The difference 5G will make to your apps
Friday, January 11, 2019 by Richard Harris
Since 5G will allow for higher volumes of data to be processed at much faster speeds, new technologies like public edge platforms are emerging as necessary tools to help developers reduce latency and enable their software to function as desired. With this new era of computing, the ability for developers to deploy code securely, reliably, and quickly to the edge of the n...
Bluetooth mesh tech from Silicon Labs chosen by Xiaomi
Thursday, January 10, 2019 by Austin Harris
Xiaomi is launching their new smart home products using Bluetooth mesh networking technology from Silicon Labs. The new products from Mi Ecosystem partners include smart LED light bulbs, candle bulbs, downlights, and spotlights. The voice-assistant XiaoAi smart alarm clock serves as a gateway to control smart Bluetooth mesh lights through voice commands.
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Disruption survey reveals attitudes of businesses
Thursday, January 10, 2019 by Richard Harris
Analysis of the latest research on how business views technology disruption conducted by Futurum has been analyzed by a company called Savoy Stewart, and the results are interesting.
Technology disruption is defined as ‘technology that displaces an established technology and shakes up the industry or creates a completely new industry’. It was discovered t...
Corona labs goes open source and developers are nervous
Tuesday, January 8, 2019 by Richard Harris
Corona Labs, which provides a free cross-platform mobile development tool used to create 2D applications, has announced that after years of planning, the Corona game engine will finally be released as an open-source project. Corona Labs expects that by making their engine an open-source project, issues like adaptation to sudden market changes, updates, and requirements ...
How to make testing apps easier using HeadSpin
Tuesday, January 8, 2019 by Richard Harris
New device launches are exciting for consumers, but a lot happens behind the scenes. New devices mean new device-OS configurations. App developers have to scramble to understand how their apps will perform under new circumstances. This cannot be taken for granted, because a few seconds of additional app load time means millions of lost revenue. New device launches put a...
App localization done right
Thursday, December 27, 2018 by Neal Thoms
Mobile devices are everywhere, and so are the apps that run on them. Vast numbers of smartphones mean vast numbers of users – and irrespective of the language they speak or where they live, these users demand a wide range of specialized applications.
If you’re a mobile app developer, you may have already considered adapting your product to other markets. ...
Adcolony Studies the Impact of Advertising Creative on AppInstall Campaigns
Friday, June 24, 2016 by Richard Harris
Adcolony conducted a recent study into the impact of advertising creative on app-install campaigns. The company indexed over 11,000 ad creatives for more than 2,500 apps, tagging each with the specific creative elements featured within, from use of voiceover or other sound effects to text callouts and live action. Over 10 billion mobile video ad impressions were analyze...
New Survey Provides Insights Into Most Popular Languages for Translating Apps
Thursday, June 9, 2016 by Stuart Parkerson
One Hour Translation has released the results of a new survey which provides insights into the most popular languages that English-language apps are translated into by app publishers in the United States and United Kingdom.The data was collected in first quarter of 2016 and shows that 28% of all mobile applications written in English by U.S. developers are int...
Localizing Apps: Start Early to Cut Complexity
Thursday, August 6, 2015 by Benoit Jurion
The mobile application marketplace is booming – by 2017 Portio Research estimates the number of mobile users will grow to 4.4 billion, half of whom will come from Asia. These numbers are staggering, and also speak to the necessity for localizing apps.Developers understand this need – in a survey of 274 developers conducted at Microsoft BUILD, an annual conference where ...
Localizing Your App to Drive Store Rankings and Global Growth
Wednesday, May 13, 2015 by Andrey Akselrod
When was the last time you downloaded an app written in Bengali? Or Japanese? If you’re a native English speaker, the answer is probably - and understandably - never. Though of course there are apps out there that are written in these languages and more, but not in English. And if English is your only language, this means that those apps are not available to you in any ...
Game Publisher Reveals Secrets to the Localization Process for Shadowgate ReImagined
Wednesday, April 1, 2015 by Richard Harris
Zojoi, a developer of adventure games, and indie games partner Reverb Triple XP have have announced the Linux version of Shadowgate is now available as well as localized versions in French, Italian, German, and Spanish languages.“We had a pretty big demand from players to launch both the Linux version and additional languages for Shadowgate,” said David Marsh, co-founde...
You Wanna Get Personal Speak To Me! Localization of Audio in Apps
Monday, August 11, 2014 by Dawni Jacobs
Human voices “get to us” like little else. Just ask the execs working at BMW in the 1990s, when the car company had to recall a line of BMWs because its male drivers were not willing to take directions from a female GPS voice.A trustworthy voice can immediately create a strong interpersonal connection - even with a machine, as anyone can attest who watched Joaquin Phoen...
Localizing Apps: Getting Things Done
Friday, August 1, 2014 by Tobias Scherf
In the first two installments of this series we talked about what localization is and whether you should do it (the answer was a resounding yes if you're interested in profiting from your app). We also explored internationalization and recommended that you definitely internationalize, no matter whether you want to localize your app or not. Now let's talk ...
Getting Your App World Ready
Thursday, July 17, 2014 by Dawni Jacobs
In a certain sense, "getting your app world-ready" sounds much more descriptive than "internationalizing your app," but they both refer to the same thing. Here is what it's about in a nutshell: Surely someone in your extended family is a passionate gardener. If you ask her what she does before she plants her flowers or vegetables, she'll give you a long (and most l...
Why You Should Localize Your App (And What Exactly Localization Is Anyway)
Thursday, June 26, 2014 by Tobias Scherf
The question that we encounter at PTIGlobal most often is this: "Do I really have to localize my app?" On second thought, the question that we actually encounter more often is an unspoken one that folks are too embarrassed to ask: "What exactly is localization?"This is the first of several articles on app localization that will answer both of these quest...
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