unity ads

unity ads news search results

Developer news items we found relating to unity ads

14 results

React Native studio from Wavemaker accelerates app development

Monday, October 7, 2024 by Brittany Hainzinger

WaveMaker, the development system for accelerating modern software development, recently announced React Native studio that makes native mobile app building accessible to web developers familiar with JavaScript. WaveMaker announces React Native studio, accelerates iOS and Android app development React Native technology accelerates and simplifies developm...

Privacy Sandbox on Android launched by AppsFlyer and Unity Ads

Tuesday, September 17, 2024 by Austin Harris

AppsFlyer announced the phased global launch of its Privacy Sandbox on Android integration. Developed with close engagement from the Android Sandbox team at Google, AppsFlyer's Sandbox Attribution Reporting API dashboard is among the first of its kind to reach the market, offering marketers comprehensive, privacy-compliant analytics. The integration and pioneering t...

Playable gaming ads lands from Luna Labs

Friday, August 2, 2019 by Richard Harris

Luna Labs has officially launched the Luna toolkit, which allows developers building in Unity to streamline the development process, and easily create lightweight experiences for HTML5 game platforms and the next generation of playable ad creation. “Luna was born in a gaming studio, where we saw first hand that there was an increasing need for HTML5 conte...

The best places to market your app listed in new report from AppsFlyer

Monday, March 25, 2019 by Richard Harris

AppsFlyer released its latest Performance Index as well as insights highlighting the rapid growth of key platforms and advertising sources beyond Facebook and Google. Among the networks to see the biggest changes was Snap, which rose to third place in the overall non-gaming ranking for Western Europe. Looking toward the rest of the app install market beyond Facebook ...

New mobile ads SDK lands from Verizon Media to replace Flurry Ads

Tuesday, February 26, 2019 by Brittany Hainzinger

Verizon Media launched Verizon Ads recently, a new mobile SDK that is a single and modular SDK for app developers that aims to bring together the best monetization assets of AOL and Yahoo, and can provide access to complete mobile demand across Oath Ad Platforms. The SDK integrated with the IAB Tech Lab Open Measurement SDK. It will replace the Flurry Monetization ...

Unity releases gameplay frequency report

Saturday, January 5, 2019 by Richard Harris

Unity Technologies powers more than 50% of all new mobile games today. They have just released new data revealing how much time was spent playing on mobile devices in the United States in 2018 - and the numbers are a bit shocking. US residents spent 6.926 billion hours playing mobile games in 2018. That’s an average of 21 hours and 6 minutes for every single pe...

Unity Ads SDK 3.0 come to game developers

Wednesday, October 24, 2018 by Richard Harris

Unity has just launched the latest version of their Ads SDK, and it’s a doozy. The new Unity Ads SDK 3.0 introduces personalized placements, as well as two new ad formats: Augmented reality and Banner ads. Personalized placements are particularly noteworthy. Now in open beta, personalized placements tie ads and in-app purchases into the same auction, serving th...

Apple search ads is taking a big bite of the market

Thursday, October 26, 2017 by Austin Harris

AppsFlyer has announced the release of their annual AppsFlyer Performance Index H1 2017 - Edition V in their latest blog post. The index gives insights into the leading advertising networks in the mobile gaming and app industries.In the report, Apple Search Ads hit the #1 spot in the iOS ROI Index with a 30% higher ARPU and a 40% lower price than the other networks in t...

Unity and Xiaomi team up

Tuesday, November 29, 2016 by Richard Harris

Unity Technologies and Xiaomi have revealed additional details on the recent partnership agreement as both companies scale to serve consumers and developers worldwide. As one of the top Android device makers in China, Xiaomi boasts one of the world’s most engaged audiences, with the MIUI app store seeing more than 50 billion downloads to date. Unity developers will have...

Unity Releases New Subscription Pricing Models for Game Developers

Wednesday, June 1, 2016 by Stuart Parkerson

Unity has released new subscription-based pricing models which will include all Unity platforms, iOS and Android add-ons. The new pricing levels are: - Unity Personal: (Free) Includes all platforms to anyone with funding or revenues of less than $100,000 USD per year. Includes Unity Ads through a revenue stream plus base-level analytics feature.- Unity Plus: ($35/m...

DeltaDNA's New Service Aims to Help Drive Monetization in Low Player Games

Monday, March 14, 2016 by Richard Harris

deltaDNA just announced the release of SmartAds ‘On Demand’, a dynamic independent ad mediation and management platform developed specifically to drive monetization in games with low player numbers.Smaller games typically struggle from a lack of available performance data, which alongside the major time drain of managing multiple ad networks, makes the effective o...

Unity 5.2 Offers More VR and Ad Monetization Options

Monday, September 21, 2015 by Richard Harris

The release of Unity 5.2 offers a number of new improvements, including updates to Unity’s ad network and new functionality with the introduction of the Services Window which provides in-editor access to Unity Ads, Unity Analytics, Unity Cloud Build and Unity Multiplayer with no need to integrate a single SDK.With Unity Cloud Build developers receive a streamlined game ...

Unity Celebrates 10 Year Anniversary at Unite Europe 2015

Friday, June 26, 2015 by Richard Harris

Unity officially celebrated their 10-year anniversary at Unite Europe 2015 in Amsterdam, with over 1100 video game development enthusiasts in attendance. Among the news learned at the event was the announcement that Unity Ads would be integrated into the Unity engine with the release of Unity 5.2 this fall. Unity VP Jussi Laakkonen provided an overview of Unity’s l...

Taptica Listed As One Of TUNE’s Top 25 Advertising Partners

Wednesday, December 10, 2014 by Stuart Parkerson

Taptica was just listed as one of TUNE’s Top 25 Advertising Partners – Fall Edition 2014. Taptica is a mobile demand-side platform (DSP) for advertising agencies and brands. There are currently over 500 MobileAppTracking integrated partners which were judged and scored based on three areas. These areas include Install Volume, Revenue Per Install and Client Adoption...