Android Studio 2.0 Now Available
Monday, April 11, 2016 by Stuart Parkerson
Android Studio 2.0 has been released allowing developers to build apps for the Android platform, including phones and tablets, Android Auto, Android Wear, and Android TV. It is the official IDE from Google including a code editor, code analysis tools, emulators and more. Android Studio 2.0 includes the following new features for Android developers:- Instant Run: De...
Google DoubleClick Team Publishes Mobile App Monetization Bootcamp Series
Monday, January 11, 2016 by Richard Harris
The Google DoubleClick team recently published a four part Mobile Bootcamp series to help provide app publishers create strategies for reaching, engaging, and monetizing app audiences.Part 1 offers advice on how to grow an app audience. Presented by Cheney Tsai, a Mobile Solutions Consultant at Google, who recommends five steps to help developers connect with audie...
Branch Deepviews Create Auto Generated App Previews
Tuesday, August 18, 2015 by Stuart Parkerson
Branch has released out of beta a new deeplinking service called Branch Deepviews, which provides a way for users to engage with an app's content, prior to committing to a download. Deepviews are mobile web splash pages, automatically generated and hosted by Branch from pre-existing, native app content.Deepviews delivers a complementary mobile website to a mobile app, b...
Google Releases Android M Developer Preview
Tuesday, June 9, 2015 by Richard Harris
Google has released the Android M developer preview, offering a clear timeline for testing and feedback plus more updates to the preview build. For the M release, Google reports they have focused on improving the core user experience of and making big changes to the fundamentals of the platform.The M Developer Preview includes an updated SDK with tools, system images fo...
Lots of App Development Goodies Announced at Google I-O 2015 Including Android M Developer Preview
Friday, May 29, 2015 by Stuart Parkerson
A number of new initiatives were announced at the keynote of the 8th annual Google I/O conference as more than 5,600 developers looked on at Moscone Center. The event also was viewed by over 530 I/O Extended communities around the world and millions via the I/O Live stream. During the keynote, Google made a number of announcements that covered the evolution of the ...
Advice on App Indexing for Google Search Using Deep Linking
Wednesday, May 6, 2015 by Stuart Parkerson
What a great term – Mobilegeddon. Google’s recent changes which now offer ranking friendliness for mobile optimized websites has caused much consternation within the web development community. Its been over a week now since Google reported the ranking system went live and news sites across the globe are full of the good, the bad and the ugly repercussions.What has seeme...
Google Releases New Report on App UX
Monday, May 4, 2015 by Richard Harris
Google has published a new App UX report looking at how publishers can get the most from their apps, promote best practice across mobile and provide a superior experience to users. It outlines key principles that marketers, designers and developers need to consider throughout the entire app customer journey, from building apps, to improving user experience, optimizing c...
How Deep Linking in Your Android App Will Now Impact Your Website SEO
Thursday, March 12, 2015 by Richard Harris
The impact on your company in respect to how people use mobile devices is not limited simply whether you have an iOS or Android app. New changes implemented by Google can now impact how people find content on your website. These updates focus on how mobile friendly your website is and separately, if you have an Android app. A recent blog post the Google Webmasters ...
Google Play Services 5.0 Release: What’s Inside
Thursday, July 10, 2014 by Richard Harris
Now that Google Play services 5.0 has rolled out to devices we’ll take a peek at what it means for app developers. This release introduces Android wearable services APIs, Dynamic Security Provider and App Indexing and provides updates to the Google Play game services, Cast, Drive, Wallet, Analytics, and Mobile Ads.Android Wearable ServicesGoogle Play services 5.0 introd...
What’s in the New Google Play Services 5.0 Announced at Google IO
Thursday, June 26, 2014 by Richard Harris
At Google I/O a new version of Google Play services was revealed that brings new capabilities and the latest optimizations to devices across the Android ecosystem. Here is what Google says about the New Google Play Services 5.0:Services for Android wearables: Apps can more easily communicate and sync with code running on Android wearables through an automatically s...
New Services for App Developers and Publishers Announced at Google IO
Thursday, June 26, 2014 by Richard Harris
One of the new services announced at Google I/O was the Google Play Developer Publishing API to help scale release operations. The new API will let developers upload APKs, manage in-app products and localized store listings. There will also be the ability to integrate publishing operations with release processes and toolchain through a RESTful API. This the Go...
Tapstream Offers Deferred Deep Links to Enhance App User Acquisition
Monday, January 27, 2014 by Richard Harris
Tapstream is working to help developers with what it calls a “big blind spot” when it comes to user acquisition - no ability to do intent-based advertising across the ecosystem. Every user acquired is treated the same way once they launch the app for the first time, regardless of the ad or the creative they tapped on.Solving the ProblemMobile deep links come close ...