Quantum, Metaverse, NFTs and Healthcare blockchains coming in 2022
Saturday, January 8, 2022 by Richard Harris
Manjusha Madabushi is the CTO and Co-Founder of Talentica Software, the global leader in product development services for early and growth-stage technology businesses. She has mentored over 70 start-ups in building successful products across domains like FinTech, Media & Ads, EdTech, and Healthcare in a career spanning more than 3 decades. Manjusha is an avid h...
SRE hiring trends
Thursday, January 6, 2022 by Richard Harris
Ashley Stirrup, COO at Shoreline.io shares his 2022 predictions about the death of the Runbook, the rising cost of outages and SRE hiring trends.
Prediction #1: The death of the Runbook
In the coming year, we will see runbooks fuse out. Our team has been surprised in the last few months with how infrequently people have had true Runbooks. Runbooks are a great plac...
Videogame platform catches up to YouTube Gaming
Monday, January 3, 2022 by Brittany Hainzinger
Facebook Gaming had a dominant Q3 in 2021 which saw the video-game streaming segment of the social media giants accomplish several milestones. According to data presented by Safe Betting Sites, Facebook Gaming overtook Youtube Gaming in hours watched for the first time after recording an estimated 1.3B hours watched in Q3 2021.
Videogame platform catches up to Twitch...
Walkie talkie app creator Picslo Corp lands $3.25M in funding
Tuesday, November 23, 2021 by Freeman Lightner
Picslo Corp. has announced a funding round of $3.25 million led by Heroic Ventures and followed by additional investments from TI Platform Ventures, LDV Partners, Partech, Diaspora Ventures, Breega, and Kima Ventures. Leader of one of the world’s fastest-growing audio communities, Picslo is the developer of Walkie-talkie, a popular audio-based social media app aim...
Quit hiding the cloud from your developers
Wednesday, November 17, 2021 by Tony Perez
If you say a person or organization “goes to great lengths” to achieve something, it means they try very hard and perhaps do extreme things to accomplish their goal. One example of “going to great lengths” that I’ve seen with traditional companies is how they go to great lengths to “hide” the cloud from their pool of potential t...
Mobile gaming market turned upside down by Netflix
Tuesday, November 16, 2021 by Mike Gadd
Stranger Things have happened but at the beginning of November, the global streaming giant Netflix announced that it is moving into the mobile gaming market.
Though it's a low-key debut by Netflix standards, with just five mobile games initially available to download through its app on Android smartphones (with two focused on the entertainment juggernaut's 80...
Who will own the Metaverse and why
Tuesday, November 9, 2021 by Christian Hargrave
The Augmented World Expo moves back to in-person and VRdirect is looking forward to connecting with many of the movers and shakers of the VR/AR industry this week.
For those there, or even those of you who aren’t, here’s why VRdirect should be on your radar screen.
Who will own the Metaverse and why
1) Facebook’s Meta, Microsoft, and Apple. Th...
App Tracking Transparency causes a shift in ad spending
Monday, November 8, 2021 by Jude O’Connor
The launch of Apple's App Tracking Transparency tool has led to two-thirds of consumers opting out of app tracking. In response, the amount advertisers spend on iOS dropped by around a third, while simultaneously increasing by around 10% on Android. When it comes to User Acquisition, recent data from PubMatic shows that the share of mobile app ad spend on Andro...
Metaverse masters will likely be cryptocurrency investors
Monday, October 25, 2021 by Brittany Hainzinger
Cryptocurrency investors of today are likely to be the "masters of the metaverse", which has the potential to change how we live, interact and do business, predicts the CEO of an independent financial advisory, asset management, and fintech organization.
The prediction from Nigel Green, the CEO, and founder of deVere Group, comes as Facebook announces plans...
App economy insights from Adjust
Tuesday, October 19, 2021 by Richard Harris
Mobile marketing analytics platform Adjust has announced the results of a global interactive Partner Benchmarks report that shows the app economy is expanding worldwide, even as growth drivers vary by geography. The global study analyzed over 270 advertising networks with 6 billion paid installs from more than 5,000 apps, across nearly 250 countries and 12 verticals.
GameBake launched for developers to reach new markets around the globe
Thursday, May 6, 2021 by Brittany Hainzinger
GameBake is thrilled to announce it has launched its distribution service for mobile games developers and publishers that wish to reach new markets across the globe.
GameBake provides the infrastructure and knowledge needed for developers and publishers to publish their games on a variety of high-quality platforms beyond Google Play and the Apple App Store. Accessibl...
Apple developer guidelines for iOS 14.5 just got real
Monday, April 26, 2021 by Liz Waldeck-Pinckert
The day the mobile app industry has been waiting for has finally arrived. Apple begins enforcing its new privacy features this week with the release of iOS 14.5 – seven full months after the company first announced the changes. Starting this week, consent is mandatory for any and all user tracking.
We’ve gone back and forth on what opt-in rates migh...
Mobile app growth report from Adjust has been released
Monday, April 12, 2021 by Brittany Hainzinger
Adjust released its second global Mobile App Growth Report, in collaboration with Facebook*. Charting app growth and retention trends in 2020, the report demonstrates the extraordinary resilience of the app economy, with the strongest growth in APAC, MENA and South America. Gaming is the world’s fastest-growing vertical, led by Argentina, while Indi...
The future of AI in 2021
Wednesday, January 20, 2021 by Brittany Hainzinger
Greg Rice, Lead Software Engineer, Cognizant Softvision
“Death, Taxes and our reliance on Comma Separated Values will continue to be pervasive in the lives of software product engineers everywhere. While some have feared that CSV’s will be phased out, with many people wanting different formats considering their remote work status, we can all rest easy. CS...
Blockchain social network offers Trump free lifetime membership
Monday, January 11, 2021 by Freeman Lightner
On Monday, the two founders of Dream-Real.com, a new global social network built on the Blockchain, will formally offer President Donald Trump a free, lifetime membership to the international platform.
Blockchain social network offers Trump free lifetime membership
Their offer is in response to Twitter and a host of other platforms banning not only the ...
iOS 14 IDFA opt in updates
Tuesday, November 24, 2020 by Brittany Hainzinger
Forced to rethink the advertising model of today, developers will need to be educate consumers about privacy to incentivize their users to opt-in. Consumers could expect to see an uptick in apps requiring a fee to download or an ongoing subscription fee. Marketers who want to continue to offer Apple users personalized mobile advertising should start to bulk up their fir...
5 mistakes businesses make in application development
Friday, October 23, 2020 by Mayur S Shah
5 Mistakes Businesses Make While Prioritizing Speed Over Security in Application Development
Earlier this year, the Democratic party in Iowa announced its plans to use a smartphone app to calculate and transmit their caucus results. One would think that by using technology to improve the speed of governance, what could possibly go wrong? A lot, apparently. The a...
Brands and anti-racism movements
Monday, September 14, 2020 by Jenna Jackson
The death of George Floyd, a black Houstonian, has triggered waves of protests across the nation. A situation that has catapulted anti-racial demonstrations to the forefront of public issues. Hopefully, it can cause the critical change that we know is long overdue.
While 2020 will go down in history as the year of the global pandemic, the scale and sheer force of these...
Outbrain highlights shift in trust between social media and consumers
Wednesday, September 2, 2020 by Brittany Hainzinger
Outbrain released new Cyber Weekend data highlighting the shift in trust between social media and consumers compared with the impact of quality news environments.
Although COVID-19 and the global recession have accelerated the shift of consumer buying to digital channels, data shows consumers' lack of trust toward the largest digital powerhouses in the world...
New online ordering platform emerges from stealth
Wednesday, May 20, 2020 by Brittany Hainzinger
Facebook recently announced “Facebook Shops”. It’s an attempt (again) to do e-commerce for their masses. They’ve been trying since 2012 to pull it off, but now the COVID crisis and the use of 3rd party platforms are making it more of a reality.
Oh, Facebook, when are you going to learn to stay in your lane..
Under the hood, Facebook Shops a...
CircleCI lands $100M in Series E funding
Tuesday, April 7, 2020 by Richard Harris
CircleCI announced it has successfully closed $100 million in Series E funding.
The new round was led by IVP and Sapphire Ventures. IVP Partner, Cack Wilhelm, will also be joining CircleCI’s board of directors.
CircleCI has raised $215 million in total funding since its founding in 2011. With this new round, CircleCI will continue to further execute on its p...
Coronavirus takes down GDC and is impacting SXSW, is E3 next
Thursday, March 5, 2020 by Stuart Parkerson
San Francisco and the tech industry felt trembles and it wasn’t an earthquake or Godzilla, it was Coronavirus flexing its muscle as the leadership at GDC announced at the end of last week that they were postponing the weeklong Game Developers Conference indefinitely, which was scheduled to kick off March 16. That means that over 30,000 people won’t be attend...
John Choi has joined as Vice President of User Acquisition (UA)
Friday, January 24, 2020 by Brittany Hainzinger
ConsumerAcquisition.com announced that John Choi has joined as Vice President of User Acquisition (UA). Choi joins the company with a wealth of experience in user acquisition from his most recent role as Head of UA at Zynga overseeing games like Words With Friends, CSR Racing, Zynga Poker, and his previous UA roles at Kabam, Glu Mobile and CAPCOM. Choi will b...
RapidAPI now supports GraphQL
Thursday, January 23, 2020 by Richard Harris
RapidAPI announced it has added support for GraphQL APIs to its API Marketplace and has launched the first wave of GraphQL- based APIs including GitHub, GitLab, Yelp, AniList, Shopify, and more. Currently, RapidAPI has more than 10,000 REST-based APIs from companies such as Microsoft, Twilio, SendGrid, Nexmo, Skyscanner, Crunchbase, and Google. With the addition of Grap...
Neo4j the graph database
Tuesday, January 14, 2020 by Richard Harris
ADM: What is Neo4j?
Hunger: Neo4j is an open-source, native graph database that provides an ACID-compliant transactional backend for your applications. Initial development began in 2003, but it has been publicly available since 2007. Neo4j is referred to as a native graph database because it efficiently implements the property graph model down to the storage level. T...
How to get user engagement in 2020
Thursday, January 2, 2020 by Scott Tomkins
The most difficult challenge for every app developer to overcome is: How do I get my app in front of a customer so that they can engage with it? UA campaigns are notoriously expensive and invariably suffer from diminishing returns. ROAS at the start of a campaign falls somewhere between 200% and 300%, but soon enough it peters out. I can’t tell you how many times ...
Decentralized technologies solve Illiquidity problems
Tuesday, December 17, 2019 by Richard Harris
Illiquidity is one of the major factors affecting global financial markets. Digitizing new assets and finding corresponding buyers and sellers is difficult and costly. Much has been said about the potential for decentralized technologies to solve these problems, but current offerings fundamentally lack the necessary performance guarantees, feature set, and architectural...
Spark AR gets new tools
Wednesday, December 4, 2019 by Brittany Hainzinger
Spark AR is releasing some of the most-requested creator tools and capabilities — Target Tracking, Native Slider, Actions and Templates for Spark Studio — for Instagram.
Since Spark AR opened publishing on Instagram earlier this year, we’ve seen an amazing response from our creator community. These new tools and capabilities offer more options for c...
Threat of quantum computing hackathon to award $100,000
Monday, November 25, 2019 by Richard Harris
Communique Laboratory Inc. launched its quantum hackathon tackling the threat of quantum computing. Cybersecurity companies, computer science students and hackers have begun challenging the Company’s ‘quantum-safe’ encryption in a $100,000 hackathon.
The Company hosted an innovation celebration event with technology presentations from industry...
Universal source code search engine emerges
Friday, November 22, 2019 by Richard Harris
Sourcegraph announced a new collaboration with GitLab, along with the world’s first universal source code search engine. The company has experienced exponential growth fueled by its expanding community of over 10,000 paid developers and tens of thousands of free open source developers who actively use its platform.
“GitLab and Sourcegraph are both oriente...
Why you are losing app customers
Wednesday, November 6, 2019 by Freeman Lightner
A new report from AppsFlyer reveals marketers are missing opportunities to convert users to paying customers. On average, the share of paying users is lower than 10% based on app install-to-purchase ratio (a mere 3-5% in gaming apps and double that rate in non-gaming apps).
App marketers losing app customers due to measurement blindspots
In a space domin...
Phase10 now available
Friday, October 25, 2019 by Christian Hargrave
Mattel163 announced Phase 10: World Tour is now available on iPhone, Android, and Facebook worldwide. Like UNO! Mobile before it, Phase 10: World Tour features exciting new twists on a classic family card game and introduces it to digital platforms for even more fans to enjoy.
Phase 10: World Tour features 30 unique levels set in the Amazon Jungle for players to puzz...
App by Appix engages audiences
Monday, October 14, 2019 by Freeman Lightner
APPIX, a new audience engagement, and lighting effects tool, recently got the chance to prove their expertise at creating memorable moments on The Mixtape Tour with New Kids On The Block, which saw the iconic 80’s and 90’s act reuniting in large-scale venues throughout North America. The tour included 55 concerts and grossed $53.2 million while selling over ...
InApp advertising 2019 survey released
Thursday, October 3, 2019 by Richard Harris
Fyber has released the 2019 State of In-App Advertising and Monetization survey, which looks into the present and future of in-app advertising and monetization. Fyber commissioned Sapio Research to conduct the survey among 400 marketers and 400 app developers in the UK and US. The results show a dramatic shift away from the traditional waterfall model of trading in-app ...
Facebook remains the top media source for app installs
Monday, September 30, 2019 by Richard Harris
AppsFlyer released the ninth edition of the Performance Index. For the very first time, Google has surpassed Facebook in the total number of attributed installs, increasing its share of the app install pie eightfold in the last five years.
Importantly, Facebook remains the top media source in the Index's global power rankings, delivering high-quality users in mos...