OpenAI acquires Rockset to enhance data capabilities
Monday, July 15, 2024 by Brittany Hainzinger
OpenAI has acquired Rockset, a company that specializes in real-time analytics databases, for almost $200 million. The acquisition has drawn attention and various reactions from influencers on the social media platform "X", revealing the Social Media Analytics Platform of GlobalData, a leading data and analytics company.
OpenAI acquires Rockset, the real-ti...
GPT app store revenue and API insights
Tuesday, March 26, 2024 by Freeman Lightner
GPT stands for "Generative Pre-trained Transformer." It refers to a class of artificial intelligence models developed by OpenAI that use transformer architecture for natural language processing tasks. These models are pre-trained on vast amounts of text data and can generate human-like text based on the input they receive.
It has been two months since...
TikTok ban: A developers guide
Monday, March 18, 2024 by Freeman Lightner
In the event of a comprehensive prohibition of TikTok across the United States, the ramifications for the digital ecosystem would be substantial, necessitating immediate and strategic responses from both the developer community and the platform's extensive user base. This scenario would require a multifaceted approach to compliance, with developers in particular fac...
TikTok sister app remains major money spinner for ByteDance
Friday, September 29, 2023 by Brittany Hainzinger
While TikTok continues dominating the social media space as the fastest-growing app in the market's history, its sister app, Douyin, remains the major money spinner for Chinese tech giant ByteDance.
According to data presented by OnlyAccounts.io, as the highest-grossing iPhone app globally, Douyin grossed $372 million in July or nearly 30% more than TikTok.
Ti...
Youtube Shorts has grown 33 percent in a year says OnlyAccounts
Thursday, August 31, 2023 by Brittany Hainzinger
Over the past few years, the social media giants have been battling to win the short video war as the global demand for this type of content surged to never-seen highs. Although still far behind Facebook and Instagram, as the top two names in the short video market, YouTube Shorts has also seen impressive user growth.
According to data presented by OnlyAccounts.io, Y...
NFT marketplace and gallery to launch from Trend Innovations
Wednesday, April 26, 2023 by Brittany Hainzinger
Trend Innovations Holding Inc. has recently announced that they will combine two recent acquisitions to upgrade and launch a more robust version of the company's newly acquired InstantFAME platform. InstantFAME is a mobile and web application, which operates in the multi-billion-dollar digital artwork marketplace for artists to securely publish and sell their d...
API governance explained and why it matters
Tuesday, March 28, 2023 by Darshan Shivashankar
APIs are the building blocks of the modern web economy. On any given day the average consumer might interact with dozens of them, from the weather app on their phone to the GPS in their car to their preferred social media platform or e-commerce store. By facilitating interoperability on a massive scale, they've enabled the contemporary digital world as we know it to...
$335B gaming app market by 2030
Friday, August 26, 2022 by Brittany Hainzinger
A game engine is software that is used to generate and develop video games for personal computers, mobile phones, game consoles, and other devices. The automobile industry generates a substantial need for game engines used to develop UI and UX design. Gaming has numerous applications and is especially prevalent in academic and professional domains. The global gaming mar...
NFT partnership to create fashion pieces
Friday, May 6, 2022 by Richard Harris
Ready has announced a new partnership with SmileyWorld, the lifestyle brand from Smiley that revolutionized Smileys in technology, and EPIK Prime Team, a licensing agency putting brands into video games. The brands will collaborate together to create virtual fashion pieces for Ready Games' app ICON Avatar Fashion Universe. This will be Ready and Epik's...
Video editing SAAS platform lands $46M in funding
Wednesday, April 27, 2022 by Freeman Lightner
A video-editing SAAS platform formerly known as Toch.ai announced they have secured $46.8 million in Series B funding led by A91 Partners, Alpha Wave Global, and Binny Bansal, who is the former co-founder of Flipkart and a current investor in the company. Other investors include Innoven Capital, Pacific Western Bank, and Stride Ventures amongst others. Th...
Lets create campaign launches from IBM
Wednesday, February 16, 2022 by Richard Harris
IBM has announced the launch of its new integrated global platform, "Let’s create," the company’s most significant brand initiative in more than a decade. “Let’s create” reflects the vision, strategy, and purpose of today’s IBM. It reinforces the company’s focus on innovation and collaboration to create long-...
Partisia Blockchain and Insights Network unite to launch Instars
Monday, March 8, 2021 by Brittany Hainzinger
In the first successful integration of blockchain and Multiparty Computation (MPC) technology to power a decentralized social media platform, Partisia Blockchain, a Web 3.0 platform built for trust, transparency, and privacy, has joined forces with global market research provider Insights Network, to officially launch Instars.
The unveiling of the blockchain-pow...
Outbrain highlights shift in trust between social media and consumers
Wednesday, September 2, 2020 by Brittany Hainzinger
Outbrain released new Cyber Weekend data highlighting the shift in trust between social media and consumers compared with the impact of quality news environments.
Although COVID-19 and the global recession have accelerated the shift of consumer buying to digital channels, data shows consumers' lack of trust toward the largest digital powerhouses in the world...
Instagram using AI to stop bullies
Friday, July 12, 2019 by Brittany Hainzinger
Social media is used by almost everyone. Some people post endless pictures of pets and food, while others try to minimize the noise and only share life-moments that matter. There are many uses, but also many misuses. And it seems social media platforms have become of a bit of a playground for cyberbullying too, but there are some platforms like Instagram that are t...
Video and social platform, MashApp now available
Thursday, July 11, 2019 by Brittany Hainzinger
MashApp announced it is now available for iOS and Android mobile devices. MashApp is a new way for users to socialize, in private groups, via creative and interactive video punchlines. Users move away from the passive consumption associated with traditional social media and step into a creative world of conscious video interactions.
Existing social media platforms ta...
UK parliamentary report says Facebook should be regulated
Monday, February 18, 2019 by Christian Hargrave
Facebook and its executives have been labeled "digital gangsters" in a UK parliamentary report that calls for the company to be regulated, after an 18-month long investigation. The 180-page document says that Facebook willfully broke data privacy and competition laws.
A summary of the UK parliamentary report finds
Compulsory Code of Ethics for te...
Swace wants to save social media engagement
Tuesday, August 7, 2018 by Christian Hargrave
Social media services platforms are seeing a massive boom in audience growth, but users still don’t like how these platforms use their data to make money. Brand engagement on social networks has steadily decreased, despite greater investments to gain user attention. A new solution is here to disrupt the status quo of social media brand engagement in a completely n...
Data Transfer Project wants to make switching platforms easy
Tuesday, July 24, 2018 by Christian Hargrave
The Data Transfer Project was formed in 2017 and was initially designed to create a data transfer protocol that would make data more portable across the web. Recently the organization has released a new white paper named, Data Transfer Project Overview and Fundamentals, on how readers can build a platform that lets individuals port data between app services. The open so...
Mobile app design tips for all generations
Thursday, July 12, 2018 by Janani Vasudev
The way we use technology to communicate varies drastically based on age, perhaps most conspicuously within family circles. Communication between a brother and sister, or another generational peer, is typically a much more fluid experience than with a parent, grandparent or distant relative. While younger generations have commonly adopted social media platforms to stay ...
Vita finalizes secure NDA for public beta testers
Tuesday, April 3, 2018 by Christian Hargrave
Vita Mobile Systems, Inc. has announced the Company is finalizing its plans to begin public beta testing across the US. The Company has worked with its legal team to finalize a secure non-disclosure agreement (NDA) to be used with the select public beta testers. The VITA app has already been undergoing internal beta testing and utilizing large social media influencers a...
Hazelcast Jet 0.5 API unveiled to increases dev productivity
Wednesday, November 29, 2017 by Christian Hargrave
Hazelcast has announced the 0.5 release of Hazelcast Jet - an application embeddable, distributed computing platform for fast processing of big data sets. New functionality in Hazelcast Jet 0.5 includes the Pipeline API for general purpose programming of batch and stream processing, and fault tolerance using snapshotting with the integrated Hazelcast IMDG. The overall f...
The three keys to mobile advertising success
Thursday, October 19, 2017 by Johnny Li
The current popular image surrounding advertising is one perhaps embodied best by the popular television show Mad Men: an industry with a certain romanticism, populated by men dressed in sharply-tailored suits who brood over snifters of amber-colored liquid until, all at once, a eureka moment hits and an advertising campaign is born. Apart from the obvious sexism that t...
Hazelcast updates its Jet distributed processing engine
Wednesday, June 14, 2017 by Richard Harris
Hazelcast, an open source in-memory data grid (IMDG), has announced the 0.4 release of Hazelcast Jet - an application-embeddable, distributed processing engine for big data stream and batch. Major new functionality in Jet 0.4 includes event-time processing with tumbling, sliding and session windowing. Using these new capabilities, users benefit from a feature-rich strea...
The Future of AR in mobile apps
Tuesday, May 30, 2017 by Richard Harris
Augmented reality: the shiny new toy that every company wants to get their hands on and be a part of. Since Facebook launched its AR platform a few weeks ago at F8, augmented reality has now become the standard in which companies must reach to achieve complete consumer interaction.While there is still a lot to discover and unleash when it comes to the capabilities of AR...
Growing your business with an app
Tuesday, May 2, 2017 by Richard Harris
There are many different tools available for businesses to use to market and promote their products and services. Social media is one of those major platforms, but the passive nature of these websites and platforms doesn’t always make them the best way to reach customers. Creating a mobile app for your business allows you to directly engage with your consumer base, but ...
New distributed processing engine for big data streams lands
Wednesday, February 8, 2017 by Richard Harris
Hazelcast, an open source in-memory data grid (IMDG), has launched Hazelcast Jet - a distributed processing engine for big data streams. With Hazelcast’s IMDG providing storage functionality, Hazelcast Jet is a new Apache 2 licensed open source project that performs parallel execution to enable data-intensive applications to operate in near real-time. Using directed acy...
Cross channel game advertising and the holistic approach
Thursday, December 1, 2016 by Richard Harris
Surprisingly for a mobile-centric world and an industry dominated by mobile games, game marketers are still spending a hefty amount of marketing dollars on television ads. TV isn’t dead yet, but ‘cord-cutting’ is a phenomenon among the millennial generation that can’t be denied. For those still tuned in to TV programming, their attention is increasingly divided bet...
Three enterprise app providers that are leveraging social media
Friday, October 28, 2016 by Natalie Lambert
Let’s face it. Social media has become an integral part of everyday life, enabling near-instant communication and updates with friends located around the globe. The ease at which people can quickly pick up and learn social media apps like Facebook, Snapchat, and Twitter has not gone unnoticed by the enterprise software community, and businesses have discovered that repl...
Mopria Alliance Announces App Challenge for Android App Developers
Friday, July 29, 2016 by Stuart Parkerson
The Mopria Alliance is reaching out to Android app developers with a new app competition. Co-sponsored by BeMyApp, the Mopria PRINTanomics Android App Challenge offers an online challenge designed to recognize the most innovative Android apps with mobile printing capabilities. You can register or learn more about the contest at http://appsthatprint.bemyapp.comPRINT...
CEO of Manage Mike Ng Discusses the Evolution of Mobile Advertising
Tuesday, May 31, 2016 by Richard Harris
We recently chatted with Mike Ng, CEO of Manage, to discuss the mobile advertising marketplace and the changes undergoing the industry.ADM: I understand Manage has been around for about 5 years as a mobile DSP. How has the company evolved over the years? Ng: When Manage was founded 5 years ago, we decided to focus primarily on mobile in-app marketing. We were one o...
Learning from the Facebook Debacle: How NOT to A|B Test on Consumers
Wednesday, September 17, 2014 by Paras Chopra
Public outrage about revelations that Facebook manipulated items in users’ news feeds without their consent once again points to the thin line companies tread when they violate users’ privacy in the name of marketing. Nobody likes to be spied on. As willing as many people are shown to share their personal data with Facebook, Twitter and other social media platforms...
Why You Should Get Your App Endorsed By a Mommy Blogger
Thursday, June 19, 2014 by Artyom Dogtiev
You may not realize it, but - on average - you encounter product endorsements a couple times each day. Watching TV, walking by into your local mall, launching the Facebook app on your smartphone - these are all places where consumers intersect with product endorsements.
The concept behind product endorsements is an age old one: Using the celebrity of an individual to...
OpenFL Technologies and Sungame Corporation Announce Support for Glasses Free 3D
Tuesday, March 18, 2014 by Richard Harris
Sungame is working with OpenFL Technologies to provide Stereoscopic 3D (S3D) support for the free OpenFL development platform. This enables OpenFL developers, in addition to developers familiar with Flash, to quickly support glasses-free 3D devices.OpenFL developers can leverage S3D where supported, while remaining compatible with 2D screens. Games and ap...
Why ASO May Be The New SEO
Wednesday, February 26, 2014 by Patrick Cruz
Your mobile app is now
live in the app store. Now what?
It’s only useful,
informational or enjoyable if it’s found and downloaded. As imperative as it is
to have a mobile app that really connects with your users, app store optimization
and marketing for that app can prove to be a bigger hill to climb.
With...
Top App Marketing Articles from 2013
Tuesday, January 14, 2014 by Richard Harris
2013 saw no slowdown in the onslaught of apps introduced in the app markets. Which means that finding innovative advice on ways to have your app standout was tougher than ever.
Fortunately, there is plenty of expertise out there to help developer’s apps stand out and we thought we would provide you with our best app marketing articles as featured with us ...
