app store optimization

app store optimization magazine search results

App Developer Magazine issues we found relating to app store optimization


Sept13 Issue: Everything you need to know about app store optimization (ASO)

Inside this issue we have the Top Global Apps report from Distimo you won't want to miss! NTIA's code of conduct for app developers and how it's going to affect your app development efforts, why push notifications should be a part of most apps, what to consider with COPPA compliancy when developing apps, everything you need to know about app store optimization, and loads more!

app store optimization news search results

Developer news items we found relating to app store optimization

29 results
Smart-mobile-marketing-during-the-holidays

Smart mobile marketing during the holidays


Tuesday, November 21, 2017 by

The holiday season is often glorified as the “App Developers’ days”, with dream conditions to send people to the app store and download new apps. The numbers don’t lie. 2016 was the best year yet for apps, with over half a million dollars being spend on mobile apps over the holiday - a 52% increase from the year prior (Sensor Tower). This holiday bump can be attributed ...


Corona-goes-free-today-including-enterprise-version

Corona goes free today including enterprise version


Thursday, June 22, 2017 by

Corona Labs​, the creators of a cross-platform app development platform, has announced that the Corona framework will become completely free for app developers starting today.  Until now, the Corona development platform existed in two versions: a free core product named Corona SDK and an additional paid option named Corona Enterprise. The Enterprise version allowed...


5-app-monetization-strategies-to-remember-in-2016

5 app monetization strategies to remember in 2016


Monday, October 31, 2016 by

Thanks to advances in artificial intelligence, deep learning and user interfaces, our mobile devices are more accessible and user-friendly than ever before. People are downloading more apps and spending more time in those apps. There are now over four million apps in the Apple and Google app stores – Apple received 75,000-80,000 app submissions per month in last few mon...


App-Annie-Launches-New-App-Monetization-and-Marketing-Intelligence-Offering

App Annie Launches New App Monetization and Marketing Intelligence Offering


Wednesday, August 3, 2016 by

App Annie has introduced a new Marketing Intelligence offering designed to support app discovery, user acquisition and ad monetization for app publishers. It provides an opportunity to evaluate advertising strategies through understanding of the effectiveness of ad creatives, ad placement and tactics as compared to competitors.Marketing Intelligence is App Annie’s lates...


Mobile-Marketing-Consultant-mCordis-is-Launching-new-Native-App-Marketing-Course

Mobile Marketing Consultant mCordis is Launching new Native App Marketing Course


Thursday, July 28, 2016 by

mCordis has announced a new portal for online mobile marketing training courses. The first course available will be “An Introduction to Native Apps,” sponsored by app development company stable|kernel. The Native Apps course starts August 1 and will be available free of charge. Registration is available here.The short course provides an overview of native mobi...


ASO-and-Fear-of-the-Unknown

ASO and Fear of the Unknown


Thursday, April 7, 2016 by

App stores are densely saturated and constantly growing. With over 1,000 new apps added every day to Apple’s App Store alone, getting their apps discovered is a leading issue faced by mobile app developers today. One of the most important methods of maximizing marketing efforts for an app is App Store Optimization (ASO). ASO is the process of optimizing an app's pl...


5-Ways-To-Promote-Your-App-Without-Spending-a-Ton-of-Money

5 Ways To Promote Your App Without Spending a Ton of Money


Saturday, November 14, 2015 by

The app stores are crowded. Bringing apps to the market and making them discoverable among your competitors can be difficult. Having a solid marketing plan in place before releasing your apps can increase the chance of being noticed. There are plenty of marketing strategies that can successfully promote your app – you are either going to have to give time or money ...


Not-Getting-App-Store-Downloads--Here

Not Getting App Store Downloads Here's Why


Saturday, October 31, 2015 by

As the development of your mobile app progresses, you should start considering all the elements of your app marketing plan. The first place to start is your app store optimization (ASO) plan for the App Store. Why? Research shows that 60-70% of AppStore downloads come directly from search and discovery within the App Store. I will focus on Apple products here, but ...


A-Guide-to-Become-a-Successful-Appreneur

A Guide to Become a Successful Appreneur


Tuesday, October 6, 2015 by

Mobile app development is a lucrative field. The tremendous success of numerous apps on the market adds to its appeal and this has led to a situation, where app entrepreneurs or appreneurs earn truckloads of money from creating and marketing their apps. This write-up traces the steps of successful appreneurs, which will help you follow suit. Know Your Target Audien...


TUNE-Updates-App-Marketing-Tools-with-Acquisition-of-Appfuel

TUNE Updates App Marketing Tools with Acquisition of Appfuel


Thursday, July 16, 2015 by

TUNE’s new TUNE Marketing Console (TMC) provides the ability to the measure paid, earned, and owned mobile marketing campaigns in one dashboard. The functionality of the console is enhanced with the recent TUNE acquisition of Appfuel.This new console was made possible by integrating two products acquired by Tune - MobileDevHQ (which was acquired last year) and Appfuel (...


App-Store-Optimization-Developer-Cheat-Sheet

App Store Optimization Developer Cheat Sheet


Monday, June 22, 2015 by

App Store Optimization (ASO) shouldn’t be rocket science. It’s about app discovery and one of the most important steps in the process is to get your app store listing right. You want to do everything possible to help potential users find your app and when they do, you need to make sure that what they see moves them in a way that gives you the best chance for them t...


Resources-to-Help-You-Make-Mid-Year-App-Marketing-Adjustments

Resources to Help You Make Mid Year App Marketing Adjustments


Thursday, June 11, 2015 by

Can you believe it, we’re almost at the halfway point of 2015! And for me, that means taking a quick peak at business operations to see if there are any tweaks/adjustments we need to make in response to the overall business environment we operate in.One of the things that I noticed from an editorial standpoint is that since the beginning of the year, we’ve tended to gra...


Mobile-Action-Releases-Updates-to-its-App-Store-Optimization-Platform

Mobile Action Releases Updates to its App Store Optimization Platform


Sunday, May 31, 2015 by

Mobile Action has releases updates to its platform which provides, predictive tools and insights to optimize App Store performance.   Mobile Action’s big data engine provides app developers with a visibility score that factors in over 8 billion data points, including category, location, season, market, competitors, organic/paid growth, and more. Based on this ...


New-Free-App-Store-Optimization-(ASO)-Rating-Tool

New Free App Store Optimization (ASO) Rating Tool


Tuesday, April 21, 2015 by

Localytics has created a new free tool that you can use to grade your App Store Optimization (ASO) called the App Listing Rater. Enter the name of your app, click the button and you can access your app's overall rating broken down into eight key categories including name, reviews, reach, and more. There are no limit to the number of apps you can test.In addition to anal...


ComboStore-Launches-February-Marketing-Promotion-for-App-Publishers

ComboStore Launches February Marketing Promotion for App Publishers


Friday, February 13, 2015 by

Those in the retail business know that Valentines is the first real opportunity of the year to kick off consumer shopping. It seems that everyone is in on the action and ComboApp’s ComboStore is showing its love for app developers with its spin on a Valentines Day promotion.ComboStore is an online app marketing super-store created to help developers with mobile app prom...


The-best-app-marketing-channels-that-actually-help

The best app marketing channels that actually help


Thursday, January 29, 2015 by

At the beginning of each year, we all read articles with predictions on pretty much any subject - mobile is no exception. Famous hockey player Wayne Gretzky once said, “A good hockey player plays where the puck is. A great hockey player plays where the puck is going to be.”  As a guy who has been a part of an app marketing agency for the last 5 years...


Six-Things-App-Developers-Need-To-Know-about-ASO

Six Things App Developers Need To Know about ASO


Monday, November 3, 2014 by

The good news is that the mobile app market is skyrocketing - which is great for app marketers and consumers alike. The not-so-great news is that seemingly everyone wants in on the action. It’s become an uphill battle for businesses to get their apps noticed. However, with the right strategies, it is a battle you can win.With so many apps out there, to succeed in the mo...


Mobile-Developers-Need-to-Ramp-Up-Marketing-Efforts-in-Advance-of-iPhone-6-Launch

Mobile Developers Need to Ramp Up Marketing Efforts in Advance of iPhone 6 Launch


Thursday, September 11, 2014 by

If the past is any indication, the new iPhone launch is going provide a huge opportunity for developers as people line up to buy the new phones. One prediction is that, at minimum, there will be a 65% increase in iPhone sales for Q4. We’ve published several articles providing advice on how to take advantage of this new group of potential users, including “The Eight...


Home-Hunting,-App-Edition:-How-to-Effectively-Launch-Your-Localized-App

Home Hunting, App Edition: How to Effectively Launch Your Localized App


Friday, September 5, 2014 by

In the previous installment of this series, your "baby" (localized app) was shepherded onto the path to success by passing through the right quality assurance process. It now looks good to the folks in its new locale, it speaks the right language, and it functions like a native (in fact, it is a native) app. All it needs now is to find a new home - ideally many, ma...


ComboApp-Offers-Mobile-App-Marketing-Promotions-for-September

ComboApp Offers Mobile App Marketing Promotions for September


Sunday, August 31, 2014 by

ComboApp’s mobile app marketing store, ComboStore, is hosting a promotion in the month of September, offering up to 50% off of its services. The ComboStore allows publishers to create a customized marketing campaign that is centered around a defined budget. ComboStore’s “one stop checkout” offers the option for growing user communities on Twitter, Faceboo...


Make-Your-App-a-Hit:-a-Three-Part-Checklist-for-Mobile-Developers

Make Your App a Hit: a Three Part Checklist for Mobile Developers


Friday, August 29, 2014 by

For small and medium-sized businesses (SMBs) that want to make mobile a key part of their business strategy, it is crucial to create an app that is downloaded and used by the right audience.A winning app strategy and effective app store optimization (ASO) set the groundwork for success, but in order to really tap an app’s potential, focus on these specific keys to app p...


ComboApp-Launches-ComboStore-Mobile-App-Marketing-Platform

ComboApp Launches ComboStore Mobile App Marketing Platform


Wednesday, July 16, 2014 by

ComboApp, a mobile full-cycle marketing and communications agency that provides services to mobile app owners, has just announced the launch of ComboStore, a “one stop checkout” mobile app marketing site designed to assist app owners and mobile developers leverage their marketing budgets.The ComboStore features a number of tools to promote app products across multi...


Study-Shows-Big-Retail-Firm’s-ASO-Swing-and-Miss:-iOS-App-Keywords-Misspelled,-Irrelevant,-and-Unused

Study Shows Big Retail Firm’s ASO Swing and Miss: iOS App Keywords Misspelled, Irrelevant, and Unused


Thursday, July 10, 2014 by

Yodel Mobile, a UK integrated mobile marketing agency, has released the results of its app store optimization (ASO) analysis in the retail sector. The research reveals opportunities for brands within the retail sector to do better with their ASO. The research highlights missed chances when it comes to brands getting their apps noticed and downloaded....


New-to-App-Marketing-Here-is-What-You-Need-to-Know

New to App Marketing Here is What You Need to Know


Monday, July 7, 2014 by

We’re all familiar with the recent rash of reality shows where someone is dropped into the wilderness with nothing but the clothes on their back (and a camera crew of course) and that person has to survive through their wits, skills and survival knowledge. They have a good chance of making it because – duh, the camera crew is there - but the point of the show is to watc...


Five-Solutions-for-Common-App-Development-Challenges

Five Solutions for Common App Development Challenges


Friday, June 6, 2014 by

Mobile use among consumers is growing exponentially. Hardware and operating systems aside, new applications are hitting the market every day for everything from commerce and gaming, to utilities and health and fitness. The playing field is wide open for developers of all shapes and sizes, but with it, comes steep competition and common pitfalls that can mean the di...


iOS-and-Google-App-Store-Optimization:-Misconceptions-About-ASO

iOS and Google App Store Optimization: Misconceptions About ASO


Friday, May 23, 2014 by

According to recent Nielsen and Forrester research, 63% of mobile app users discover app via search. The volume of apps in both iOS and Google Play is so vast and the actual search functions of those app stores is so unrefined that for a consumer to find an app using search can often be a bit like looking for a needle in a haystack.However, with a robust app store optim...


MobileDevHQ-and-HasOffers-Launch-Organic-Downloads-Mobile-App-ASO-Service

MobileDevHQ and HasOffers Launch Organic Downloads Mobile App ASO Service


Tuesday, April 15, 2014 by

MobileDevHQ has launched a new service, Organic Downloads, which enhances ASO analytics by estimating the number of downloads any search term (or Top Chart or featured list) is driving for an app.The new feature is a result of a one-click integration between MobileDevHQ and HasOffers, a paid attribution analytics company. This integration combines th...


Why-ASO-May-Be-The-New-SEO

Why ASO May Be The New SEO


Wednesday, February 26, 2014 by

Your mobile app is now live in the app store. Now what? It’s only useful, informational or enjoyable if it’s found and downloaded. As imperative as it is to have a mobile app that really connects with your users, app store optimization and marketing for that app can prove to be a bigger hill to climb. With...


Appnique-To-Help-Developers-Get-Found

Appnique To Help Developers Get Found


Wednesday, December 19, 2012 by

ASO (App Store Optimization) is the new SEO for developers and because the app markets are making it hard to get into the top of any list, new services are emerging to help.A new service named Appnique is set to help developers get higher rankings by letting them see where they rank based on their keywords.  The company algorithmically discovers...