HUAWEI Ads joins IAB Europe as a CMP
Wednesday, April 13, 2022 by Richard Harris
HUAWEI Ads became a listed Consent Management Platform (CMP ID: 386) approved by IAB Europe in March 2022, after it was registered as a global vendor (vendor ID: 856) with the IAB Europe's Transparency and Consent Framework (TCF) v2.0 in 2020, which recognized its active engagement in standardization for the programmatic advertising ecosystem. With this CMP function...
Petal Search AR capabilities for AR glasses
Friday, April 1, 2022 by Richard Harris
Showcased for the first time at MWC 2022 last month, Petal Search has taken multimodal search capabilities to the next level with AR search through the Rokid AR Glasses.
Petal Search AR for users with AR Glasses
The AR Glasses connect the capabilities of visual, voice, and real-time translation to deliver an immersive AR experience. This is made possible...
Huawei brings HMS Developments to MWC 2022
Tuesday, March 8, 2022 by Richard Harris
At this year's MWC conference in Barcelona, Huawei continued to strengthen its support for developers with the debut of several new developments, including PC versions of HUAWEI Mobile Cloud, AI Search, AppGallery, HUAWEI Assistant·TODAY, and Petal Search enhanced for AR Glasses.
Focusing on its mission to help developers achieve business success, Huawei d...
Huawei at MWC 2022
Saturday, February 26, 2022 by Richard Harris
It’s not long now until the global tech community descends upon Barcelona for what is one of the most influential technology events in the world. Featuring insightful conversations and announcements from tech giants and global business leaders, MWC 2022 will take place from 28th February to 3rd March, and we couldn’t be more excited!
One company that&rsqu...
Push notification value increases with intensity
Monday, March 4, 2019 by Richard Harris
Marfeel has released the results of an extensive study that measured the value of push notifications to publishers and identified optimized strategies for increasing the value of push notifications by up to 40 percent.
The research defined a new metric, Subscriber Lifetime Value, or SLTV, to evaluate push notification strategies for customers using Marfeel’s au...
Predict the value of the user behind each new app install with RTP
Thursday, February 22, 2018 by Richard Harris
Winclap will be exhibiting its latest product, Real-Time Pricing (RTP), at the upcoming Mobile World Congress taking place in Barcelona, Spain on February 26 through March 1 at booth #8.1E60 in the App Planet Hall.RTP is a pricing tool introduced to the mobile ecosystem offering a new approach to the mobile user acquisition strategy. Unlike the fixed-rate CPI/CPA model,...
All eyes on Mobile World Conference 2017
Wednesday, February 22, 2017 by Richard Harris
As all eyes turn to the Mobile World Conference (MWC) in Barcelona this month (27 February - 4 March, 2017), Ovum’s analyst team have gathered their views regarding what they expect to see at the world’s largest and most highly regarded mobile industry event.A key theme, which recurs throughout the report is the belief that MWC 2017 will mark a further shift in the evol...
OPPO announces unveiling 5X smartphone photography tech
Tuesday, February 21, 2017 by Richard Harris
OPPO is set to announce its latest achievement at the Mobile World Congress (MWC) 2017, a 5x smartphone photography technology that with give users unprecedented ability to capture highly detailed images.Sky Li, OPPO Vice President and Managing Director of International Mobile Business, said, “OPPO’s relentless pursuit of perfection without compromise has given birth to...
Adobe's Report at MWC Says Mobile Growth in China Tops Other Countries
Friday, February 26, 2016 by Stuart Parkerson
Adobe released a new report at Mobile World Congress that features new insights into phablets, traffic trends and mobile usage overseas. Key insights include: Mobile growth in China tops other countries; over 50% YoY: This is looking at the growth in share of online visits; 64% if you consider just smartphones (3% decline with tablets). The U.S. saw 12% ...
Samsung Releases a Number of SDKs Including Those for the New Galaxy S5 and Samsung Gear 2
Thursday, February 27, 2014 by Richard Harris
Enough with new tech, its time for developers to get their hands on coding details and Samsung didn’t disappoint yesterday. Included in its Developer Days activities at the Mobile World Congress (MWC) was the release of new SDKs for the new Galaxy S5 and the Tizen powered Samsung Gear 2 which were unveiled earlier in the week at M...
Kolibree Promotes Smart Connected Toothbrush at MWC
Wednesday, February 26, 2014 by Stuart Parkerson
The connected world keeps expanding. I joke with ADM editor Rich Harris that one day we’ll have chips in our toilet paper. And with the Internet of Things, the push to do so is probably not that far away.This January Kolibree announced its connected electric toothbrush at CES and they have been among the mobile tech companies at the Mobile World Congress that ...
Mobile World Congress Coverage
Monday, February 24, 2014 by Richard Harris
It’s the Superbowl of mobile. A full 12 months since the last MWC is culminating week and all the big mobile teams are showcasing their best players. Its 4 days packed with everything digital tech ending on February 27.And there is way more news than any single news outlet to cover. Fortunately, since our focus is the app development industry, we can focus on news that ...
App Developers See More Enterprise Mobile Solutions, Signs of Life for BlackBerry at Apps World North America
Friday, February 7, 2014 by Richard Harris
We just finished up two days of another great event, as by
all accounts Apps World North America 2104 was bigger and better than last
Its just too big an event for us to cover every aspect of
the presentations, exhibitors and other activities, so I thought I would
present a few thoughts on the event itself and a few nuggets of interest (at
least I tho...
MWC 2013 Nokia highlights and awards
Friday, March 1, 2013 by Richard Harris
If MWC were the Oscars, no doubt Nokia would be one of the most talked about winners of the night! They had many new announcements at the show, and walked away with several awards. Here are the highlights.AnnouncementsOn Monday they introduced the Nokia Lumia 520, the Nokia Lumia 720, the Nokia 301 and the Nokia 105. They also announced the HERE suite (HERE Maps, H...
Four new mobile OS platforms at Mobile World Congress
Friday, March 1, 2013 by Richard Harris
While the Android vs. iPhone vs. Windows Phone vs. BlackBerry vs. HTML5 war rages on, Firefox OS, Ubuntu Touch, Tizen, and Sailfish all put a footprint down at MWC this year.Make room in the pie charts for the newest platforms to come into mobile! Firefox OSBuilt entirely using HTML5 and other open Web standards, Firefox OS is free from the rules and restrictions o...
Is MWC 2013 turning out to be a car show The changing face of Mobile.
Thursday, February 28, 2013 by Richard Harris
Reporting from Barcelona at Mobile World Congress, it appears the auto manufactures have stolen much of the show this year! Ford, GM, and others are here trying to gain traction among developers to create apps that work with their autos by showing off their latest technologies and making bold announcements about the future of mobile in the vehicle.For example GM is soon...
Ubuntu on tablets at MWC, 25–28 February 2013
Wednesday, February 20, 2013 by Richard Harris
Ubuntu made it's mark in the Linux world many years ago with a robust desktop interface that could bridge the gap for users not used to a command line based OS, and has just announced they are also forging ahead with a tablet OS soon to be released to developers at the Mobile World Congress this year!They are already creating a buzz with talks of high-end multitasking a...