player experience

player experience news search results

Developer news items we found relating to player experience

23 results
Game-patching-tech-from-EA

Game patching tech from EA


Thursday, October 24, 2024 by

Video games are getting bigger. File sizes are increasing for good reason. World-class storytellers and artists are creating more incredible experiences than ever before, allowing players to dive into beautiful, rich worlds filled with immersive environments and fully realized characters while participating in beloved games from the biggest franchises. Breakthrough g...


In-game-audio-ads-are-coming-to-MENA

In-game audio ads are coming to MENA


Monday, June 10, 2024 by

Odeeo has announced a game changing partnership with Evolution Media Group, MENA’s most prominent in-game advertising business with a reach of 2.5bn users, that will bring in-game audio ads to the region. The new partnership will help MENA-based brands and publishers make waves with regionally relevant in-game audio ads. 50% of app downloads in MENA are attribu...


Illuminate-development-tool-from-PubNub-announced-at-GDC-2024

Illuminate development tool from PubNub announced at GDC 2024


Monday, April 1, 2024 by

PubNub announced the launch of their newest product, PubNub Illuminate, at the 2024 Game Developers Conference. Illuminate gives product owners the ability to easily map the KPIs that are important to their game’s success, trigger decisions based on live game state, and see instant outcomes without requiring engineering resources. They can m...


GDCA-and-IGF-2024-finalists

GDCA and IGF 2024 finalists


Tuesday, January 30, 2024 by

Leading the nominations is Venba from Visai Games with four nominations, including Excellence in Audio, Narrative, Visual Art and the Seumas McNally Grand Prize. Venba is a narrative cooking game in which players experience life as an Indian mom who has immigrated to Canada with her family in the 1980s and weaves together conversations and food to tell her family’...


4Players-appoints-new-Marketing-Director-Patty-Toledo

4Players appoints new Marketing Director Patty Toledo


Wednesday, August 10, 2022 by

Pioneering technology veterans 4Players has announced the appointment of industry leader Patty Toledo, as its first Marketing Director. Patty brings her considerable skills to 4Players as it prepares to launch new products to support game developers to create metaverse-ready, engaging player experiences, and will drive a marketing strategy to take the much-loved brand i...


Metaverse-world-connects-millions-for-the-Expo-2020-Dubai

Metaverse world connects millions for the Expo 2020 Dubai


Tuesday, December 14, 2021 by

Anyone anywhere can experience the magic of Expo 2020 Dubai with friends and family. The World Expo has teamed up with Magnopus to offer an enriching digital experience for millions of on-site and remote visitors from around the world. Expo Dubai Xplorer sets a new standard for accessibility and inclusivity to large events and expands the World Expo’s vision of &l...


Unity-asset-store-gets-new-AdInMo-SDK

Unity asset store gets new AdInMo SDK


Thursday, March 4, 2021 by

AdInMo’s InGamePlay™ brand advertising SDK is now available to all mobile game creators via the Unity Asset Store, the global marketplace where game developers source third party assets, tools and services. Designed by game developers for game developers, AdInMo’s Unity SDK integration is a simple UNITY texture replacement that enables mobile game d...


In-game-advertising-extends-beyond-casual-games

In game advertising extends beyond casual games


Tuesday, December 31, 2019 by

The fifth annual In-Game Advertising Study by deep-data analytics and player management company, deltaDNA, finds that 94% of Free-to-Play (F2P) games now feature some form of in-game advertising (up from 87% in 2018). While the number of developers making between 40-100% of their revenue from ads has increased by 21% year on year.  The study, which is based...


MEGAFANS-new-advertising-strategy

MEGAFANS new advertising strategy


Monday, October 14, 2019 by

MEGAFANS Inc. (Mobile eSports Games Fanatics) has launched a new self-sustaining advertising strategy, unlike anything eSports companies have done so far they say. The new strategy involves utilizing the freemium model employed by gaming studios in order to monetize consumers who aren’t converting to eSports. Operating in a $68 billion market, this self-susta...


Unity-buys-deltaDNA-but-it-will-operate-as-a-separate-entity

Unity buys deltaDNA but it will operate as a separate entity


Wednesday, September 25, 2019 by

Unity Technologies announced the acquisition of deltaDNA. Under the terms of the acquisition, deltaDNA will continue to operate as a separate entity, providing its engine agnostic player lifetime management tools to developers worldwide. “Today’s acquisition of deltaDNA builds on Unity’s commitment to enabling developer success at all stages of the ...


Hothead-games-wants-to-make-your-mobile-game-a-hit-too

Hothead games wants to make your mobile game a hit too


Thursday, January 24, 2019 by

Hothead Games announced that it has launched a new publishing division to help third-party game developers turn their mobile games into hits. The company is currently accepting submissions and offering financial assistance for games in various stages of development that will benefit from Hothead’s expertise in analytics, marketing, monetization, and gameplay mecha...


GDC-2018-breaks-attendance-records

GDC 2018 breaks attendance records


Monday, April 2, 2018 by

The 2018 Game Developers Conference (GDC) ended after a week of networking, learning and inspiration. This year, the event saw a record attendance of 28,000 industry professionals at San Francisco’s Moscone Convention Center from March 19-23. GDC and VRDC will be returning to the Moscone Convention Center on Monday, March 18 to Friday, March 22, 2019. The call for submi...


888-Poker:-a-new-app-for-a-new-era

888 Poker: a new app for a new era


Friday, October 20, 2017 by

After a long time where mobile apps were the only option for real-money online gamblers with an Android device, Google have finally allowed gambling apps to be downloaded from the Google Play Store. This has opened up online casino gaming and poker to a huge new chunk of the internet population and provided a new, supported native app for existing gamblers on Android. O...


Your-Unite-Europe-2017-keynote-briefing

Your Unite Europe 2017 keynote briefing


Monday, July 3, 2017 by

Unite Europe 2017, taking place in the beautiful city of Amsterdam, has just kicked off! Over the next two days, artists, developers, teachers, filmmakers, researchers, storytellers and anyone using Unity will come together to talk about what they love most - creating with Unity.The opening keynote has just concluded and several big announcements have came down the pipe...


What

What's happening at IBM Interconnect 2017


Monday, March 20, 2017 by

At IBM Interconnect, IBM’s largest cloud computing event of the year, they have announced a whole laundry list of new news items - like client adoption, tech breakthroughs and work they are doing to arm the next gen of cognitive developers. Here's a brief overview on what you might be missing at their latest event:IBM Cloud announcementsNew software and services designe...


Cut-the-Rope-creator-ZeptoLab-transforms-into-a-mobile-app-publisher

Cut the Rope creator ZeptoLab transforms into a mobile app publisher


Tuesday, March 7, 2017 by

ZeptoLab, the app gaming company behind Cut the Rope franchise and the mobile multiplayer hit King of Thieves, announced that they have officially entered the publishing business by opening a website where mobile game developers from all over the world can now leave their submissions.ZeptoLab has been “soft-launching” their publishing activities for about a year by part...


Amazon-Lumberyard-opens-new-Austin-location

Amazon Lumberyard opens new Austin location


Tuesday, October 25, 2016 by

Amazon has been working on Lumberyard over the last couple of years, and assembled a team of industry veterans who are inspired to build a AAA game engine that uses the vast compute and storage of the cloud to help you build otherwise-impossible player experiences, and engage massive communities of fans. In fact, the typical developer on the team has over 10.8 years of ...


DeltaDNA

DeltaDNA's New Service Aims to Help Drive Monetization in Low Player Games


Monday, March 14, 2016 by

deltaDNA just announced the release of SmartAds ‘On Demand’,  a dynamic independent ad mediation and management platform developed specifically to drive monetization in games with low player numbers.Smaller games typically struggle from a lack of available performance data, which alongside the major time drain of managing multiple ad networks, makes the effective o...


Google-Expands-Player-Game-Analytics-for-Mobile-Game-Developers

Google Expands Player Game Analytics for Mobile Game Developers


Wednesday, September 16, 2015 by

Google is expanding its Player Analytics platform with two new analytics reports, Player Time Series Explorer and the Events Viewer, that provide developers with better visibility into time-based player activity and custom game events. There are also improvements to the player retention report.Google is also introducing a new Player Stats API to let developers tune a ga...


deltaDNA-Releases-New-SmartAds-Mobile-Game-Ad-Monetization-Platform

deltaDNA Releases New SmartAds Mobile Game Ad Monetization Platform


Tuesday, July 28, 2015 by

deltaDNA has released the new SmartAds gaming ad management product which combines player targeting with dynamic ad mediation. The new platform combines in-app purchases (IAP), analytics and ad-serving with data derived from player experiences. It provides the ability to customize a player’s monetization experience by segmenting them into either ad responsive or IA...


New-deltaDNA-GO-Mobile-Game-Analytics-Platform-Leverages-HP-Vertica-Big-Data-Mining

New deltaDNA GO Mobile Game Analytics Platform Leverages HP Vertica Big Data Mining


Wednesday, March 25, 2015 by

UK based deltaDNA has released a new mobile game analytics product that leverages HP Vertica’s data mining capabilities to help developers better understand player behaviors and identify insights to personalize games with a goal of improving player engagement and driving long term value.deltaDNA GO helps free-to-play games by using advanced data mining and predictive mo...


The-Rise-of-DevOps:-From-Backroom-to-Boardroom

The Rise of DevOps: From Backroom to Boardroom


Tuesday, April 1, 2014 by

The world of online games isn't just pixel placement, optimization tests, and timely calls to "grow revenue." The foundation supporting and delivering those activities is an underworld built on data, and DevOps might just carry more weight in revenue than Marketing. In the competitive world of online games, you can’t succeed simply having the freshest title or m...


flaregames-Uses-Swrve-to-Boost-Mobile-Game-Revenues-and-Retain-Players-

flaregames Uses Swrve to Boost Mobile Game Revenues and Retain Players


Tuesday, October 1, 2013 by

Publisher of Royal Revolt! and BraveSmart retains players, evolves gameplay and maximizes revenue in free-to-play games using Swrve’s in-app marketing platform flaregames, a leading developer and publisher of mobile games, uses Swrve’s in-app marketing platform to power the success of six hit titles, which combined have been downloaded more than 12 million times...