State of Mobile Experience report from Embrace
Monday, July 31, 2023 by Richard Harris
Embrace released the State of Mobile Experience report detailing mobile end users' and builders' perspectives on performance issues and app experiences. The three-part study combines input from mobile engineers at industry-leading companies and app users and rich data from Embrace's mobile experience engineering platform. The insights reveal how ap...
SDK runtime within the Google Privacy Sandbox
Tuesday, March 22, 2022 by Nathan Darst
Google recently announced its plans to bring its Privacy Sandbox to Android. Largely conceptual at this point, Google has made it clear this will be a multi-year lift (at least 2 years). The lead time is much appreciated; however, it's so distant that we don't have any solidified documentation, betas, or developer previews to act on. So what does that mean? Well...
Developer edition of Incognia fraud prevention solution has launched
Tuesday, May 4, 2021 by Brittany Hainzinger
Incognia announced the launch of its Developer Edition, a free version of Incognia’s mobile fraud prevention solution for mobile app developers. The offering allows mobile developers to add frictionless fraud prevention to fintech and mcommerce apps, enabling superior UX design and account security within their apps. Developers benefit from Incognia’s rapid ...
Why you are losing app customers
Wednesday, November 6, 2019 by Freeman Lightner
A new report from AppsFlyer reveals marketers are missing opportunities to convert users to paying customers. On average, the share of paying users is lower than 10% based on app install-to-purchase ratio (a mere 3-5% in gaming apps and double that rate in non-gaming apps).
App marketers losing app customers due to measurement blindspots
In a space domin...
Android Dev Summit highlights
Monday, October 28, 2019 by Freeman Lightner
During the 2019 Android Developer Summit, the Android team announced the future vision of Android, modern Android development experience, and more.
Android Dev Summit highlights: What modern Android development looks like
Jetpack Compose released to developer preview: First announced at I/O last year, Jetpack Compose will enable developers to easily build ...
HeadSpin acquires performance testing company and launches new tools
Wednesday, March 13, 2019 by Richard Harris
In an email to ADM, HeadSpin said they have acquired application performance testing company NimbleDroid. Effective immediately, HeadSpin will integrate the NimbleDroid functional performance testing tools into its core platform and all employees will join HeadSpin including NimbleDroid co-founder and CEO Junfeng Yang, who has been named Chief Scientist of HeadSpin...
In app mobile ad spending is taking a quarter of media budgets
Tuesday, February 5, 2019 by Richard Harris
A new study from PubMatic and Forrester reveals that media professionals opt for programmatic buys, via programmatic direct and open exchange, over direct buys for in-app inventory. Buyers also cite targeting capabilities and inventory quality as the top criteria for choosing programmatic in-app publishing partners.
The report was a commissioned study conducted by Fo...
Game developer tips and insight for 2019
Thursday, January 24, 2019 by Richard Harris
2019 offers promising new opportunities for game developers to reach new markets. But how can developers best capture diverse users’ attention and loyalty? Webpals Mobile, a performance-driven mobile-app user acquisition company, recently conducted a study comparing advertising driving gaming app downloads in the United States and Asia. Drawing on insights from th...
The difference 5G will make to your apps
Friday, January 11, 2019 by Richard Harris
Since 5G will allow for higher volumes of data to be processed at much faster speeds, new technologies like public edge platforms are emerging as necessary tools to help developers reduce latency and enable their software to function as desired. With this new era of computing, the ability for developers to deploy code securely, reliably, and quickly to the edge of the n...
Finding bugs in code through better QA
Monday, January 7, 2019 by Derek Choy
Let’s face it, smartphone apps have raised the bar for all of us. Ever since Apple released the first iPhone a little over a decade ago, there’s been a huge emphasis on creating software that is clean, elegant and easy to use. Consumer apps and websites have created much higher expectations for all software, and these days even business applications are expe...
Commercial vs open source for app monitoring
Wednesday, January 2, 2019 by Richard Harris
In 2019 you might already be asking yourself, "Should we go with open source or commercial monitoring for our growing cloud application?” This question is as old as open source software itself, but with the rapid growth of cloud-native applications (software that utilizes services and infrastructure provided by cloud providers like Amazon EC2, Azure, IBM...
JavaScript API edition of Dynamsoft's barcode SDK released
Tuesday, December 18, 2018 by Christian Hargrave
Dynamsoft has updated its Barcode Reader Software Development Kit as a pure JavaScript API Edition, based on WebAssembly, to enable cross-browser and cross-platform online barcode scanning.
These new features will empower developers with new conveniences for users. Users can scan barcodes in real-time from a browser using their smartphone without requiring an a...
Instant playable ads coming to Google Play
Tuesday, December 18, 2018 by Richard Harris
CrossInstall, a company creating interactive mobile ads, has announced a partnership with Google to bring their Instant Playables to Google Play. Instant Playables, available for free as a value-added service for CrossInstall’s Creatives as a Service (CaaS) clients, allow users to try out apps and games directly on Google Play without a download, via Google Play I...
Google Flutter comes out of Beta to help speed up native development
Tuesday, December 18, 2018 by Richard Harris
For cross-platform mobile development, developers generally have to choose between either building the same app multiple times for multiple operating systems, or to accept a solution that trades native speed and accuracy for portability. Flutter provides a solution that gives developers the best of both worlds: hardware-accelerated graphics and UI, powered by native ARM...
Key insights into app performance and competition from Adjust
Wednesday, December 5, 2018 by Richard Harris
Adjust recently launched the second iteration of its Global Benchmarks tool - offering an overview of the mobile marketing landscape and bringing more transparency to the industry.
Based on the company’s aggregated database, Adjust’s Global Benchmarks 2.0 analyzes data from over 7,000 apps and billions of installs. It allows mobile marketers to see t...
Mobile marketing benchmark tool by Adjust brings light to marketers
Monday, November 26, 2018 by Christian Hargrave
Adjust announced the second version of its free mobile benchmarking tool - updated with even more sophisticated metrics and a wider range of data than before. Designed to empower marketers and publishers to better understand the mobile marketing landscape, the tool is the first of its kind to make specific KPIs, such as session data, publicly available. With time spent ...
RelayCars 8 lets you shop for cars in virtual reality
Tuesday, November 20, 2018 by Christian Hargrave
RelayCars, the virtual reality automotive research experience that puts consumers in the driver’s seat of thousands of vehicles, announced the launch of RelayCars 8. RelayCars 8, features the new RelayCars Garage, an immersive showroom which allows car shoppers and car dealers to select, save and compare a personally curated selection of vehicles.
“...
CA's AIOps platform launches
Wednesday, October 17, 2018 by Richard Harris
CA Technologies marked a major milestone in the company’s autonomous strategy with the availability of CA Digital Experience Insights now combined with the power of CA Operational Intelligence and CA Automic Service Orchestration. The AIOps-driven platform is designed to enable IT teams to automate and eliminate key tasks and make self-healing applications a reali...
Preventing bad app reviews according to Poq
Tuesday, October 16, 2018 by Richard Harris
Poq has released information to developers to help them understand the impacts of negative app reviews, and how to handle them, through a new white paper titled "The Ultimate Guide to Preventing Bad App Reviews". While it's aimed more towards retail-based apps, there is insightful information any developer can use inside the paper.
Poq points ...
Retarget mobile users by remembering the day 0 dilemma
Wednesday, August 22, 2018 by Alexei Chemenda
Imagine you owned a restaurant and hired an agency to help you increase sales. The agency tells you they can drive revenue by as much as 20 percent by changing your menu and training your waiters to upsell wine during the lunch rush. They test the strategy by splitting your tables into two groups. Group A receives the special menu and wine pitch. For Group B, it is busi...
Developing apps for the cloud to fuel faster releases
Wednesday, August 15, 2018 by David Jones
Businesses are moving faster than ever to deliver new software updates to their users, in order to ensure that their products and services are always aligned with expectations and continuously delivering top-notch customer experiences. They have to move quickly because that’s what customers expect, thanks to companies like Amazon, who reportedly delivers new updat...
A Blockchain messaging platform that's unstoppable
Tuesday, April 3, 2018 by Richard Harris
Today’s instant messaging is about to get a violent shove forward by way of encryption, and Blockchain. Almost all messaging platforms rely on client to server communication, where a unique ID is given to a thread, and stored in a centralized database somewhere. But it’s always been volatile to censorship, network blocking, or any other form of controlled policing....
Mobile continuous testing tools announced by Perfecto
Wednesday, March 21, 2018 by Christian Hargrave
Perfecto has announced two new capabilities for mobile app developers to accelerate velocity as they take on greater responsibility for app quality. Perfecto’s Continuous Quality Lab for web, mobile, and IoT testing now supports both Google’s Espresso and Apple’s XCUITest test frameworks. Developing test automation directly within the code base supports testing every co...
PacketZoom Increasing the network performance for apps in Asia
Thursday, November 16, 2017 by Richard Harris
PacketZoom, the company re-defining mobile application performance through in-app mobile networking technology, announced today that several mobile applications in Asia have used its app acceleration technology to significantly increase app performance. Apps from Sephora, Inshorts and Netmeds reported speed increases of up to 2x and disconnection rate decreases of over ...
The report from 50 billion mobile and web events is here
Wednesday, October 25, 2017 by Richard Harris
Mixpanel, Inc. released its first Product Benchmarking Report to determine quantitative benchmark metrics for key moments in the user’s web and mobile journey while seeking to answer the question often asked by marketers and developers, “what’s the best performance standard for our industry?” The findings challenge many commonly held product performance benchmarks while...
Optimizing mobile network performance Part 1
Monday, October 23, 2017 by Rohith Ramesh
What developer doesn’t want their apps to run faster and provide the best possible user experience? Having worked with hundreds of mobile apps, we have seen firsthand the dramatic impact that improved app performance can have on an app’s overall retention, engagement and monetization metrics. But as app developers focus on their core business, very few devote resources ...
Speeding up your iOS app with a few lines of code
Wednesday, October 18, 2017 by Kanwal Sarwar
Susie Wee, CTO of Cisco DevNet, blogged about the Apple and Cisco partnership just a few months ago. The announcement covered the DevNet Fast Lane Validation for iOS developers and how just adding a few lines of code to an iOS app can get it priority on an enterprise network!This is important. When deploying new services, enterprises want to make sure that the appl...
ZeroTurnaround launches XRebel Hub performance monitoring tool
Friday, September 22, 2017 by Christian Hargrave
ZeroTurnaround has launched XRebel Hub, an Application Performance Management (APM) tool built for the development and testing phases of app development. Traditional APM tools focus on the production phase and are often geared to the operations function. The problem with relying solely on this traditional approach is that 80 percent of performance issues make it to prod...
PacketZoom launches Mobile IQ performance analytics for free
Tuesday, September 12, 2017 by Christian Hargrave
PacketZoom, the company re-defining mobile application performance via in-app mobile networking technology, today announced the launch of Mobile IQ, a free mobile analytics tool that enables app developers to analyze, troubleshoot and control app performance in real-time. Integrated with Mobile ExpresslaneTM as part of the PacketZoom platform, Mobile IQ makes PacketZoom...
Travel app users will not put up with many problems
Sunday, September 10, 2017 by Richard Harris
1 in 4 users of mobile apps for travel say that they’ll abandon their bookings and use a competitor’s mobile app instead when faced with a network error such as a timeout or missing image, according to a new study of US & UK consumers conducted by Neumob. The company’s exclusive consumer research study is captured in a new paper called "Mobile Apps for Tra...
CoachGuitar teaches you guitar and lets us look under the hood
Wednesday, September 6, 2017 by Richard Harris
CoachGuitar is a five-year old, France-based company that offers a unique method of teaching guitar enthusiasts of all skill levels how to play their favorite songs. Using the visual guitar teaching app, millions of students from around the globe download video tutorials and learn to play along. With a typical traffic of 2,000-3,000 downloads per day - and even reaching...
Build a mobile API ecosystem that is high performing and reliable
Saturday, September 2, 2017 by Shlomi Gian
Application Program Interfaces (API's) represent an effective way to build and manage mobile services. By using API's - a set of routines, protocols and tools for building software applications - application developers no longer have to buy technology software or hardware. Instead, they can simply plug into a growing open ecosystem of API-driven services. It is simple t...
Slow apps and websites can ruin your reputation
Tuesday, August 22, 2017 by Richard Harris
App and web users are growing more demanding and less forgiving, according to the results of a consumer survey from Apica. In a clear call to action for organizations around the world, Apica's survey found that three quarters of respondents expect websites and apps to perform faster than they did three years ago. Apica conducted the survey among internet users in the UK...
Mobile SDKs: What they really do to your mobile app
Friday, August 18, 2017 by Rohith Ramesh
Mobile SDKs; love them or hate them, they're here to stay. They provide our apps with all sorts of functionality that would be incredibly time consuming to build, and they give us another means to monetize our apps. Third party SDKs are in fact, quite popular. According to a study done by SafeDK, on average each Android app uses nearly 18 third party SDKs. That number i...
Stop masking your crappy apps
Wednesday, July 19, 2017 by Omed Habib
This may come as a surprise, but the “close door” button in an elevator does absolutely nothing to make the door shut faster. It’s purely a psychological ploy to ease the minds of impatient riders. It tricks them into thinking that they’re speeding up their ride when in reality it is solely designed to calm their nerves during unwanted seconds spent waiting.Developers h...
