AI social media management assistant Hookle
Tuesday, September 24, 2024 by Brittany Hainzinger
Hookle, the AI-powered social media assistant, has introduced a comprehensive AI-driven social media app designed to simplify and democratize marketing for micro businesses. The app manages a micro business's entire social media process, utilizing AI at every step - from easy account setup and content creation to posting and performance analysis - all in one place, ...
Apps Americans trust the least
Thursday, February 23, 2023 by Brittany Hainzinger
Pull out your phone…it’s time to see if you have any of America’s least trusted apps. As easy as it is to download an app, it’s also easy for providers to collect & possibly distribute your data.
So, Secure Data Recovery conducted a study to find out which apps Americans trust, and which collect the most data.
A survey from Secure Data...
Security practices of apps in the Google Play Store
Monday, September 26, 2022 by Brittany Hainzinger
Data removal company Incogni analyzed the top 1,000 paid and unpaid apps available on the Google Play Store to discover the apps’ privacy and security practices.
Key privacy findings:
1 in 2 apps (55.2%) share your data with third parties.
Free apps share, on average, seven times more data points than paid apps.
The worst categ...
Walkie talkie app creator Picslo Corp lands $3.25M in funding
Tuesday, November 23, 2021 by Freeman Lightner
Picslo Corp. has announced a funding round of $3.25 million led by Heroic Ventures and followed by additional investments from TI Platform Ventures, LDV Partners, Partech, Diaspora Ventures, Breega, and Kima Ventures. Leader of one of the world’s fastest-growing audio communities, Picslo is the developer of Walkie-talkie, a popular audio-based social media app aim...
App Tracking Transparency causes a shift in ad spending
Monday, November 8, 2021 by Jude O’Connor
The launch of Apple's App Tracking Transparency tool has led to two-thirds of consumers opting out of app tracking. In response, the amount advertisers spend on iOS dropped by around a third, while simultaneously increasing by around 10% on Android. When it comes to User Acquisition, recent data from PubMatic shows that the share of mobile app ad spend on Andro...
Apps that communicate best with users
Wednesday, September 4, 2019 by Richard Harris
Leanplum has announced the results of a new study on consumer sentiment toward brand communication. Study results show that brands primarily fail because they send too many and irrelevant notifications, yet brands like Facebook, Wells Fargo and Bank of America are the best at communicating with their users.
Notification bombardment leads to app deletion. Mo...
Swace wants to save social media engagement
Tuesday, August 7, 2018 by Christian Hargrave
Social media services platforms are seeing a massive boom in audience growth, but users still don’t like how these platforms use their data to make money. Brand engagement on social networks has steadily decreased, despite greater investments to gain user attention. A new solution is here to disrupt the status quo of social media brand engagement in a completely n...
Vita finalizes secure NDA for public beta testers
Tuesday, April 3, 2018 by Christian Hargrave
Vita Mobile Systems, Inc. has announced the Company is finalizing its plans to begin public beta testing across the US. The Company has worked with its legal team to finalize a secure non-disclosure agreement (NDA) to be used with the select public beta testers. The VITA app has already been undergoing internal beta testing and utilizing large social media influencers a...
Stop the menace of Android rooting malware attacks with RASP
Monday, September 25, 2017 by Frederik Mennes
One of the key security issues facing organizations that support Android devices is the risk of rooting malware. A number of malware families on the Android mobile OS attempt to obtain root access once installed because the elevated privileges gained come in handy to perform malicious activities.
What you need to know about Tordow v2.0 and Pegasus
The To...
Mobile UX is just as important as functionality
Thursday, March 2, 2017 by Richard Harris
Editors note: Guest submission by Daniel AssoulineWhen building new software or apps, many developers make the mistake of prioritizing functionality over user experience. But user experience is just as important - if not even more important than functionality in any software, app or product. Take security software, for example. By focusing on the functionality, it can p...
IDTechEx report reveals much larger drone opportunity
Tuesday, February 14, 2017 by Richard Harris
Just when many investors are running for the exit, having burnt their fingers with toy drones and the like, IDTechEx reveals a much bigger picture with considerable potential for the level-headed. The new IDTechEx report, "Electric UAV Drones: Autonomous, Energy Independent 2017-2027" invites developers, and software engineers to consider the trends to larger drones inc...
Test automation usage on the rise
Wednesday, February 8, 2017 by Richard Harris
A study conducted by Wipro Limited, a consulting and business process services company, has found an 85% jump in Test Automation across industries to keep pace with the evolving technology landscape. The study, titled ‘State of Quality 2016’ was conducted over a period of nine months by Wipro’s Testing Services practice using analytical tools, with the objective of iden...
Features to include in your social media app
Monday, February 6, 2017 by Nick Swenson
When considering a development strategy for your social media app, it’s important to think about the features you want to include. A common assumption that some “appreneurs” make is that loading up the app with lots of features right upon launch will help the app go viral. It won’t. Here’s why. You might be thinking: “If I have more features at the outset, the...
The frontiers of messaging and chatbots
Wednesday, January 4, 2017 by Eloise Bune
The appetite for chat can’t be satiated. Facebook recently announced 1 billion users on Messenger and WeChat continues to dominate the app universe in China. Messaging apps are forecast to hit 2 billion users by 2018. Way back in 2015, the monthly active users of the top 4 messaging apps overtook the top 4 social media apps, leading many to believe chat is the new socia...
Extreme Networks to be Super Bowl LI's wifi analytics provider
Tuesday, December 13, 2016 by Christian Hargrave
Extreme Networks, Inc. announced an agreement with the National Football League (NFL) to become the Official Wi-Fi and Wi-Fi Analytics provider of Super Bowl LI. This announcement follows wired and wireless deployment at Super Bowl LI Stadium in Houston, Texas and marks the first time that Extreme has implemented its wired and wireless solution at a stadium hosting the ...
Three enterprise app providers that are leveraging social media
Friday, October 28, 2016 by Natalie Lambert
Let’s face it. Social media has become an integral part of everyday life, enabling near-instant communication and updates with friends located around the globe. The ease at which people can quickly pick up and learn social media apps like Facebook, Snapchat, and Twitter has not gone unnoticed by the enterprise software community, and businesses have discovered that repl...
Orasi Software Expands Big Data Analytics Services
Wednesday, March 30, 2016 by Stuart Parkerson
Orasi Software has announced that it has added HPE IDOL and HPE Vertica, two of Hewlett Packard Enterprise’s (HPE’s) Big Data Platform solutions, to its product lineup. Orasi will utilize these solutions to help companies to deploy and effectively use the HPE big data analytics products.“The HPE Big Data Platform components deliver speed and scale and the broadest...
Enhancing Employee Engagement with Mobile Technology
Thursday, July 2, 2015 by Joey Shevelson
Mobile technology has changed how we behave, from how we communicate with friends to how we consume news and information to how we shop for and purchase products. And the trend is skyrocketing. According to Flurry Analytics, mobile app usage grew by 76% in 2014, and shopping apps on iOS and Android increased an incredible 174% year-over-year - 220% on Android alone.&nbs...
New Flexera Report Highlights Dangers of Unchecked Employee BYOD Mobile Apps
Wednesday, March 25, 2015 by Richard Harris
A new Flexera Software/IDC Survey Report - The BYOD Trojan Horse: Dangerous Mobile App Behaviors & Back-Door Security Risks – indicates that enterprises are not doing nearly enough to understand which mobile app behaviors hitting their networks and data are risky, nor are they testing apps for those risky behaviors to ensure proper enforcement of their BYOD policies...
Gaming and Social Media App Development Still On Top According to Recent Report
Monday, June 9, 2014 by Richard Harris
MEF has released the final report in its Global Consumer Insights Series. The report analysed data from 10,000 respondents in 13 countries, examining trends in the global app economy.The report shows 96% of mobile users having used an app on their device in the last six months. This figure remains constant among men and women and among under and over 35 year olds. The r...
Insights into the State of the Mobile Market for Q1 2014
Thursday, May 15, 2014 by Richard Harris
The mobile market is such a moving target that it’s hard to get a clear picture at any one point in time. However, after the first quarter of this year, the are a number of reports that provide insight, a few of which we overview here.Distimo recently reported that, while Google Play has seen 38 percent growth for the last 6 months, April showed no gains according ...
Perfecto Mobile Offers Full Functionality and Support of Android 4.4
Thursday, December 5, 2013 by Stuart Parkerson
Mobile developers who depend on cloud based services need to know that the services they use will always be compatible with the latest operating systems and devices. The landscape changes every day and developers who depend on Perfecto Mobile’s MobileCloud Platform to develop, test, monitor and continuously deliver their mobile apps can rest assured that their apps will...
Alternative Ways Of Monetizing Mobile Apps
Saturday, September 7, 2013 by Marjorie Natal
Thanks to mobile technology, people have access to everything at the click of a buttonor a tap on the screen. Google search statistics reveal that 20% of telecom, 30% of restaurant, and 25% of movie searches are performed on mobile. Clearly, right now is a good time for businesses to think about monetizing mobile apps. Mobile owners are always on the lookout for creativ...