GameBake launched for developers to reach new markets around the globe
Thursday, May 6, 2021 by Brittany Hainzinger
GameBake is thrilled to announce it has launched its distribution service for mobile games developers and publishers that wish to reach new markets across the globe.
GameBake provides the infrastructure and knowledge needed for developers and publishers to publish their games on a variety of high-quality platforms beyond Google Play and the Apple App Store. Accessibl...
Apple developer guidelines for iOS 14.5 just got real
Monday, April 26, 2021 by Liz Waldeck-Pinckert
The day the mobile app industry has been waiting for has finally arrived. Apple begins enforcing its new privacy features this week with the release of iOS 14.5 – seven full months after the company first announced the changes. Starting this week, consent is mandatory for any and all user tracking.
We’ve gone back and forth on what opt-in rates migh...
Mobile app growth report from Adjust has been released
Monday, April 12, 2021 by Brittany Hainzinger
Adjust released its second global Mobile App Growth Report, in collaboration with Facebook*. Charting app growth and retention trends in 2020, the report demonstrates the extraordinary resilience of the app economy, with the strongest growth in APAC, MENA and South America. Gaming is the world’s fastest-growing vertical, led by Argentina, while Indi...
The future of AI in 2021
Wednesday, January 20, 2021 by Brittany Hainzinger
Greg Rice, Lead Software Engineer, Cognizant Softvision
“Death, Taxes and our reliance on Comma Separated Values will continue to be pervasive in the lives of software product engineers everywhere. While some have feared that CSV’s will be phased out, with many people wanting different formats considering their remote work status, we can all rest easy. CS...
Blockchain social network offers Trump free lifetime membership
Monday, January 11, 2021 by Freeman Lightner
On Monday, the two founders of Dream-Real.com, a new global social network built on the Blockchain, will formally offer President Donald Trump a free, lifetime membership to the international platform.
Blockchain social network offers Trump free lifetime membership
Their offer is in response to Twitter and a host of other platforms banning not only the ...
iOS 14 IDFA opt in updates
Tuesday, November 24, 2020 by Brittany Hainzinger
Forced to rethink the advertising model of today, developers will need to be educate consumers about privacy to incentivize their users to opt-in. Consumers could expect to see an uptick in apps requiring a fee to download or an ongoing subscription fee. Marketers who want to continue to offer Apple users personalized mobile advertising should start to bulk up their fir...
5 mistakes businesses make in application development
Friday, October 23, 2020 by Mayur S Shah
5 Mistakes Businesses Make While Prioritizing Speed Over Security in Application Development
Earlier this year, the Democratic party in Iowa announced its plans to use a smartphone app to calculate and transmit their caucus results. One would think that by using technology to improve the speed of governance, what could possibly go wrong? A lot, apparently. The a...
Brands and anti-racism movements
Monday, September 14, 2020 by Jenna Jackson
The death of George Floyd, a black Houstonian, has triggered waves of protests across the nation. A situation that has catapulted anti-racial demonstrations to the forefront of public issues. Hopefully, it can cause the critical change that we know is long overdue.
While 2020 will go down in history as the year of the global pandemic, the scale and sheer force of these...
Outbrain highlights shift in trust between social media and consumers
Wednesday, September 2, 2020 by Brittany Hainzinger
Outbrain released new Cyber Weekend data highlighting the shift in trust between social media and consumers compared with the impact of quality news environments.
Although COVID-19 and the global recession have accelerated the shift of consumer buying to digital channels, data shows consumers' lack of trust toward the largest digital powerhouses in the world...
New online ordering platform emerges from stealth
Wednesday, May 20, 2020 by Brittany Hainzinger
Facebook recently announced “Facebook Shops”. It’s an attempt (again) to do e-commerce for their masses. They’ve been trying since 2012 to pull it off, but now the COVID crisis and the use of 3rd party platforms are making it more of a reality.
Oh, Facebook, when are you going to learn to stay in your lane..
Under the hood, Facebook Shops a...
CircleCI lands $100M in Series E funding
Tuesday, April 7, 2020 by Richard Harris
CircleCI announced it has successfully closed $100 million in Series E funding.
The new round was led by IVP and Sapphire Ventures. IVP Partner, Cack Wilhelm, will also be joining CircleCI’s board of directors.
CircleCI has raised $215 million in total funding since its founding in 2011. With this new round, CircleCI will continue to further execute on its p...
Coronavirus takes down GDC and is impacting SXSW, is E3 next
Thursday, March 5, 2020 by Stuart Parkerson
San Francisco and the tech industry felt trembles and it wasn’t an earthquake or Godzilla, it was Coronavirus flexing its muscle as the leadership at GDC announced at the end of last week that they were postponing the weeklong Game Developers Conference indefinitely, which was scheduled to kick off March 16. That means that over 30,000 people won’t be attend...
John Choi has joined as Vice President of User Acquisition (UA)
Friday, January 24, 2020 by Brittany Hainzinger
ConsumerAcquisition.com announced that John Choi has joined as Vice President of User Acquisition (UA). Choi joins the company with a wealth of experience in user acquisition from his most recent role as Head of UA at Zynga overseeing games like Words With Friends, CSR Racing, Zynga Poker, and his previous UA roles at Kabam, Glu Mobile and CAPCOM. Choi will b...
RapidAPI now supports GraphQL
Thursday, January 23, 2020 by Richard Harris
RapidAPI announced it has added support for GraphQL APIs to its API Marketplace and has launched the first wave of GraphQL- based APIs including GitHub, GitLab, Yelp, AniList, Shopify, and more. Currently, RapidAPI has more than 10,000 REST-based APIs from companies such as Microsoft, Twilio, SendGrid, Nexmo, Skyscanner, Crunchbase, and Google. With the addition of Grap...
Neo4j the graph database
Tuesday, January 14, 2020 by Richard Harris
ADM: What is Neo4j?
Hunger: Neo4j is an open-source, native graph database that provides an ACID-compliant transactional backend for your applications. Initial development began in 2003, but it has been publicly available since 2007. Neo4j is referred to as a native graph database because it efficiently implements the property graph model down to the storage level. T...
How to get user engagement in 2020
Thursday, January 2, 2020 by Scott Tomkins
The most difficult challenge for every app developer to overcome is: How do I get my app in front of a customer so that they can engage with it? UA campaigns are notoriously expensive and invariably suffer from diminishing returns. ROAS at the start of a campaign falls somewhere between 200% and 300%, but soon enough it peters out. I can’t tell you how many times ...
Decentralized technologies solve Illiquidity problems
Tuesday, December 17, 2019 by Richard Harris
Illiquidity is one of the major factors affecting global financial markets. Digitizing new assets and finding corresponding buyers and sellers is difficult and costly. Much has been said about the potential for decentralized technologies to solve these problems, but current offerings fundamentally lack the necessary performance guarantees, feature set, and architectural...
Spark AR gets new tools
Wednesday, December 4, 2019 by Brittany Hainzinger
Spark AR is releasing some of the most-requested creator tools and capabilities — Target Tracking, Native Slider, Actions and Templates for Spark Studio — for Instagram.
Since Spark AR opened publishing on Instagram earlier this year, we’ve seen an amazing response from our creator community. These new tools and capabilities offer more options for c...
Threat of quantum computing hackathon to award $100,000
Monday, November 25, 2019 by Richard Harris
Communique Laboratory Inc. launched its quantum hackathon tackling the threat of quantum computing. Cybersecurity companies, computer science students and hackers have begun challenging the Company’s ‘quantum-safe’ encryption in a $100,000 hackathon.
The Company hosted an innovation celebration event with technology presentations from industry...
Universal source code search engine emerges
Friday, November 22, 2019 by Richard Harris
Sourcegraph announced a new collaboration with GitLab, along with the world’s first universal source code search engine. The company has experienced exponential growth fueled by its expanding community of over 10,000 paid developers and tens of thousands of free open source developers who actively use its platform.
“GitLab and Sourcegraph are both oriente...
Why you are losing app customers
Wednesday, November 6, 2019 by Freeman Lightner
A new report from AppsFlyer reveals marketers are missing opportunities to convert users to paying customers. On average, the share of paying users is lower than 10% based on app install-to-purchase ratio (a mere 3-5% in gaming apps and double that rate in non-gaming apps).
App marketers losing app customers due to measurement blindspots
In a space domin...
Phase10 now available
Friday, October 25, 2019 by Christian Hargrave
Mattel163 announced Phase 10: World Tour is now available on iPhone, Android, and Facebook worldwide. Like UNO! Mobile before it, Phase 10: World Tour features exciting new twists on a classic family card game and introduces it to digital platforms for even more fans to enjoy.
Phase 10: World Tour features 30 unique levels set in the Amazon Jungle for players to puzz...
App by Appix engages audiences
Monday, October 14, 2019 by Freeman Lightner
APPIX, a new audience engagement, and lighting effects tool, recently got the chance to prove their expertise at creating memorable moments on The Mixtape Tour with New Kids On The Block, which saw the iconic 80’s and 90’s act reuniting in large-scale venues throughout North America. The tour included 55 concerts and grossed $53.2 million while selling over ...
InApp advertising 2019 survey released
Thursday, October 3, 2019 by Richard Harris
Fyber has released the 2019 State of In-App Advertising and Monetization survey, which looks into the present and future of in-app advertising and monetization. Fyber commissioned Sapio Research to conduct the survey among 400 marketers and 400 app developers in the UK and US. The results show a dramatic shift away from the traditional waterfall model of trading in-app ...
Facebook remains the top media source for app installs
Monday, September 30, 2019 by Richard Harris
AppsFlyer released the ninth edition of the Performance Index. For the very first time, Google has surpassed Facebook in the total number of attributed installs, increasing its share of the app install pie eightfold in the last five years.
Importantly, Facebook remains the top media source in the Index's global power rankings, delivering high-quality users in mos...
Oculus Connect 6 announcements
Thursday, September 26, 2019 by Richard Harris
Oculus Connect 6 unveiled Facebook Horizon, an interconnected and ever-expanding social VR world where people can explore new places, play games, and build communities - launching in beta in 2020. They announced hand tracking on Oculus Quest, which will enable natural interaction in VR using your own hands, all without the need for a controller, external sensors, gloves...
Ad LTV benchmarks report for Q2 2019
Tuesday, September 17, 2019 by Richard Harris
SOOMLA, the mobile admeasurement and insights company, has released its first Ad LTV Benchmarks report for 2019.
This report provides an in-depth analysis that unveils mobile Ad LTV (lifetime value) data for Day 7 and Day 30 Broken down by Traffic Sources, Device Models, Operating Systems and Countries. The purpose of the Ad LTV report is to expose in-app ...
Unbiased realtime inapp bidding solution launches
Monday, September 16, 2019 by Richard Harris
AppLovin announced the launch of MAX, an unbiased real-time in-app bidding solution, less than a year after its acquisition of MAX Inc. Since its beta period in early 2019, MAX has been offering advertisers equal opportunity to bid simultaneously on each impression in a publisher’s inventory via a single unified auction. This process is meant to yield the highest ...
Apps that communicate best with users
Wednesday, September 4, 2019 by Richard Harris
Leanplum has announced the results of a new study on consumer sentiment toward brand communication. Study results show that brands primarily fail because they send too many and irrelevant notifications, yet brands like Facebook, Wells Fargo and Bank of America are the best at communicating with their users.
Notification bombardment leads to app deletion. Mo...
Independent Games Festival 2020 now accepting submissions
Wednesday, July 31, 2019 by Richard Harris
Informa Tech, the organizers of the Game Developers Conference (GDC) 2020, are now accepting submissions to present lectures, roundtables, and panels for the Core Concepts part of the event, taking place from Wednesday through Friday of the GDC week.
Proposals will be open from now until Thursday, August 15th at 11:59 PM PT. GDC 2020 marks the 34th edition of the con...
Video and social platform, MashApp now available
Thursday, July 11, 2019 by Brittany Hainzinger
MashApp announced it is now available for iOS and Android mobile devices. MashApp is a new way for users to socialize, in private groups, via creative and interactive video punchlines. Users move away from the passive consumption associated with traditional social media and step into a creative world of conscious video interactions.
Existing social media platforms ta...
Low Code gets AI and ML from OutSystems
Monday, July 1, 2019 by Richard Harris
OutSystems announced that it has added new artificial intelligence and machine learning capabilities to its leading low-code development platform, giving organizations the power to harness automation to create self-service portals, respond to text and voice queries, improve customer service, and much more.
Gartner predicts, “By 2020, customers will manage 85% o...
GDPR for app developers as seen by former CTO of CBS
Thursday, June 13, 2019 by Richard Harris
GDPR is only the beginning. Data protection laws impacting how developers manage customer data are exploding all over the globe. Recently, Turkey fined Facebook, Microsoft updated its Compliance Manager, and California prepared to implement its new privacy regulations.
As companies and app developers increasingly rely on a global customer base, combating this issue i...
Making edge computing easier to deploy and access for developers
Tuesday, June 11, 2019 by Christian Hargrave
MobiledgeX announced its “Edge Experience” developer discovery program to simplify how developers and device makers integrate edge performance and test in real edge networks globally. The program kicked off recently with MobiledgeX providing code for the first edge computing hackathon, hosted by Telecom Infra Project (TIP) at Facebook’s campus in Menlo...
Embracing feature experimentation one step at a time
Thursday, June 6, 2019 by Sophie Harpur
For many organizations, when it comes to product development and evolution, experimentation can be a loaded word. It can carry connotations of both guesswork, ‘gut-feel,’ and ad-hoc exploration as well as formal, math-heavy, dense work depending on your experience. But in a world of continuous delivery, where incremental updates to products are constant and ...