Private LTE 5G adoption to transformation in 2021
Thursday, January 7, 2021 by Richard Harris
Industrial enterprises are looking to adopt open and standards-based wireless technologies as a newfound dependence on wireless connectivity to digitize workflows, operational efficiency, and production agility escalates. These enterprises, which are often comprised of large vibrant ecosystems of vendors and software providers, are seeking one thing - enterprise mobilit...
NextNav releases a Unity plug-in for Pinnacle
Thursday, December 10, 2020 by Brittany Hainzinger
NextNav announced the release of a Unity plug-in for its vertical positioning service, Pinnacle, which delivers precise altitude data to unlock 3D experiences for geolocation applications. NextNav’s Unity plug-in makes it easy for developers to integrate vertical location into any application built with the Unity engine, including games, training applications, ind...
4 barriers to AI Adoption
Tuesday, July 21, 2020 by Richard Harris
Some of the largest companies in the world are either already implementing, or are strategically planning for AI. And a recent study from Tractica found that global AI software revenue is expected to grow from $10.1 billion in 2018 to $126 billion by 2025.
But even with adoption by large companies, many businesses seem to be weary of jumping into AI - even when they ...
AppsFlyer released its first retargeting report
Friday, June 12, 2020 by Brittany Hainzinger
AppsFlyer released its first retargeting report; The State of App Retargeting 2020 Edition. As app stores become increasingly crowded, and app marketers find it more difficult to gain the attention of users and drive conversions, retargeting has proven to be a reliable engagement tactic, growing even faster than user acquisition. Globally, 30% of apps now run retargetin...
Red Hat OpenShift now available for IBM and LinuxONE
Tuesday, February 18, 2020 by Brittany Hainzinger
Red Hat OpenShift Container Platform is generally available for IBM Z® and IBM LinuxONE™.
“Containers are the next generation of software-defined compute that enterprises will leverage to accelerate their digital transformation initiatives,” says Gary Chen, Research Director at IDC. “IDC estimates that 71% of organizations are in the proce...
Why you are losing app customers
Wednesday, November 6, 2019 by Freeman Lightner
A new report from AppsFlyer reveals marketers are missing opportunities to convert users to paying customers. On average, the share of paying users is lower than 10% based on app install-to-purchase ratio (a mere 3-5% in gaming apps and double that rate in non-gaming apps).
App marketers losing app customers due to measurement blindspots
In a space domin...
The fastest growing app markets in 2019
Thursday, October 10, 2019 by Freeman Lightner
Adjust has released its inaugural Mobile Growth Map. The global report which draws on data from nearly 3,500 apps released in 2018, charts growth, retention, and other key metrics. It also breaks data down across 31 countries and four industry verticals (E-commerce, Entertainment, Gaming, and Utilities) to reveal how well the apps have performed.
What Render announced at TechCrunch Disrupt SF's Startup Battlefield
Thursday, October 3, 2019 by Freeman Lightner
Render announced three major additions to its platform - Disks, Infrastructure as Code in the form of render.yaml and Deploy To Render button - onstage at TechCrunch Disrupt SF’s Startup Battlefield. Startup Battlefield showcases the most promising early-stage and fundamentally disruptive startups.
When it comes to hosting applications in the cloud, developers ...
eiPaaS value as seen from Jitterbit's CTO
Wednesday, September 25, 2019 by Richard Harris
Fragmented technologies have the power to stop an enterprise dead in its tracks. However, there is one secret weapon every business needs to give themselves a fighting chance to quickly grow to the levels of those other major companies. Enterprise integration has become the great growth enabler for today's enterprises. We spoke with, Manoj Chaudhary, CTO and VP...
Advertisers are ditching the open market report from PubMatic says
Thursday, August 22, 2019 by Brittany Hainzinger
PubMatic has released the findings of its second Quarterly Mobile Index (QMI), highlighting three key Q2 2019 trends to provide both advertisers and publishers with insights around mobile advertising, leading to smarter programmatic strategies and future mobile opportunities.
Findings show a remarkable ecosystem push towards higher mobile inventory quality and buyer ...
iOS 12 notifications did not change user behavior report says
Monday, March 25, 2019 by Christian Hargrave
Urban Airship, a digital engagement platform, looked at the iOS 12 notification (push alerts) adoption rates in the first six months of its availability and came across some interesting findings. You might remember that a key pillar of the iOS 12 update was the introduction of quiet notifications and group notifications - well, it didn't matter says their findings.
Zinier gets $22M to transform field service management with automation
Monday, March 11, 2019 by Brittany Hainzinger
Zinier has raised $22 million in Series B funding to accelerate global growth and expand its platform to meet the growing needs of field service organizations. Returning investor Accel led the round, along with Founders Fund, Nokia-backed NGP Capital, Qualcomm Ventures LLC and returning France-based investor Newfund.
The investment coincides with the field service in...
Key insights into app performance and competition from Adjust
Wednesday, December 5, 2018 by Richard Harris
Adjust recently launched the second iteration of its Global Benchmarks tool - offering an overview of the mobile marketing landscape and bringing more transparency to the industry.
Based on the company’s aggregated database, Adjust’s Global Benchmarks 2.0 analyzes data from over 7,000 apps and billions of installs. It allows mobile marketers to see t...
StackCommerce celebrates $100M in payouts to creators
Wednesday, November 28, 2018 by Christian Hargrave
StackCommerce announced that it reached a financial milestone of $100 million in total payouts to its creator network comprised of publishers and brands. Founded in 2011, StackCommerce got its start by connecting niche, tech-focused content sites and their readers with highly relevant tech products through commerce content.
The company expanded into the men’s l...
Mobile marketing benchmark tool by Adjust brings light to marketers
Monday, November 26, 2018 by Christian Hargrave
Adjust announced the second version of its free mobile benchmarking tool - updated with even more sophisticated metrics and a wider range of data than before. Designed to empower marketers and publishers to better understand the mobile marketing landscape, the tool is the first of its kind to make specific KPIs, such as session data, publicly available. With time spent ...
OutSystems low code platform forms partnership with Persistent
Wednesday, October 24, 2018 by Christian Hargrave
OutSystems has recognized Persistent Systems as a Global Partner, its highest partnership level. Persistent and OutSystems have strengthened their strategic alliance to make it easier for customers to launch products and service lines, transform customer experience, and automate business processes. With this strategic partnership, organizations can better harness the be...
Marketing your app on Snapchat just got a little easier with Tenjin
Tuesday, October 23, 2018 by Richard Harris
Tenjin, the mobile marketing infrastructure company, has announced that it has been named an official Snapchat Mobile Measurement Partner. The partnership enables app marketers to optimize their install campaigns through Snap Ads, Lenses and Story Ads using extremely detailed user-level data through Tenjin’s attribution and analytics platform.
Hold UR Phone better with this new smarphone addon
Monday, September 24, 2018 by Christian Hargrave
In today’s world people of all ages find that a cell phone has a definite hold on his or her personality and character. Losing a phone is costly and time-consuming and the ability to be certain one is capable and able to protect their smartphone has a vital and positive impact on an individual. Hold UR Phone offers consumers a handy means of holding and protecting...
How to calculate app lifetime value
Tuesday, July 24, 2018 by Jonathan Raveh
It’s safe to say that one of the most common struggles of any mobile-first company is understanding the value of their customers. With this in mind, user Life Time Value (LTV) is not only one of the most powerful business KPIs, but also serves two more roles - a great tool to plan for future growth, and a constant reminder of the ever-growing importance of user lo...
How Cryptocurrencies can change business
Wednesday, February 7, 2018 by Richard Harris
Blockchain and cryptocurrencies are going to change the economic landscape in ways that we cannot begin to understand. Those who treat tokens like stocks - buying and selling for speculative profit - do not represent even a portion of the real potential value. Industry-specific cryptocurrencies like Dentacoin create a new value paradigm that blends an old business ...
Dataguise recognized in MarketsandMarkets datacentric security report
Thursday, January 25, 2018 by Christian Hargrave
Dataguise was cited a new report titled Data-Centric Security Market Global Forecast to 2022 published by IT research firm MarketsandMarkets. In the report, analysts forecast the global data-centric security market to grow from USD $1.79 Billion in 2016 to USD $5.83 Billion by 2022, at a compound annual growth rate (CAGR) of 23.1%. The report indicates that sensitive da...
How AI is transforming business
Friday, December 29, 2017 by Wolf Ruzicka
Businesses are drowning in a deluge of data. Within the torrent of information are bits that, once analyzed, can help people make the best decisions for their company, but it’s impossible to manually comb through and digest the raw data before the next wave arrives. Artificial intelligence (AI) offers one of the best solutions to finding the relevant data and forging it...
AppDynamics unveils the next gen business iQ
Monday, October 23, 2017 by Christian Hargrave
AppDynamics, a Cisco company and the leader in application intelligence, has announced new machine learning capabilities, and all new IoT network visibility, and vision for the next generation Business iQ, giving CIOs a bold new future with one platform to drive the business through the complexity of the digital economy.Every enterprise is deploying more and more softwa...
IoT Cybersecurity is top concern says BlackBerry report
Friday, October 20, 2017 by Richard Harris
BlackBerry Limited has announced findings from a new global research whitepaper, which surveyed IT decision makers on corporate IoT deployments. Conducted by 451 Research, the whitepaper titled, “Securing the Enterprise of Things: Opportunity for securing IoT with a unified platform emerging as IoT popularity grows,” reveals that huge opportunities are balanced against ...
Mobile games inapp advertising chat with Jun Group
Friday, October 13, 2017 by Richard Harris
People are spending an increasing amount of their mobile time in-app. In fact, comScore reports that in 2017, people will spend 87% of their mobile time using applications. A natural corollary to this statistic is the kind of apps that are most popular. Apple reports that the number one app category in the iTunes Store is gaming.A recent study conducted by video technol...
Low code does not mean simple or isolated
Monday, September 18, 2017 by Richard Harris
As automation and rapid development are increasingly becoming the order of the day, a clear pattern has begun to form between two key enterprise practices. That it is to say that low code development platforms are now often offering services for Enterprise Information Management. The new partnership between the two technologies being motivated by companies' constant dri...
On the origin of applications: From monolith to microservices
Monday, July 31, 2017 by Pat Bakey
Computing and biology are often seen as existing on two separate planes: computing relies on order of operations and algorithms, while biology functions on organ systems and bodily processes (although, bio-computing is closing this gap). As different as they may seem, they hold a striking similarity in that they are both governed by natural selection - or in the case of...
Software developers are easy targets for hackers study finds
Thursday, July 20, 2017 by Richard Harris
Netsparker Ltd., a company in the web applications security industry, has released survey results showing that most software developers make themselves easy targets for hackers, even when they are behind a corporate firewall. The primary reason is not that their web server software is out of date, however. Instead, it is largely the result of developers running vulnerab...
Explaining RCS and how it could kill the need for some apps
Friday, May 12, 2017 by Richard Harris
Throughout the past 20 years, we've become well acquainted with the traditional text message. We've seen it evolve from a method of communicating with friends and family, to a way for consumers to interact with businesses in order to receive updates and relevant information. As 4 billion people worldwide use SMS, this traditional method of communication continues to evo...
IT cloud be holding your business back
Friday, April 7, 2017 by Richard Harris
Logicalis US Asks CIOs: Can Your IT Infrastructure Support a Bimodal IT Model on the Same Platform at the Same Time?Organizations of every size in every vertical market are grappling with one universal challenge: Defining what “digital transformation” means to them and mapping a strategy that is flexible and dynamic enough to achieve it while simultaneously support...
Playwire and Overwolf look to tap into the eSports industry
Wednesday, April 5, 2017 by Christian Hargrave
Playwire Media has formed a partnership with Overwolf, a software platform for competitive PC gamers, designed to seamlessly integrate apps to any game. As part of the new agreement, Playwire Media will exclusively handle their new partners entire advertising inventory within their software application, which includes takeovers, display ads and pre-roll video ads. Overw...
Insights on push alert frequency to improve new app user retention
Monday, March 27, 2017 by Richard Harris
Mobile growth company Urban Airship detailed industry findings from its mobile app retention study, spanning new users’ first 90-days of app usage within retail, media, sports & recreation and utility/productivity. By analyzing the frequency of messaging users received and their corresponding retention rates, Urban Airship provides a deeper understanding that dispel...
Yorktel CEO explains why they are winning in video communications
Friday, March 24, 2017 by Richard Harris
Ron Gaboury, CEO of Yorktel is crediting his company’s record success to a multi-tiered strategy set in motion almost 5 years ago. “Several years ago, we announced a forward-thinking strategic focus on vertical market integration, investment in applications consumable as a service from the cloud, and expanding Yorktel Professional Services, our in-house management ...
Cheetah Mobile celebrates launch of their ad platform into European markets
Tuesday, March 21, 2017 by Richard Harris
Cheetah Mobile Inc., a mobile utility and content app developer, celebrates the launch of its Cheetah Ads division in the European market. Cheetah Ads will present this week at Advertising Week Europe, showcasing its strategy to serve vertical video ads for every kind of mobile moment.Cheetah Ads works hand-in-hand with Cheetah Mobile’s app portfolio, as well as e...
The Orange Pi community gets a snap store
Monday, March 20, 2017 by Christian Hargrave
Orange Pi maker Shenzhen Xunlong Software is launching an app store in partnership with Canonical to foster an active community of developers and users. Through this app store, developers gain a simple mechanism to share their applications, projects and scripts between themselves and with their wider community. Applications in the store are formatted as snaps, the ...