t...
