Nylas expands operations in Europe
Wednesday, November 3, 2021 by Richard Harris
Nylas announced that one of Europe and the world’s leading e-commerce platforms have selected Nylas to quickly, securely, and automatically connect real-time communications data into their application. With Nylas’s Email and Neural APIs, this fintech enterprise can more intelligently extract and structure data from the more than 2 million transactions on the...
iPilot goes global
Wednesday, July 28, 2021 by Brittany Hainzinger
Around the world, enterprises are increasingly using Microsoft Teams Voice to support work-from-anywhere employees. Deploying a cloud-based phone system is often a long and costly endeavor as enterprises struggle to unify complex communication infrastructures and diverse carrier/operator contracts under the Microsoft Teams umbrella. Now, NuWave's iPILOT au...
Vanta launches Automated ISO 27001 Certification and HIPAA Compliance
Tuesday, July 13, 2021 by Brittany Hainzinger
Vanta announced public availability for two new certification standards that help secure the internet and protect consumer data. Vanta provides automated compliance audits and continuous security monitoring through a robust SaaS platform, enabling companies to achieve industry standardization in weeks instead of months.
The rise of data leaks and privacy concerns hav...
Apple Search Ads support from Appbi
Friday, November 9, 2018 by Richard Harris
Apple Search Ads is Apple’s proprietary ad platform that offers iOS mobile app publishers a way to get their app found through app store specific searches. It’s reported that 65 - 80 percent of all app installs happen after a search through the app store. So understanding the challenges with being discovered through searches in the app store is a big deal.
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Build communications apps with less coding thanks to PHLO
Tuesday, August 21, 2018 by Richard Harris
Plivo announces the immediate availability of PHLO, a new way for developers to rapidly build and embed communications into their applications. PHLO, available via the Plivo platform, allows developers to visually integrate voice and SMS into apps in minutes, eliminating the need to constantly refer to documentation and reducing the number of coding lines and integratio...
Better programmatic ads and fraud protection come from YouAppi upgrade
Wednesday, August 1, 2018 by Richard Harris
YouAppi, a growth marketing platform for premium mobile brands, just announced upgrades to its 360 Platform, initially launched last year. The 360 Platform hopes to address five critical needs for today’s marketers: user acquisition, brand video, rewarded video, re-engagement and social media.
Moshe Vaknin, CEO of Youappi had this to say; &ldquo...
The App Lifecycle: Tips for engaging and retaining users
Monday, July 30, 2018 by David Lundell
Today, there are over 6 billion apps across the app stores, with more and more popping up every day. Developers are constantly working to fight through the clutter to acquire new users via paid and organic channels. And in a world of ever-changing user attention, the challenge for developers once they do acquire a new user is figuring out how to keep the user engaged an...
Predict the value of the user behind each new app install with RTP
Thursday, February 22, 2018 by Richard Harris
Winclap will be exhibiting its latest product, Real-Time Pricing (RTP), at the upcoming Mobile World Congress taking place in Barcelona, Spain on February 26 through March 1 at booth #8.1E60 in the App Planet Hall.RTP is a pricing tool introduced to the mobile ecosystem offering a new approach to the mobile user acquisition strategy. Unlike the fixed-rate CPI/CPA model,...
Live call routing feature released by VictorOps using Twilio functions
Tuesday, August 22, 2017 by Christian Hargrave
VictorOps, a real-time incident management company for DevOps teams, announced the successful implementation of Live Call Routing, a new feature for critical incident management. Live Call Routing is built using Twilio Functions, a serverless environment for building and running communications applications via the Twilio Platform. With Live Call Routing, VictorOps users...
Codeless security integrations by Blackberry and Appdome announced
Tuesday, August 15, 2017 by Richard Harris
BlackBerry Limited and Appdome, a cloud hub for mobile app integration, announced they are enabling codeless integration of secure voice, video and messaging capabilities. Available under Appdome’s newest service category, Secure Messaging, the BBM Enterprise SDK (software development kit) offers a growing set of secure communications capabilities that mobile app develo...
Over 90 percent of healthcare IT networks have IoT devices connected
Thursday, July 20, 2017 by Christian Hargrave
ZingBox has released the results of its survey of IT decision-makers within the healthcare industry. The survey, fielded in early July, found that the majority of healthcare IT networks have IoT devices and that most IT departments believe that existing security solutions for laptops and servers can also protect connected medical devices.More than 90% of healthcare IT n...
Metadata can be deadly in cyber exploitation
Tuesday, July 18, 2017 by Christian Hargrave
When someone says "There's no cause for concern, it's only metadata" you can send them this:Metadata, or “data about data,” is collected and recorded to describe data, identify trends, administer algorithmic solutions, and model potential scenarios. When one understands how to make sense of seemingly random metadata or how to pair the data with other exfiltrated data po...
Enghouse Interactive reports 450 contact center deployments on Skype for business
Friday, July 7, 2017 by Richard Harris
Enghouse Interactive reported that it has successfully completed more than 450 contact center deployments, totaling more than 10,000 active concurrent agents, on Microsoft Skype for Business (SFB), for which the customer interaction solutions company provides a full omni-channel communications experience both on-premise and in the cloud. “Skype for Business continu...
App Verify SDK gets update for new iOS capabilities
Wednesday, June 21, 2017 by Richard Harris
TeleSign, an end-to-end communications platform as a service (CPaaS), has announced new iOS capabilities for its mobile app verification service, App Verify. App Verify for iOS is a lightweight software development kit (SDK) that enables mobile app developers to streamline the onboarding account verification process to assist with increasing conversions and providing id...
Miigen could help Dementia sufferers store memories
Friday, June 2, 2017 by Christian Hargrave
The creators of a new social platform which allows people to store photographs in an online ‘time capsule’ are hoping the technology could be used in the fight against dementia.Miigen is set to revolutionize the way people store old photos and the memories that go with them and the startup plans to host several community events to allow families and those suffering with...
The hottest skills needed in the freelance job market to get hired
Thursday, May 4, 2017 by Richard Harris
Upwork has released its newest quarterly index of the hottest skills in the U.S. freelance job market. The Upwork Skills Index ranks the site’s 20 fastest-growing skills and is part of a quarterly series that sheds light on new and emerging skills freelancers are providing. According to a recent report, nearly half (49%) of hiring managers use freelancers to access skil...
BICS enters agreement to acquire TeleSign
Wednesday, April 26, 2017 by Richard Harris
BICS, a provider of international wholesale connectivity and interoperability services, has announced it has entered a definitive agreement to acquire privately held TeleSign Corporation, a United States company active in the provision of authentication and mobile identity services to Internet and digital service providers, for $230 million. The acquisition will create ...
12 interesting uses for WebRTC
Friday, February 24, 2017 by Richard Harris
Editor's note: Guest submission by Sherwin Sim, CTO of Temasys CommunicationsIf you’re new to Web Real Time Communication (WebRTC), you may be under the impression that this technology is similar to Microsoft Skype - a free, Web-based chat service.It’s more than that. WebRTC is actually a far different animal, altogether.Unlike Skype, WebRTC is an open source proje...
IBM and the Weather Company just introduced mesh network alerts
Wednesday, February 15, 2017 by Richard Harris
IBM and The Weather Company, an IBM Business, have introduced a new Mesh Network Alerts technology that provides a mobile method of communicating with underserved populations in developing countries to notify of potential severe weather events or disasters - even in areas with limited Internet connection, or cellular networks are disrupted due to an outage. Develop...
Stop wasting the cloud!
Wednesday, February 8, 2017 by Richard Harris
Some people think about the public cloud is as a “utility” - you can buy services on demand, just like electricity, or water, or heating. Each of these utilities are consumable - as you grow you can consume more, as you shrink you can consume less. In the case of the public cloud, you are consuming IT-related infrastructure and services to build, test, and run ente...
Callidus Health's technology is using ShoreTel's CPaaS
Friday, February 3, 2017 by Richard Harris
ShoreTel, a provider of communication solutions, has announced that Callidus Health's technology is powered by Summit, their Communications Platform as a Service (CPaaS) architecture. Callidus Health needed a reliable platform to serve as the foundation for their healthcare answering service and communications suite. Since their communications suite handles patien...
Why app developers are choosing to freelance
Tuesday, January 31, 2017 by Richard Harris
Freelancing is increasingly becoming a career path that people are pursuing, and not only that, is one that could be leading to statistically higher work satisfaction than the traditional employment situation for many people globally. 50% of freelancers say there’s no amount of money you could pay them to take a traditional job, according to a study done by Freelancing ...
The future of cloud communications
Friday, January 27, 2017 by Richard Harris
As the popularity of using Cloud-enabled platforms grows, the market for such features is quickly ballooning in size. I'm sure you've heard about this latest trend in both tech and non-tech industries of adopting the power that a Cloud platform can provide, and in turn, some really special things are happening as its evolution continues down the road. But what's the fut...
Alooma service launches to secure pipelines that stream data in realtime
Friday, January 27, 2017 by Christian Hargrave
Alooma, a data pipeline company, has announced the general availability of their newest service which creates secure pipelines that stream data in real-time from any source including databases, applications, APIs, etc. to cloud data warehouse platforms for faster business decision-making. Their solution replaces the decades-old batch uploading approach to data integrati...
Vidyo.io CPaaS launches so developers can embed video conferencing
Thursday, January 26, 2017 by Richard Harris
Vidyo Launches Vidyo.io CPaaS for developers to easily embed multiparty video conferencing into web, mobile, and native apps.Vidyo has announced the launch and general availability of its Vidyo.io Communications Platform-as-a-Service (CPaaS), which lets application developers and enterprises quickly and easily embed high-quality, reliable, scalable, multiparty video col...
Busting a Move: Lessons for entrepreneurs from the world of competitive hiphop dance
Thursday, December 8, 2016 by Sean Hsieh
I’ve always enjoyed dancing, but I didn’t have the opportunity to get serious about it until my first year at the University of California, Irvine, when I auditioned for a competitive hip-hop team called CADC. Little did I know, it was also at UC-Irvine where I would meet Bayan Towfiq and Jordan Levy, who later become my partners at Flowroute, a communi...
5 app monetization strategies to remember in 2016
Monday, October 31, 2016 by Dickey Singh
Thanks to advances in artificial intelligence, deep learning and user interfaces, our mobile devices are more accessible and user-friendly than ever before. People are downloading more apps and spending more time in those apps. There are now over four million apps in the Apple and Google app stores – Apple received 75,000-80,000 app submissions per month in last few mon...
Shopping apps that target women will see better profits says new report
Wednesday, October 12, 2016 by Richard Harris
Liftoff has released its annual Mobile App Engagement Index, highlighting trends in how consumers engage with apps and mobile marketers acquire new users. The report highlights gender differences in mobile shopping and gaming in-app purchase behavior, plus other general findings such as seasonality trends. The major takeaway from the data in Liftoff’s App Engagement Ind...
App Marketers Will Lose up to $100 Million in 2016 Because of Fraud
Friday, September 23, 2016 by Richard Harris
AppsFlyer has released new data forecasting that app marketers will lose up to $100 million in 2016 due to mobile app install and engagement advertising fraud - as well as revealing the countries that have the highest rates of this type of ad fraud. The study’s findings are based on the company’s new anti-fraud technology, called DeviceRank, which also just la...
SourceKnowledge Aims to Improve User Acquisition and Conversion With New SaaS
Tuesday, August 16, 2016 by Richard Harris
SourceKnowledge has introduced a full featured interface for users of its cloud based Software-as-a-Service (SaaS) platform Engage. Brands, mobile app publishers, eCommerce companies and data-driven marketers will benefit when it comes to improving customer acquisition, conversion and activation. Engage provides marketers with the ability to test and optimize creative i...
The Impact of Mobile Programmatic Advertising in 2016
Monday, January 25, 2016 by Richard Harris
As more brands continue to shift their advertising investment into mobile, the impact of programmatic trading will also grow as marketers continue to depend upon the technology to reach their target audiences. Tim Koschella, CEO and Co-Founder of AppLift, recently provided his insight what to expect for mobile programmatic in 2016.Koschell has broad expertise in interna...
How WildTangent is Shaking Up the Android CPI Market
Monday, September 14, 2015 by Stuart Parkerson
We recently visited with WildTangent’s Sean Vanderdasson to discuss how the company’s platform helps developers achieve Android app installs.The WildTangent network is facilitated by distribution partnerships with many of the world’s top devices manufacturers (OEMs) and mobile operators. The WildTangent network provides the ability for users to choose in one click which...
The Top Five Things You Should Know About Paid Search Marketing
Thursday, April 2, 2015 by Richard Hartley
Richard Hartley, PPC Director at Jellyfish Online Marketing, provides some quick hits on approaching paid search marketing.1. What's happening with PPC technology right now?- Google DoubleClick’s unrivalled development power could see other software tools lose custom. We witnessed a similar occurrence with competitive tag management solutions when Google Tag Manag...
YouAppi Launches Its OneRun™ Mobile Customer Acquisition Solution
Friday, December 12, 2014 by Stuart Parkerson
With the current complaints in the industry about the meager budgets in mobile marketing, YouAppi had just released its OneRun Mobile Customer Acquisition solution in efforts to make mobile more effective. The efforts to gain effectiveness is mobile will help the industry develop greater budgets toward mobile.YouAppi’s is created with proprieta...
Mobile Advertising Lingo 101: What Exactly is eCPM
Wednesday, December 3, 2014 by Stuart Parkerson
We wade through a lot of acronyms in the mobile industry. From technology terms to marketing lingo, it can be confusing. And every day more acronyms are created, adding to the hundreds we already have - IoT, MBaaS, MEAP, MDM, BYOB, etc. - as we push the envelope to provide descriptions and names for new concepts impacting the rapidly changing mobile economy.Take e...
