In app purchases surged on Black Friday 2024
Wednesday, December 11, 2024 by Richard Harris
AppsFlyer has unveiled its Black Friday 2024 key insights, highlighting exceptional growth in consumer activity across shopping and e-commerce apps in the United States. The data reveals that Black Friday 2024 in-app purchases surged by 14% year-over-year (YoY) compared to Black Friday 2023. Purchases on Black Friday outpaced the average Friday in November 2024 by an im...
iOS 15 benchmark updates from AppsFlyer
Monday, November 1, 2021 by Brittany Hainzinger
AppsFlyer is back with an updated data set for iOS14+ Benchmarks.
iOS 15 adoption hits 30% after 5 weeks since the release
The share of users who have upgraded their operating systems to version 15 has only reached 30% as Apple has yet to push this update among its users. Adoption is slower than usual, iOS 14 reached 40% in the same time frame.
iOS Shopping app...
Growing your gaming app by looking at the data
Tuesday, August 10, 2021 by Andrey Kazakov
The world changed a lot in 2020. And in the mobile app industry, we saw our data reflect shifts in consumer behaviors and accelerated transformations of entire industries. People flocked to their mobile devices to do everything from getting a little Facetime with distant family to buying groceries. In fact, mobile outperformed 2020 expectations, with consumers spending ...
Mobile app development post COVID-19
Thursday, July 2, 2020 by Alin Turcu
In a very short period of time, the world went from being mobile to being stationary. The majority of individuals, with the exception of front-line workers, have been sheltering at home.
Given the economic hardship facing a slew of industries, and uncertainty the continued uncertainty brought on by COVID-19, it seems reasonable to assume that the mobile app developme...
The differences between web apps and native apps
Thursday, October 18, 2018 by Richard Harris
Even in 2018, years past the origional question, the debate rages on across the land, in office spaces and conference rooms every day - should we build a full-blown native mobile app, or is distributing over the web good enough?
By now everyone knows the “mobile-first” mentality because statistics like 50% of web searches being done from a mobile dev...
Mobile language localization now available from Smartling
Thursday, February 2, 2017 by Austin Harris
Smartling, a global language translation and content localization solutions company, has announced the widespread availability of its proprietary Mobile Delivery Network, building on the company’s comprehensive Mobile Localization Solution. The Smartling Mobile Delivery Network solves what traditionally has been a problematic interdependency between mobile app rele...
Sales of laptops from the Summer of 2016 reached $2.2 billion, Apple still king
Tuesday, October 4, 2016 by Austin Harris
According to new research from 1010data, online sales of laptops from the summer of 2016 reached $2.2 billion and grew 12 percent year over year. 1010data uncovered how consumer purchases impacted the biggest players in the laptop space online from June – August 2016. And it turns out that Apple is winning as a brand and as a retailer. This comes from 1010dat...
Mobile App Greatness: It Matters
Wednesday, July 27, 2016 by Joe Schulz
Mobile user expectations are an interesting thing. We all hear that they are through the roof, and that users expect app behaviors and responses to occur in near-nanoseconds. What most of us don’t hear is that the features and functions that matter to users do not necessarily align with what developers are giving them - or what developers think they want.As a result, ev...
TapJoy Releases Customized Currency for App Publisher Monetization
Monday, December 28, 2015 by Richard Harris
TapJoy has released another app monetization platform for mobile developers with its recently released Personalized Currency Sales that allows app publishers to build and launch currency sales customized for their specific customers segements.The program allows provides the opportunity to create personalized variables for currency sales, which are limited time promotion...
The Business Case for Developing Connected Car Apps
Tuesday, July 14, 2015 by Narayan Sainaney
Smartphone, smart home, smart car: all buzzwords that indicate the Internet of Things is becoming a mainstream topic as people strive to simplify their lives and seamlessly connect to the information, places and people that matter to them most. The average American owns 1.35 sim-card enabled mobile devices. Yet, the car is lagging behind when it comes to being able...
Report: One Third of All Mobile Gamers Spend Money
Thursday, December 18, 2014 by Stuart Parkerson
Newzoo’s new 30-page complimentary trend report is about tablet and smartphone gaming. The report, “Spotting the Mobile Spenders: An Analysis of Paying Smartphone and Tablet Gamers,” highlights that the holiday months of December and January are game developers dream time. How can developers capitalize on the annual holiday trend? Newzoo suggests to cut through the...
App Annie Releases Q3 Portable Gaming Report Shows iOS App Developers Still Make More in Gaming Revenue
Friday, December 6, 2013 by Stuart Parkerson
App Annie, in partnership with International Data Corporation (IDC), has released its third quarter 2013 edition of its Portable Gaming Report.
Included are a variety of charts and analysis of the changes seen in smartphone market share, as well as the overall performance of apps by downloads and revenues on mobile devices as they relate to games.
The report de...