What Threads from Meta can teach developers about app marketing
Thursday, July 6, 2023 by Freeman Lightner
In the landscape of mobile applications, every new launch presents an opportunity to learn valuable lessons about app marketing and user engagement. Mark Zuckerberg, has achieved overnight success with the launch of the Threads app. The highly popular app is intertwined with Instagram and offers users a new way to message and network with friends and family.&n...
Webinar: What is low code and why should I care
Tuesday, April 7, 2020 by Brittany Hainzinger
Ashwood Computer and BlueFinity International are jointly hosting a free webinar to demonstrate the many benefits of using low code app development tools to create state of the art, professional mobile apps and to introduce BlueFinity’s low code development platform, Evoke.
Research last year from Gartner[i] predicted that by 2024, about two-thirds of applicati...
Apps that communicate best with users
Wednesday, September 4, 2019 by Richard Harris
Leanplum has announced the results of a new study on consumer sentiment toward brand communication. Study results show that brands primarily fail because they send too many and irrelevant notifications, yet brands like Facebook, Wells Fargo and Bank of America are the best at communicating with their users.
Notification bombardment leads to app deletion. Mo...
Rapid app development platform BlueFinity gets AI chatbots
Thursday, December 13, 2018 by Richard Harris
BlueFinity International has introduced new features and enhancements to Evoke, its rapid app development platform (RAD) - making the tool even easier to use for companies looking to create professional looking, full function business apps for multiple devices more quickly and cost-effectively. Evoke enables companies to cost-effectively create web, hybrid and native ap...
Talguu launches live casting video service
Wednesday, March 14, 2018 by Christian Hargrave
Caspio has announced that Talguu launched its new multi-channel video service, entirely built on Caspio's low-code development platform. Talguu, a Silicon Valley startup, allows television stations, professional performers and individual content providers to connect directly with audiences via a multi-platform pay-per-view video streaming service. Operating in a time- a...
Expert advice: Tips to help developers cope
Tuesday, February 20, 2018 by Richard Harris
According to a forbes report, being a software developer has it’s perks. From a $168,000 a year average media salary, to being able to have your hand in crafting the Instagrams of tomorrow. But the task of creating flawless code and engineering ideas, comes with challenges.It’s good to share war stories to help each other navigate the waters, so we recently had the chan...
2pass app development
Monday, December 18, 2017 by Karthick Viswanathan
The concept of Bimodal IT is changing the face of enterprise operations, which need to be agile and secure, but also need to de-silo business and technology operations for the sake of creating better applications. As Gartner defines it, "Bimodal IT is the practice of managing two separate and coherent modes of IT delivery - one of them focuses on stability and the other...
Evoke RAD platform released by BlueFinity
Monday, October 16, 2017 by Richard Harris
To date, the creation and implementation of quality and high functionality apps has been considered challenging, resource intensive and expensive. Many companies have been deterred because of concerns about the speed and cost of development, how to cope with multiple device types, the integration with different databases or existing systems, changing business requiremen...
Increase user engagement with emojis inside push alerts
Tuesday, February 28, 2017 by Richard Harris
Leanplum has announced a new Mobile Marketing Trends report that confirms the effectiveness of emoji push notifications in mobile communications. This growth is driven by consumer love for emojis and the emotions they evoke, and it is clear from the data - provided by Leanplum and App Annie - that emojis are more likely to influence conversions. The report provides a bl...
Using The Weather To Earn More Revenue From Your App
Friday, August 15, 2014 by Richard Harris
One of the concepts that we don’t hear a lot about here at ADM is how external factors can affect an app user’s interaction with an app and how that situation provides an opportunity to deliver content and marketing messages. Maybe it’s because prior to mobile marketing, their really was no way to proactively tailor a message to people on the go or based on their curren...
