Free trials have high customer conversion rate
Thursday, September 12, 2024 by Richard Harris
New data shows 30-day free trials had the highest customer acquisition (32%) and conversion rate (56%) and are shown to be 28 times more effective than free products. However, despite its effectiveness, nearly 3 in 4 ecommerce sellers didn't use the approach in 2023.
Free trials have high customer conversion rate
These findings come from the ‘Optima...
Epic Games defeats Google in court
Thursday, April 18, 2024 by Richard Harris
In a twist that sounds straight out of a high-stakes courtroom drama, Epic Games has thrown down the gauntlet with a bombshell injunction proposal aimed at shaking up Google Play's entire rulebook. This comes hot on the heels of their David-versus-Goliath victory over Google in December, where a U.S. jury cast the tech behemoth as the big bad monopoly wolf of Androi...
Crafting modular Angular apps with standalone components
Thursday, March 7, 2024 by Richard Harris
There are major enhancements in server-side rendering, tooling, and reactivity that are available with the latest Angular 16.0.0 release. But one of the biggest improvements is undoubtedly the introduction of Angular Standalone API because it boosts our ability to develop reusable UI elements and libraries while simultaneously reducing boilerplate modules.
Crafting m...
IT security predictions for 2024 from HYCU
Tuesday, February 13, 2024 by Richard Harris
Subbiah Sundaram shares his 2024 IT predictions, plus why organizations need to make sure they have a way to protect and recover SaaS application data, the impacts LLMs and AI will have on IT security, the rise of ransomware attacks, the frequency of attacks predicted to be at every two seconds by 2030, and that the focus of organizations will shift ...
How app development is evolving
Wednesday, March 15, 2023 by Richard Harris
Smartphone applications are a ubiquitous part of modern life, we talk to friends, consume media and program our daily life using software available in the palm of our hands. Mobile app functionality has steadily become more advanced and developers have to continuously push the envelope to secure a meaningful segment of the market share.
There’s an average of 3,...
Apps Americans trust the least
Thursday, February 23, 2023 by Brittany Hainzinger
Pull out your phone…it’s time to see if you have any of America’s least trusted apps. As easy as it is to download an app, it’s also easy for providers to collect & possibly distribute your data.
So, Secure Data Recovery conducted a study to find out which apps Americans trust, and which collect the most data.
A survey from Secure Data...
Developers and brands must make mobile apps far more secure
Tuesday, January 17, 2023 by Austin Harris
The bad guys are still breaking digital windows and kicking down digital doors, so to speak, and will continue well into 2023 and beyond!
Consumers through experience or gut instinct will demand that their mobile app providers deliver key security features including trying to stop the increasingly prevalent "man-in-the-middle" attacks. The latest techn...
Open Finance transformed by Klavi
Monday, August 22, 2022 by Brittany Hainzinger
Klavi has announced that they received $15M USD in capital contribution. The series A round was led by venture capital funds Iporanga Ventures and Parallax Ventures and included GSR Ventures (an investor in several unicorns, including Didi/99). The banking infrastructure provider CIP S.A. and Vivo Ventures, Vivo's Corporate Venture Capital (CVC) launched in April, a...
Why a burst in the tech funding bubble is a good thing
Thursday, August 18, 2022 by Richard Harris
There's no doubt that there's a lot of money flowing into tech right now. But that may not mean we're in a bubble. Money always follows opportunity, and right now there are some incredible opportunities in tech. We're seeing breakthroughs in artificial intelligence, virtual reality, and other cutting-edge technologies. These advances are creating ne...
Gala May Mayhem wrapped up
Thursday, June 9, 2022 by Brittany Hainzinger
Gala, and its gaming division, Gala Games, have wrapped up their second annual month-long reward event called May Mayhem. Started in 2021, the event was designed to grow Gala’s user base and to reward as many current players as possible with large prizes in GALA, the official crypto token of the Gala Games Ecosystem.
Even in the midst of the largest drop in the...
Send us your NFTs
Monday, February 14, 2022 by Richard Harris
The Metaverse is coming, and to show our support we’ve launched our own NFT collection wallet on OpenSea! You can send us any NFT you want by simply transferring them to our wallet address of 0x9c25562b512650259f2f3b6c6e79754ffbb995cf
What does it give you?
For you as an NFT creator, designer, or programmer, it will give you free exposure! The NFTs we collec...
How accurate are the self attributing network install numbers
Monday, February 14, 2022 by Malachi Dunn
The integrity of your media mix is a big deal in a rapidly growing advertising ecosystem. Knowing where your users are coming from (a.k.a. third-party attribution) is a new animal, and not many know exactly how to accredit ad spend to attributed traffic.
What is a Self-Attributing Network?
A SAN, or Self-Attributing Network, is an ad network that attributes its tr...
Cryptocurrency donations for churches
Thursday, January 27, 2022 by Richard Harris
Each year, River Valley Church hosts an annual event called Kingdom Builders, where they ask church attendees to give generously to different projects including global missions, future leadership development, and local church investment. With eight campuses spread across the Twin Cities of Minnesota, River Valley Church recently partnered with Engiven, a leading cryptoc...
DevOps predictions for 2022
Wednesday, January 19, 2022 by Richard Harris
Yoav Landman, Co-Founder, and CTO of JFrog created Artifactory after 7 years as a senior consultant with AlphaCSP. He has held several senior technical roles with Attunity, Verve, and Sausage. Yoav holds a Master of Computing degree from RMIT University and a BA in Law (LLB) from Haifa University.
Low-Code/No-Code, Metaverse, and DevOps predictions for 2022
Landma...
Mobile gaming report from Tapjoy
Wednesday, December 15, 2021 by Brittany Hainzinger
New market research from MobileVoice by Tapjoy shows that despite not having access to the internet until their 20s or 30s, Generation X is just as active on mobile as the younger generations. Nearly 60% replace their smartphones every 2-3 years to stay up to date with the latest technology, and 66% actually spent more time on mobile devices in the last year. Mobil...
HAProxy load balancer 20th anniversary celebration
Wednesday, November 17, 2021 by Austin Harris
HAProxy Technologies, the provider of a software load balancer, has announced the 20th anniversary of the HAProxy load balancer, a major milestone for one of the industry's most successful open-source products. This week, the HAProxy community will be celebrating this milestone at the virtual HAProxyConf by presenting individual experiences in deploying the HAP...
Digital transformation training program
Wednesday, October 27, 2021 by Austin Harris
New computer-based training program from Gruver and Farley teaches software organizations how to address their own unique challenges instead of copying what others have done.
Engineering the Digital transformation training and certification program
Gary Gruver, author, and president of Gruver Consulting announced the "Engineering the Digital Transformation Tr...
Header bidding questions answered by AdColony
Wednesday, August 18, 2021 by Richard Harris
In this exclusive Q&A with ADM, Kelly McIvor from AdColony explains what header bidding is, how it is surging and how to choose a platform you trust, plus the challenges and reality that come with the hybrid model that includes waterfall and header bidding.
Last year around this time when marketing budgets at large were being slashed with out-of-home(OOH) an...
Faster customer integrations from HackerOne
Thursday, July 29, 2021 by Freeman Lightner
Tray.io has announced that HackerOne is using Tray Embedded to develop and deliver powerful customer integrations at scale. With Tray Embedded, HackerOne quadrupled its integration delivery speed to maximize developer efficiency and reduce the integration maintenance burden. Armed with seamless integrations, HackerOne customers can spend less time context-switching...
2 pillars of privacy: the app developers guide
Thursday, July 1, 2021 by Alex Ritchie
Now that iOS 14.5 has finally made its grand appearance (and shortly thereafter, 14.5.1… then 14.6), everyone seems to be taking stock of its long-awaited and predicted impact on the mobile advertising industry.
How has iOS 14.5 affected your company?
Developers are taking stock and trying to figure out how the change will ultimately affect their bott...
App tracking transparency and your API calls
Thursday, March 18, 2021 by Richard Harris
Apple’s new App Tracking Transparency feature is billed as a win for consumer data rights, with Apple vying for leadership as a global defender of privacy. But regardless of whether it’s good for you or not, the move has the potential to seriously disrupt apps and APIs that depend on the Identifier for Advertisers or IDFA. What’s more, even if an app d...
Sonatype implements Applitools to ensure app quality
Friday, March 12, 2021 by Brittany Hainzinger
Sonatype was in search of a solution to prevent visual bugs across the variety of operating systems and browsers supported by the Nexus platform.
After implementing Applitools, the engineering team can solely focus on delivering value, while Applitools uncovers countless unexpected changes before code ever leaves development.
Moving forward, Sonatype will deploy a...
Tom Brady defies age using this app
Sunday, February 7, 2021 by Richard Harris
Tom Brady is making a record tenth Super Bowl appearance by upsetting the #1 seeded Green Bay Packers. This past summer when Brady signed with Tampa Bay, many questioned if the future hall of fame quarterback would see as much success in a new city with a new offensive system, coaches, and teammates. If he hasn't already, Brady will have a chance to put those questi...
Five biggest reasons to promote developers into leadership positions
Thursday, February 4, 2021 by Eric Silverman
There is an ongoing shift from "design-thinking" to "DevOps-thinking." While it's a subtle shift from a philosophical perspective, it's one that has massive operational implications. Developers are one of the largest capital investments businesses make, often commanding high salaries because they are highly skilled and/or trained to specific ...
5 trends that will shape the future of mobile apps
Thursday, January 14, 2021 by Jon Hudson
COVID has rewritten the rules of user acquisition campaigns for app developers. It has favored specific categories of apps, driving massive boosts in mobile usage and install volume. App marketers had to pivot in a heartbeat, optimizing their marketing mix and responding to volatility with few guideposts available to them. The volatility won’t go away in 2021, and...
Javascript is timeless says Pluralsight
Wednesday, January 13, 2021 by Brittany Hainzinger
How important is JavaScript today compared to when it first launched?
Cory House
When JavaScript first launched it was unclear if it would take off. It was written in a few days, and initially only offered in a single browser. Microsoft's first browser shipped with its own flavor of JavaScript called JScript. Today, JavaScript makes the world go 'round. It r...
Cryptocurrency investment predictions for 2021
Friday, January 8, 2021 by Freeman Lightner
The institutionalization of cryptocurrency has been the emerging theme of 2020. The investment focus has largely been focused on Bitcoin, up over 90% year to date, as digital gold (i.e. a hard money alternative to fiat), with broadening adoption from institutional investors. Ethereum, the second-largest cryptocurrency, has seen some speculative investment but it will li...
CircleCI rolls out a comprehensive insights dashboard
Thursday, October 1, 2020 by Brittany Hainzinger
CircleCI announced the rollout of a comprehensive Insights dashboard.
CircleCI’s Insights dashboard, powered by DevOps data derived from nearly 2 million jobs and 100,000 projects per day, helps engineering teams make better, more informed decisions that allow them to efficiently deliver software to their users with confidence.
“We help our customers a...
Being careful about 3rd party APIs
Monday, August 24, 2020 by Ameya Talwalkar
Over the past couple of years, we’ve seen a marked shift in the nature of API traffic from being largely driven by human actions to be increasingly machine-driven. While it used to take a human to click something on a website to trigger an API call and response, there are now sites and apps where upwards of 98% of total traffic is the result of bots -- some legiti...
Fitness app installs up 67% since COVID-19
Thursday, August 20, 2020 by Brittany Hainzinger
As gyms and fitness studios closed during COVID-19 lockdowns, consumers have increasingly relied on health and fitness apps to help them stay healthy and maintain fitness routines from home. New data from app marketing platform Adjust shows that in addition to the New Year’s Resolution trend of increased installs in early January, COVID-19 lockdowns drew users to ...
How gamifying security improves cooperation with developers
Monday, May 11, 2020 by Ante Gulam
Scaling security across development challenges the most seasoned professionals. Regardless of company size or industry, risks can no longer be comfortably managed across an organization as a centralized function. Security leaders need people in other departments to understand risks and help their teams remediate and reduce them for security to be successful. Last month,...
Free scholarships to Codecademy Pro up for grabs
Tuesday, March 24, 2020 by Richard Harris
Codecademy is now offering 10,000 scholarships to Codecademy Pro for free to K-12 and college students across the world for the rest of the school year.
The scholarships to Codecademy Pro include unlimited Codecademy programming, data science, and mobile development courses (thousands of hours), a community of peers, and paths to help students be successful. The curr...
Iowa caucus app woes from a developer perspective
Friday, February 21, 2020 by Richard Harris
Whether the issues behind the Iowa Democratic Caucus app debacle were specific to UX, connectivity, traffic, or just good ol’ fashioned reluctance to embrace the technology, the ramifications of this mess will be felt for a long time – the hanging chad of the new decade. So are apps out? Absolutely not, but things are going to have to change.
Applications...
App Search on Elasticsearch Service launches
Thursday, February 6, 2020 by Brittany Hainzinger
Elastic the company behind Elasticsearch and the Elastic Stack, is excited to announce the general availability of Elastic App Search on Elasticsearch Service.
Elastic App Search is a ready-to-use, fully complete search solution with user-friendly relevance tuning and analytics built-in. And starting today, users can deploy App Search instances with the click of a bu...
New outsourced app development service launches
Friday, January 31, 2020 by Richard Harris
System Soft Technologies (SSTech) announced the formal launch of an application development outsourcing service to help SMBs drive the innovation required to meet the demands of digital transformation.
The AppSimpleTM service successfully offered in beta in 2019, supplements and enhances the design, test, and deployment skills and experience of SMBs’ in-house t...
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