Blizzard developers form union with WoW Game Makers Guild
Wednesday, July 31, 2024 by Austin Harris
Over 500 workers at the World of Warcraft development team have joined the Communications Workers of America and Microsoft subsidiary Blizzard Entertainment has recognized their union. The World of Warcraft Game Makers Guild - CWA Union (WoWGG-CWA), which includes designers, engineers, producers, artists, quality assurance testers, and other game developers, is the firs...
Unity price changes result in developers revolting
Tuesday, October 17, 2023 by Richard Harris
The world of video game creation is always changing, with developers always looking for the best tools to make their games. For a long time, many have chosen Unity because it was easy to use and had clear costs. But recently, Unity changed how they charge, and it's caused a lot of upset. Many developers feel let down and are thinking about using different tools. Thi...
N3TWORK Studios Inc lands $46M in funding
Friday, May 20, 2022 by Brittany Hainzinger
N3TWORK Studios has closed $46 million in a Series A financing round led by Griffin Gaming Partners, with participation from Kleiner Perkins, Galaxy Interactive, KIP, Floodgate, LLL Capital, and N3TWORK, Inc. As part of the financing, Griffin Gaming Partners' Peter Levin will join the Board of Directors. The funding will help further the development and launch ...
AudioMob launches beta program to better monetize games
Thursday, July 16, 2020 by Brittany Hainzinger
AudioMob has launched its open beta, following a deeply successful closed beta that attracted participation from both high-profile studios and global advertising brands.
Rewarded Audio, as an ad format, is a natural successor to rewarded video. It only differs from rewarded video by running the ads in the background of a game, while the player continues to play on, u...
Business solution built for Unity 3D
Tuesday, April 21, 2020 by Richard Harris
One of the greatest challenges faced by game-makers is balancing precious resources: it is the tension between creating what they and their players love, and the need to include complex business functionality. Launching today, Beamable is a new enterprise that enables game-makers to turn their products into scalable, sustainable businesses by incorporating best-of-class...
In game advertising extends beyond casual games
Tuesday, December 31, 2019 by Freeman Lightner
The fifth annual In-Game Advertising Study by deep-data analytics and player management company, deltaDNA, finds that 94% of Free-to-Play (F2P) games now feature some form of in-game advertising (up from 87% in 2018). While the number of developers making between 40-100% of their revenue from ads has increased by 21% year on year.
The study, which is based...
Playable gaming ads lands from Luna Labs
Friday, August 2, 2019 by Richard Harris
Luna Labs has officially launched the Luna toolkit, which allows developers building in Unity to streamline the development process, and easily create lightweight experiences for HTML5 game platforms and the next generation of playable ad creation.
“Luna was born in a gaming studio, where we saw first hand that there was an increasing need for HTML5 conte...
Gaming industry trends released ahead of GDC 2019
Wednesday, January 30, 2019 by Richard Harris
The 2019 Game Developers Conference (GDC) has released the results of the seventh annual State of the Industry Survey, revealing trends in the game industry ahead of GDC 2019 in March.
The survey compiles responses from nearly 4,000 game developers and reflects that nearly half of game developers support game industry unionization, as well as uncertainty around Steam...
Mobile game developer help is coming to Barcelona
Thursday, August 16, 2018 by Austin Harris
Tilting Point has opened a studio in Barcelona to better serve Europe’s robust mobile game development community, "as part of its mission to help quality games reach their potential scale." The move builds on the company’s momentum on the heels of its recent commitment to invest $132M annually to help developers scale great games to success. The Ba...
GDC 2018 breaks attendance records
Monday, April 2, 2018 by Richard Harris
The 2018 Game Developers Conference (GDC) ended after a week of networking, learning and inspiration. This year, the event saw a record attendance of 28,000 industry professionals at San Francisco’s Moscone Convention Center from March 19-23. GDC and VRDC will be returning to the Moscone Convention Center on Monday, March 18 to Friday, March 22, 2019. The call for submi...
Results from the GDC Annual State of the Industry Survey
Thursday, January 25, 2018 by Richard Harris
The 2018 Game Developers Conference (GDC) has released the results of the sixth annual State of the Industry Survey, revealing trends in the games industry ahead of GDC 2018 this March. With responses from nearly 4,000 game developers, this year’s survey results reflect a growing level of developer interest in the Nintendo Switch, with 12% of respondents currently devel...
Gamemaker 2 Studio now with Amazon app store support
Wednesday, November 8, 2017 by Richard Harris
GameMaker Studio 2 from YoYo Games has signed an agreement with Amazon to enable full support of the development and publishing of games on Amazon’s Appstore. GameMaker Studio 2 allows both experienced and novice videogame developers to create the games they imagine. Pushing the engine to support Amazon’s Appstore continues to open the toolset to anyone interested in ga...
PacketZoom expands its offerings to SEA
Wednesday, June 14, 2017 by Richard Harris
Slow app speeds are a major problem for Southeast Asia, where a recent Digitimes report found that 3G/4G mobile broadband Internet access was expected to reach just 60% in Southeast Asia in 2017, compared to 81% for the United States and more than 90% for countries such as Japan and South Korea. PacketZoom’s own Mobile Observatory report also found a high number of netw...
Drag and drop game creator studio GameMaker updates to version 2
Wednesday, May 24, 2017 by Richard Harris
YoYo Games’ recently launched cross-platform 2D game engine, GameMaker Studio 2, is now available in a convenient education package specifically for schools and their students. Any approved university or school affiliate will now have access to a free trial version with zero time restrictions/commitments and a simple option to upgrade to the full version. Educational in...
GameMaker Studio platform begins closed beta
Thursday, March 23, 2017 by Richard Harris
Game developers on Mac will soon receive access to the powerful GameMaker Studio platform for the first time as YoYo Games begins the closed beta period of the long-awaited Mac OS version of GameMaker Studio 2. The Mac IDE closed beta for GameMaker Studio 2 will bring enhancements since the release of GameMaker for Mac in 2011. GameMaker Studio 2 features rich func...
GDC says HTC Vive outpaces Oculus Rift as the most popular VR - AR platform
Thursday, January 12, 2017 by Austin Harris
The Game Developers Conference (GDC) has released the results of the fifth annual State of the Industry Survey, revealing trends in the games industry ahead of GDC 2017 this February. Here are some of the many learnings from the survey of more than 4,500 game developers who have attended GDC in the last three years.Game Makers are feeling optim...
UK video games industry to grow in 2017 says new TIGA report
Tuesday, January 3, 2017 by Austin Harris
TIGA reports that the UK video games industry would increase investment and expand employment in 2017. They made the comments in their latest Business Opinion Survey 2016/17. The report was based on a survey of 50 games businesses including small, medium and large firms, developing games across mobile/tablet, VR, PC and console. TIGA's Business Opinion Survey 2016...
Native mobile ads outperform all other mobile ad units says new report
Saturday, December 10, 2016 by Austin Harris
YouAppi has released research findings based on hundreds of mobile user acquisition campaigns in 2016, proving that native mobile user acquisition ads outperform, and more importantly, convert better than other mobile ad units.Despite the challenges of customizing native ads to match the look and feel of the app or mobile web content in which they appear.Native advertis...
What IBM says were the shifts in enterprise mobility throughout 2016
Saturday, December 10, 2016 by Richard Harris
As companies continue down the road of mobile enterprise application development to improve their software infrastructure, many are left wondering if it is the correct step to take. "What makes a good enterprise software?" and "How can I take advantage of the newest trend?" is on the minds of many businesses constantly.We sat down with Phil Guido, General Manager at IBM...
Indie game makers can now get user acquisition help from the new Game Alliance
Thursday, December 8, 2016 by Richard Harris
Tilting Point, a provider of publishing services for mobile developers, has launched Game Alliance, a new user acquisition fund established to scale UA campaigns for independent game makers. Game Alliance is designed specifically for developers who want to self-publish, maintain ownership of their IP and retain all their equity. The fund’s resources will be applied to g...
Autodesk Releases New Stingray 3D Game Engine
Monday, August 10, 2015 by Richard Harris
Game developers will be able to take a test drive of Autodesk’s new Stingray game engine beginning on August 19, 2015.The new game engine is built on the Bitsquid engine, which Autodesk purchased in 2014, offering a new platform for making 3D games. The engine supports a number of industry-standard game development workflows and includes connectivity to Autodesk’s 3D an...
Warren Robinett, Veteran Programmer To Discuss Creating Adventure At GDC 2015
Monday, January 12, 2015 by Richard Harris
Warren Robinett, the veteran programmer, designer and The Learning Company founder, will discuss his experience developing the landmark Atari 2600 title, Adventure hit game at the upcoming Game Developers Conference (GDC) 2015.The implementation of "Adventure" will be discussed at this year's Game Developers Conference (GDC) 2015, being held March 2-6 at the M...
App Game Kit for Steam Details
Monday, November 24, 2014 by Stuart Parkerson
App Game Kit 2 has been released on STEAM. A special promotion by The Game Creators is also being offered where the App Game Kit 2 is available for 33 percent off through November 28th.The Game Creators has launched its App Game Kit (AGK) version 2 allowing anyone to build apps and code quickly using cross platforms. SGK2 was funded by Kickstarter in...
Why Developers Should Hop on Board the Edutainment Train Before it Leaves the station
Tuesday, July 1, 2014 by Nancy MacIntyre
Ten years ago, educators, and game makers hotly debated the validity of ‘edutainment’ for kids’. Accusations leveled against technology companies were that entertaining educational games compromised the habits of mind (study analysis, reflection, contemplation and deliberation) and the experts questioned the balance of fun versus educational content.The debate has ...
Autodesk Acquires Bitsquid AB Game Engine with Plans to Utilize the Technology Outside the Game Industry
Tuesday, June 17, 2014 by Stuart Parkerson
Autodesk has acquired Bitsquid AB, the creator of the Bitsquid game engine. The acquisition allows Autodesk to tap into the expertise in 3D game development and technology that will enable Autodesk to enhance its portfolio of tools for game makers through the development of a new 3D game engine. The new technology will also be incorporated into solutions ...
If Apple ran the video game business, this is what is would look like.
Thursday, November 29, 2012 by Richard Harris
A CNN report claims that tablet computers are the future of the video games industry, and given Apple's stronghold over the tablet industry that means the iPad (for the foreseeable future) is going to be the future of gaming. Not just handheld gaming, mind – all gaming.If this comes to pass – and it's requiring something of a mental leap from ourselves – ...
Android is gaining on Apple for dev revenue earnings
Wednesday, November 28, 2012 by Richard Harris
SAN FRANCISCO -- The mobile video game Kingdoms at War is popular with owners of Apple's (AAPL) iPhone and Google's (GOOG) Android smartphones alike. But for the game's maker, there is a very important difference -- it earns more than double the money on iPhones and iPads than it does on Android devices.The disparity is a weakness for Android, which ...
Tough gig making a living as an app developer
Wednesday, November 14, 2012 by Richard Harris
ROSEDALE, Md. — Shawn and Stephanie Grimes spent much of the last two years pursuing their dream of doing research and development for Apple, the world’s most successful corporation.THE iECONOMYA series examining challenges posed by increasingly globalized high-tech industries.More in This Series »GraphicJob Prospects for App WritersRelatedWhat It Takes to Be an Ap...
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