Illuminate development tool from PubNub announced at GDC 2024
Monday, April 1, 2024 by Richard Harris
PubNub announced the launch of their newest product, PubNub Illuminate, at the 2024 Game Developers Conference.
Illuminate gives product owners the ability to easily map the KPIs that are important to their game’s success, trigger decisions based on live game state, and see instant outcomes without requiring engineering resources. They can m...
Hybrid casual mobile games will get hotter in 2024 says Mintegral
Wednesday, December 20, 2023 by Richard Harris
In the evolving mobile gaming landscape, the hottest trend is hybrid-casual games, where downloads grew by 13% and revenues reached $1.4 billion in 2022.
Hybrid-casual fills a need between hyper-casual games, usually free-to-play games with simple gaming mechanisms, and mid-core games, which customers purchase to play and are rewarded with intricate gameplay and ...
App developer trends for 2024 according to Kochava
Tuesday, December 12, 2023 by Richard Harris
Ethan Lewis is the CTO of Kochava, the real-time data solutions company for omnichannel attribution and measurement, and Vaunt, an open-source community engagement tool that helps organizations grow their developer communities. He discusses the rapid growth of the app industry and what’s next for application developers.
What’s next for software developers...
Piracy for streaming admitted by 44 percent of Asian consumers
Monday, October 23, 2023 by Brittany Hainzinger
Faced with a cost-of-living crunch, half of Asian consumers (59%) say they can no longer afford all of their subscription services. As a result, 44% now access content via illegal piracy sites. That’s according to a new Bango study, exploring subscription trends and the rise of Super Bundling in Asia.
Bango’s study incorporates data from over 6,000 consum...
OneSignal to delete inactive app users by October 31st unless you pay
Thursday, October 12, 2023 by Richard Harris
OneSignal, a company that provides a push notification service for mobile and web applications, just announced they are going to start deleting subscribers that are in-active for over 18 months unless you choose a paid subscription plan.
In an email to developers, they said: "If you'd like to retain all your push subscriptions (players), you can upgrade...
Will AI solve developers productivity issues
Tuesday, June 20, 2023 by Richard Harris
To follow up on our previous survey about low-code and no-code tools, we decided to run another short survey about tools specifically for software developers, including, but not limited to, GitHub Copilot and ChatGPT. We’re interested in how "developer enablement" tools of all sorts are changing the workplace. Our survey showed that while these tool...
App development to improve with insights from behavioral data
Tuesday, January 31, 2023 by Richard Harris
One of the most exciting developments in 2022 was the introduction of Data Creation as an approach. This is the process of intentionally creating data to power AI and advanced data applications, as opposed to data exhaust, which is the byproduct of data emitted from existing systems.
Organizations will seek to build better apps with granular insights from behavioral ...
VCs will fly to quality in 2023
Tuesday, January 24, 2023 by Richard Harris
Andrew Lau, CEO, and co-founder of Jellyfish discusses his predictions for VCs in 2023, including why the days of easy money and endless budgets will come to an end, how the doors are opening for startups to recruit talent that has long been out of reach, and that firms will be deploying heavily once more by the second half of 2023.
VCs will fly to qua...
Ransomware prevention platform ProLion sees large increase in revenue
Monday, October 24, 2022 by Freeman Lightner
ProLion has recorded an 80 percent increase in revenue for FY2022, driven by the addition of over 250 new customers worldwide. The uplift has been driven by demand for its ransomware protection solution CryptoSpike, which has soared as a result of the rise in ransomware and ransomware-as-a-service attacks.
The company also reported a renewal rate of 89...
Switching to a 4 day work week
Wednesday, October 12, 2022 by Richard Harris
Employees have increasingly voiced the value of their work-life balance throughout the past few years, and with Americans quitting their jobs at staggering rates, it’s becoming increasingly clear that employers will need to listen if they want to retain top talent. According to Gartner, a shortened workweek is the most-wanted recruitment and retention strategy by ...
How to expand your fintech app overseas
Wednesday, September 28, 2022 by Richard Harris
HUAWEI is committed to supporting developers as they expand their apps overseas.
With HMS Core device and cloud capabilities, they provide an all-in-one service offering for retail banking, digital wallets, and wealth management app development, making sure developers have all the tools necessary to grow globally.
In this blog, we’ll explore some of the...
Idle Miner Tycoon game passes 150M downloads
Monday, September 12, 2022 by Richard Harris
Idle Miner Tycoon has reached a new milestone in its storied history. The title, which revolutionized the idle genre upon its release in 2016, has officially surpassed the 150 million download threshold. The downloads represent the accumulated totals from both the Google Play Store and Apple App Store and demonstrate the title’s impressive longevity in an inc...
Achieving corporate growth without losing service quality
Tuesday, August 30, 2022 by Prasad Memane
The software product industry is highly competitive and shows no signs of slowing down. In June 2022, approximately 36 thousand mobile apps were released through the Apple App Store, up by two percent compared to the previous month. As such, companies are feeling mounting pressure to launch new products or add new features to current products. However, if the technology...
Record breaking quarter for Armory amidst tech slowdown
Monday, August 29, 2022 by Freeman Lightner
Armory, the continuous deployment (CD) company empowering development teams to easily, reliably, safely, and continuously deploy software at any scale, has highlighted the company’s record-breaking second quarter, which included product innovation, global expansion, revenue, and customer growth as well as continued 100% customer retention.
"To have a recor...
App deletion deadline from Apple
Tuesday, March 29, 2022 by Freeman Lightner
Transcend, the platform that allows users to encode privacy across a company's tech stack has released the results of its latest survey of technology decision-makers, which assessed their readiness for Apple's in-app deletion requirements for iOS apps that offer account creation. The findings show that 71 percent of companies surveyed are not fully prepared...
StorONE launches backup storage
Friday, November 19, 2021 by Brittany Hainzinger
The latest ransomware variants perform what is known as sleeper attacks, which avoid discovery by slowly infecting data. By the time an organization realizes it is dealing with a ransomware attack, a high percentage of data is encrypted. Modern backup storage needs to not only provide immutability of backup data it must do so, without impacting performance for pote...
Boost game developers revenue with Kindred for Business
Tuesday, October 26, 2021 by Brittany Hainzinger
Kindred for Business officially launched a 'third way' for mobile game developers to boost annual revenues from players by as much as 400% without sacrificing all-important UX.
To date, mobile gaming studios have had to rely on in-app purchases and advertising to monetize users, both of which can negatively impact the UX for players and ultimately drive ...
Growing your gaming app by looking at the data
Tuesday, August 10, 2021 by Andrey Kazakov
The world changed a lot in 2020. And in the mobile app industry, we saw our data reflect shifts in consumer behaviors and accelerated transformations of entire industries. People flocked to their mobile devices to do everything from getting a little Facetime with distant family to buying groceries. In fact, mobile outperformed 2020 expectations, with consumers spending ...
Mobile app growth report from Adjust has been released
Monday, April 12, 2021 by Brittany Hainzinger
Adjust released its second global Mobile App Growth Report, in collaboration with Facebook*. Charting app growth and retention trends in 2020, the report demonstrates the extraordinary resilience of the app economy, with the strongest growth in APAC, MENA and South America. Gaming is the world’s fastest-growing vertical, led by Argentina, while Indi...
Ryu Games accelerates growth of mobile cash gaming platform
Friday, March 26, 2021 by Brittany Hainzinger
Ryu Games announced the close of a $2.3 million seed round of funding from Velo Partners, Citta Ventures, MGV Capital, INP Capital, Side Door Ventures, and 500 Startups, which will help further fuel the company's growth. Other investors with deep gaming and cash gaming expertise include Geoff Bough, the former head of Business Development at FanDuel, David Kirk, the...
Unity asset store gets new AdInMo SDK
Thursday, March 4, 2021 by Brittany Hainzinger
AdInMo’s InGamePlay™ brand advertising SDK is now available to all mobile game creators via the Unity Asset Store, the global marketplace where game developers source third party assets, tools and services.
Designed by game developers for game developers, AdInMo’s Unity SDK integration is a simple UNITY texture replacement that enables mobile game d...
The future of AI in 2021
Wednesday, January 20, 2021 by Brittany Hainzinger
Greg Rice, Lead Software Engineer, Cognizant Softvision
“Death, Taxes and our reliance on Comma Separated Values will continue to be pervasive in the lives of software product engineers everywhere. While some have feared that CSV’s will be phased out, with many people wanting different formats considering their remote work status, we can all rest easy. CS...
Low code platforms evolve beyond application development
Wednesday, January 20, 2021 by Freeman Lightner
Edge computing, which pushes "computational" work as close as possible to the point of data collection, will attain critical mass in 2021. Already, more than 50% of new enterprise IT infrastructure will adopt edge computing as an alternative to massively centralized data centers, for proprietary data or in situations (such as transportation or defense) that ne...
CI and CD Can Make the Difference for Your Business
Thursday, November 19, 2020 by Freeman Lightner
Corporate leaders expect development teams to produce innovative, high-quality, highly secure, agile applications that are instantly available on multiple platforms with a seamless user experience.
In this software-centric era, DevOps, continuous integration (CI) and continuous delivery (CD) — three milestones on the path to organizational improvement — h...
Beta support for Kubernetes announced by Druva Inc.
Wednesday, September 23, 2020 by Brittany Hainzinger
Druva, Inc. announced beta support for Kubernetes workloads which delivers complete application protection that is accessible by all teams, including the central IT team and DevOps. Offered through Druva Cloud Platform, users can quickly recover, migrate, or clone Kubernetes workloads, alongside existing data center, and cloud workloads from a unified interface. Combini...
AudioMob runs competition for aspiring games developers and students
Friday, September 18, 2020 by Brittany Hainzinger
AudioMob ,and pioneers of the audio advertising format in mobile games, announced one of the most exciting game jams of the year! It has been designed for Indie developers and students looking to break into the industry and the prizes are some of the best a game jam could offer.
AudioMob’s ‘Resonate’ competition is aligned tightly w...
AppsFlyer released its first retargeting report
Friday, June 12, 2020 by Brittany Hainzinger
AppsFlyer released its first retargeting report; The State of App Retargeting 2020 Edition. As app stores become increasingly crowded, and app marketers find it more difficult to gain the attention of users and drive conversions, retargeting has proven to be a reliable engagement tactic, growing even faster than user acquisition. Globally, 30% of apps now run retargetin...
Google announced product updates
Tuesday, March 24, 2020 by Brittany Hainzinger
As an avid gamer, every year I look forward to spending time with developers at GDC to celebrate together and learn from their successes. We are all disappointed that this year's conference was postponed, but we applaud the organizers for taking steps to protect our global community.
Although we won’t be gathering in person this year, the Google team is hos...
Latin America loves business and finance apps Adjust study finds
Tuesday, February 25, 2020 by Brittany Hainzinger
Adjust global app benchmarks data for Q4 2019 reveals that Latin America has the highest average retention rate (9.36%) for Business & Finance apps after the first day a user installs the app.
This strong app loyalty is noteworthy as financial technology in the region continues to evolve and expand. Consumers continue to embrace the convenience of payment apps li...
In game advertising extends beyond casual games
Tuesday, December 31, 2019 by Freeman Lightner
The fifth annual In-Game Advertising Study by deep-data analytics and player management company, deltaDNA, finds that 94% of Free-to-Play (F2P) games now feature some form of in-game advertising (up from 87% in 2018). While the number of developers making between 40-100% of their revenue from ads has increased by 21% year on year.
The study, which is based...
$100M open source fund via Codefresh launches
Monday, December 2, 2019 by Freeman Lightner
From the deck of the HMS Surprise pirate ship at the Maritime Museum of San Diego, on the eve of Kubecon, Codefresh announced the establishment of a $100 Million Open Source Fund offering grants up to $1 Million. This “heave-ho” is designed to foster the growth and expediency of open source projects from development and deployment to ongo...
Why you are losing app customers
Wednesday, November 6, 2019 by Freeman Lightner
A new report from AppsFlyer reveals marketers are missing opportunities to convert users to paying customers. On average, the share of paying users is lower than 10% based on app install-to-purchase ratio (a mere 3-5% in gaming apps and double that rate in non-gaming apps).
App marketers losing app customers due to measurement blindspots
In a space domin...
How to hire top technical talent
Monday, October 28, 2019 by Richard Harris
We recently spoke with Maria Chung, VP of People at HackerRank about hiring technical talent. HackerRank is a technology hiring platform that is the standard for assessing developer skills for over 1,500+ companies around the world. The current methods for technical interviewing fall flat when it comes to showcasing a candidate’s true skills. By enabling...
The fastest growing app markets in 2019
Thursday, October 10, 2019 by Freeman Lightner
Adjust has released its inaugural Mobile Growth Map. The global report which draws on data from nearly 3,500 apps released in 2018, charts growth, retention, and other key metrics. It also breaks data down across 31 countries and four industry verticals (E-commerce, Entertainment, Gaming, and Utilities) to reveal how well the apps have performed.
Faste...
Unity buys deltaDNA but it will operate as a separate entity
Wednesday, September 25, 2019 by Christian Hargrave
Unity Technologies announced the acquisition of deltaDNA. Under the terms of the acquisition, deltaDNA will continue to operate as a separate entity, providing its engine agnostic player lifetime management tools to developers worldwide.
“Today’s acquisition of deltaDNA builds on Unity’s commitment to enabling developer success at all stages of the ...
