City Guide app by Foursquare to be replaced with new Swarm app
Tuesday, October 29, 2024 by Freeman Lightner
Foursquare has announced that it will officially sunset its City Guide app on December 15, 2024, marking the end of an era for the platform that has long served users in discovering local businesses, venues, and attractions. The decision, while difficult, is driven by the company’s intent to concentrate efforts on its companion app, Swarm, which will now become th...
Geo-Fraud Detection mobile app by Appdome
Friday, August 2, 2024 by Freeman Lightner
Appdome announced it has enhanced its Geo-Fraud Detection service to include two new defenses: Geo-Location Fencing and Geo DeSync Attack Detection. Combined with other Geo-Compliance features available on the Appdome platform, mobile app developers and enterprises can eliminate location-based fraud, ensure geo-compliance and deliver location relevant use...
EV charging station app from LeapCharger out now
Tuesday, November 21, 2023 by Brittany Hainzinger
LeapCharger, the electric vehicle (EV) charging company announced that its app is now available for download on the Google PlayStore.
The launch comes on the heels of a series of beta tests conducted in numerous key and target markets to ensure proper mobile connectivity and availability, including Dubai, the United States, Canada, and India. According to LeapCh...
Its not NFTs people want its ownership
Thursday, August 25, 2022 by Richard Harris
Sami Khan, the co-founder, and CEO of Atlas Reality chatted with us about his journey from an App Marketer to where he is currently, all about ATLAS: EARTH, and how it pairs a mobile-first game world where players can buy land right where they live. We also asked Khan about how the inspiration for the game was derived, what his vision and mission entail for Atlas, ...
3D geolocation capabilities for Widow Games apps
Thursday, April 28, 2022 by Richard Harris
NextNav has partnered with Widow Games, a gaming development company closing the gap between the physical and the digital worlds. Through the partnership, Widow Games will bring NextNav's 3D geolocation capabilities to their applications, enabling more immersive virtual experiences tied to the real environments of users, and leveraging location verification to valid...
Immersive AR and VR experiences from NextNav
Tuesday, March 1, 2022 by Brittany Hainzinger
NextNav announced they have partnered with echo3D. Through this partnership, NextNav’s vertical location service, Pinnacle, will provide echo3D developers with the crucial 3D location data needed to build immersive AR and VR content built on top of the physical world.
Over 16,000 developers rely on the echo3D platform for the tools and infra...
Amazon location service launches
Monday, August 23, 2021 by Freeman Lightner
Amazon Web Services, Inc. announced the general availability of Amazon Location Service, a new service that makes it easier and more cost-effective for customers to add location functionality to their applications without compromising on user privacy or data security. With Amazon Location Service, customers can embed location functionality in their applications usi...
Code AR apps with one line of code
Friday, March 12, 2021 by Richard Harris
There’s a new spatial AR platform in town, and it's empowering app developers with the tools to quickly create and integrate location-based AR into their apps with a single line of code.
To create excitement for their new ReSight SDK before launch, the company recently held a developer contest, where more than 75 developers submitted their ideas for integra...
NextNav releases a Unity plug-in for Pinnacle
Thursday, December 10, 2020 by Brittany Hainzinger
NextNav announced the release of a Unity plug-in for its vertical positioning service, Pinnacle, which delivers precise altitude data to unlock 3D experiences for geolocation applications. NextNav’s Unity plug-in makes it easy for developers to integrate vertical location into any application built with the Unity engine, including games, training applications, ind...
Mobile app testing market to be valued at $13.3B by 2026 report says
Monday, May 13, 2019 by Richard Harris
The mobile application testing solution market is anticipated to witness significant revenue growth during the forecast period, owing to rising demand across commercial and corporate sectors. Requirements for regression testing, the need to tackle issues caused due to device diversity, and increasing mobile applications such as m-commerce are the major drivers for the r...
Scarygirl Mission Maybee comes to Zero Latency's FreeRoam VR
Monday, March 18, 2019 by Richard Harris
Dark Slope is bringing the beautifully surreal world of its debut VR experience Scarygirl Mission Maybee to Zero Latency’s arena-scale, free-roam virtual reality venues around the globe. As one of the first experiences to release on Zero Latency’s second-generation VR platform being developed in tandem with technology giants Microsoft, HP, and Intel, Scarygi...
Location based mobile advertising fraud is hard to police
Monday, March 18, 2019 by Richard Harris
Mobile ad targeting is a moving target - pun intended, and location data fraud and counterfeiting is a global problem in the advertising ecosystem. Many marketers are unaware of the massive implications that unverified data can have on mobile ad campaigns - it's difficult to geo-target ads that target drive-to-store when the geolocation is wrong or invalid.
Locat...
Esri Developer Summit 2019 recap
Wednesday, March 13, 2019 by Richard Harris
At the 2019 Esri Developer Summit in Palm Springs, CA, presentations and workshops focused on new capabilities for speed, science, and flexibility. Esri president Jack Dangermond opened the conference by recognizing the more than 2,100 developers in attendance for their tireless efforts to build location intelligence apps that make a difference in our world. Whether the...
Personalize your marketing for better results says Adobe
Monday, February 25, 2019 by Richard Harris
According to Adobe’s 2019 Consumer Content Survey, 83 percent of consumers say they’ve received content from brands that aren’t personalized, with more than one-third of consumers saying this happens constantly or frequently. For brands, this is a huge opportunity missed. Especially considering approximately half of those consumers say they’re mo...
Content management systems are getting old
Friday, February 15, 2019 by Richard Harris
As the role and value of content increase, many companies are finding that their existing content management systems just aren’t cutting it. That’s not surprising as legacy CMSes were built for page-based desktop publishing and are simply too rigid to be adapted for today’s dynamic digital demands. Indeed, maximizing the value of content depends on mov...
Sony acquires audio engineering company AudioKinetic
Thursday, January 10, 2019 by Austin Harris
Sony Interactive Entertainment (SIE) and Audiokinetic, Inc., a provider of cross-platform audio solutions for the gaming and interactive media industries, announced they have entered into a definitive agreement for SIE to acquire Audiokinetic. With this acquisition, SIE will tap into Audiokinetic’s vast audio engineering expertise, adding significant value to the ...
Testing your app for the holidays
Tuesday, November 27, 2018 by Eran Kinsbruner
It’s almost the most wonderful time of the year and retailers of all sizes have already been busy preparing - and in some cases bracing - for the upcoming surge in traffic that is expected to hit their websites and mobile shopping apps this holiday season. Salesforce is predicting that mobile devices will drive 68 percent of all holiday shopping traffic this year,...
KaiOS talks smart feature phones and app developers
Wednesday, June 13, 2018 by Richard Harris
KaiOS is a Linux-based mobile operating system built on a fork of Firefox OS that first appeared in 2017 and was developed by KaiOS Technologies Inc. in San Diego. We recently chatted with Tim Metz, Marketing Director at KaiOS Technologies, about KaiOS' emerging operating system for smart feature phones. We discuss why these devices are becoming relevant again, what...
A developer's guide to catch the next big smartphone wave
Wednesday, May 2, 2018 by Magnus Jern
The recent news from Gartner on the first ever global decline in smartphone sales was a question of when, not if, the sizzling market for smartphones would finally cool down. In fact, the 5.6 percent decline in end user sales during Q4 2017, compared to Q4 2016, is probably best understood as a healthy sign of a successfully mature market. It’s not unlike previous eras ...
ironSource expands their inapp programmatic marketplace
Friday, April 27, 2018 by Richard Harris
ironSource has announced the expansion of its in-app programmatic marketplace, which in addition to video inventory, will now include MRAID support for interactive ads, and viewability verification through Oracle’s Moat, an analytics and measurement company.Reaching 1.5B unique consumers a month, ironSource’s in-app programmatic marketplace already includes premium in-a...
Mobile ad creative help from Tapjoy arrives
Wednesday, March 21, 2018 by Richard Harris
Tapjoy has announced the launch of the Interplay Studio, an in-house creative team and design studio dedicated to helping brands, agencies and marketers deliver mobile ad creative optimized for in-app environments. Campaigns designed by the Interplay Studio have demonstrated average click-through rate that are 3-5X greater than traditional mobile video ads and deliver a...
Hard truths about wireless carriers from J.D. Power
Wednesday, March 14, 2018 by Richard Harris
Wireless devices have become like an appendage for most people. Getting the right service plan at a good price with the right device is essential. Wireless carriers are engaged in a fierce battle for the money and loyalty of consumers. Network quality is most important, but it’s not the only part of the equation that matters. Carriers that get all stages of the process ...
People based identity management gets more accessible for brands
Thursday, February 15, 2018 by Austin Harris
Drawbridge and mParticle has announced a partnership that gives brands, developers, and publishers a simplified workflow to enhance their customer data by leveraging the Drawbridge Connected Consumer Graph.This integration simplifies the way brands can share and interact with their data for the purpose of creating custom people-based identity graphs that can be used for...
The new location based marketing strategy
Saturday, December 30, 2017 by Adrian Velthuis
Location is everything. The growing hype around location-based marketing has marketers leveraging real-time data to target consumers on-the-go. The location intelligence we have on people drives a large amount of consumer insight that can be used to affect decision-making processes. It is used to target the mobile customer, particularly if you know they are near a brick...
The Curbside ARRIVE SDK for developers
Thursday, November 16, 2017 by Richard Harris
Curbside, a Silicon Valley startup that connects stores and restaurants with mobile customers, recently announced a public SDK for ARRIVE, Curbside’s predictive arrival technology, which accurately determines when someone is approaching a physical store - all without draining the customer’s smartphone battery.This tool is available to developers to incorporate into any ...
Memery launches a new drone video app called Dragonfly
Tuesday, June 27, 2017 by Richard Harris
Memery a provider of location based video apps, announces the launch of Dragonfly, a complete solution for drone video. While the company has also added Darren Liccardo, former DJI executive and drone technology expert, to its advisory board. Available now on the App Store the launch kicks off the Try Dragonfly in July promotional event. For the next month Dra...
WRLD expands into US offices
Tuesday, June 6, 2017 by Austin Harris
WRLD, formerly known as eeGeo, a 3D mapping platform, has announced it has expanded offices to the U.S. along with the launch of new tools for web, mobile, AR and VR to create the most immersive, accurate 3D visualizations for Indoor Buildings, Smart Cities and Gaming. WRLD has also announced the appointment of Faizaan Ghauri as its new chief executive officer, based in...
Creating customizable apps without a single line of code
Wednesday, March 22, 2017 by Mike Gundling
When TerraGo came into being, field data collection typically meant printing paper maps and forms. After binding them for crews to take into the field, they would be used to perform and record asset inspections, preventive maintenance, site surveys, engineering reports and all types of field work in nearly every industry. Notes were taken with pen and pencil in massive ...
deepstreamHub launches realtime apps platform
Wednesday, March 8, 2017 by Austin Harris
The Berlin-based startup deepstreamHub officially launches its platform for developing real-time apps. The platform gives app developers access to all the necessary functions to build reliable and scalable apps with real-time functionality from the ground up. These features include - among others - collaboration, chat and messaging tools; VR, IoT and location tracking a...
12 interesting uses for WebRTC
Friday, February 24, 2017 by Richard Harris
Editor's note: Guest submission by Sherwin Sim, CTO of Temasys CommunicationsIf you’re new to Web Real Time Communication (WebRTC), you may be under the impression that this technology is similar to Microsoft Skype - a free, Web-based chat service.It’s more than that. WebRTC is actually a far different animal, altogether.Unlike Skype, WebRTC is an open source proje...
Kinetica launches indatabase analytics via userdefined functions
Wednesday, January 25, 2017 by Austin Harris
Kinetica has announced the availability of in-database analytics via user-defined functions (UDFs). This brand new capability makes the parallel processing power of the GPU accessible to custom analytics functions deployed within Kinetica. This opens the opportunity for machine learning/artificial intelligence libraries such as TensorFlow, BIDMach, Caffe, and Torch to r...
Mobile marketing tools and tips for 2017
Sunday, December 11, 2016 by Margie Kupfer
As the New Year approaches, marketers are carefully planning their strategies for their campaigns in 2017. Sure there are plenty of tools, tips, and tricks to choose from, but selecting the right ones for your brand’s objectives is crucial. Here’s a crash course in mobile marketing tools brands should be using in 2017.Location-Based Marketing As futuristic as it so...
Boundless: The first complete supported open GIS platform
Friday, November 18, 2016 by Richard Harris
Eighty percent of data in the world today includes a location component. However, because of the issues associated with proprietary GIS solutions, many organizations are unable to tap into this data and gain valuable insights. Boundless is the first open source GIS solution of its kind, delivering the ultimate open GIS ecosystem, comprised of a unique combination...
Why developers benefit when implementing a cloud backend into apps
Wednesday, October 26, 2016 by Richard Harris
The popularity of enterprise mobile app development has boomed across many industries as businesses have identified mobility as a key agent in their digital transformation efforts. As mobile application demand has risen, app developers are exploring new ways to simplify mobile app development and management. Enter cloud backend.We recently sat down with Ashruti Singh, P...
SOTI MobiControl 13.2 Ships to help enterprises manage devices
Monday, October 17, 2016 by Richard Harris
SOTI Inc. announced the availability of SOTI MobiControl 13.2. MobiControl provides mobility management across all endpoints, seamlessly managing mobile devices, connected peripherals, applications, content, and security from within a single management console.Version 13.2 of SOTI’s flagship product, is now improved with a variety of powerful new features, includin...
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