Double your app engagement steal these 10 story ideas
Thursday, December 5, 2024 by Vlad Lastovsky
Let’s be honest - how many apps do you still have on your phone that you never use? It’s a common scenario. You download one, try it out, and within weeks, you uninstall it. You’re not alone - nearly 70% of users stop using an app within 30 days.
Steal these 10 story ideas to double your app engagement
What keeps users around? Engagemen...
App developer trends for 2024 according to Kochava
Tuesday, December 12, 2023 by Richard Harris
Ethan Lewis is the CTO of Kochava, the real-time data solutions company for omnichannel attribution and measurement, and Vaunt, an open-source community engagement tool that helps organizations grow their developer communities. He discusses the rapid growth of the app industry and what’s next for application developers.
What’s next for software developers...
Bridging marketing gaps with data cleanrooms
Friday, June 10, 2022 by Charles Manning
If you have been following the advertising technology (adtech) ecosystem and all things privacy, measurement, and targeting, you know that the only thing that has remained unchanged is that everything is in a state of change every 6-12 months.
In the past two years, Google announced its third-party cookie news, phasing them out now in 2023. More recently, Google anno...
Future of digital business in 2022
Tuesday, January 18, 2022 by Richard Harris
Subrah Iyar, CEO and Co-Founder, and Stanley Huang, CTO, and Co-founder from Moxtra share their 2022 predictions about digital interactions, why customer-centric business models will become the norm, how to combat the pain points of backend management, and much more.
Subrah Iyar, CEO, and Co-founder, Moxtra on the future of digital business:
“...
Building Better SDKs
Friday, January 14, 2022 by Nathan Darst
Nathan Darst is the Director of SDK Engineering for Kochava, a real-time data solutions company offering the leading omnichannel measurement and attribution solutions for data-driven marketers. Darst talks about building better SDKs, integrating them, using an SDK in code, what good APIs look like, and a ton more.
You've written some amazing code; so amazing...
Blue Prism and AWS partner to transform automation
Tuesday, November 16, 2021 by Brittany Hainzinger
Blue Prism, a pioneer in intelligent automation, and Amazon Web Services, Inc. have announced a global, multiyear strategic collaboration agreement to transform how businesses provision intelligent automation.
Expanding on a wide range of automation provided by both companies to date, such as Blue Prism Service Assist, which gives customers a 360-degree vie...
Intuit acquires Mailchimp for $12B
Tuesday, September 14, 2021 by Freeman Lightner
Intuit has announced they are acquiring Mailchimp for approximately $12 billion in cash and stock advances. Mailchimp is a global customer engagement and marketing platform for growing small and mid-market businesses. The acquisition of Mailchimp will help Intuit advance its mission of powering prosperity around the world, and its strategy to become an AI-driven expert ...
Bluedot and Adeptmind band together
Wednesday, July 28, 2021 by Brittany Hainzinger
Bluedot, the leading provider of location technology for mobile apps, and Adeptmind, a leading AI retail technology company creating advanced digital discovery solutions for retailers and shopping centers, are banding together to address the gap between soaring demand for fast and easy curbside pickup and the challenge facing many brick and mortar stores to deliver a fr...
PubMatic has announced OpenWrap OTT
Tuesday, June 16, 2020 by Brittany Hainzinger
Digital technology company PubMatic announced the launch of OpenWrap OTT, a header bidding solution that centralizes 100% of direct and programmatic demand while preserving a seamless TV-like viewer experience. PubMatic has delivered more than 8 years of header bidding technology, and Prebid Server-based OpenWrap OTT helps both publishers and advertisers realize the ful...
Temenos expands Quantum MXDP
Thursday, March 5, 2020 by Brittany Hainzinger
Temenos expanded its Temenos Quantum multi-experience development platform (MXDP), giving businesses greater control of their digital transformation and allowing them to offer smarter, AI-powered digital experiences. Temenos Quantum’s integration with Explainable AI (XAI) powers intelligent, hyper-personalized digital experiences, resulting in higher levels o...
The outside-In approach to IT
Friday, November 22, 2019 by Freeman Lightner
Information technology and services are undergoing an evolution. Too often, back-office IT organizations fixate on “IT-centric” outcomes, such as uptime and risk reduction, without tying the conversation back to the business. But now, more and more organizations are taking Gartner’s recommendations and changing the conversation to focus on business out...
Contentstack lands $31.5M in Series A funding
Wednesday, October 9, 2019 by Freeman Lightner
Contentstack, the enterprise Digital Experience Platform, has announced $31.5 million in Series A funding led by Insight Partners with participation from existing backers Illuminate Ventures and GingerBread Capital. Teddie Wardi, Managing Director at Insight, will join Contentstack's Board of Managers. The capital will be used to scale ...
Temenos acquires Kony and strengthens its leadership team
Friday, August 30, 2019 by Richard Harris
Temenos, the Switzerland-based banking software company, has agreed to acquire Kony, Inc., the digital banking SaaS company, for $559 million and an earn-out of $21 million, subject to regulatory approvals.
The acquisition enhances Temenos’ scale and capabilities in the US, adds significant digital expertise, and accelerates Temenos Infinity, the b...
3D and AR in ecommerce from Overstock.com launches
Tuesday, May 28, 2019 by Richard Harris
Overstock.com, Inc. recently launched an omnichannel 3D and augmented reality (AR) experience in e-commerce, expanding its 3D models from its award-winning mobile apps to mobile web, reaching 100 percent of the retailer’s mobile users. This AR functionality will also be available on Overstock’s desktop site as early as this week.
Building on Overstock&rsq...
A serverless search engine for Data Scientists and Developers emerges
Friday, March 22, 2019 by Richard Harris
Rockset announced the general availability of a cloud service that allows developers and data scientists to put complex data sets to use in minutes instead of weeks.
Current trends in technology - smart devices, digital lending, fraud detection, omnichannel retail, machine learning, microservices, and real-time business dashboards - all require clean...
JavaScript based low code platform emerges from Progress
Wednesday, March 20, 2019 by Richard Harris
Progress has revealed its strategy and approach for enabling high productivity application development. As part of this strategy, Progress announced the latest release of the Progress Kinvey platform, delivering a combination of high productivity, full developer control over the app experience, and operational efficiency for modern workloads with dynamic scale.
As bu...
WhatsApp chooses Nexmo for their business solution
Monday, August 6, 2018 by Austin Harris
Vonage announced that Nexmo is a provider for the new WhatsApp Business solution. In limited availability, WhatsApp is now opening its doors to businesses, allowing them to communicate with their customers on a more engaging platform.
By leveraging Nexmo APIs to simplify their integrations and handle the complexity of maintenance and operations, WhatsApp Business use...
Glance announces mobile app sharing for omnichannel visual engagement
Tuesday, May 29, 2018 by Austin Harris
Glance has announced the general availability of Glance Mobile App Sharing, rounding out the industry’s only true omnichannel visual engagement platform. The announcement was made at the Gartner Customer Experience & Technologies Summit in London. “For the past two years, TurboTax has used Glance’s cobrowse, screen share and agent video to help power TurboTax o...
Strategic technology alliance announced between Appian and Genesys
Wednesday, May 2, 2018 by Richard Harris
Appian has announced a strategic technology alliance with Genesys. The partnership will benefit organizations seeking customer engagement solutions that integrate the case management, intelligent automation, and low-code application development capabilities of Appian with the Genesys Customer Experience Platform. “Over the last several years, Serco has used Appian...
Flex contact platform announced by Twilio
Monday, March 19, 2018 by Austin Harris
Twilio announced Flex, a contact center platform that gives businesses complete control of their contact center experience. With Twilio Flex, companies can instantly deploy an omnichannel contact center platform and also programmatically customize every element of the experience including the interface, communication channels, agent routing, and reporting to meet the un...
Why enterprises will modernize their enterprise apps this year
Wednesday, January 24, 2018 by Richard Harris
Sapho and IDG Communications have released the results of a survey targeting 160 IT Directors and Chief Information and Technology Officers at enterprise companies with more than 1,000 employees. The results show an overwhelming number (78%) of respondents planning to upgrade their organization’s enterprise applications this year in an effort to provide employees with b...
Kony introduces a new Base Camp to app developers
Tuesday, January 23, 2018 by Richard Harris
Kony, Inc. has announced the launch of Kony Base Camp, a curated online community designed to empower both professional and citizen developers to gain the modern IT skills needed to accelerate the development and delivery of omni-channel apps.The pace and demands of today’s digital business environment has resulted in an increasing IT skills gap - one that hinders profe...
On the origin of applications: From monolith to microservices
Monday, July 31, 2017 by Pat Bakey
Computing and biology are often seen as existing on two separate planes: computing relies on order of operations and algorithms, while biology functions on organ systems and bodily processes (although, bio-computing is closing this gap). As different as they may seem, they hold a striking similarity in that they are both governed by natural selection - or in the case of...
Omnichannel insights launch for phone call analytics platform DialogTech
Wednesday, July 26, 2017 by Austin Harris
DialogTech, a provider of marketing analytics for phone calls, has announced the launch of Dashboard Insights. Businesses and agencies can now access and visualize DialogTech’s call analytics data however they choose to gain the right insights into how phone calls from digital advertising, website interactions and offline marketing drive appointments, customers and reve...
Customer experience is becoming critical and needs revamped
Tuesday, May 9, 2017 by Austin Harris
Organizations need to rethink traditional approaches to customer experience management according to a new study sponsored by Axway in partnership with industry analyst firm IDC. The study, The Role of Customer Experience Networks in Delivering Value-Based Digital Transformation, found that despite customer experience being the top digital initiative for organizations, 6...
Axway just released AMPLIFY so you can run and scale APIenabled services
Thursday, November 3, 2016 by Richard Harris
Axway, a catalyst for transformation, has introduced Axway AMPLIFY, a new data integration and engagement platform that empowers organizations to unlock business value from a vast array of data sources to transform the customer experience. Developers, architects and administrators can use AMPLIFY for everything they need to power their unique inventions, from apps, conn...
Discussing Android OS in the Enterprise With Zebra Technologies
Tuesday, September 6, 2016 by Richard Harris
We recently spoke with Bruce Willins, engineering fellow at Zebra Technologies, to discuss the versatility and power of the Android OS and how it’s used at an enterprise level in retail, manufacturing, supply chain and more.
ADM: Who is Zebra Technologies and what does the company do?
Willins: At Zebra, we make businesses as smart and connected...
Kahuna Expands Marketing Automation Platform Beyond Mobile
Wednesday, August 26, 2015 by Stuart Parkerson
On the heels of its announcement of a new $45 million round in funding, Kahuna is planning to do for email marketing what its platform has done for big-data and machine-learning based mobile marketing automation.This platform expansion brings Kahuna’s capabilities in personalized messaging for mobile to email (and more) with new functionalities leveraging rich context a...
How to Design a Seamless UX for Mobile Payments
Wednesday, July 22, 2015 by Joe Kleinwaechter
Nearly 1.4 million mobile applications fill the virtual shelves of the App Store. Of those, more than 177,000 apps facilitate mobile payments. Moreover, Apple Pay’s impact on the mobile market has been nothing less than noteworthy, with businesses and banks clamoring to accept it as consumers merge their wallets and cell phones.And in terms of mobile usage, consumers de...
Kochava Adapter Framework Offers Developers an Omniview Glance at Marketing
Thursday, July 16, 2015 by Richard Harris
The Kochava mobile attribution analytics and optimization platform will now offer a new class of integration through the Kochava Adapter Framework, integrating push and in-app messaging insight from Localytics and other providers. Kochava has also introduced a new Audience Attribution service that provides the ability to view and correctly attribute installs to ads serv...
Feedzai Fraud Detection Service API Receives Updates
Thursday, February 26, 2015 by Stuart Parkerson
Feedzai is a data science company launched last fall that uses real-time, machine-based learning to help payment providers, banks and retailers prevent fraud in omnichannel commerce through its fraud detection service API. The Fraud API provides fraud detection in real-time with human-readable explanations (i.e. whitebox scoring) helping merchants understand why th...
Feedzai Launches Portal to Allow App Developers to Integrate Fraud API
Monday, November 3, 2014 by Richard Harris
Feedzai has created a new developer portal providing access to its Feedzai Fraud API which allows developers to detect fraud in real-time for retail transactions. Feedzai is a data science company that uses real-time, machine-based learning to analyze big data to make commerce safe.The new Feedzai Fraud API utilizes the company’s “Fraud Prevention That Learns” software ...
Macy's Store To Be One Of the First Retailers To Support Apple Pay
Wednesday, September 17, 2014 by Stuart Parkerson
Macy’s recent announcement that Apple Pay and iBeacon technology are a primary part of its marketing stratagy is just another example of how Apple is setting itself up to dominate the mobile e-commerce payment landscape.The Macy’s announcement outlined its latest advancements in omnichannel strategy and technology as the company continues to add new dimensions for attra...
eBay Opens Channels for App Marketing and Monetization
Tuesday, September 16, 2014 by Stuart Parkerson
eBay is unleashing its reach through its customer base and its ongoing relationship with customers to offer a new eBay mobile advertising option which will offer a native ad experience that is integrated into the eBay app.eBay says that its new eBay Audience Platform delivers high-performance audience targeting through three key components: first-party audienc...
DMI Acquires Mobile and Omnichannel Commerce Expert KnowledgePath
Thursday, March 27, 2014 by Richard Harris
Digital Management, Inc. (DMI) has acquired Burlington, Massachusetts-based KnowledgePath, a provider of mobile and omnichannel commerce solutions.With the addition of KnowledgePath, DMI expands its ability to offer a comprehensive, integrated solution set for enterprise mobility, big data, mobile and eCommerce. DMI solutions integrate mobile strategy, user experie...
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