Ad monetization app launches from ironSource
Wednesday, December 4, 2019 by Austin Harris
Mobile monetization and marketing company ironSource announced the global launch of its comprehensive, mobile app for developers. The app allows developers using ironSource’s growth solutions to get an instant and granular view of revenue and campaign performance in the palm of their hands. In the first stage of its release, the revolutionary app provides rea...
App monetization and choosing the right partner
Friday, September 22, 2017 by Ignasi Prat
The process of defining the business model for monetizing your apps and mobile games starts before even a single line of code is written. It's one of the most important considerations that'll shape your future strategy. It's the type of strategic decision that will influence your present and future development. And if you decide to monetize through advertising, choosing...
CrossInstall Chats With Us About Playable Ads for Mobile Apps
Wednesday, September 28, 2016 by Richard Harris
We recently had a conversation with Jeff Marshall at CrossInstall to talk about how the company provides a unique approach to mobile advertising. CrossInstall’s distinct approach combines the playable mobile ads it creates with a programmatic, performance based bidder to ensure the ads hit the right audience. With clients such as SGN, PuzzleSocial, Big Fish Games, among...
Ascend Media Launches iOS and Android Offer Wall SDKs
Thursday, July 2, 2015 by Stuart Parkerson
Ascend Media has announced the availability of iOS 8 and Android SDKs for its AdWall offer wall technology. A Unity SDK is expected to roll out later this year.The AdWall offer wall platform offers a rewards-based monetization solution on websites and app. The platform provides revenue stream opportunities from in-game or in-app items, bonus levels, virtual currency, an...
SponsorPay Mobile Ad Supply Side Platform Rebrands as Fyber
Thursday, July 24, 2014 by Stuart Parkerson
SponsorPay has officially rebranded to Fyber. The company offers a monetization platform that includes mediation, an ad marketplace and ad serving capabilities.According to a company statement:SponsorPay’s rebrand to Fyber goes beyond just a new company name. Over the last eighteen months, we have evolved from a rewarded advertising network into a top mobile supply...
Bit6 Offers Beta Cloud Based Communication Platform for Mobile App Development
Monday, May 5, 2014 by Richard Harris
Bit6 is offering in beta its real-time, cloud-based communications-as-a-service platform that allows developers to add voice/video calling, texting, and multimedia messaging capabilities as a feature to their apps.In addition, Bit6 also provides a suite of application integration modules including Identity Management, Social Map, and Virtual Wallet to help int...
Using in App Advertising Effectively To Monetize an App
Wednesday, March 26, 2014 by Robert Weber
Thousands of apps launch each day, so the mobile app business must be booming, right? Not exactly. Sure, thousands of apps are launched daily, but how many actually make money? Last I checked, products must generate revenue to qualify as a business. And generating money is where apps fail, miserably. A recent Gartner report spells out the harsh forecast facing developer...
The Importance of IAP and How Minigames Fit in to Help Developers Maximize App Monetization
Friday, February 14, 2014 by Ilya Nikolayev
It is an exciting time in the world of mobile with record device sales and high-profile developer successes, including Supercell’s 51% exit and King’s upcoming IPO. But, despite the glitter of the industry’s overall metrics, it is important to be aware of the underlying shifts that are occurring. As a developer, these tectonic changes will impact what you need to do to ...
ironSource Launches mobileCore Cross Promotion Tool for App Developers
Tuesday, October 15, 2013 by Stuart Parkerson
ironSource has announced its mobileCore cross-promotion tools for app developers is now available. The centerpiece of the mobileCore platform is its Offer Wall, which provides non intrusive in-app promotional opportunities. The Offer Wall is one of several ad formats that mobileCore offers for monetization opportunities including interstitial ads and slider ads.
mobile...
Day two at AppsWorld North America 2013
Friday, February 8, 2013 by Richard Harris
Phew, day two is over, AppsWorld has come to a close and we are still excited about all we saw! It was truly our pleasure to meet everyone in person, talk with you about your services to developers, and attend break-outs to get some great developer related content. Here are the day two highlights:
Intersog was at AppsWorld as a silver sponsor this year, and spoke wit...
