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Developer news items we found relating to deltadna

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Machine-learning-platform-for-edge-devices-emerges

Machine learning platform for edge devices emerges


Tuesday, October 15, 2019 by

Qeexo announces the launch of its AutoML product, a one-click, fully automated platform that allows customers to rapidly build machine learning solutions for Edge devices using sensor data. Qeexo has selected the Arm CortexTM-M0-M4 class MCUs as the first hardware targets to be supported by Qeexo AutoML. At launch, Qeexo AutoML will support STMicroelectronics&rsquo...


MEGAFANS-new-advertising-strategy

MEGAFANS new advertising strategy


Monday, October 14, 2019 by

MEGAFANS Inc. (Mobile eSports Games Fanatics) has launched a new self-sustaining advertising strategy, unlike anything eSports companies have done so far they say. The new strategy involves utilizing the freemium model employed by gaming studios in order to monetize consumers who aren’t converting to eSports. Operating in a $68 billion market, this self-susta...


Unity-buys-deltaDNA-but-it-will-operate-as-a-separate-entity

Unity buys deltaDNA but it will operate as a separate entity


Wednesday, September 25, 2019 by

Unity Technologies announced the acquisition of deltaDNA. Under the terms of the acquisition, deltaDNA will continue to operate as a separate entity, providing its engine agnostic player lifetime management tools to developers worldwide. “Today’s acquisition of deltaDNA builds on Unity’s commitment to enabling developer success at all stages of the ...


Game-monetization-models-are-changing

Game monetization models are changing


Tuesday, September 11, 2018 by

A new study released by deep-data analytics and player marketing specialists deltaDNA, reveals the evolving monetization trends within Free-to-Play (F2P) games, genres and platforms.   Based on data from over 800 million unique users and 2500 games recorded from January 2016 to the present day, the Game Profitability Index reveals a major shift in the core busine...


Women-worth-more-than-men-in-mobile-F2P-games

Women worth more than men in mobile F2P games


Thursday, December 21, 2017 by

New data released today from deep-data analytics and player marketing platform, deltaDNA, reveals that while the gender split within mobile Free to Play (F2P) games has now reached a parity (from 60% female in 2015), women on-average are 36% more valuable than their male counterparts.Based on data from more than nine million players, the study found that when looking at...


Keeping-your-free-to-play-games-and-apps-profitable

Keeping your free to play games and apps profitable


Friday, April 21, 2017 by

Free-to-Play isn't a new concept, it's still a very popular business model for many software companies, game and enterprise alike. But although a F2P platform looks very attractive to prospective customers, the downside is the wager that is made on whether or not enough customers will make the leap to actually pay for the premium items on your platform. It's this consta...


Leveraging-Mobile-Gameplay-Analytics-and-User-Psychology-For-Retention

Leveraging Mobile Gameplay Analytics and User Psychology For Retention


Friday, March 25, 2016 by

Ever since Apple introduced its App Store in 2008, game developers have been lining up for their share of the now almost $50 billion dollar industry. However, designing games that stand out from the rest of the crowd can be extremely difficult and is now just as much art as it science. With over 2,000 new apps being added to the App Store and Google Play daily, dev...


DeltaDNA

DeltaDNA's New Service Aims to Help Drive Monetization in Low Player Games


Monday, March 14, 2016 by

deltaDNA just announced the release of SmartAds ‘On Demand’,  a dynamic independent ad mediation and management platform developed specifically to drive monetization in games with low player numbers.Smaller games typically struggle from a lack of available performance data, which alongside the major time drain of managing multiple ad networks, makes the effective o...


deltaDNA-Research-Reveals-Gender-Preferences-Across-Four-Game-Genres

deltaDNA Research Reveals Gender Preferences Across Four Game Genres


Friday, November 20, 2015 by

New data released from game analytics and marketing platform deltaDNA, reveals that while some traditional assumptions of gender preference within games hold true, wild disparity and contradiction exists within different genres and game types.The data from the deltaDNA platform, which has been collected from over nine million free-to-play mobile game players, reveals ge...


deltaDNA-Releases-New-SmartAds-Mobile-Game-Ad-Monetization-Platform

deltaDNA Releases New SmartAds Mobile Game Ad Monetization Platform


Tuesday, July 28, 2015 by

deltaDNA has released the new SmartAds gaming ad management product which combines player targeting with dynamic ad mediation. The new platform combines in-app purchases (IAP), analytics and ad-serving with data derived from player experiences. It provides the ability to customize a player’s monetization experience by segmenting them into either ad responsive or IA...


New-deltaDNA-GO-Mobile-Game-Analytics-Platform-Leverages-HP-Vertica-Big-Data-Mining

New deltaDNA GO Mobile Game Analytics Platform Leverages HP Vertica Big Data Mining


Wednesday, March 25, 2015 by

UK based deltaDNA has released a new mobile game analytics product that leverages HP Vertica’s data mining capabilities to help developers better understand player behaviors and identify insights to personalize games with a goal of improving player engagement and driving long term value.deltaDNA GO helps free-to-play games by using advanced data mining and predictive mo...


deltaDNA-Unveils-New-deltaCrunch-Training-Game-

deltaDNA Unveils New deltaCrunch Training Game


Saturday, December 13, 2014 by

deltaDNA just unveiled deltaCrunch, a new Match3 game. The deltaCrunch new Match3 is a training game available within the deltaDNA platform. The training game has been designed for developers as a training aide in best practice for game personalization and analytics. deltaDNA is an analytics and game personalization platform.Mark Robinson, CEO, deltaDNA indica...